Tanja Grubner
@saysTanjaG
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global marketer @Essity who ❤️ breaking taboos. feminist, chocolate lover, scuba diving instructor. period🩸
Joined February 2014
In the latest in our series of interviews with the UK's most creative marketers, we spoke to the @essity global marketing and comms director @saysTanjaG - Most Creative Marketers: Tanja Grubner
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What a night! Thanks @cindygallop for the multi million $ tip on apartment hunting 😊 - go for what nobody wants and use your imagination. The #skyapartment is proving the case. #period 🩸
Fabulous Friday night at #theskyapartment with the brilliant @saysTanjaG and so great to meet her friend @elijau! Tanja is the marketing legend and gold standard creative @essity @essityusa client behind @AMV_BBDO and @KetchumPR's ground- and taboo-breaking campaigns for @bodyform, most recently 'Never Just A Period' 😍 It was, appropriately, the night of the full moon 😂 We enjoyed @MONKEY_47 martinis, Le Zie delivery dinner and terrific conversation - so much fun! ❤️
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Can’t wait… the #oscars of #marketingeffectiveness
We’re pleased to announce the 2024 Iridium Jury, chaired by GUT’s Andrea Diquez. The jury is tasked with selecting the single most effective campaign at this year’s Global Best of the Best Effie Awards. Read more:
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Here I am, on the UK power 100 list, the Austrian, who works for a Swedish company, lives in Germany with a global brand remit! Thank you @Campaignmag & @essity #breakingTaboos #libresse #purpose #noBloodShouldHoldUsBack #anythingUcanDoIcanDoBleeding 🩸
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This is us 😂 …
‘A group of oversharers’: the making of Bodyform’s ‘Never just a period’. @Campaignmag spoke to our team and our client @saysTanjaG from @essity about Bodyform’s latest exploration of menstruation:
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@ArminWolf La viña del ensanche, sorginzulo und unbedingt mal ins bistro vom guggenheim auf die terrasse 🥰
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91yr old @jacquesseguela made me laugh, cry, inspired the @Cannes_Lions crowd “ideas are like sperm, there are millions but only one wins the race” ❤️🔥😂 “if u don’t have #ideas, leave the room”! #icon #legend #wowWOWwow
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#assumeThatIcan #somaybeIwill winning a gold 🦁 @Cannes_Lions Witnessing the agency & @madisontevlin accept the award & @JuanSenor calling it his happiest moment showed the real impact of creativity on #DE&I. #assumethatIcan #downsyndrome @coordown @NDSS #challengeAssumptions ❤️
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Let them Swim. #onMyWay #munich #isar #bestpartofthecity 💦 #Opinion Climate Change Demands We Clean Up Our Rivers for Swimming #TheNewYorkTimes
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First night @Cannes_Lions, first 🦁! ❤️ Join our quest for sleep and close the gender sleep gap. #periodsomnia #CannesLions70 #libresse
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It’s this time of the year: #CannesLions2023 is celebrating 70 yrs of #creativity. Can’t wait gor a week of inspiration, sunshine & rosé. This is your moment. Make history. #ready 🩸 🦁 ☀️
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RT @AMV_BBDO: Well, this is a happy Friday! We're chuffed to have won 5 awards across 4 brands last night at this year's @britisharrows, in…
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RT @cindygallop: On #InternationalWomensDay - and EVERY OTHER DAY - don't use words like 'empower' and 'celebrate'. Instead, use words like…
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Toxic pressure
According to some surveys the expectation that they should be thin is learned by girls as young as six. The tragedy is that there is no escape
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RT @Malala: Found socks on sofa, asked @MalikAsser if they were his, he said the socks were dirty and I can put them away. So I took them a…
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RT @AshwiniSahaya: Breaking News: Taliban issued a new ruling in Balkh province, Afghanistan, stating that women are not allowed to visit m…
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All the facts are on the table. How much longer will it take to action reforms that protect human life as first priority?
Twenty years ago a US child was 3 times as likely to die by car accident as firearm. Now guns have surpassed road crashes as the leading cause of death. @RobertGebelhoff @danielle_ivory @billmarshnyt @atmccann @albertsun
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Funny, since my teens, I always wanted to win the #NobelPrize and become the mayor of #Vienna. Now I got to be #president! ☺️😂 #Eurobest #CreativeEffectiveness #CreativeStrategy #Glass
#Eurobest2022 is open for entries. From @Google’s Head of Brand Innovation Anaïs Hayes and @essity’s @saysTanjaG, to @AMV_BBDO’s Nick Hulley - meet the remarkable Jury Presidents joining us at the awards this year:
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Enjoyed the discussion
Rewatch on demand at Moderated by Nicola Kemp, @creativebrief the panel includes: Tanja Grubner, @essity Mikki Brunner @PublicisConseil Dagmara Witek-Kuśmider @PublicisWW Poland Imali Hettiarachchi @LEGO_Group
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