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Nikki | Miami Creator + Strategist Profile
Nikki | Miami Creator + Strategist

@web3nikki

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Following
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Building Short Form Video for Crypto @hypepartners πŸŽ₯ 🌟 40M+ views on IG & TikTok (2024) 🌴 Miami πŸ› οΈ Sharing UGC, creator tips, & web3

Miami, FL
Joined January 2010
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@web3nikki
Nikki | Miami Creator + Strategist
1 month
My career so far: β€’ UNC grad (studied abroad twice) β€’ Media planning intern @TikTok β€’ Account manager at experiential mktg agency β€’ Web3 strategist at influencer mktg agency β€’ Full time video content creator (40M+ views in 2024) β€’ Now: Short-form Content Lead @hypepartners Follow your excitement πŸ’«
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@web3nikki
Nikki | Miami Creator + Strategist
1 day
crypto devs be like "trust the process"
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@web3nikki
Nikki | Miami Creator + Strategist
1 day
if you want to "reach the masses", dumb it down. people are not as smart as you think 🧠
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@web3nikki
Nikki | Miami Creator + Strategist
5 days
@gamiwtf @nounsdao @intlmemefund @gnars_dao @noun13ai I just started a new department of short form video services @hypepartners, will start testing our services next week :) & always creating video content on the side
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@web3nikki
Nikki | Miami Creator + Strategist
5 days
Important reminder if you’re reaching US based audiences on other platforms πŸ‘€
@web3nikki
Nikki | Miami Creator + Strategist
7 days
Expect low views this week. There are so many brands running ads around the Super Bowl so everyone is fighting for attention and some algorithms may be prioritizing paid content. What to do: 1. Keep creating 2. Get inspired by what other brands are doing 3. Stay relevant to the game 4. Remember it's not that serious :)
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@web3nikki
Nikki | Miami Creator + Strategist
5 days
May will be a busy month for crypto conferences - - Consensus Toronto: May 14-16 - Solana NYC: May 19-23 - Bitcoin 2025 in Vegas: May 27-29 Who wants to have me on-site to create video content? πŸ˜πŸ“½οΈ
@PapiChuloGrim
Papi
6 days
BREAKING. Officially announced as the newest @Solana conference: Accelerate taking place in NYC beginning May 19 πŸ‘€
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@web3nikki
Nikki | Miami Creator + Strategist
5 days
you could go to jail if it's: - a security (most memecoins are not) - insider trading (if you had non public info about it) - you're paid to promote w/o disclosing it I think because you mentioned "buy at your own risk" and "I'm gonna sell it" disclaimers, you're good but be careful, esp if you start doing this on a larger scale
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@web3nikki
Nikki | Miami Creator + Strategist
6 days
RT @TheMoeHayek: This gotta be the craziest timeline of our generation
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@web3nikki
Nikki | Miami Creator + Strategist
6 days
@orangie I was just reading about this lol the median retirement savings at age 60 in the US is $500-600k
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@web3nikki
Nikki | Miami Creator + Strategist
7 days
Expect low views this week. There are so many brands running ads around the Super Bowl so everyone is fighting for attention and some algorithms may be prioritizing paid content. What to do: 1. Keep creating 2. Get inspired by what other brands are doing 3. Stay relevant to the game 4. Remember it's not that serious :)
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@web3nikki
Nikki | Miami Creator + Strategist
7 days
@Melch__ yes definitely, as long as there isn't a token mentioned since it might not get approved then
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@web3nikki
Nikki | Miami Creator + Strategist
8 days
@DAzaraf @emilyxlai @reka_eth @xkonjin it's so helpful to connect with other crypto marketers, because there's soo much to "marketing" thanks for this breakdown - would love to see the chat log history :)
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@web3nikki
Nikki | Miami Creator + Strategist
8 days
RT @DAzaraf: gmarketing! The crypto marketing cabal started by @emilyxlai, @reka_eth and @xkonjin is the most high-signal group I've joine…
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@web3nikki
Nikki | Miami Creator + Strategist
8 days
@aycasels loved their collab w/ sabrina carpenter but people thought it was done late and comments were mad about this viral video of a deaf girl at dunkin'
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@web3nikki
Nikki | Miami Creator + Strategist
8 days
That's why I'm building a HUGE list of UGC creators. Organic content is so important to seed brand narratives ‼️
@0x_saurav
Saurav(Ø,G)
9 days
@web3nikki The most viral TikTok brand campaigns have been those that leverage unique user-generated content.
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@web3nikki
Nikki | Miami Creator + Strategist
8 days
@ZoeCatherineF @Jenkruidbos @CryptoGirlsClub I want to be invited to the next one!
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@web3nikki
Nikki | Miami Creator + Strategist
8 days
@kritarthmittal @HeyGen built this last year and the voice cloning / AI avatars are way better
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@web3nikki
Nikki | Miami Creator + Strategist
8 days
@batulkrr here's my portfolio - would love to hear more. 😁
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