Jamie Ferguson-Woods
@jamiefw
Followers
1,497
Following
826
Media
155
Statuses
2,172
🛍 DTC ecom since 2011 🥾Bootstraping and Building a 🏝️Lifestyle Corp. 🇨🇦 1MM+ Orders. Happy to help new entrepreneurs.
Toronto
Joined June 2009
Don't wanna be here?
Send us removal request.
Explore trending content on Musk Viewer
ANILPIN WE ARE THE ONE
• 870442 Tweets
#ปิ่นภักดิ์EP6
• 867845 Tweets
Edmundo
• 344779 Tweets
#CLAP_for_SVTpalooza
• 91930 Tweets
Super Bowl
• 87157 Tweets
Kendrick
• 83081 Tweets
SEVENTEEN AT LOLLAPALOOZA
• 74617 Tweets
Zapatero
• 61456 Tweets
プロジェクトKV
• 59209 Tweets
Wayne
• 56019 Tweets
#愛を貰って貰ってジュッキュンday
• 49770 Tweets
Infinite Love with Junkyu
• 45850 Tweets
Drake
• 45472 Tweets
Cowboys
• 41421 Tweets
Kostic
• 41031 Tweets
Tyreek Hill
• 38378 Tweets
Not Like Us
• 37801 Tweets
İdam
• 36218 Tweets
Dolphins
• 26894 Tweets
NFL Sunday
• 24716 Tweets
#TransferYapmakZORUNDASINIZ
• 21541 Tweets
Dak Prescott
• 20789 Tweets
JENNIE IS COMING
• 20327 Tweets
Browns
• 19604 Tweets
Benzema
• 19201 Tweets
#乃木坂工事中
• 16351 Tweets
ジュンギュ
• 14625 Tweets
Football Sunday
• 11132 Tweets
坂の上の雲
• 11031 Tweets
Jay Z
• 10643 Tweets
Pinned Tweet
It’s a number so large it’s kind of hard to wrap your head around. Like many
@Shopify
entrepreneurs, we started packing orders in our living room with a small side hustle and here we are.
#onemillionorders
36
9
258
When we launched our first
@Shopify
site, I was packing everything by hand. Nine years later we've shipped over 1,200,000 orders. You never know where you'll end up.
#armtherebels
@harleyf
@tobi
10
4
125
@claudedonze
@theallinpod
In fairness, they aren’t building companies as CEOs or employees. The screenshot is just too funny though.
7
0
115
5
3
87
@kropp_samuel
@theallinpod
@friedberg
@friedberg
is the only one currently doing a scale up. These guys have earned their stripes and run a different way now, I just think it’s funny.
2
0
70
My 3PL of 10+ years just told me that as a result of manually reconciling invoices they have under billed me for $27,000 and are asking for a payment.
What’s the “statute of limitations” for something like this? What do my DTC peeps think?
46
0
61
@BlackLabelAdvsr
When is the community notes going to pop up saying this is a grande-big mac and that the big-mac has not changed in size since invention.
2
0
36
Ten years on Shopify, 1.5M orders.
12-month LTV value by cohort.
Looks like recent efforts are paying off.
9
1
32
A customer of ours just used an emoji in their name when checking out. This is the first time I’ve ever seen this in 1.3M orders.
13
0
32
Google found a great hack to juice to cost of branded traffic and is hijacking brands.
Before PMax our branded keywords would drive to cheap uncompetitive branded keywords. Conversions would cost $1-$2. A reasonable but still annoying Google tax. 1/2
7
3
31
11 years ago I was fulfilling my orders in a rented party-room in my apartment building. I remember this day quite well because we forgot to print ZIP Codes on the labels and had to redo them all.
4
1
27
This is what 20,000 bracelets being shipped looks like. $1,000,000 retail value.
1
0
24
@fortelabs
Walking to a place instead of driving.
- Takes 15 minutes to drive both kids to school
- Take 45 minutes to walk both kids to school
- 45 minutes of exercise with 30mins of net time
- Free 15 minutes
1
0
23
Serious question:
Why does Shopify think we care about sessions more than sales?
10
0
20
The wild thing is this used to be a family business. I was the largest client and with over 150,000 orders a year my revenue allowed them to scale.
The founder died.
I went to the funeral.
They sold the business.
And now they are trying to fuck me.
5
0
21
In the middle of covid we moved out of our first office. We did l over $40M in sales from this place. The walls and floors were unfinished plywood. It’s now a condo development.
Here’s a dramatic video of me leaving it.
1
0
15
@soundslikecanoe
They flat out told me that we would not hit our CPA goals as their advertising algorithms were not very good. 😂 I appreciate the honesty!
0
0
14
1
0
13
@chrispavlovski
I can only imagine the pressure of having a 2.5B public company, so this advice is easily said from the sidelines, but ignore the stock. Focus on building and the stock will deliver for your investors. SPACs are here to provide liquidity and Venture type returns. Good luck!!
0
0
11
I’m really surprised
@Shopify
and
@ShopifySupport
@tobi
and
@harleyf
have been so quiet on this.
An apology would be a good start.
A commitment to staying up for the rest of the holiday season.
Shopify credits as a gesture of good faith.
If you have our backs, step up!
This is a real tweet from yesterday not long before Shopify went down 😅
(Screenshot in case they delete)
6
0
24
3
1
12
3
0
11
After PMax other advertisers are unknowingly bidding on our branded keywords from the black box spiking the cost of our product listing ads branded CPAs are now at around $30.
If we add our branded keywords to the exclusion list we risk getting losing super high intent customers
1
0
11
I went to a ecom founders dinner last night and was blown away by the smart and energetic people in Toronto building. I had no idea our community was so big. I left people motivated and excited for what I'm doing. Will definitely try to attend as many of these as possible.
0
0
11
Don’t let technicalities hold you back.
We missed our July target.
How did we solve this?
We pretended the target was CAD and not USD. 🚀🚀🚀
4
0
11
@stephsmithio
@theallinpod
I go back and forth. Asynchronous working is magical. Zoom meetings are bad. I appreciate that a hybrid or a flexible working model, like 1 month work abroad, may increase productivity and open up a larger possibly less expensive talent pool. Entitlement around wfh becomes tricky
0
0
11
@tobi
@ShinghiD
Also, while we’re at it: my
@ShopifyPlus
fees were $24,000 in 2022. I paid $75k to Klayvio and $85k to attentive.
@Shopify
should focus on getting more wallet share from these two channels!
1
0
11
My 8 year old is home sick and is texting me from his ipad asking for the screentime code pretending to me my wife.
2
0
11
We just did 80 hours of customer interviews.
We broke the videos into clips of different themes.
Brand perception. Value. The role we play in our customer’s lives etc.
It confirmed what we thought we knew but now we have conviction.
It made me proud of our brand.
1
0
10
We are in the process of developing a stronger quality control process. Shout out to all the Girl Mawas out there!
2
0
10
Will Midjourney make all photoshoots obsolete? I’ve been having fun trying tk recreate the art direction of luxury brands.
I made the first photo in about 10 seconds. I’m sure with blending and better promoting I could get a near perfect match.
2
0
10
@codyplof
Here’s a weird result we experienced. Asking for $99 upsell on an average cart size of $65 had a greater impact than asking for a $10 upsell. Instead of “would you like fries with that” we said “hey how about some wagyu with your burger” and the net benefit was greater.
1
0
9
@jaybsauceda
This seems fair. They’ve already offered a $10k reduction but that doesn’t seem good enough. I’m away in vacation with my family right now and they are threatening to cut our shipping off if we don’t wire money soon. Not ideal.
2
0
8
@chadross_
This is great Twitter cause you know all the dtc people are going to rush off to give you answers! We will all say the same: this is a good ratio. Tighten up your abandon flows. Test the cart page. General cvr testing may lift all.
2
0
7
And here's my girlfriend (now wife and mother of our children!) helping pack too!
11 years ago I was fulfilling my orders in a rented party-room in my apartment building. I remember this day quite well because we forgot to print ZIP Codes on the labels and had to redo them all.
4
1
27
2
0
6
Some customers only come back with paid ads. We want to ensure they are excluded from all prospecting and are now testing bid-caps with this group.
Our bid cap campaign on meta is performing 60% better at the same scale when targeting our existing customers.
0
0
6
We did our first $10M in online sales without an Instagram Account. 🤯🤯
2
0
6
I ordered a $1,000 paddle board from
@WalmartCanada
marketplace. Seller shipped me an empty envelope. Walmart refuses to refund the order. Told me to file a police report lying about the item being stolen (it wasn’t, it was never shipped). Have had 10+ calls and no resolution.
3
0
6
@thedanielokon
@imkaiarhodes
Selling the course is the ecom business get it? And it’s probably fake.
1
0
6
Jan 2023 Performance
Revenue: +15% YOY 💰
Net Profit Margin +141% - (29% vs 12%) 🎉
Average Order Value +18% 🛍️
Conversion Rate +20% # 📈
@JoshJDurham
much better than when we met last year!
4
0
6
My small business of 7 employees offers: Summer Fridays, Full Health Benefits, 1-Month “Work from Anywhere” and paid lunch when you’re in the office.
What else am I missing to make this the best place to work?
4
0
6
We just saved $40,000 and and 4 days and got a photo-shoot done wearing our brand products. Comment "show me" and I'll send the prompts we use! Follow and like to learn about using AI for ecom brands.
6
0
6
@Mweisbrod
@thesamparr
Also it’s really fun to have to entertain your neighbors kids and hope they don’t down. We had one in our house and removed it after two years but this was before pools became cool.
2
0
6
You guys can flex about your ROAS and ecom newsletters but are you giving out full size candy bars this Halloween?
0
0
5
And then you pivot back to trying to survive again! I’ve been running the same dtc brand for a decade and we’ve had years of plenty and years of austerity. Still trying to decide what this year is!
50 minutes every 8 figure CEO must consume!
As a business matures the CEO job changes dramatically.
You move from trying to create enough cash to survive, to becoming a capital allocator.
It’s a hard.
There is no one better than
@mikebeckhamsm
to guide you through it.
9
5
62
1
0
5
Is
@AthleticGreens
using their own third party Facebook page as a test? “gracefull wellness” has 26 followers and no IG account. Hardly the type to run ads. Or is this maybe an affiliate? What do you guys think
@moizali
@codyplof
@JoshJDurham
?
6
0
5
@ShopifySupport
🤦♂️ you guys went down for 45 minutes during one of the busiest days of the year. I think we deserve better than a boiler plate reply.
0
0
5
@AaronJNosbisch
@drinkbrez
Yes - keeping tabs on AP is really tricky. Dashboards like
@triplewhale
are great for contribution margin but aren't designed to be the main P&L for a business. Real time visibility will allow you to make better decisions.
1
0
5
@Molson_Hart
Also airline matters as well. Virtually impossible to get into a fatal crash flying a top airline. (Basically any European American or Canadian airline). The airlines are all ranked. Truly the drive to the airport is where your risk is
1
0
5
Shopify not having a functional native returns portal is almost criminal. This is like a car company selling a car but then not being able to service it.
2
0
4
It’s better to be a mediocre entrepreneur than a successful employee.
1
0
5
@Molson_Hart
There’s a lot of scams as a result of poverty. But you won’t be physically harmed. My father in law biked around Cuba when he was 75. I’ve been to Cuba several times including Havana. Totally safe.
0
0
5
I’m on holiday with my family right now in Punta Cana.
I met a guy during a kids class thing. The guys tells me his name. After our chat I google him to get him in linked in. The first result is of a guy who did a $300M ponzi scheme and just got out of jail after serving 15 yrs
1
0
5
@TaylorSicard
@ChillestDotCom
@briansugar
all the 10m folks (guilty) are trying hard to get some love. no love for the boostrapped non-vc backed brands.
1
0
5
@TaylorSicard
Hell ya. We’re growing at 40% this year. Mid 8 figures and profitable! Zero funding. Zero investors.
0
1
4
The paid influencer bubble has collapsed. For years influencers have been asking for more per post while generating less return. Consumers are spending more time on algorithmically served content vs with people they follow. DTC Companies who can't adapt to this won't survive.
1
0
4
An update: we went crazy and bought $300,000 worth in inventory and now we can’t move it and are back down to $0 a day again. 😂
1
0
4
Took the little man around the cottage on the ride in mower.
0
0
3
@codyplof
@northbeam
My problem with
@northbeam
is our page views are much higher than our FB spend. Was quoted $5k/month but am only spending $25K in paid ads.
2
0
4
@BlackLabelAdvsr
@AutismCapital
I don't get that vibe, but thanks for sharing. Probably a pretty stressful day for those guys. Is this mayor well liked? Our last mayor had sex with his assistant.
0
0
2
@ChadCarleton
So you ordered it? Then walked over an fulfilled your order? Did you have to pay shipping?!
0
0
4
@chadross_
@SchroedsBiz
@beeseewell
@pgorgen5
Merchandizing is a massive challenge for ecommerce brands at this will help!
1
0
4
@zachmstuck
Repeat Purchase Rate. Low Returns. High NPS/Product Rating. Website CVR are must table stakes. Believable high LTV focus.
1
0
4