CEO & Co-Founder
@tiltify
, owner of the best dog, guitarist, created strategies and technology to empower fundraising over $400 Million. 🇨🇦 now a girl dad 👶
Tiltify is a small company as well. There are only 23 of us and that's after 8 years. 100% of the people who work at Tiltify know how we make money. They could all confidently answer that question in detail.
🧵
Happiest of birthdays to
@Jacksepticeye
! The first fundraiser on Tiltify to eclipse $10M funds raised for charity earlier this year. But also a really great guy, objectively handsome and is excellent at arts and crafts. He also does a wonderful riverdance.
Happy Birthday,
@Jacksepticeye
!
We're grateful for the more than $11 million USD you've raised for causes across the world. Here's a favorite moment from
#Thankmas
&
#ClausMyCause
last year❤️.
➡️ What are your favorite Jacksepticeye fundraising moments?
For those asking “why Ireland “ it’s because we purchased the
@TOTMCoffee
@Jacksepticeye
Irish experience wedding package. It includes a free dying of your hair green, cardboard for fundraising purposes and I was told Jack as your officiant. But we’ll see 👀
Sadly I can't do a stream for this month's charity event. But we still have a donation page and a pin as with every other month. We're raising money for the Best Friends Animal Society
Please excused the oversized picture of my face....but exciting new about
@WeAreTiltify
. We are excited to go into high-gear making the best tools possible for online communities to fundraise for charity!
Based on yesterday and alot of people asking about
@tiltify
in relation, I made a little chart. When we created Tiltify in 2014 there were huge trust issues in the creator space with flow of donations. We made sure that our design allowed funds to go directly to charities.
WE LOVE TO SEE STREAMERS USE THEIR PLATFORM TO HELP THOSE IN NEED!! CONGRATS TO
@CDawgVA
FOR WINNING BEST PHILANTHROPIC EVENT WITH HIS CYCLETHON STREAM!! 🚴🚴♀️🚴♂️
:)) WERE STILL GOIN!
A number of people have asked myself and my team at
@tiltify
about our booth at Twitchcon this year. Wanted to put it out there that sadly we do not have a floor presence at Twitchcon this year for the first time. —->
✅ 23 Million Followers on
@YouTube
✅ 3+ Million Dollars Raised on Tiltify for 18 Different Charitable Organizations
✅ Just Turned 30 🥳🥳🥳
Happy Birthday
@Jack_Septic_Eye
- we hope your birthday is as amazing as you are 💚
One of the many reasons why we created
@WeAreTiltify
. Please do not donate to charity streams if they don’t use a trusted platform like Tiltify or others. It opens you up to risk. Links for tip platforms should never be used for charity.
@Charalanahzard
Still shocked how people defend Trump by saying he already said it. Let’s say, for the sake of the argument that he did. So wouldn’t it be super easy to say it again and make it a non-issue? It’s a public presidential debate. A fox mod asked the question. What’s the fear?
I usually don’t get involved in random false info but since this has been passed around I figured I’d address it. This graphic is fake about Tiltify as much as I’d love to give everyone a raise we don’t make $8 Million or have 41 employees. Not even close.
@Apocalypto_12
It’s cause my dog had surgery on Wednesday and I need an extra day to give him tummy rubs to make him feel better. It’s labor you do for the love of your dog. Hence Labor Day
#TheMoreYouKnow
@CohhCarnage
@ViyroPOE
@iamBrandonTV
@tiltify
We absolutely do NOT do this at Tiltify. We work directly with every client and funds go directly to their accounts in real time. Happy to clarify anything further.
It’s been a crazy 2 weeks prepping for
#HopeFromHome
have to give a special shoutout to
@twaz
who not only designed the key aspects of the campaign and the merch but took the top donor spot already at . National Treasure! Thanks man 🙏
And when we were smaller, everyone knew even more. We all spoke more often in smaller groups. My team asks ALOT of questions and they deserve and get answers so they can feel comfortable doing their job. 🧵
Watching
@zachbussey
and reading the SoftGiving statement…which is garbage. A company like this should NOT be in our industry. It tarnishes us all. And frankly watching all the execs scatter saying “but I didn’t know”…yes, yes they did. 😡
Congratulations again to
@CDawgVA
on hosting a phenomenal event last night. Super proud of our
@tiltify
team for pulling off the auction system in time. And congrats to the whole
@OFFBRAND_Studio
team for smashing it.
Many employees have stock options and that doesn't entitle them to name themselves co-owner, because that term implies alot of responsibility. There is alot of side stepping going on and i truly hope this is the end of it. 🧵
Most Softgiving streams and posts say "Sponsored by" or "Partnered with" SG. Which implies compensation from the Events model. So how did you think all the money was actually going to the charity? It just doesn't make sense and eveyone could not have been that naive.
If recruiters knew streamers were getting paid and you knew the HERO model gives no compensation, only the EVENTS model does (which take 50%), and you work there...where do you think the money for the giveways and payments are coming from?
🧵
Last year for the first time since it’s creation Twitch took over the charity space from us and would no longer allow us to run the charity stage or space. Personally I was pretty upset about it. —->
I do realize most of this is that Twitch wants to promote Twitch Charity. Ultimately it’s their space and I’m hopeful that in the future we’d be able to bring the Charity Plaza and stage back. ❤️💜
Creators & donors 🚨Lots of chat around where donations go. Regardless of what you think you know, double check the money you are asking people to donate is going to the charity you intend. Ideally DIRECTLY and not through 3rd parties. Concerns me how misled a lot of people are.
@LetsJoinJess
Hi Jess, while i appreciate you admitting fault here i had a chance to read your thread today and i have to say i find it very offensive. It seems to be clearly set up with several tweets leading up to an "elephant in the room" dramatic moment to unveil your attack on Tiltify.
Ever since we created the charity space at Twitchcon in 2015 it has been a massive highlight for us to be able to work with the community in person, have a stage for them to be highlighted on and showcase charities doing great work. —>
@LetsJoinJess
What i find really offensive is your misleading information and lack of due diligence. First you conflate professional fundraisers with technology platforms to try and prove an unethical motive within Tiltify. Then you point out a random opinion article to back your point.
@LetsJoinJess
And by your calculations, i hope we get to make $8 Million or $20 Million a year even because then, by the clearly marked ToS we are helping raise hundreds of millions for charities that need it and can't afford this technology.
@LetsJoinJess
Our percentage is low for the industry, and anyone who knows the industry knows that. It has been echoed by charities and experts in response but again you fight. What makes me most angry though is the idea you seem to push that people who help charity shouldn't get paid.
Heading out of
#TwitchCon2022
so phenomenal seeing our community in person. Great to reconnect after years of missing in person events. Had amazing meetings as well with lots of clients and partners. Thank you everyone and our stellar
@tiltify
team!
Please STOP saying every massacre is caused by mental health and that “if we fixed mental health this wouldn’t happen”. At least 50 million people in the US live with mental illness, myself included and if mental illness caused shooting of others…
Texas Gov. Abbott says the Uvalde school shooter had a "mental health challenge" and the state needed to "do a better job with mental health" — yet in April he slashed $211M from the department that oversees mental health programs.
For 9 crazy days
@CDawgVA
just completed smashed it. Through rain, falls, exhaustion and everything this legend just kept going. Congratulations on raising over $550k for IDF and making us all feel out of shape! Going to the gym rn.
Good article below. Twitch has really lost its way and has such a great platform they need to find it. Even for us at Tiltify I used to talk to a Twitch execs often but a year ago Constance called us to end our relationship after 7 years.
twitch staff, demoralized, are waiting to learn who'll be among 400 laid off. this follows a period of malaise in which leaders bet against creators and twitch's ad business failed to catch up with competitors. my report on how twitch lost its way:
Going to do a Twitter spaces at 4pm to help answer questions about the charity industry from various perspectives. If you want to join as a speaker feel free to DM and let me know the insight you’d like to add. T
Join us for a special Twitter Spaces with our CEO
@mdwasserman
as we discuss how creators/fundraisers can feel confident when fundraising for charity with their community, donor transparency, and best practices.
📆02/09/23
🕓4:00 PM PST
It’s
#Twitchcon
week! It’s been so long excited to reconnect at our party and on the exhibit floor. If anyone wants to chat charity feel free to hit me up. FYI- I’m super shy in person (major social anxiety) so if I don’t say hi first, it’s just cause I’m terrified 😐
BIG NEWS!
I am SO excited and honored to announce I accepted the Community Manager position at
@WeAreTiltify
!
Tiltify has changed my life and it allows me to do for others that are in need. Now, I get to support the community that makes this platform great!
🥺❤️
@LetsJoinJess
Now commission is quite common in professional fundraising but whether people like it or not is irrelevant here. There you point out how much money we potentially make and this this amount is more than you are comfortable with Tiltify making.
@LetsJoinJess
Again using poor sources and again not doing your due diligence. Then you decide to attack our clearly noted percentage and even when people say they knew about it, you continued to find new arguments. Clearly just trying to cause an uproar.
Thankmas is officially over. You all helped raise an insane $4.7 million!! Thank you so much to everyone who took part, I can’t wait to make it even bigger for next year!
Last year we really wanted to be there so we created our gallery. But the charity space felt really awkward to me. We loved our space but the feedback I received from charities and what I saw for the charity space as a whole was not positive. —->
It was the second most visited stage area at Twitchcon and a great opportunity to showcase creators. I’ll definitely miss the charity stage. I looked forward to it every year. Over the years we also raised hundreds of thousands for the charities who attended. —->
@LetsJoinJess
But my team works day and night to help charities and the community and the idea that during a pandemic (or ever) you question basically whether they should make a living, or have healthcare I find very unethical. I wish all my staff could have a raise and they would deserve it.
Our Tilty Santas are comin' to town.. well stream!
This team is dropping in to share the joy of the season.. and by joy, we mean donations, celebration, and a little magic to help you reach (and likely crush) your fundraising goals!
Participate here:
I absolutely agree that streamers should never sign exclusive agreements.
@tiltify
would never ask for this from streamers or charities because it doesn’t benefit either. A single platform will never have every piece of tech for every fundraising instance. It’s also just weird.
I am always reminded during the summit seeing
@ZacharyWhitten
speak about
@StJudePLAYLIVE
how truly inspiring and brilliant he is. It’s really really hard to get me to tear up but I can’t help it here. You have my utmost respect Zach for your drive, passion and intelligence.
Having had the pleasure of working with
@MatPatGT
raising millions for St Jude he is truly a class act and a YouTube legend. I’m honored to call him a friend and look forward to what him and Steph do next.
@LetsJoinJess
This goes to an old argument that people in charity should be volunteers and shouldn't get normal salaries and you are extending this to companies like us. ALL companies in our space work the way we do in some fashion, it is the industry norm and we are a small part.
Today we did something INCREDIBLE. $1.4 million raised on our stream AND $4 million raised globally through everyone's thankmas efforts.
I am seriously blown away and don't have words to express how thankful I am! I love you all and thank you for an amazing day ❤️
The content creator community continues to inspire! $2 million raised and counting as communities of all sizes have been coming together to support Australia from around the world.
Fundraising your way! I love this idea. Let's continue to leverage the power and potential of technology to democratize philanthropy. And what about making it FUN, as well as easy, for everyone? It's possible.
@WeAreTiltify
#p2p2020
@P2PForum
Looking to become part of the Tiltify family? Love charity and doing good with an amazing team? Now is your chance!
Check out our careers listing now!
🎉🎉🎉
It's models like this that erode the trust in giving to charity. There are so many issues with Matt's statements. Essentially his answer is YES we take 50% and we stand by it. The biggest issue to me is that he leverages the audiences of creators to sell his product.
the
@tiltify
on
@twitch
origin story…I linkedin
@FishStix
in 2014 to meet up with him
@ErnestLe
and
@JustinWong
at E3. $200 Million for charity by the incredible creator community later ❤️ Can’t thank these 3 and others who believed in us early on enough.
FINALLY HERE!!! We've been working on this for a long time and i have wanted achievements for years. So happy we can share the recognition fundraisers deserve!!! You should now have your badges unlocked on your profile AND started receiving physical badges. Much more to come.
It's Fundraiser Appreciation Day!
We have exciting things for you including:
-Digital & Physical Badges
-A livestream celebration
-Thank yous from Tiltify Staff & others
Visit our blog to learn more, & hear some words from Meredith at
@afspnational
💙
🎉The new extension is here and its better, faster and stronger than ever before.
☑️Accessible to any charity
☑️Donate using any option set up by the charity
☑️Review fundraiser milestones
☑️Allow donors to select incentives directly in the extension
📖
Why would you make a streamer sign a contract to raise money for a charity??? And if you are doing so because you are receiving payment then beware of being put in the commercial fundraiser category and be required to register and pay fees in every state you solicit.
Charity streamers need to read the contracts they sign with a fundraising platform, esp if they receive payment for the charity stream.
Some have exclusivity clauses which force you into only using that platform- which it can then use to force a relationship with that charity.
The whole current debate, donations vs tipping is as silly now as it was last year, and the year before and before. The fact is what streamers take in exchange for their services of entertainment should I never be called a donation. You can argue but its still the facts.
If this is a legit contract it's completely insane and predatory imo. I've heard stories from charities anectodally for years but seeing this in writing blows me away. And creators are unknowing or knowingly promoting this to donors without this disclosure?!?!
The charity industry is so sickening some days.
"We don't take processing fees, we are funded by tips*"
* We also take 4% processing fees for a third party + a 50% commission.
This is 🤯. The amount of money
@DrLupo
has raised with his community is astounding. It really shows the power of creator communities to make impact.
@StJude
undoubtably is using these funds for important research to save the lives of children who need it.
Fundraising Milestone Achieved:
@DrLupo
,
@MrsDrLupo
& family, with the Build Against Cancer community, have raised over $10 million dollars for
@StJude
. That's a lot of life-saving care and lives changed.
#BuildAgainstCancer
Huge congratulations to the amazing
@StJudePLAYLIVE
community who smashed their goal AGAIN surpassing a record $4 million. Blows me away watching these amazing fundraisers every year and love seeing so many new names up on the leaderboard. ❤️
It’s poorly thought out decisions like this that continue to affect charity streams.
@Twitch
over the past year has actively created the first decline we’ve seen in fundraising on the platform. Conversely charity streams now raise more in aggregate on
@YouTube
Twitch has new Branded Content Guidelines.
- On-stream logos are limited to 3% of screen size.
- Burned-in video Ads are NOT allowed.
- Burned-in Display Ads are NOT allowed.
- Burned-in Audio Ads are NOT allowed.
#TwitchNews
#TOSgg
Thank you everyone who joined in on this. It was an amazing 90 minutes of discussion with some of our favorite people in the space.
If anyone has questions, please don't hesitate to ask! We are always happy to answer.
I am INCREDIBLY honored to announce that I was asked by
@tiltify
to be a panelist at the Peer To Peer Conference in Washington DC to speak on behalf of
@Twitch
Charity Streamers
I am so tremendously grateful for this opportunity and I will not let you all down ❤️🥹