Kevin Natanzon
@kevntz
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434
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Founder & CEO @CreatorKit_com - AI Ads for ecommerce marketing (we're hiring!). Prev: @betalabs founder - built and sold a few apps used by 15M ppl.
Tel Aviv
Joined July 2011
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Pinned Tweet
It’s a happy day for startups!! Especially
@creatorkit_com
.
Super happy to announce what we've been working on for many months:
Introducing AI Product Photos, and the CreatorKit Diffusion model.
Excited to write a new chapter in Generative AI and the
@Shopify
ecosystem 👇
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19
278
@ashleyn1cole
@rrhoover
Creator of Top Nine here 🙋🏻♂️
Just wanted to let you know that your Tweet broke Top Nine, we weren't ready for this traffic at this time of the year.
😭😭😭😭
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@nikitabier
I’m sure most creators of those apps had either:
A) An existing engaged audience before building the app.
B) 200k in marketing budget.
C) Before that App they built 15+ other app experiments with a marketing strategy deeply integrated into the app.
D) All of the above.
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AI generated photos for the newly launched coffee club obvi.
The quality of the generations is improving every day 😍
cc:
@ashvinmelwani
@obviceo
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1/ New app launched!!!!!!!!!!!!!!!!!!
🚀🚀🚀🚀🚀
We've just launched
@Podcast9App
on
@producthunt
!
It's a powerful Podcast app with audio snippets and transcripts.
A thread on why we've built it and what's amazing about it vs other apps
👇👇👇👇
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Would love to hear who else got scammed.
@levelsio
was the first one to find out but saw
@dannypostmaa
and
@JackCulpan
too.
Who else?
"Jake Smith" from Philippines was stealing thousands (generated in affiliate fees).
Any way to prevent this type of fraud with affiliates?
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Big news! 🚨
You can now generate marketing videos for any
@Shopify
store with just ONE CLICK.
1️⃣Enter the URL
2️⃣Hit "Generate videos"
3️⃣Download or tweak on the editor.
Results are mindblowing 🤯
Today is our biggest product launch since we started CreatorKit.
👇
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Launching AI Ads soon! 🚀
Testing it with a few brands and businesses.
Comment any website URL and I'll generate an ad like this 👇
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Got today’s
@MilkRoadDaily
newsletter with the latest news.
The image is the perfect illustration of anyone’s reaction to the news.
P.S.
@ShaanVP
knows how to do copywriting right. It was fun. Read it 👇👇👇
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@gregisenberg
✅ The right (and easy) answer:
Ad spots on a 5M acc are worth at least $10 CPM. Assuming avg 30% reach per post it’ll reach 1.5M per post, which leads to $15k per post.
🤑 Just sell one post/day.
🤓 The right question:
For how long? Ads will burn the account.
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Hello
@ycombinator
application 👋
We meet again.
First time we applied was in 2017.
I guess many things changed since then 😅
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@nikitabier
Bad take. We sell to marketers and A/B tested headlines and taglines. Conversion improves significantly bc they want the new ai tools.
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WE ARE
#1
ON THE US APP STORE AGAIN!!!
Best way to wrap up the best year of my life:
🇮🇱 Moved to Tel Aviv, Israel
💍 Got married
✈️ Trips to new places
🚀 Launched new projects
Can't describe how happy I am for this 2019! To friends and everyone who helped:
🙌THANK YOU!!🙌
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Can’t be happier for 2018:
📈 Over 6,000,000 people used our creations.
🔝 Reached the Top 10 Charts of the US App Store.
🚀 Launched Canvasar and other side projects.
👨🏻💻 Developed new AR project (TBA in 2019!)
💍 GOT ENGAGED!!!!
To everyone who helped:
🙌 THANK YOU!!! 🙌
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🚨 Big announcements!!!
🇮🇱 I’ve officially moved to Tel Aviv!
👨🏻💻
@betalabs
is going fully remote. Many things to learn from
@andreasklinger
,
@rrhoover
, and many successful remote teams.
🚀 We’re about to launch a series of moonshots! More here 👉👉👉
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This is amazing!!! Can’t think how hard this was to build. Congratulations to anyone involved in this project.
The new
@googlemaps
AR feature is the best usage of AR I’ve ever seen.
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How we grew our Shopify app 10x in the past 30 days
👇
I have no idea. We didn't do anything different.
We worked hard like every other day to help merchants sell more, on top of the Shopify platform.
Very few ecosystems enable this kind of growth.
This is the Shopify effect.
The Shopify effect.
Shopify has created massive value for merchants and startups alike.
There are 5,000,000+ people behind those merchants and startups.
Happy to be one of those startups building the future of commerce on top of the Shopify foundations.
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The best part of building on top of Shopify?
The ecosystem 💚
Currently working together with some of the top
@ShopifyPartners
and
@ShopifyDevs
on something BIG.
Can't wait to share 👀
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We are live in the
@Shopify
App Store!!
From concept to App Store in 8 weeks 🙌
Thank you
@ShopifyDevs
for the help, both with technical support and sharing our progress here!
#AppChallenge
#BuildInPublic
Weekly progress below! 👇
☝️ With just ONE CLICK:
🛍
@Shopify
stores will be able to automagically generate 100+ high converting videos and ads for each product.
🎨 All videos will be programmatically branded with the brand of each store.
V1 live THIS FRIDAY!
@ShopifyDevs
#AppChallenge
#BuildInPublic
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@gregisenberg
Creating a subscription for a pet shop is the best answer, but it'll take more than 30 days.
Pet shops are one of the most profitable ecom categories with the most post-purchase ratio.
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BIG NEWS! 🚨
Super excited to announce that
@CreatorKit_com
was invited to join the
@Facebook
accelerator!
This will enable us to add value to more than 10 million advertisers running ads with FB 🙌
The opportunity to build for the new Facebook Business App Store is massive
👇
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2
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Realized we had a $1k/mo bill for
@ConvertKit
.
Checked
@beehiiv
pricing and it's significantly cheaper for our tier.
Considering switching.
Any good reason for/against?
Jeez
@beehiiv
and
@denk_tweets
quietly raise a $32m series B 🤯🤯
And you still have some people using
@ConvertKit
😂
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So
@nikitabier
is not the only one who built more than one successful app in consumer social.
Even though Cosmos is not yet on the Top Charts, it's clear that it'll happen soon.
Many think it was just "luck" that Kendall Jenner shared the app.
Few understand the design and
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I just published “What most don’t see in TBH, an app sold for ~$100M and launched only 9 weeks ago”
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These were generated in 33 seconds.
We can get creative with prompts.
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@AdamSingolda
The effort to find an out of context quote from 2016 to compare to thoughts about October 7… I’m out of words.
The adtech industry is smart enough to understand the values these type of people have.
Congrats Adam for everything you’ve done.
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Introducing the new AI Product Photos 🚀
We launched the first version of AI Product Photos in 2022, defining a new category.
Since then, over 110,000 marketers and
@shopify
stores have generated millions of images 🤯🤯🤯
But also since then, we've heard over and over the same
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3
34
@OfficialLoganK
@Google
First feedback: What is AI studio? is it the Vertex AI studio? or the generative ai studio?
The branding team at google needs some help!
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Reminder that you don’t need VCs to build something people want or need.
You need VCs to build something big with technical challenges.
A simple collage maker we built 7 years ago is one of the top 10 apps.
Over 1,000,000 used it today.
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Thank you
@ShopifyDevs
for the gift 🥰
This is one more example of the way
@Shopify
supports the ecosystem:
They chose to send a nice little gift from
@miir
, a merchant powered by Shopify.
Happy to build for the ecosystem, improving our app every day.
Bullish on Shopify💚
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@nikitabier
“The Spotify wrapped syndrome” 🤣🤣
Lensa did almost 10 mil in rev with a viral app that lasted a few days.
Not every app needs TRUE viral growth. Not every app is a startup.
Some people are happy with a few mil from a viral stunt
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People on this bird app love to publicly complain about companies when they get a bad experience.
Very few tweet when they get a good one.
Today I want to publicly praise
@Deel
.
They made it super easy to pay our team 👌
And every time we had an issue they solved it fast 🙌
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@IndieHackers
Haha we haven’t posted in 8 months.
We go viral there very often, but quality of traffic is crap.
On the other side, other channels with less visitors convert really well.
Learning: focus on what matters.
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@levelsio
@thatguybg
Not true. It’s costs savings too.
This service costs $300/mo for buildings instead of $1000/mo having someone.
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I'm hosting an unofficial
@Shopify
meetup in Tel Aviv soon 💚
It'll be a small gathering of startup founders in ecom and operators behind successful DTC brands.
DM if interested!
The Shopify ecosystem in Israel is growing fast 🇮🇱 📈
Examples of great Shopify brands here 👇
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Spent an hour helping
@indiehackers
with their startups.
I said I'd help the first 10 startups that requested it.
Many DMed me saying they missed it, so tweeting this!
I'll do 10 more.
Comment below a link to your startup and I'll share feedback! 👇
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@stephsmithio
- UX on the app layer
- Marketing
- Industry insight on use cases
- Performance (many AI generators take minutes vs seconds)
All the above, are the differentiators only for next few months.
After that, is either:
- Better trained data.
- A new ML layer on top of the AI models
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It’s launch day
@CreatorKit_com
! 🎉
Happy to announce the AI Image Editor, purpose built for ecommerce marketing.
Over 35,000 businesses are already using CreatorKit to generate product photos with AI.
But sometimes, AI generates backgrounds with undesired objects or
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Getting there.
Making progress every day.
Who wants to try it?
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Shopify moves fast.
Today they made 100+ product launches.
Few companies with the size of Shopify have the speed of execution of a startup.
Biggest opportunity for
@ShopifyDevs
: The new Shopify Minis!
Congrats to everyone involved!
@harleyf
@tobi
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Anyone in DTC can see the team
@triplewhale
is having fun building the brand on social.
Congrats to everyone involved.
marketing analytics weighing heavy on you? 😵💫
we have the solution:
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1/ CreatorKit is live on Product Hunt today 🚀
After many months of iterations I’m happy to finally unveil what we’ve been working on for the past few months.
The first video creator purpose-built for ecommerce.
Would love to hear what you think!
👉
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🚀 Canvasar is on
@producthunt
today!
🙌 You can now create canvas prints with
@unsplash
photos.
🖼 You can also preview them with AR!
💰 Best part? Support creators! We share all profits.
😻 Would love to hear your comments on ProductHunt!
👇👇👇
1
6
21
Just booked my flight to Austin for the
@triplewhale
event! ✈️
Happy to finally meet in person many friends in the DTC space and learn from many of the speakers.
Who else is going?
1
3
23
Dear smart people in startup world:
SVB is not processing our transfers.
As the founder of a startup with funds in SVB, would love to hear any advice.
My DMs are open.
Thank you. 🙏
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This weekend will be remembered as “The NFT weekend” 📈
Seeing NTFs that were $800 weeks ago skyrocket to $50,000 😳
Hours ago, this “image of a rock” was purchased for $611,170.23 💰
FOMO peaked this weekend.
For those out of the loop today, Top 9 tweets I ❤️
A THREAD
🧵👇
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Apple removed from the App Store an app we owned OVERNIGHT.
Will I file a lawsuit? Ofc no. Rules of the game.
I'll just tweet about it to let Twitter and other devs know:
The game creator is the rule maker too.
Imagine having an app making $15k/mo and one day you get this 💀
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2
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Found this gem recorded a year ago.
He’s basically pitching
@CreatorKit_com
so we had fun editing it.
Hey
@ShaanVP
can we use this to raise our round? 😅
@myfirstmilpod
Clips Contest 2.0 is live ✂️
Rules are simple:
Rip our content → Spend 5 min. Editing → Go Viral → Win $5k
Case in point,
@mfm_minis
did the absolute LEAST and wracked up 680k views on the vid below 😂🙌
Enter to Win:
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@nandoodles
@taboola
The effort to find an out of context quote from 2016 to compare to thoughts about October 7… I’m out of words.
The adtech industry is smart enough to see the moral compass of the industry leaders.
Btw, he answered here. I hope those who made till the end of your thread will
2
0
19
@OfficialLoganK
@Google
Really bad onboarding for those who just want to play with it.
Also, yes. Google needs to work on the branding.
2
0
20
Full house yesterday!!
Hosted some of the best startup founders, investors, and operators in Tel Aviv 🇮🇱
It started as a way to connect friends who asked for intros, instead of just emailing everyone.
Now we need a bigger place!
Next one will be only for people in DTC and
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1
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@rrhoover
@andreasklinger
We saw a 40% increase in paid top nines when we added the “Skip the line” feature. Priority is definitely something people is willing to pay for.
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2
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Huge milestone. We’re on the top 10 charts on the US App Store!!
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16
@levelsio
Easiest and fastest way to host Stable Diffusion implementing Dreambooth is AWS Sagemaker.
@adbindal
and
@EMostaque
saved everyone hundreds of hours with the integration.
You get a console with the distributed training jobs automatically posted to S3.
Then inference from it.
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3
19
We're running Dreambooth with stable diffusion on our
@awscloud
using SageMaker.
Are we the first ones to adapt it for SageMaker?
Would love to hear the what are the recommendations by
@EMostaque
and
@julien_c
to scale distributed training.
What is better than ray.\io for scaling distributed training / queuing?
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☝️ With just ONE CLICK:
🛍
@Shopify
stores will be able to automagically generate 100+ high converting videos and ads for each product.
🎨 All videos will be programmatically branded with the brand of each store.
V1 live THIS FRIDAY!
@ShopifyDevs
#AppChallenge
#BuildInPublic
Definitely will try it!
37
Didn’t understand it.
5
3
3
18
Just got
@chrismeadej
newsletter with their Top Performing Ad structure and this visual.
Today is a must read.
If you're in DTC and not subscribed you're missing out big.
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Over 10 years ago, I built an app for the recently launched iPhone.
When I finished coding, and it worked on the phone, it felt like a mindblowing futuristic experience.
The ability to build apps for your phone, connected to the internet was magical. Fast forward a few years,
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0
19
What started as a simple app for the
@Shopify
challenge 🧑🏻💻
Grew into something much bigger 🤯
Since we published it, we worked on it every day 💪
Daily improvements correlate with the growth chart 📈
But what we're about to launch is not an incremental improvement 👀
🧵👇
2
2
17
I was really happy a year ago when our app started growing in the
@Shopify
App Store.
A year after, here we are.
And I believe next year will look exactly the same.
AI is not a trend. It's a fundamental shift in the way technology integrates with work.
Happy and excited 🚀☺️
How we grew our Shopify app 10x in the past 30 days
👇
I have no idea. We didn't do anything different.
We worked hard like every other day to help merchants sell more, on top of the Shopify platform.
Very few ecosystems enable this kind of growth.
This is the Shopify effect.
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3
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0
16
Want to learn more about what we do? Subscribe to our Product Hunt page.
We'll send interesting updates, launch announcements, key learnings and insights learned throughout our journey.
Thank you
@ProductHunt
for the early access!
📩🎉🚀✍️👇👇👇
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Introducing AI Image Designer for ChatGPT
Create high performing product images on ChatGPT.
We believe marketing teams will soon be powered by specialized AI agents and GPTs.
This is our first step towards an agent capable of generating product photos just with text!
Try it
3
0
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AI startup that will likely be launched in 2023 built on top of
@openai
:
Searching for content inside podcasts.
- Whisper for transcriptions
- Database with embeddings
- Pinecone for semantic search of the database
@mulligan
you should build this for
@PodpageHQ
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🤯🤯🤯
I was really happy a year ago when our app started growing in the
@Shopify
App Store.
A year after, here we are.
And I believe next year will look exactly the same.
AI is not a trend. It's a fundamental shift in the way technology integrates with work.
Happy and excited 🚀☺️
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Two years ago, we launched "Text videos" to create fast paced text videos in minutes.
Gained traction fast and validated the need for it, but decided to focus only on AI product images & ads.
Saying No to opportunities is the hardest skill in my job.
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@iamdansnow
Most “DTC experts” don’t know about the days where the Goatcase, the fidget spinners and Ivory Ella where in every adspot. That’s DTC history 👴🏻👴🏻👴🏻
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@levelsio
VC backed startups need Moats to justify:
- Getting a big % of the market.
- Building defensibility to maintain it.
Bootstrapped startups need to:
- Serve customers well.
- Reach new customers often.
Regardless of other startups building something much better.
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