𝔪𝔞𝔱𝔱𝔥𝔢𝔴 𝔳𝔢𝔯𝔫𝔬𝔫
@dApp_boi
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cofounder / head of de$ign at @rodeodotclub + @foundation
brooklyn, ny
Joined May 2014
designers love joining companies where all the design work is already done.
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living in san francisco is just continually sharing Figma links for side projects you want to build between 15 different people until we all fucking die.
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me in 2016: i should learn cinema4d.me in 2017: i should learn cinema4d.me in 2018: i should learn cinema4d.me in 2019: i should learn cinema4d.me in 2020: i should learn cinema4d.
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when I designed this UI I never even imagined it holding 2 digit numbers, absolute madness 💥.
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brand building in 2021 is much closer to video game design than it is to graphic design. in: building lore, characters, story arcs, worlds.out: designing logos and 90 page brand guideline PDFs.
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I'm hiring a Lead Product Designer to join our small, yet talented team at @foundation. Learn more about the role here → DM me if you'd like to chat!
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Coinbase need to become the next Stripe and build coinbase.js. One line of code to add: Fiat on/off ramps, KYC and oAuth/Security/2FA to any crypto app.
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I'm hiring a Brand Design Director. Design websites. Launch campaigns. Build brand systems. Make films. Work alongside creators. Grow our team. Do career defining work, in a design-led company. Do it all at @foundation ✨. →
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a design minded front end engineer is worth the power of 1000 figmabros.
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why would u design a boring website when u could design a fun one instead ???.
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For the last 10 years, I've been stupidly describing what I do as "INTERNET DESIGN". It's not branding, it's not product design — it's taking both disciplines and intertwining it with the culture and fabric of the internet to build something that resonates.
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$USDC and $DAI are file formats for dollars. just like .jpeg and .gif are file formats for images.
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one of my favourite new lil features :~). you can now view mutual followers on profiles, and get a fun little profile card hover state ✨
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bruh, can't believe we did this in 7 months.
ʙʀᴇᴀᴋɪɴɢ ɴᴇᴡꜱ.$100 MILLION IN TOTAL SALES 💥. Foundation launched less than seven months ago, and since, we've seen many artists build entire careers with NFTs. We're laying the groundwork for a new cultural paradigm in web3, together. 🤝🌐. ↳
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After designing internet things for the last 6 years I finally have an app on the App Store :~). @Dharma_HQ is now available for iOS. Download it here →
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watching artists hack, break and distort Foundation is a very bittersweet moment. The cofounder in me is like FUCKKKK, the artist in me is like YESSSS. 🙃.
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New lil feature we shipped today :~). You can now follow creators, and we'll notify you via email when they mint a new NFT. More to come soon!.
yesssss you can now follow people on Foundation 🙌✨💕.
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We're hiring Designers and Engineers :~). Foundation is the most exciting project I've ever worked on. It's combining every corner of the internet that I've ever cared about into one magical place. CRYPTO x CREATORS x COMMUNITY. Apply here:.↳
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broke: write a detailed explanation on how to use your incredibly complex dApp . woke: design the thing so it fucking works and doesn’t require explanation.
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design studios/agencies are the dumbest business model and should’ve died out 10 years ago, I could write a ten thousand page essay on this.
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So much shit going on now it's hard to tweet everything. This weekend on @withfnd —. ↳ @muratpak sold for 444 ETH ($818k).↳ @AphexTwin sold for 52 ETH ($132k).↳ @pussyrrriot sold for 100 ETH ($184k). 🌐💥🌐💥🌐💥🌐💥🌐💥🌐💥🌐.
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after years of resisting them, ur boi is going to finally have to learn how to build a scaleable design system 😰.
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Made a quick update to my website to reflect some recent news – I am taking a step back from freelancing, to join the @dharmaprotocol team as their Lead Product Designer, and will be moving to San Francisco!. →.
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vercel gonna be the biggest web3 company without even realising it.
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One of the biggest launches we've pulled together as a team. Feels good man :~).
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Our product landing pages are getting better and better with each launch :~). →
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Damn. After over an hour of bidding — across 3 seperate pieces, I finally picked up "Tomb V — ARK" by @David_Rudnick. Have been following David's work for many years and it feels amazing having this in my collection. ↳
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I moved from Sydney → New York this week. Has been a dream of mine to live and work here since I was very young. Excited to finally be here.
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Joining the design team of a crypto exchange to work on web3 is like joining the design team of an ISP to work on the internet.
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my life is too wild at the moment, please tone it down.
Edward Snowden is now on Foundation. 🌐. A vocal advocate for pioneering uses of technology to empower journalists, readers, and the public, @Snowden will release his first NFT tomorrow. All proceeds will go to @FreedomofPress. →
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A few new improvements landed on @withfnd today!. ↳ NFT cards now show ownership, and secondary listings.↳ Splits are now surfaced on profiles.↳ Ability to hide spam NFTs from your profile.↳ Number of created, collected and split NFTs shown. Trust the process 🙏📈
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Absolutely in love with this new lil update @kris10cabrera shipped to the footer of our NFT Pages!. Live now 🔴 .↳
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So excited to welcome the design team of my dreams to @withfnd !!!. ↳ @_ccarl0s leading on brand design 🎨.↳ @offworld_jp pushing product design forward 🛠. can't wait for all the beautiful things we're going to design together for the community :~)
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Childhood dreams are coming true — an official @Pokemon TCG illustrator is on @withfnd!. Some of @_NaokiSaito's work . ↳
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We’re looking for a CONTENT DESIGNER to join our team at @foundation!. If you like solving user problems through copy, can think in systems, and want to collaborate with the BEST design team in web3, pls reach out!. Learn more →
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Hot take: Giving your users the choice to connect to a dApp via MetaMask, WalletConnect, Portis, Bitski, Formatic, Ledger or Trezor is terrible UX. More options does not equal a better experience, choose one and build the entire experience around it.
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Been saying this for 5+ years now, and it’s more true than ever. Web 3 needs more designers. Come join us if you want to do the most impactful work of your career.
I hope more designers explore NFTs and DAOs beyond what might be read at the surface level. It’s not only high priced jpgs. The internet can be a place where ownership and attribution becomes way more tangible. Apply ethical design in the metaverse.
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Hello friends of the internet. I am launching $BOI — an Ethereum crypto token that can be redeemed for my time on this planet as a designer. →.
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My @withfnd feed is becoming my favourite place on the internet. 🌐. One page to see. ↳ Collectors bidding on new artworks.↳ Collectors re-listing NFTs on the Secondary Market.↳ Creators minting and listening new pieces. Our new 🔎 Search is pretty tight too👀
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You can finally use @withfnd on Mobile! 📱✨. Have been pushing for this for months, so happy we could finally find the time to do it right. Mobile + @rainbowdotme — powered by @WalletConnect will be the UX pattern that onboards the next 1 million people into crypto. 📈.
Foundation + @WalletConnect = 𝑀𝑜𝒷𝒾𝓁𝑒 𝐵𝒾𝒹𝒹𝒾𝓃𝑔 📲 🌐 . You can now connect to Foundation using any of the 50+ Ethereum wallets available via WalletConnect, including:. @rainbowdotme.@TrustWalletApp.@imTokenOfficial.@metamask. The list goes on…try it out! 🥳
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Every creator can now deploy their own custom NFT smart contract, right from within Foundation's creator tools ~. Feature by feature, we're taking the full power of web3 and wrapping it up into beautifully designed experiences that can be used and understood by anyone.
ɴᴇᴡ ꜰᴇᴀᴛᴜʀᴇ.Collections 🌐 . On Foundation, creators can now deploy their own smart contracts, mint NFTs to it, and release a collection that will stand the test of time. Think web3 exhibitions (or albums 👀). Think. Even. Bigger. 🤯. The keys are in your control. 🗝️
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Just realised the talk I did earlier this year for @designerfund is now live to watch! 👀. It's a 30min case study on all the design challenges and decisions we made when starting Foundation. ↳
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Really happy to release this new welcome screen the other day :~). Building vibrant online communities requires thoughtfulness, care and clear, intentional design. So happy to see everyone in the community vibing with it ! ! !.
Credit where its due. Hats off to @withFND for the addition of this step to the creator flow. May not seem like much, but I personally really appreciate it.
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My @withfnd feed™ is on fire today :~). Amazing pieces by.↳ @kyttenjanae .↳ @nickthomm .↳ @MIAuniverse .↳ @thisisfranchise
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Excited that a lot of new people are discovering @rodeodotclub. Excited that 5 years in, I still get to build tools for creatives every day.
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my parents: how is living in new york? are you making friends?. me:
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NFTs are important to me because my formitive years on the internet have been lost forever to the perils of 240p compression and dead social media platforms.
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Today we released a bunch on fun UI changes to @withfnd that put our creators, and their work front and centre — and gets the Foundation brand out of the way. Very happy to have @pitch__studios and their debut NFT as our first feature on the website!. ↳
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Surprised no one called this out —. Late last week we quietly rolled out Suisse International by @swisstypefaces as our core typeface on all @withfnd surfaces ~ 👀
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We're live :~).
Today, we're announcing Foundation. A new platform that claims the power of the stock exchange and reinvents it for independent artists, designers, and brands. This is culture's stock exchange. →
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I just went from:. 🏦 $AUD in my Bank Account.⛓ to $DAI on Coinbase.🤑 to Earning 11.0% Interest on @Dharma_HQ in 2 MINUTES. Welcome to the future 🌈.
DAI is launching at and in the iOS and Android apps within the next 15 minutes. You may need to update your app to properly buy, sell, convert, send, receive, or store DAI. We will update when DAI is fully live.
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Holy shit. A secondary auction has officially kicked off for my @David_Rudnick minidisc. Currently at 25.00 ETH ~ Ends in 24 hours. A 10% royalty will be paid out to David once it ends.
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You can now plug your Debit Card 💳 into @Dharma_HQ and start earning 7.3% interest instantly 🔥. Try it today →
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Our most exciting feature ever at @foundation is ~95% complete and I can't wait to launch it 🥺.
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Today is out of alpha, and live to everyone around the world. Just six months ago, we hacked together a scrappy landing page and had 0 users. Now, not only do we have users, but we literally have millions of crypto flowing through the product. 🤑
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Incredibly excited for Foundation to be taking the first steps needed to create a world where creators will never mint their work to a smart contract owned, controlled and branded by a platform ever again.
ᴀɴɴᴏᴜɴᴄᴇᴍᴇɴᴛ.We are closing minting access to the Foundation Collection on Friday, January 28. Let’s all take a moment to ground ourselves in why this matters, and how this decision empowers creators even more in web3. ↓.
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Such a joy to release our work on the secondary market, and have it already paying out royalties to original creators. UP NEXT:.↳ Mobile support via @WalletConnect 📱.↳ Sitewide search 🔍.↳ Better sorting, filtering, tagging and discoverability 👁. Always a work in progress.
🌐 Introducing: Secondary Markets 🌐. We've laid the groundwork for a new creative economy and built a vibrant primary market on Foundation together. To kick it up a notch, creators can now earn 10% royalties from sales in our secondary market. 👑
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Incredibly excited to welcome @sansverbal into the @foundation Design Team 🦋. We're cooking.
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You might've heard, we're working on @rodeodotclub. Rodeo is a new onchain social app by the team at @foundation. It's designed to be fun, fast, and a place for experimentation.
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i am just a simple yellow dot on the internet trying to build very very beautiful software.
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FOUNDATION x @ITSNICETHAT.
The creators of NFT marketplace, Foundation, talk us through its exciting new gallery feature >
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A sick milestone to kick off 2025 with. Thank you to everyone who's joined @rodeodotclub so far. It's been fun building for you all 💛
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THE HUNDREDS IS HUGE™. @thehundreds are now live on Foundation, dropping their Spring Collection designs as unique 1/1 NFTs. ↳
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The explosion of crypto, NFTs and community-owned and governed platforms coinciding with the continual downfall and user exit from centralised platforms like Instagram is not a coincidence. It's the most amazing time to be building something on the internet. ✨.
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@zendadddy designers from small agencies are much stronger hires for early stage startups vs. large tech designers.
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Fun shit happening on the @foundation homepage today. → We’ve setup 1-877-AI-SUCKS, a real phone number. → It’s our 𝔥𝔞𝔱𝔢𝔯 𝔥𝔬𝔱𝔩𝔦𝔫𝔢. If you got a stupid ass take on AI art please text in and share it with us.
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Alright so $BOI is officially live, which means I am now a publicly tradeable person on the blockchain. Invest in me today at
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3D is live! 😎.
ʙɪɢ ɴᴇᴡꜱ.3D NFTs have landed on Foundation. 🛸. As the metaverse emerges, 3D objects will inhabit virtual spaces and augmented reality environments even more. We're just at the beginning. 🏁 . Take 3D for a spin and let's go on this journey together. 💫
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