✧･ﾟ:* Alyssa *:･ﾟ✧*
@xalyssajeanx
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1,548
Following
261
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retention lead @ | clicking send @drinkbrez
Los Angeles
Joined December 2020
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Send us removal request.
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You heard it here first. I'm a 22 year old freelance email marketer making a bit over $3k MRR. I've got a ways to go but damn is this a great place to start :)
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Monthly Email Marketing Reports for Clients can be overwhelming especially if they're really data driven. First time it took me to create one was 8 hours, now it's 2 hours after creating my own system and template for Monthly Reports.
Want one of your own? Comment 📊 below 👇🏼
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COMING SOON: Free Resource (cause fuck these paid things) For the Young Ecom Brands and Email Greenies
Would you want to know the surefire way to generate revenue using email marketing ~mindfully~? Comment "🍞" below if you're interested.
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It took probably more that 40+ hours looking at standard email marketing contracts online for me to figure out how to create one of my own.
If you want a sample of the contract I've created over the last year, comment 📄 below 👇🏼
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Win for today 💪🏼
I am officially a Klaviyo Partner 🎉
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If we only did things we were qualified to do, we’d never grow
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hey hey new followers & OGs 👋🏼
my name is Alyssa & your friendly, neighborhood email & SMS marketer aspiring to be a retention marketer.
Work:
started in 2020 at 21 yrs old in general marketing positions & soon found my love for email & SMS marketing.
2021 at 22 yrs started my
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i’ve been doing email marketing for the last 4 years and still make stupid mistakes.
anyone who tells you they don’t they’re lying.
but here’s mine so hopefully you don’t make them yourself.
(and accountability so i don’t repeat the same as well)
1. single opt-in sign up
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Just by being connected with the
#emailgeeks
community, I've landed a client I've always wanted: Ten Percent Happier 🤗
This is a month late but gotta celebrate these wins.
What are your wins? Let's celebrate together. 👇🏼
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How to Start Email Marketing for Untouched Lists
(basically how not to fuck up the first impression with your audience)
✹ THREAD ✹
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Gm 🫡
Reps = Gains
Do anything enough times & you’re bound to get good.
Workout everyday = Get Stronger
Write everyday = Communicate Better
Meditate everyday = Become Mentally & Emotionally Agile
What reps are you putting in today?
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How do you create compelling email copy for e-commerce brands?
In this post, I'll break down how to sell with your copy with examples for reference.
Ecommerce Brands & Email Marketers, this is for you 👇🏼
(bookmark this post):
1. Sell the Product
What it means: Emphasize the
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How do you collect Zero Party Data using Email Marketing to maximize personalization & ultimately, ROI?
Ecommerce Brands & Email Marketers, this is for you 👇🏼
(bookmark this post):
1. What is Zero Party Data (ZPD)?
It's data that subscribers willingly share about themselves.
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PSA: I'm blocking everyone that pitches to me in my DMs.
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Goodnight 🥱
✅ 8 blogs
✅ 1 Email Audit
✅ 2 Email Flows
✅ 1 SMS Flow
✅ Schedule 1 Email Campaign
✅ Schedule 1 SMS Campaign
✅ Copy for 2 Email Campaigns
✅ Copy for 5 SMS Campaigns
7 Hours 🫡
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the feminine urge to challenge some retention bro’s numbers.
especially when thats more than 40% of posts.
-
email & sms are downstream from channels that can make or break attributed revenue.
doesnt matter how good your account is setup, if theres no traffic or poor
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2+ years later, 1 year hiatus from email & sms marketing.
I’m now 25 yrs old email & sms marketer making a bit over $8k MRR.
I still got a ways to go but damn this is a great place to be. ◡̈
Thank you for those that stuck with me through it all (even my web3 phase 🤪 in
You heard it here first. I'm a 22 year old freelance email marketer making a bit over $3k MRR. I've got a ways to go but damn is this a great place to start :)
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$91,698 generated for clients so far in Feb.
Let's make it to $100,000 in 2 days.
And double it in March 😈
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We’re getting there 🥹 What’re your desk essentials?
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Daily reminder to give thanks to your email designers. Y'all are life savers!
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gm ✨
what are you looking forward to today?
(lil secret about me in alt text)
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Hey 👋🏼 its Alyssa.
Your email & sms marketing freelancer.
I help ecommerce brands turn strangers into family with personalized messages.
✦ 2121% growth over 3 months optimizing flows yielding a total of $182,875.22.
✦ 3+ yrs doing strategy, copy, design,
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Let's be real. Cold outreach sucks!
Which is why tried something different: Twitter Content Marketing.
This is how I landed 2 clients and 50+ requests to work with me via my twitter content strategy 👇
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Never have I ever seen 11,858% increase in 1 month 🤣
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We don't need open rates, we need to better connect to our customers with relevant content so they look forward to your emails!
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My favorite ecom brand's emails are landing in SPAM 😭
Here's why your emails may be landing in Spam:
Poor Sender Reputation
→ Cause: high bounce rates, spam complaints, or sending to unengaged recipients
→ Action: Suppress unengaged
→ Action: Exclude bounced from segments
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Add a little bit of ✨ spice ✨
Testing out this idea...
Context: I had this impression from ecom gurus on here that sending emails to your subscription members is 🙅🏻♀️ bc its just another reminder that they can cancel.
Hypothesis: Transparency & education overrides feigned
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Pump cover off when I hit 6 figs 💪🏼
:P did i do the marketing chad bro right?
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F*** PERFECTION IN EMAIL MARKETING
There's no way you can create the ~perfect~ email the first, second, or third time. The only valid testing is with a substantial amount of data, not 3 campaigns. Remove this expectation, keep testing, and you'll find what's best (temporarily).
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friendly reminder: nothing is worth losing your mind or your peace over.
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Things I'm Trying 🥢 In Email Marketing
In this series, I'll be sharing email marketing content and/or strategies I'm trying out in real time & sharing the results (follow & stay a while to see the results).
Idea: Answering FAQ with real customer reviews.
Where: 3rd Email of
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@EricRausch
Post-Mortem Reflection:
Prevention - What were the cues that you missed at the time? What was in your control and not in your control? How can you prevent this from happening again?
Response - Was there a way to manage or reduce the effects of this? What were they? How could've
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What are Abandon Email Flows & how do you optimize them for conversion?
In this post, I’ll break down each & every type of Abandon Flow & how to set it up so you’re leaving the least amount of money on the table.
Ecommerce Brands & Email Marketers, this is for you
(bookmark
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Thursday Vibes 💪🏼
What do you do outside work hours?
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we out here mapping a complex signup flow via SMS 🥵
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Literally making $2k per campaign minimum for my clients. Feels good to contribute so much more than my monthly retainer.
ROI on both sides or notion 😤
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Why you shouldn't work with me on email marketing
>>you expect no days off
>>profits first, customer second
>>everything is urgent
>>you want perfection the first try
Just trying to be real
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I love subscription 😍 still got work to do though.
Interesting Finds:
- Seeing more Started Subscriptions from Browse over PP Subscription Push
- Lift in PP just from adding
@socialsnowball
+ added over 7k new affiliates
- Welcome lift from
@amped_io
outperforming KL 14%+ CVR
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How do you create Email Designs that engage & convert subscribers?
This is what we call the "bare minimum".
Ecommerce Brands & Email Marketers & Email Designers, this is for you 👇🏼
(bookmark this post):
1. Email Design Types:
- Type 1: Plain Text
- Type 2: Hybrid of
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We're at 1500 followers 🥳
Q&A on Email & SMS Marketing Below
Drop your questions 👇🏼
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Reminders for this week:
✅ Do one thing at a time.
✅ Reduce distractions.
✅ Workout at 5:30 am.
✅ Be in bed by 8:30 pm.
✅ Take breaks outside.
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Have you done it before it's implemented in February 2024?
IYKYK, Google & Yahoo are updating their requirements for bulk senders in 7 days,
Ecommerce Brands, Ecommerce Founders, CMOs, Email Marketers, Email Agencies, EVERYONE—get this setup ASAP.
Just follow
@yojimmykim
guide
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feel pretty great about this sms experience i created. hoping the client feels the same way 🤞🏻
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Currently: taking on new clients!
What for? Email and/or SMS Marketing Services.
For who? Subscription model e-commerce brands.
How many spots are available? ONLY 2
What do you get? A partner in growth that specializes in improving retention and reducing churn via
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Just got off a call with
@bryandstarck
😮💨
30 minutes of pure gold -- he's your man for growing recurring revenue through subscriptions for e-commerce brands.
Some Key Takeaways:
1. Move your Payment Failed Notification to Klaviyo
With Stay AI, their in-platform notification
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What do Email Marketers mean when they say they'll build out your core flows?
Crunches, Planks, and Dead Bugs 💪🏻
jk.... 👇🏻
1. Welcome Series for Non Buyers
2. Abandoned Checkout
3. Basic Post Purchase Sequence
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@severinebaron
@danksunset27
@AstrobabyNFT
@JanaSternHealer
@gagniersue
@MissLynn222
@healthyhollows
@Selenine23
@Frank_FUD
@Julesofcrypto
@WiseCloud_
@kittybaroque
@Patriweb3
@Omnipotent_HF
@Webb3Fitty
@mastani23
@NonzPhKh
@ZenAllies
* Thank you Sev!
@severinebaron
@danksunset27
@gagniersue
@healthyhollows
@NFT_GOD
@AlexanderTC_
@E_clipsETH
@Omnipotent_HF
@Patriweb3
@TravelMonsta
@GregLunt27
Just to name a few positive impacts in the web3 space. ;)
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30 followers from 1400
Lets get there before Sunday 😤
Share
@xalyssajeanx
to anyone that needs no bs email & sms marketing insights!
DM screenshot of share & you’ll receive a surprise from yours truly.
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Life today is randomly booking a flight to Hawaii and doing a mini retreat with someone I recently met on the internet.
How can I do this? Working remotely and individually with my own clients. This is freedom, this is what I've always wanted.
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Email Revenue is sh*t for brands.
Here's why:
1. Owned Channel Giving Direct Line to Customers
Imagine the nuisance of having a direct line to your customers, fostering annoying levels of loyalty and repeat purchases without interference from ads or algorithms.
2.
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How can Paid Ads metrics directly inform and enhance your Email Marketing strategies in ecommerce?
This post is dedicated to breaking down how a deep understanding of paid ads can significantly benefit your email marketing efforts.
Ecommerce Brands & Email Marketers, this is
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In any relationship, earning trust is key to its success.
In the context of an agency 🤝🏼 brand, this is the only way to win:
→ Empathy: Not only is it the foundation of marketing but also in client relationships. The more I understand the founder and their customers, the
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Navigating email design for dark mode?
Email Marketers & Email Designers, this is for you 👇🏼
(bookmark this post):
1. Understand the Impact of Dark Mode
Now that its an option on most devices, I'm choosing dark mode over light mode. With there being a lot of people like me
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sometimes productivity is just setting that timer & going as long as possible into the next task.
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we see a lot of wins but not a lot of losses.
being in a few klaviyo email accounts this year, i see really popular agencies here on twitter:
1. setting up flows incorrectly
2. destroying their subscribers with overlapping messages
3. driving $0 with overcomplicated campaigns
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Guess where we are now?! 🥹
I’ll give a lil surprise to whoever guesses right below 👇🏻
2+ years later, 1 year hiatus from email & sms marketing.
I’m now 25 yrs old email & sms marketer making a bit over $8k MRR.
I still got a ways to go but damn this is a great place to be. ◡̈
Thank you for those that stuck with me through it all (even my web3 phase 🤪 in
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dear twitter (x) friends
especially those of you who are going into your career with the desire for freedom, autonomy, and/or money.
you can't get any of these things without 5 or more of these:
behavior:
- initiative
- resourcefulness
- persistence
equipped skills:
-
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How do you create an Audit of an e-commerce brand’s email account (ESP)?
In this post, I’ll break down what an Audit is & how to leverage those insights for personalized email marketing strategies to e-commerce brand’s goals.
E-commerce Brands & Email Marketers, this is for you
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Struggling to decipher what your email flow metrics are telling you?
In this post, I'll break down each metrics & what it can potentially indicate about your email marketing health.
Ecommerce Brands & Email Marketers, this is for you 👇🏼
(bookmark this post):
1. Understand
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Just talked with
@akshayadinesh19
at
@spellboundio
👀
I feel like we're welcoming in a new & better wave of email marketing with new tech like this. 😍
I mean, LOOK AT THIS!
Announcing: Spellbound Quizzes! 🥳
For the 1st time, embed your product quizzes on your website AND within interactive emails.
Easy drag and drop builder, sync data with Klaviyo, and increase email/SMS opt-ins...
Quizzes have never been easier to deploy
Why we built this 👇
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Learning post-bfcm stats to keep in mind for the new year 👀
@attentiveHQ
and staying healthy with
@grunsdaily
bless
@chadjanis
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4 Reasons why Email is still Important and 3 Way to Utilize it
THREAD BELOW
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How do you apply Business Unit Economics to decide on email campaign offers and discounts in your email flows?
In this post, I'll break down how the economics of each product can guide you in creating offers and discounts that make sense financially for e-commerce brands.
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