Zach Rodgers
@zachrodgers
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Writing, editing, ideas. Former exec editor, AdExchanger and Marketecture. Host of Beaconites, a podcast about Beacon, NY.
Beacon, NY
Joined February 2008
@JamesHercher @aripap @eric_seufert @OSchiffey It's akin to local news coverage of zoning board meetings. 95% won't bother reading but the 5% matter a lot
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@alextcone @aripap Sure let’s do it. I would endorse a meeting with Ari and a Marketecure interview on Privacy Sandbox. Will let him reply to you directly if he has time while you’re both in Miami
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This'll be good :)
Introducing a new weekly podcast from the experts at Marketecture. This week Ari Paparo, Zach Rodgers and Eric Franchi talk CES, the "Ad tech tuxedo", Facebook vs GDPR, AI for creative, and more. Spotify: Apple:
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Anyone else get their Equifax data breach payout today? And they say data’s worthless
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New interview: @madhivetech is a bidder and device graph focused on local television. It works with broadcasters to help them sell programmatic campaigns that span their own properties, local stations, and other streaming inventory. Full video:
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Enjoyed talking with Kevin about the history of B2B media and what we're building at @Marketecture
There's an exciting business model in calling out bullspit in there somewhere. Also, as the operators rewrite digital history, we had to spend a few minutes talking about the actual past, present and future. feat. @zachrodgers
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Not surprised @tim_cook is the landed gentry of choice here. Poll still open...
Imagine a future where our government is replaced by a feudal system requiring every serf to pledge fealty to a billionaire. Who would you pick?
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Imagine a future where our government is replaced by a feudal system requiring every serf to pledge fealty to a billionaire. Who would you pick?
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@PatrickCoffee @rfelliott This is real. As someone who will definitely buy an electric car in the next couple years, my feelings about Tesla have gone from “grudging maybe” to “hard no." I'd sooner patronize the MyPillow guy
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I did a quick podcast with @aripap and @eric_seufert where we talk about Elon’s disastrous first date with the ad industry.
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Get your bundled Digiday/Marketecture sub here:
Exciting announcement: @marketecturetv and @Digiday are besties now. Two companies dedicated to answering the ultimate ad tech question -- WTF?
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Big milestone for Marketecture. Lots more to come
100 Days / 50 episodes We launched Marketecture at the start of summer to cut through the BS in marketing tech & understand what platforms actually do. Just 100 days later, we’ve released our 50th interview – and we’re just getting started. Subscribe:
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@tkawaja @aexm @LUMA_partners Nice one! I bought the shirt two hours before this was taken, determined not to repeat a 2019 dress code violation
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