Gaël Thomas
@gaelgthomas
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Getting started on a solopreneur journey alongside my 9-5. 🚧 Documenting my learnings and progress. ✍️ Software Engineer. 💻
TH 🇹🇭 My 1st product 👉
Joined March 2024
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Pinned Tweet
Hello everyone! 👋
Excited to dive into my solopreneur journey while balancing my 9-5. 🚀
I’ll be sharing my learnings, wins, and challenges along the way.
As a software engineer in startup environments, I’m eager to try building & shipping on my own.
Let’s grow together! 🌱
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@levelsio
Oh dear, I didn’t expect to see my face there! 🤣
For context, I initially moved my background to yellow on my previous account last year as I read it “can help to gain in visibility”. Not sure if that’s working, tho’.
Since then, I just kept it because I got used to it!
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@domi_kissi
@csaba_kissi
I know everyone is saying right, but… I prefer the left one. More simple, focusing only on what’s necessary. As a payment step is usually the last one, I’m not surprised to see that simple UI.
As someone into UX, I’d love to know your opinion. Which one do you recommend?
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@arnauddsj
After six months of hard work, I’ll move forward and release (that’s too much to abandon).
I would probably analyze customer reviews and feedback for my competitor and see how I can do better or differentiate.
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I quit my 1st indie project ❌
After 19 days, here are the statistics of BooksByMood:
- 16.6k unique visitors
- 73.1k total pageviews
- Avg visit 1m19s
Thanks for the support 🙌
I enjoyed and learned a lot. Now, onto building more apps and trying to monetize 😄
#buildinpublic
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Want to get initial traffic to your indie project? 👥
Here's where I launched BooksByMood and got 16.6k unique visitors:
- Reddit (/r/sideproject & /r/internetisbeautiful)
- ProductHunt
- HackerNews
- X
- LinkedIn
Check out this visual for more ideas 🚀
#buildinpublic
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@IndieHackers
That’s hard even more when you have a 9-5 and try to balance main job w/ side-projects, going to gym, friends, etc.
Here’s how I’m trying to avoid this:
- maintain good sleep
- use baby steps
- it’s fine if sometimes I can’t work on my side-project
- go to gym 3 times a week
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Balancing a 9-5 job with indie hacking? 🏃♂️ Remember, it's a marathon, not a sprint. Take time to unwind to avoid burnout and sustain your creativity & productivity in the long run. 🌟
That's what I'm doing this weekend: spending time in Kuala Lumpur (one of my favorite cities).
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Just earned my first $0.65 online from a project I built 🚀
Sure, it's small, but it's a start!
BooksByMood was 100% free until users suggested adding affiliate links.
Small earnings, big motivation! 🌟
Next: diving into some pSEO before exploring new ideas! 💪
#buildinpublic
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Just one month after my 1st project, I'm getting ShipFast ⚡
Why?
- Great landing page components
- SEO optimized blog
- Ready-to-go terms & privacy
- Many tips in the comments
- Community
This boilerplate will save me a lot of time. Can't wait to launch with it! 🚀
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Joining the Kindle reader gang! 👀
In my daily 20-minute reading habit, I try to focus on books to level up my beginner indie hacking game. Here's my list:
- Why We Sleep
- The Mom Test
- Make
- The Minimalist Entrepreneur
- Influence
Do you have any must-reads to recommend? 📚
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BooksByMood is live on Product Hunt today 🔥
It'll help you find your next read based on your mood with:
🌟 Books averaging 4.09/5 on Goodreads
📖 An explanation of why it has been selected for your mood
😊 18 moods to explore
Would love your support 🙏
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Unbelievable! 🚀🎉 I just shared BooksByMood on HackerNews without any expectations—I'm new to Indie Hacking, after all.
Guess what? WE HIT THE FIRST PAGE! 🥳👀
I'm over the moon! Let's celebrate this milestone together and keep the momentum going! 🌟
#buildinpublic
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Ever wondered what happens when you hit the 1st page of Hacker News? 🚀
Let me break it down for you:
- Stats 📊
- Impact 💥
- Side effects 💡
- Lessons learned 📚
Here's the scoop:
#buildinpublic
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Starting as an indie hacker is tough, but community support is a game-changer. 🌟
Today, I realized being on X fuels my motivation to hustle on my side project alongside my 9-5.
Building in public connects you with incredible people.
One advice: get started now! 🚀
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Validate the need before building your product 🧘♂️
At least try to do it, don't go blind.
1st time I try to apply this. My plan:
- chatting with potential users w/ The Mom Test
- analyzing Reddit with
@gummy_search
But I guess the real test will come at launch😬
#buildinpublic
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I made it; I finally decided to quit my tech job and become a farmer 👨🌾😂
Joke aside, I’ve been busy with my full-time job, and I’m not moving much on indie hacking. I've holidays soon and need to disconnect.
I’ll push BooksByMood SEO more for fun before coming back strong! 💪
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Back in ideation mode - mockup time 🖌️
I just kicked off my next product idea. My 1st step before coding is always to dive into Excalidraw and sketch out mockups to clarify my core feature. It helps to visualize.
Product will be in the language learning field 🎓
#buildinpublic
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@marc_louvion
Thanks for sharing those! 🙏
Regarding bullet point 5, I started reading “Why We Sleep” after you suggested it on X. That helped me understand how much sleep can help me change my routine and achieve more.
It’s definitely underrated!
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This week is marketing-focused for my 1st project 🎯
Soon, I’ll share the journey, the results, and the lessons learned—good and bad 📚
Hit up HackerNews, Reddit, LinkedIn, and Twitter. Next stops: ProductHunt and a blog post.
Today: Finalize the blog post ✍️
#buildinpublic
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Amazon Affiliates Unexpected Perk 💵
I'm now a cat toy seller thanks to my book app... Yep, you read that right 😂
Today, I learned if someone clicks on your link and buys, even if it's not what you recommended, you get paid for it (last click attribution).
#buildinpublic
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My Book Recommendations App is ALMOST THERE! 📚🎉
I'm excited to announce that I'll release the MVP by the end of this weekend! 🚀
Planning to share the MVP on:
- Medium
- Reddit
- Twitter (X)
- Product Hunt
- IndieHackers
Any other suggestions for the launch?
#buildinpublic
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From idea to validation ✅
Entrepreneurship = Solving User Pain Points
For my next project, I'll follow this pattern:
- Be careful about ideas
- Nail a niche
- Understand pain points
- Build
Learning a language? Let's chat (leave a comment, I'll reach out) 💬
#buildinpublic
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Indie Hackers, I get it - always push forward, launch, market, and repeat. 🥶
After my first project, I got caught up in my day job and lost momentum. Comfort crept in, progress stalled.
Recognized the trap. Setting two goals, then moving on to the next big thing. Let's go! 🚀
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Weekend mode: Side-project hustle! 🚀
On my agenda today:
- Integrating affiliate links into BooksByMood 📚
- Improving the article on my journey (make it more educative) ✍️
- Scheduling the
@ProductHunt
and
@MicroLaunchHQ
launches 🗓️
What's your plan?
#buildinpublic
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300 visitors from X in 1 month! 🙌
That's why you must build in public. By showing up daily here, I had the opportunity to connect with amazing people and my website got discovered.
Don't be scared to share your work; you can also do it & it'll be only positive!
#buildinpublic
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@ikoichi
I'm part of that exciting challenge! 🙋♂️
So much to learn from that, and it's an excellent complement to a 9-5 for now (skills and learnings-wise)
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Launching my 1st indie project: BooksByMood 📚
Find your next read based on mood:
🌟 Books averaging 4.09/5 on Goodreads
📖 Each book comes with an explanation of why it's selected for your mood
😊 18 moods to explore
See the quick demo (link below)! 👇
#buildinpublic
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@guar47
@TacoDigest
I’ve seen some people on X using this GitHub repository by
@goenning
to index their pages faster:
I hope it helps!
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Indie hackers love books, but don't overlook podcasts 🎧
Building my playlist for the gym and downtime to learn & stay inspired on my journey. Here's what I found:
- The Bootstrapped Founder
- Indie Hackers
- Code & Conquer
- Build your SaaS
Any recommendations?
#buildinpublic
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Unleashing marketing channels for my next project 🌟
Trying a strategy while building: finding "ambassadors" – language teachers active on social media 🌐
Stepping out of my comfort zone to make it happen. Fingers crossed for landing that first ambassador 🤞
#buildinpublic
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Wrapped up my 1st free product this weekend! 🎉
Programming is just the start; now it's time to dive into marketing. 🚀
Happy with the outcome for a 1st project! From tomorrow, I'm switching gears to marketing.
Stay tuned! 📣
What did you build this weekend?
#buildinpublic
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@karllittleboy
For me, my motivations and reasons are:
- having fun creating something by myself (e.g., think about a product, features, build, market it, etc.)
- being location-free (e.g., being able to travel and work, live in Asia SE, etc.)
- following a purpose in life
And you?
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@ThePeterMick
Hello, thanks for the opportunity! 👋
I'm Gaël, a software engineer living in Thailand 🇹🇭
I recently decided to jump on the indie hacking wagon alongside my 9-5 startup job 🚂
Here, I'm sharing my learnings and my projects with their wins or challenges. 😁
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30k+ views and 400+ website visits, thanks to my Reddit launch! It's powerful to drive traffic 👀
I published in r/InternetIsBeautiful & r/SideProject subreddits 🌟
Launching soon? Reddit can give you that initial boost and discovery you need as an indie hacker.
#buildinpublic
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Exploring and learning Programmatic SEO for BooksByMood 🌐
I've been tuning into Ahrefs' YouTube videos to grasp keyword strategies—remarkably informative content (+ a clever marketing tactic to engage audiences).
In the future, I'll post updates & results. 🔍
#buildinpublic
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@marc_louvion
You made me want to try that on my current project. 😄
I wanted to say your emails are so helpful. It’s good that you document your journey, such as launching on product hunt, programmatic SEO, building on Twitter, etc.
Those feel like small guides! 🙏 📚
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Today was design day! ✨
Been playing around with:
- Tailwind
- DaisyUI
- FontAwesome
I am open to feedback on my first design attempt for my small app.
What do you think? 🖼️
#buildinpublic
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I started working on my first project! 🤯
Inspired by Marc Lou's Mood2Movie app, I'm building something similar with books! 📚
Today's progress:
🎨 Designed a simple flow on Excalidraw
🔍 Researched APIs for project release
Tomorrow, I will start building!
#buildinpublic
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Found my edge: Better sleep! It wasn’t just rest—it was the key to launching my first indie project while juggling a startup job! 🌙
Balancing a full-time job and side projects is challenging. But it's not impossible.
Actionable tips from my journey and lessons learned:
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Themed weeks: my secret weapon for side projects! 🚀
With a busy startup job, time is gold. I tackle each week with a specific theme or goal. 🎯 This laser-focused strategy helps me make significant progress in key areas, one week at a time.
What’s your strategy?
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Here's my 1st product stack! 🛠️
- JavaScript / TypeScript
- React w/ NextJS 14
- TailwindCSS + DaisyUI
- Vercel to deploy
Why?
I'm sticking to what I know to ship faster. Since my goal is to release a 1st app, I don't want to spend time learning new tech.
#buildinpublic
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Stuck on what to read? 📚
Just implemented some logic for the mood-based book recommendations! Also realized I'm a bit rusty with frontend—but that's part of the journey! 🫠
Next steps:
⚙️ Finish logic
🎨 Improve design (gotta work hard on that one)
#buildinpublic
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I'm developing a book summary feature to enhance the recommendations on BooksByMood 📚✨
My process?
1. Spark an idea 💡
2. Dive into research 📖
3. Sketch a draft in Excalidraw 🖌️
4. Bring it to life with code 👨💻
Here's a sneak peek at the design mockup!
#buildinpublic
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Got it! Just referenced ~400 pages on BooksByMood after a few days! ✅
Want Google to index your pages fast? Try:
- Tag Parrot (not free, but hands-free)
- Google Indexing Script (free, but technical)
Now, let's track the pSEO progress over the next few months.
#buildinpublic
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@_devJNS
Great website, but be careful; you have an “Uncaught ReferenceError: x is not defined” in the console! 😆👀
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New Feature Alert: Get key takeaways & summaries for every book on BooksByMood 📚🚨
Each book now has its own dedicated page, a must-have for a book app.
Launching tomorrow! 📅
PS: Exiting the project this week to pursue new adventures. One more release to go.
#buildinpublic
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@Prathkum
200% agree with you! 😄
Code readability is essential; in the end, humans read the code. Doing that, you’ll:
- thank your future self (if you work again on the same feature)
- it’ll be easier to debug (and test - if you test)
- help your coworkers work with you
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@csaba_kissi
Wow, PHP was created in the same year as JavaScript! I didn't know that.
This shows how much we rely on technologies that have been here for a long and will stay even longer (HTML, CSS, JS, etc.)
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@mouhurtik
It makes me remember about LEGO when I was younger! I can build anything online like it's in my imagination. ✨
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@marc_louvion
Oh, you’re using this platform! How’s your experience with it?
I’ve tried a few times, but I never got a therapist whom I felt comfortable with. Maybe I got a bit unlucky (or had wrong expectations).
I was thinking to give it another try. 🙂
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Thought I never had product ideas… 💡
Then, last night, an idea struck me - I scribbled it down, and I'm so glad I did.
Because… this morning, I completely forgot about it.
Lesson learned for fellow indie hackers: jot down ideas IMMEDIATELY when they come to your mind. 📝
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Huge thanks to everyone for your support w/ the Product Hunt launch 🙌
Your likes, comments, and feedback mean a lot to me. 🚀
I'm grateful for each interaction! Now, it's back to the grind with new features coming in. 🌐
Stay tuned for a detailed launch breakdown this week.
BooksByMood is live on Product Hunt today 🔥
It'll help you find your next read based on your mood with:
🌟 Books averaging 4.09/5 on Goodreads
📖 An explanation of why it has been selected for your mood
😊 18 moods to explore
Would love your support 🙏
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Hey, Fellow IndieHackers! 🚀 Ever thought ChatGPT could act as your UI Designer and critique your app? 🤔
Just discovered this! 🤯 As a design newbie, I craved feedback before my 1st app launch.
Meet "UI Designer" - a GPT tool for instant design feedback! 👇
#buildinpublic
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@agazdecki
Thanks for being honest!
I feel it’s good that entrepreneurs on X are being transparent. Seeing this also helps to stay motivated, particularly when you just get started and hit the downs. 🙏
Let’s embrace the journey. 😄
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@PLBompard
Great tips! ✌️ Whenever I’m super frustrated with an app or can’t find one, I write it.
Another tip I saw online is find for an app you like to use a few features that can be improved and built them.
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Programmatic SEO rocks! 🌟
With targeted keywords in page templates, pages multiplicate ⚡
Check this out; for every new book list on BooksByMood:
- 1 page with 5 books
- 5 fresh book summaries
= Boom! 6 new pages 💥
Just today, I whipped up 42 new pages 🚀
#buildinpublic
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Reusing components lets you ship fast! ⚡
When your code starts multiplying, don't hesitate—break it into separate components for quicker progress (e.g., in React JS)
Speed up your workflow by reusing the same code. It's like creating your own UI library.
#buildinpublic
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@gabriel__xyz
Morality of the story: sleep & dream more of potential sales 👌 Haha, no, there’s no magic, just hard work! 😂
Congrats on those!
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Before & after my view in Chiang Mai: the smoke season is no joke. It’s chaos. 😷📸
Remember, your environment impacts your health, productivity, and mood. ⚠️
Staying in unhealthy conditions isn't worth it.
I'm heading south for shipping more in the next few weeks. 🌴
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@marc_louvion
Congrats! That’s amazing & well-deserved. Your journey is inspiring, and remember that hard work always pays off, Marc! 👏
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@createdbygabi
Yes! Actually, that's something I've discovered: Many newsletters use those platforms to curate content.
It means launching can get you featured. 🙂
Some newsletters examples:
- HackerNewsletter
- UnknowNews
- Internet Is Beautiful (newsletter)
- Insanely Cool Tools
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Happy Weekend! ☀️
Here’s how I love to kick it off:
- Enjoying a meal at a cafe
- Diving into a good book
- Working on my web development side project
- Relaxing and savoring the day
This weekend, I’m hustling to wrap up my first free product. Let’s make it a productive one! 💪
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@sarthakgupta072
@HabitStick
Nice plan! 👀
How do you typically time-bound your tasks, and can you stick to that estimation (e.g., by habit, past experiences with similar tasks)?
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@bzagrodzki
Mine is similar:
- NextJS
- TypeScript (but I don’t go crazy about it if not needed)
- Tailwind
- Postgres DB
I keep things simple and focus on the product instead of the tech stack. 😄
PS: Big love to NextJS for all the SEO capabilities 🚀
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If you want to know more about BooksByMood, I'm trying to answer all the questions in the Hacker News post.
For example, which technology did I use to recommend books, why are there no affiliation links, etc.
Here's the link:
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@SebastianRoehl
@hashnode
I also love Hashnode; I’ve used it a few times.
Their editor, design, and the fact that all you write can be delivered to a community are must-haves. 😊
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@Prathkum
That's good advice.☝️One good way of doing that is building in public!
There are so many mediums out there that can help you get visibility and document your journey:
- X (Twitter)
- Blogging communities (such as Hashnode or Dev)
- Video platforms (such as YouTube)
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@Prathkum
Love this list! 🌟
Teaching others has been a game changer for me; it helped consolidate my knowledge. If you want to get started there are many options, such as blogging, making videos, mentoring people, etc.
Do it, you'll not regret it! 😊
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@upen946
This is my first time sharing publicly; I've never done that before. 😱
It's not yet released, but I worked on a website that suggests books based on your mood. That's my 1st indie project!
Here's the link 👇
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@PeterBuilderHQ
It’s never too late to start! 🚀
I’ve been lurking on X for years, wondering if one day I can do it.
Last week, I thought: “Time to start; start small, even with a free product, and see if you like it”.
As you said, it's time to build! Community is supportive. Go for it! 😄
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@philkellr
@gratatouille23
@icebearlabs
@csallen
@CodeConquerPod
Thanks for sharing that 🙏
It’s added to my podcast list. Based on your comment, I’m looking forward to listening to one already. 😄
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Suddenly, everyday tasks look like seeds of potential side projects! 🌱
I had a sort of mindset shift recently. 🤯
Actions I took for granted, like using GPT prompts, now spark ideas for potential products. 🚀
🙍♂️ - Doing Task A
🧠 - "Wait, could this be a product?"
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@shnai0
@PlausibleHQ
@posthog
@Google
@stripe
@semrush
@papermarkio
Interesting tools right there! 🧰
I love Plausible's UI and the way they show the information—all you need in a simple way to display it.
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@JanuBuilds
Agree with you! When switching your mindset to product mode, definitely make your tech stack boring (that’s not the critical part) 💯
Two rules to follow for the tech stack:
- pick what you know (e.g., don’t learn a new framework or language)
- pick what answers your needs
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@tdinh_me
Life is an eternal circle 😂
So far, working from coffee shops while enjoying a coffee or breakfast is gold. I love doing that too (thanks to remote work for now) 🤩
Enjoy your day, Tony!
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@PLBompard
Build an audience while building the product? 👀
I feel it’s easier to start growing an audience when you have something to show. For sure, at first, you’re not going to have many interactions, but it helps build your writing style and profile.
What’s your opinion on that?
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@eddiejaoude
Thanks for sharing! I feel consistency is so important. I don’t have extensive experience, but whenever I disappear for one week, my engagement and visibility drop significantly until I become active again. 😄
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@eter_inquirer
That’s such an inspiring journey! 🚀
You picked up programming fast! Did you learn by doing (e.g., while working on your 1st project)?
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While enjoying my holidays, I've built a new feature on BooksByMood 🇹🇭
Introducing pages showcasing top books in specific genres like Biopunk, Coffee Brewing... Stay tuned for more!
I said I stopped working on this, but it relaxed me doing it during holidays 😬
#buildinpublic
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Got some interesting feedback and insights from that GPT! I'm so glad so many tools like this one are available online.
Here is a small sneak peek of what's cooking: we now have a logo 👀
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@Prathkum
You said it! 😅 From the past weeks just getting started with indie hacking, I have begun to understand a few things, such as:
- shipping one main feature is to avoid wasting time on something nobody will use
- marketing is king
- knowing when to quit is an important skill
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@nico_jeannen
First of all, congrats on your journey! 🤯
It’s crazy how much you can do in one year. That’s really motivating, and I’m glad you’re doing that publicly (so we can all see what's possible with hard work)
What are your next big goals (e.g., for next year)?
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1/ Stats 📊
• 173 points on HN
• 69 comments
• Led to around +10k views across various platforms (including alternative platforms and websites that shared the content)
• Peaked at 120 visitors simultaneously
• Avg visit duration: 1m20s (approx.)
👇
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@varshadr1234
A long, long time ago, I was playing with some HTML & CSS (very basic).
Then, when I got serious about programming and in my studies, we learned about C, then C++. Somehow, I can say I "started" with the backend.
What about you?
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@MiguelSarenas
Yesss, it can be tempting as a developer to start over-optimizing a product, but at an MVP stage with no traffic, there’s no point doing that.
There’ll always be time to improve after an initial release; nothing comes out perfect on 1st try. Also, it’ll probably save you time 😄
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@MajorBaguette
@marc_louvion
@arvidkahl
Glad you like the note 🙏 I haven’t read many entrepreneurship books yet, but this one was amazing!
It’s actionable, short to read, and with many examples to help you improve your approach to talking with potential customers. A must-read for IndieHackers! 😄
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@catalinmpit
@levelsio
@marc_louvion
Hahaha, please, don’t share our secrets like that!
Meanwhile, most MRRs are stuck at $0 (like mine, not existing yet) 😂
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@michaelg_me
You're welcome! 😄
A few learnings:
- believe in yourself: you never know what can happen
- building publicly is rewarding
- keep things simple: you don't need a shiny tech stack; pick what you know and try to always simplify your approach
- invest a lot of time in marketing
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@thejustinwelsh
Thanks for sharing this tip! ✨
I agree with you. 💯 Even if I have a pretty small audience, I already see many benefits:
- talk with amazing people
- gain in visibility
- help others
- be part of a community
- it's motivating
It's so worth it to dedicate time to that! 😊
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@vascoabm
That’s pretty hardcore… but I can vouch for the personal trainer!
I started with that 3 times a week 1 month ago:
- my motivation📈
- my energy📈
- so many “healthy” side-effects (e.g., don’t want to eat bad anymore)
Ultimately, all these are leading to focusing more on goals.
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@jackfriks
That’s good to hear; keep hustling!
I’ve seen you leverage TikTok and Instagram a lot to promote your app and build in public. Maybe something I’ll look at one day 🙂
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@MajorBaguette
@UneedLists
@MicroLaunchHQ
Thanks for adding about Uneed and MicroLaunch. I keep seeing tweets about those! It could be interesting to discover how it works 😄
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@atharvatwts
Wow, the resume part is so real. Please do not do that! 😅
There are so many candidates if you identify yourself as an “aspiring” developer, you are lowering your chances.
Do your best and put all chances on your side!
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@theandreboso
I’m new to this, but I really enjoy focusing on one main feature: release, market, and see if there’s traction.
Not only because that saves a lot of time and it’s recommended.
But also for my motivation. I much prefer not to spend months and realize nobody wants what I did 🥲
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