The Advertising Forum
@theadforum
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Following
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The Advertising Forum was created to address advertising topics and foster innovation by bringing together industry thought leaders.
United States
Joined April 2024
RT @AdtechGod: Welcome to The Advertising Forum (@theadforum) . Our series sponsor, @vibedotco , has put a stake in the ground by making…
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RT @JeremyBloomHere: Great discussion on data-driven advertising in the streaming tv era hosted by @marketecturetv and @magnite
@aripap l…
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RT @AdtechGod: TRADEMARK This brand is so much more to me than a logo or name; it’s how people feel about what’s been created. ❤️The ide…
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Unlocking the Power of Attention Metrics with InMobi In this episode of the Advertising Forum we discuss the importance of attention metrics in mobile advertising, featuring insights from industry experts Marc Guldimann (@AdelaideMetrics ) and Richard O'Sullivan (@InMobi).
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Navigating Mobile Growth in a Privacy-Driven World This episode explores mobile growth challenges, privacy concerns, partnerships, and proving the value of mobile app investments. Experts from @InMobi and @PublicisMedia
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RT @PublicisMedia: Philip Golas, VP, TAAG, Publicis Media, recently joined @TheAdForum's @MarketectureTV podcast in a conversation with oth…
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RT @IABTechLab: As you recover from your post-turkey coma, tune into recent @marketecturetv interview with @GeniusSports’s Manny Puentes at…
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Maximizing Incremental Revenue in Advertising Tom Wall, the Commercial Director of Influent Media, discusses strategies for identifying and measuring incremental revenue streams for publishers. Thanks to @DurationMedia for sponsoring this series.
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RT @AdtechGod: SWEET SUITES We’re kicking off 2025 with a bang, and you won’t want to miss it! There is no better place than Las Vegas i…
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Watch the full episode here: How Big Brands Handle User-Generated Content in 2024
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RT @theadforum: Is Your Brand Overlooking the Critical Element of Brand Purpose? In this episode of The Advertising Forum sponsored by @ZE…
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Is Your Brand Overlooking the Critical Element of Brand Purpose? In this episode of The Advertising Forum sponsored by @ZEFRinc , @JeremyBloomHere and @AdtechGod engage with Louis Jones, CMO of the Brand Safety Institute, to explore the importance of brand purpose.
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RT @doubleverify: Watch the final episode of @theadforum’s Transparency series with our CMO Dan Slivjanovski! He talks to @marketecturetv’s…
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Watch the full episode here: Measurement is becoming everyone's problem
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News Environments as a Safe & Effective Place for Advertisers Jeannie Olliver, from @BusinessInsider , discusses how trust and transparency can help publishers and content creators increase their revenue and contribute to a healthier digital advertising industry. @doubleverify
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RT @marketecturetv: Day 7 of #USvGoogle goes to the buy-side. Why doesn't Google Ads bid more on other exchanges? We may never know. Also…
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