Metalabel
@metalabel_
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Co-release and collect creative work As individuals our powers are limited In groups we become stronger
Joined November 2021
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Gitcoin x Metalabel: The Quadratic Funding Record
Celebrate Quadratic Funding and raise funds for public goods with this open-edition record, containing work by
@VitalikButerin
,
@zhitzigig
,
@glenweyl
, as well as
@gitcoin
co-founders
@owocki
and
@notscottmoore
.
Collect today↓
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Today we’re releasing a new model for creative work
Metalabel is a new space where creative people can come together to release, sell, and exhibit creative work in groups we call labels
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What’s a metalabel?
Metalabels are a new kind of label. Metalabels are groups of people working under a common identity for a common purpose with a focus on *releases* — distinct public works that reflect and manifest their views.
Elements include 👇
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The past few months we collaborated with collectives and labels to release new creative work in a series we call Quality Drops
Their collective impact:
$1,011,696 funds raised
10,610 records collected
3,626 unique collectors
150+ creators and groups paid
A closer look 👇
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✨Quality Drop 01✨
The Quadratic Funding Record by
@VitalikButerin
@zhitzig
@glenweyl
@notscottmoore
@owocki
@gitcoin
> 9,209 editions collected
> 12 signature editions sold out
> 390 ETH in sales
> $781,274 for public goods
>
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R.10
Collaboration Cookbook
A new open resource for collaboration: an online collection of recipes for creative projects, as told by the people that made them.
Presented in partnership with
@fwbtweets
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We’re excited to announce participants in ASSEMBLY, our inaugural peer-based creative collaboration lab. Accepted participants represent a broad range of projects, including multidisciplinary cultural collectives, cooperatives, DAOs, music festivals, and more.
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R.06
💿📖 AFTER THE CREATOR ECONOMY 📖 💿
A limited edition zine exploring constructive alternatives for the ways we produce, distribute, and monetize creative work online.
Produced in collaboration with
@co_matter
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R.08
📒 A NEW CREATIVE ERA 📒
A zine and IRL installation that calls for a new era of collaboration and mutual support
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Fuck it
We made a bootleg shirt to celebrate
@gitcoin
's record release w/ Vitalik.
Record collectors can claim one for free.
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"Content" = things you make because you think you have to make them
"Art" = things you make because they're already inside you and have to come out no matter what
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HAVE FAITH
TAKE RISKS
DON'T OVERTHINK
DO WHAT FEELS RIGHT
DON'T SUCCUMB TO FEAR
STAY EMOTIONALLY/CREATIVELY SINCERE
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DAOs are the smoke not the fire
The fire is people discovering the power of creating together online
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One of the absolute best things on the internet:
~~The Creative Independent~~
A daily resource publishing practical and emotional advice by artists since 2016
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⌨️ 🧡 NEW QUALITY DROP IS LIVE 🧡 ⌨️
"Several People Are Typing" by Foster x Seed Club
A zine exploring the creative potential of collaborations in the age of decentralized media.
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NOW
Creative people compete against each other for attention and likes
SOON
Creative people support one another using new structures that incentivize mutual support, cooperation, and co-releasing work together
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Two weeks ago we collaborated with Gitcoin to drop The Quadratic Funding Collection
The fervor around the drop generated speculation about its purpose and Vitalik’s involvement
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What is platform risk?
Creative people rely on platforms to distribute or promote their work — but are vulnerable to changes in ownership, policy, or strategy.
This creates an inherent risk when building audiences, hosting content/ data, or communicating through platforms.
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R.04
CHORUS
Open source code for a Discord bot that puts a community in direct control of what it tweets.
Presented with
@trust_support
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🌐📖 NEW QUALITY DROP IS LIVE 📖🌐
The DAO Anthology by QUORUM
A zine of curated essays exploring the Theory, Practice, and Future of DAOs.
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📁New on PUBLIC RECORD📁
Feature: "How culture is made"
How groups of people historically have come together to manifest cultural change.
Read more ↓↓↓
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What's after the creator economy?
The past decade of creating online has left many of us feeling worn out and burnt out
A visual in a recent zine we dropped proposes a new direction where we might go next
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METALABEL 009
😢 LONELY WRITERS CLUB 😢
An ephemeral peer group for writers providing mutual creative support
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Not fame
Not wealth
Not technology
Not going viral
We just need each other
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Creative outputs anchored onchain through Metalabel records so far:
— PDFs
— Poetry
— Art books
— Text essays
— Whitepapers
— Photography
— Physical zines
— Concert tickets
— Physical posters
— Artist statements
— Complete websites
— Collector comments
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Over the past several weeks, we have been hosting a weekly online space called Lonely Writers Club. 200 (!) lonely writers joined together in an effort to reconsider individual writing practices through a mutualistic and collective lens.
Let's take a look back 👇
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Lonely Writers Club Week One recap
130+ writers
90 minutes
Infinite ideas
One cozy vibe
Focus:
Escaping Lonely Creator Syndrome
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5 creative lessons from Factory Records
How world-building, lore-making, and creative releasing shaped a legendary label ↓
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Not Big Four publishing
Not self-publishing
A secret third thing:
*Co-publishing*
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🔊 Quality Drop 03 is 🔥 off the presses
"Sacred Stacks: The Art of Cyborg Community" by
@MEDLabBoulder
A fully illustrated, 80-page zine by citizen journalists around the world exploring rituals, relationships, and tools for decentralized community building
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🚨ANNOUNCEMENT: Quality Drop 02 is *live*🚨
"B2B: A Two-Nite Music Experience" brings together two onchain music champions —
@Songcamp_
and
@Catalogworks
— for IRL musical experiences at two of Brooklyn’s most striking venues
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NEW QUALITY DROP
A collaboration from
@RefractionDAO
x
@water_and_music
WHAT'S GOOD: Creativity in the Age of Artificial Intelligence
A co-created zine exploring how AI changes our understanding of artistic practice, economics, and curation
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Release: DFC 001
This is a book about how to survive on the internet. It’s about the cozy web, the dark web, the dark forest, the clear net, the dark net, and a new social world emerging around us.
This is the Dark Forest Anthology of the Internet.
"The Dark Forest
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R.02
Elements of a Metalabel
An interactive lens for collectives to explore their purpose, members, output, and structure
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R.05
📁PUBLIC RECORD📁
An editorial project exploring multiplayer creativity.
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↓↓↓
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"The creator economy is very individualistic and lonely, which is completely opposite of how humans naturally behave. Working together as a metalabel opens up the opportunity for collaboration and breaks open the isolation into a more natural formation of groups."
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In every corner of the internet, there are impactful releases that contribute to shaping culture in significant and subtle ways: art, memes, ideas, and more.
How can seminal online works be celebrated, archived, and preserved?
Here are 3 projects that preserve internet history.
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CO-RELEASING:
— Share audiences, credit, glory, earnings
— Make something bigger than just you
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We’ll continue to release new Quality Drops to celebrate creative collaboration using onchain records that publish and preserve creative work
Quality Drop 02 arrives tomorrow
Subscribe to stay in the loop:
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dropping soon: a new space for releasing, selling, and exhibiting creative work
source:
@emcho41
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Pick up a copy of New Creative Era in NYC
📍Canal between Ludlow and Essex
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Metalabel is an operating system for groups of creators to release work, collaborate, and support one another
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The creative status quo has made us lonely content machines
But we don't want to go viral
We just want the basics: To make work we're proud of
With people we respect and who respect us
That's true to our intentions and who we are and are not
We want a new
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🚨 New Quality Drop 🚨
🧠 A mind-bending concept album
💿 A vinyl record inside an onchain record
🦮 A vision for a pluriversal future
🎁 All wrapped in one
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Quality Drop 05
New internet aesthetics in a NYC movie theater
Introducing The Idiot Film Exhibition
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Joshua Citarella is an artist and internet researcher with a deep curiosity for understanding the infinite political subcultures and beliefs that thrive on the internet
This week Citarella puts his knowledge into practice with "Class Fantasy," his first-ever tabletop game
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Many creator economy platforms have changed ownership, creating a shift in priorities and interests — often in opposition to creators.
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📁New on PUBLIC RECORD📁
Feature: "6 research collectives and collaborative reports"
A collection of metalabels with a focus on releasing research-based reports.
by
@austinrobey_
Read more ↓↓↓
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So far...
— 8 Quality Drops
— 16 release clubs and collectives
— 10,000 records collected
— Nearly $1 million to creative + public goods projects
Quality Drops are quality
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Metalabels are groups of people working under a common identity for a common purpose with a focus on releases — distinct public works that reflect and manifest their views.
A visual identity of our releases so far ↓
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Brian Eno on how and why he and Hard Art are releasing work on Metalabel
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Once upon a time people spent $100 a week on music, books, and magazines, directly supporting the creative cultures they cared about
Today, people rent access to infinite creative work for $15 a month, with little of that money going to the creators of the works themselves.
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Dropping tomorrow on metalabel:
@mollysoda
’s mollystuff, a series of 20 unique .zip folders, each containing 100 files, physically embodied as one-of-a-kind artist books.
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Congratulations to the co-authors and collectors of the Dark Forest Anthology (DFC 001)
All 777 of the available first editions have been collected
Physical editions will be sent out soon. Stay tuned for further releases from the label
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Spotted metalabel 👁️
@nrmal
by
@brodieconley
NRMAL's purpose is to showcase diverse experimental and independent music and art through an annual festival with an explicit focus on fostering a thriving artistic community and championing the Latin American underground.
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ASSEMBLY, our inaugural peer-based creative collaboration lab has officially completed. We’re so inspired by our speakers, and the impressive range of collectives that participated.
ASSEMBLY 001 members ↓↓↓
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Metalabel helps creative people start and run labels supporting any type of creative work
Under the shared identity of a label, artists can co-release work alongside peers who share their taste or point of view
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New Release
Forever Magazine VI: Relics
Edition: 400
Today, marks the release of a new issue of the revered, girl-coded Downtown NYC-based literary mag
@forevermagnyc
, available exclusively on Metalabel.
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Collect this onchain record for a limited time this week and help celebrate this special contribution towards public goods funding.
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The old ways don't work anymore
We want our work to be financially valued without compromising our integrity
We want to make meaningful work that we're proud of, not please an algorithm
We want to feel seen without our creativity and identities being exploited
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What if instead of following the herd we started new packs of our own?
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🌿🪞Quality Drop 04🪞🌿
"Everything Is a Self-Portrait," a 300-page hardcover book of poetry and photography by artists Malaya Malandro (Los Angeles, CA) and Francis Kanai (Takasaki, Japan)
Printed and bound in Japan
Limited run of 200 First Editions
50 available on Metalabel
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the new stuff isn't any better
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We're looking for a Creator Liaison to join our small squad
To curate, nurture, and support artists, their work, and our network
Full-time and part-time roles available
<3 <3 <3
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Inspired by grassroots indie labels, Metalabel allows collections of individuals to share funding, support, and co-release and co-legitimize creative work together
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How are metalabels different from companies? (from an upcoming FAQ)
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Lonely Writers Club: Why I write
✏️ by
@austinrobey_
A personal journey of discovering writing, and an invitation to join Lonely Writers Club 😢
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The existing paradigm that assumes labels should be perpetual owners of artists’ work needs to change.
The new paradigm should be ownership of creative work always stays with artists, and labels themselves are co-owned by founders, artists, and workers who support them.
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📁New on PUBLIC RECORD📁
Feature: "MEDLab's Drop Culture" (
@MEDLabBoulder
)
How an academic metalabel within University of Colorado releases work to support online democratic ownership and governance.
by
@austinrobey_
Read more ↓↓↓
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Releasing work as an individual creator is an often fruitless search for ego validation
Releasing work in collaboration as a metalabel creates meaning and connection with others and within yourself
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