This is my favorite piece of brand content we've ever done..... (Worth a watch with headphones, full screen and music cranked :)... full goosebumps!) Othership Flatiron opens its doors today after 25 months of work. I'm more proud of this than anything else I've done in my life. Tag your NYC friends in the comments or repost with your favorite Othership moment for a complimentary pass. One of the highest rated immersive experiences in North America. It's pretty mindblowing.

@JesseKay @othership_us Dm me and will share details

@LouZameryka @othership_us Its on linkedin :)

@nimasoco @othership_us We know them!

@lennysan @m_franceschetti @meetgranola @NotionHQ @linear @eightsleep No but a free membership to Othership breathwork would be great for burnout 🥰🤗

@anvishapai Heard you on beyond the prompt this morning. Want to come for dinner with me and Dan Shipper tonight at ABC kitchen to chat AI?

@kukulabanze ICO 2.0

@9th Incredible post for recruiting - caught my attention immediately

@9th Love this font

I am the user. @othership_us

@nateliason What’s the course?

One day in April, I stood in the middle of Othership Flatiron, surrounded by construction dust and chaos, and thought, we’ll never pull this off. Deadlines loomed. Problems stacked up. I was tired and coffee'd out in a way that made my bones ache. Then, one by one, people started to show up. My co-founders with takeout and endless energy, ways to push the boundaries. Our team with grit, ready to make it happen. My family with hugs and endless patience. We launched Flatiron this year, and it was everything I’d hoped for—and nothing like I’d expected. Seeing it alive, filled with people who found joy, peace, or connection within those walls, felt like a pure win. But what made it even better was knowing my friends and family built this together. And then there’s being a dad. There’s no manual for launching a bathhouse and parenting simultaneously. One moment, I was running a team meeting; the next, I was up at 3 AM with a baby who refused to sleep. It was exhausting, hilarious, humbling—and somehow, it filled me with more gratitude than I ever thought possible. If 2024 taught me anything, it’s this: building with friends is a meaningful way for me to spend my life.

Timing is working out perfectly. Wave 1 - hot and cold for health, Wave 2 - decline in drinking means new ways to socialize (happening now), wave 3 - mass movement towards accessible emotional health (still early on this one as people are replacing therapy with our classes and coming more frequently)

RT @patriciamou_: my prediction is that the alcohol-driven culture of nightlife is going to go though a huge upending Now is a good time…

@J__Cub @eightsleep @pillowcube @ouraring @PureEncaps @_SportsResearch @jarrowformulas @MantaSleep @coyuchi Mouth tape and nose tape has been huge.. started using a lot the past month

@andruyeung @VCBrags We made it — 🥰😍

RT @VCBrags: Person in tech that has “taste” starter pack

Brands are built on the the authenticity behind the Founders story. The "why" is everything in your life that got you to the point to build your product -- it's impossible to copy and what makes consumer brands special even when companies sell similar products. For those that don't know, our business literally started in a garage, in actuality, it "was a garage". Check out this origin story video to see it live and feel into why this is "our lifes work" and why it then makes people feel special.

This is a cool brand builder -- 100% of brands will launch generic off the shelf hoodies that nobody wants. @superpower turned a hoodie drop moment into the worlds healthiest hoodie with a unique design and cool cut. Teams that sweat the smallest details of a marketing drop.. usually sweat the details of everything else ...and therefore build the best products. @J__Cub

@nikunj Great tweet. Physical experiences based around community will indirectly benefit as a way to provide more meaning in a world of abundance.