Pentagram Design
@pentagram
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Following
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A multi-disciplinary, independently owned design studio.
Joined February 2009
.@michaelbierut talks to @fastcompany about collaborating with @jtimberlake on his new book #Hindsight, including the "funniest thing Pentagram has ever designed" ….
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.@trabuccocampos and team have designed a brand identity refresh for @PayPal that marks a new chapter for the digital payment platform.
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1/10. You’ve seen Cohere’s new brand launch. and have wondered who else was behind it👀. We’re beyond excited to unveil our collaboration & share the details with you!. Shoutout to the @CohereAI team — @aidangomezzz @nickfrosst @1vnzh @joannemagbits.
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First peek at the branding designed by #EddieOpara & team for rɘ-inc, a new brand from @USWNT players @TobinHeath, @ChristenPress, @mPinoe & @meghankling that will be rɘimagining, rɘinventing and rɘvolting starting June 2019
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.@emilyoberman & team collaborate with @warnerbros on a new brand identity that streamlines the iconic WB shield & introduces a custom typeface
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.@emilyoberman & team design the identity for "#FantasticBeasts: The Crimes of Grindelwald," including a custom typeface, Crimes New Roman
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Paula Scher and team joined together with @_artofplay, the online shop known for its eccentric catalog of collectible playing cards, puzzles, and home amusements, to produce a series of luxury playing cards:
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Paula Scher designs new containers & product design for Dr. Jart+, the global skincare brand that fuses science & art
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In the spirit of @elizejackson’s #comicsanstakeover, we’ve redesigned our logo in Comic Sans, a more legible typeface #AIGADesignConf @AIGAdesign
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Just in time for the holiday season, @emilyoberman & team collaborate with toy company @fisherprice on a brand identity refresh that highlights a return to a playful sense of fun
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We stand in support of @PublicTheaterNY, William Shakespeare, and the power of artistic expression in a free society.
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Pentagram NY has moved into our new home at 250 Park Avenue South!
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Poster designed by Paula Scher celebrating the 25th anniversary of @designindaba, kicking off today in Cape Town! #DI2020
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Paula Scher designs dynamic brand identity for @librarycongress, the world's largest library
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We're thrilled to announce @MrMattWilley has joined Pentagram as a partner in our New York office
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.@michaelbierut & team design #Hindsight, the first book from @jtimberlake, out now from @HarperCollins
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RIP Milton Glaser, a true original. Poster designed by Woody Pirtle in 1985 as a parody of Milton's famous Dylan poster, for a lecture Milton was giving on “Inspiration, Influence and Plagiarism” at @the_DSVC. (Woody joined Pentagram as a partner 3 years later.)
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.@michaelbierut & team together with @slackhq have designed a new brand identity that captures the collaboration hub's simplicity & ease of use, updating its familiar hashtag logo to work consistently in different scales & contexts
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We're thrilled to announce @giorgialupi, the award-winning information designer who takes a humanistic approach to data, has joined our NY office as partner
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Dynamic typography plays a starring role in Paula Scher's latest campaign for @PublicTheaterNY #ShakespeareinthePark #BeInThePark
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.@njenworks and team have designed a brand identity transformation for @Reddit, the “heart of the internet.”
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.@michaelbierut and Tracey Cameron, construction drawing for exterior signage for the @nytimes building, 2002 @DesignMuseum #FontSunday #newspaper
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Paula Scher & team design a new brand identity for Politan Row, a growing group of local food halls in New Orleans, Miami, Chicago & Houston
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RIP to Pentagram co-founder & our dear friend & colleague Colin Forbes, who passed away this week at age 94
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First peek inside "Serious Play," Paula Scher's retrospective exhibition at ggg / ginza graphic gallery in Tokyo, opening today!
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Fall cleaning! Help yourself to free graphic design books outside our NY studio, at our back door, 1140 Broadway between 25 & 26 St
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.@michaelbierut & team design new brand identity for @barwismethods, the holistic human performance company founded by #MikeBarwis, one of the world's top strength & conditioning coaches
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.@emilyoberman & team have designed the brand identity for Roxane Gay Books, @GroveAtlantic’s new publishing imprint for @rgay, the celebrated author, editor & columnist
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.@mastercard is dropping its name from its iconic brand identity in select contexts, the next step in the brand redesign by @michaelbierut & team
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Paula Scher designs campaign for this summer's edition of @PublicTheaterNY #ShakespeareinthePark #BeInThePark
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RIP @RollingStones drummer & Pentagram alum Charlie Watts, whose first job was working as a graphic designer for Bob Gill, one of our founding partners
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Paula Scher & team design the @AtlanticTheater 2019-2020 season campaign, introducing photography to their brand identity for the performing arts group
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#EddieOpara & team design a new brand identity framework for @OPPO, one of the world's leading smartphone technology companies, with a refreshed logotype & custom typeface, OPPO Sans
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“Unfinished Modern” poster designed by @michaelbierut for @ArchLeague, 1984 #FontSunday #Eighties @DesignMuseum
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Paula Scher included in @Design_Week's list of the most influential female designers of the past 100 years
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Paula Scher has been honored as the 2019 @SEGD Fellow, recognized for creating a body of work that epitomizes the highest standards of practice in environmental graphic design
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Matt Willey and team have designed the brand identity for Helions, the publishing house founded by photographer Jack Davison.
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Congrats to @re__social's @TobinHeath, @mPinoe & @ChristenPress & the entire @USWNT team on the World Cup win! #FIFAWWC #OneNationOneTeam
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Karel Martens is widely recognised as one of the most important practitioners of graphic design. Join us at our Notting Hill studio for a rare opportunity to hear Martens speak about his work, process and inspiration:
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#PaulaScher designs promotional campaign for the 2019 season of @PublicTheaterNY #ShakespeareinthePark, opening tonight at the Delacorte in Central Park
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Paula Scher & students of @TylerSchool, Philadelphia Explained installation @TempleContemp, 2015 @DesignMuseum #FontSunday #maps
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.@michaelbierut & team design new brand identity for @barwismethods, the holistic human performance company founded by #MikeBarwis, one of the world's top strength & conditioning coaches
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Happy #ChineseNewYear from the dogs of Pentagram! #YearOfTheDog #LunarNewYear #新年快樂 #恭喜發財 Design by @njenworks & team
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In 2011, Paula Scher redesigned the @NYCParks brand identity & signage. Eight years later, the signs have been implemented in almost all of the city's more than 1,700 parks, playgrounds & recreation facilities
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Paula Scher designs environmental graphics for @Scholastic corporate headquarters that reinterpret iconic characters like Harry Potter, Clifford the Big Red Dog & Captain Underpants as artworks & installations
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Paula Scher and team have designed the new visual identity for the oldest and largest art museum in Tennessee.
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‘Responsive Type’ by @LJ_HUDSONPOWELL back in 2005, an ambitious project which looked at creating a dynamic font, reacting to changing inputs or context. This single font changes in complexity depending on the amount of text written, evolving from headline to a simple body font.
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The staff of Pentagram’s New York office celebrated the end of 2023 with a toast and a 90-second review of our work from the past year! We’ll have more to come on a few of these in the new year!. Video created by Jase Hueser and Mira Steinzor of Team @emilyoberman. Thanks to all
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#PaulaScher is interviewed on the fantastic “My Life in Design” podcast, talking about why she prefers to describe herself as a graphic designer, rather than a branding expert or strategist: “I’m an identity designer.” Listen to it here:
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Paula Scher & team transform an existing elevator cage into a donor installation for @parsonsdesign, using their brand identity for @TheNewSchool & its custom font Neue
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We mourn the loss of our friend Massimo Vignelli, a giant in the field of design http://t.co/kGtwPA0o55
http://t.co/9xVdKfm3Xo.
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First look at Paula Scher's branding & signage for Nicollet, the central avenue & downtown destination in Minneapolis #SuperBowl #SuperBowlSunday
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We're pleased to announce that @SaschaLobe work for Amorepacific and David Chipperfield Architects has been awarded a coveted @wallpapermag Design Award. #wallpaperdesignawards
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Domenic Lippa and team have designed the visual identity for @tcddublin’s ‘The Book of Kells Experience’:
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Happy 50th Birthday Pentagram! We’re celebrating our 50th anniversary this week, & to commemorate this milestone, we’re pleased to announce a new book, PENTAGRAM AT 50: LIVING BY DESIGN, to be published by @uniteditions this fall
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.@michaelbierut , poster for marathon reading of Dante's Inferno at @StJohnDivineNYC, 2008 @DesignMuseum #FontSunday #gothic
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Create your own acid tracks with a fun, educational music creation platform by Yuri Suzuki, Roland and Counterpoint Studio that emulates the sound of the original TR-808 drum machine and TB-303 bass synthesiser:
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Wands ready! @emilyoberman & team design the brand identity for J.K. Rowling's #WizardingWorld, the umbrella brand that brings together the #HarryPotter & #FantasticBeasts franchises, including a custom typeface, Harry Beast
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.@michaelbierut and team have designed the visual identity and signage for @CentralParkNYC, a nonprofit organization that maintains the world’s most famous park.
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Paula Scher designs brand identity for @the_mhcoalition.& #HowAreYouReallyChallenge, a new initiative founded by @kennethcolereal that brings together US mental health organizations to fight the mental health crisis, now made more urgent by the pandemic
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"The logotype is inspired by a Peter Hatch pattern created for the John Lewis Partnership in the 1960s, and is based on precise proportional relationships derived from the original pattern." Full story: #WeArePartners
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Paula Scher and team have updated the visual identity of the @AtlanticTheater for the 2023-24 season:
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.@michaelbierut & team design the brand identity for @hellofountain, a new line of CBD-infused sparkling water
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.@michaelbierut & team design new brand identity and editorial design for @techreview, the magazine of @MIT
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RIP to the incredible Bob Gill, the designer, artist, illustrator & writer who co-founded the studio that grew into Pentagram, who passed away this week at age 90
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#PaulaScher designs new brand identity for the National Women's History Museum, the online cultural institution dedicated to telling the stories of the women who have transformed the US @womenshistory #WomensHistoryMonth
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.@TheNational's new album #SleepWellBeast, designed by @LukeHayman & team w photo by @grahammacindoe, coming 9/8/17
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.@emilyoberman & team design a soup-to-nuts brand identity for @GreatJones, a new kitchen company that wants to equip & empower people to cook more frequently at home, even if it's just frying an egg. New case study up now on our site!
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First peek of our graphics for ALCHEMY, @archleague Beaux Arts Ball 2017, coming 9/22. Design @michaelbierut & team
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.@michaelbierut & team have designed #Hindsight, the first book from @jtimberlake, out now from @HarperCollins
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#PaulaScher & team create a giant map of Fort Lauderdale for the floor of the hotel lobby at the Le Méridien Dania Beach at Fort Lauderdale Airport 📷: @zepharc
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Paula Scher, "You/Me" print, 2015, after a poster originally created for @MuseumontheSEAM, 2000 @DesignMuseum #FontSunday #separatedtype #socialdistancing
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.@giorgialupi & team design a series of data visualizations for @BulletinAtomic that explore the issues that go into resetting the #DoomsdayClock, the symbol of the world’s proximity to annihilation, which will remain at 100 seconds to midnight
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"Few typefaces are this freighted with public opinion." @michaelbierut & other designers talk to @NYTStyles about the enduring contempt for Comic Sans
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.@abbottmiller designs new brand identity for @icaboston, the pioneering contemporary art museum on Boston Harbor
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Autonomous robots are coming and it’s not just a @Tesla_Optimus thing. The most exciting player is the best-kept secret in the game and is building AI perception for all robotics teams. Here’s their story and why having the right brand matters. 1/14
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Head over to @PenguinUKBooks to read a fascinating piece about the evolution of the Penguin logo, including the streamlined 2003 redesign by Pentagram's @AngusHyland:
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We’re thrilled to announce that @dandad has honored #PaulaScher with its Special President’s Award, presented once every decade to an industry hero in recognition of their advocacy for design excellence & originality
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Paula Scher, #wayfinding for Nicollet in downtown Minneapolis, 2017-2018 @DesignMuseum #FontSunday #OnNicollet
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Happy 90th Birthday to Pentagram co-founder Colin Forbes! To mark the occasion, we reprint his classic 1992 essay about the structure of Pentagram & share a portfolio of his work.
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.@emilyoberman & team refresh the @rottentomatoes identity, bringing a little style to the splat
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Happy #WorldPoetryDay! Branding & editorial design for @poetrymagazine @PoetryFound by @michaelbierut & team
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.@emilyoberman, identity for @bikenewyork, 2015 @designmuseum #FontSunday #cycling.#RideLondon #PRL100 #PRL46
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Illustrator and friend of Pentagram @YehrinTong has created a beautiful set of patterns for @ViragoBooks's new editions of classic texts by women writers, inspired by the eras in which they are set:
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.@michaelbierut's 2015 monograph "How to…" has been reissued in a revised & expanded 2nd edition featuring brand identities for Mastercard, Verizon, Slack & more, out now from @harperdesignbks
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#EddieOpara & team have developed a new brand identity framework & editorial design for @newrepublic, launching with the March issue, out now! Case study coming soon.
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.@AngusHyland and team have designed a modular campaign for @channel5_tv to showcase the TV Channel’s wide range of original content:
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We are delighted to announce that @AstridStavro has joined Pentagram's London office as a Partner.
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