Emeka Ajene ✍🏽
@eajene
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Hard-won insights on business, tech, and leadership in Africa • Founded @GozemTG & @AfridigestHQ → https://t.co/8vi6JpoBJk • Words in @FT @NYTimes
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Joined October 2007
In 2018, I moved to Togo & spent the next four years building Africa's super app, starting w/ Francophone Africa Today, Gozem operates across multiple verticals in 🇹🇬, 🇧🇯, 🇬🇦, and 🇨🇲 I recently transitioned away & had some time to reflect Here are 10 lessons I learned...
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Africa's billionaires are actively reshaping their portfolios for the digital age South African mining magnate Patrice Motsepe → fintech (@TymebankZA via African Rainbow Capital) Egyptian billionaire Mohamed Mansour → VC (via @HajjarMikael's @VenturesP1) Is Dangote next? 🤔
Here's a look at Africa's exclusive club of USD billionaires from @AfridigestHQ Together they’re worth a combined $82 billion And they made their fortune in 'traditional' sectors: cement, telecoms, sugar, oil, mining, banking & more How will the next generation make theirs? 🤔
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RT @AfridigestHQ: 💡 So-called 'super apps' (all-in-one digital platforms) are thriving across the world's growth markets For more on the s…
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Constraints, when embraced, compel creativity & force focus
...Never enough time, not enough talent, not enough capital, and so on But constraints, when embraced, can inspire better thinking, compel creativity, and force focus & ruthless prioritization In many cases, this leads to quick iteration and rapid learning for new ventures
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RT @danbabbles: This is for investors looking at the African B2B payment space, it's getting crowded out there:
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RT @AfridigestHQ: Perception becomes reality "To attract more foreign direct investment, positive stories of African investment opportunit…
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🚨 First look at my candid conversation w/ Jumia's CEO We tackle everything about the company's ongoing turnaround Watch him navigate the tough questions that everyone's afraid to ask 👇🏽 Full interview coming soon—subscribe to @AfridigestHQ on YouTube:
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@afalli @sama 😆 Ah, the quote is from his investment in @WaveSenegal's Series A His other public investment is in @TradeGhana's Seed round Might be able to extrapolate from that & the first question in the interview below somewhat — but not too much meat on the bone
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@mutiemule @sama Indeed — we need to be more than users/consumers of AI to capture more value But foundations need to be laid to make this a reality
Africa's projected AI market: $8.6B by 2025 📈 "We can't just be users of AI platforms where others capture all the benefits" — Strive Masiyiwa Will Africa lead or follow in the AI era? ☑️ Lead - we have the talent 🔙 Follow - we lack resources 🗣️ Other - comment below👇🏽
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Success creates success: • A viral video attracts even more views • A best-selling book sells even more copies • An always-busy restaurant gets even more customers "The world just doesn't favor losers or average. Winners keep winning." — @Eniolorunda
Keep being paranoid That's one of many lessons founders can learn from @Eniolorunda, Founder & CEO of Nigeria's largest business payments platform @Moniepoint He shared a lot of wisdom in our conversation about how he built the company Watch it here:
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African markets are notoriously low trust-environments Authentic, founder-led marketing like this? It's an underutilized way to build trust at scale
Hey Guys! 😊 Im starring in @clafiya first promo video! 🥳 Today, I’m proud to introduce a reimagined Clafiya—a new way to access health & wellness that puts you at the center of your healthcare journey: Health Savings Accounts (HSAs). We are still very much the company that launched in 2021 with a mission to bring healthcare closer to you. But with high out-of-pocket spending being the #1 barrier to accessing quality care, we knew we had to take things up a notch. Our HSAs remove financial barriers by giving you a flexible, personalized way to manage your healthcare expenses—all in one place. 💡 With Clafiya’s HSAs, you can: ✅ Save for your health & wellness ✅ Earn 10% interest on your savings ✅ Pay for care seamlessly ✅ Access discounts from 3,000+ health & wellness partners across Nigeria—including hospitals, medications, gyms, spas, mental health, skincare, micro health insurance, and more. I know firsthand what it’s like to be unprepared for a health emergency or unable to access care due to cost or poor insurance coverage. With Clafiya, my hope is that we now have control over our health & wellness—on our own terms. It’s time to take charge of our health and financial future. 💚🚀
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What's the African version of this? • If you live in Lagos, you build fintech • If you live in Cairo, you build more fintech • If you live in Francophone Africa, even more fintech • But if you live in Nairobi, you avoid fintech — because all roads lead to M-Pesa 😅
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