Brett Dashevsky
@brettdash_
Followers
3,670
Following
1,100
Media
1,496
Statuses
7,658
head of content creators @kickstarter | founder @creatoreconnyc | building @siftsy | prev @workweekinc
🅝🅨🅒
Joined March 2020
Don't wanna be here?
Send us removal request.
Explore trending content on Musk Viewer
都知事選
• 597311 Tweets
Indian Media Spreading Lies
• 374960 Tweets
七夕の日
• 251457 Tweets
小池百合子
• 247318 Tweets
蓮舫さん
• 180965 Tweets
織姫と彦星
• 164361 Tweets
民主主義
• 155464 Tweets
Uhuru Park
• 143422 Tweets
石丸さん
• 133049 Tweets
小池さん
• 123382 Tweets
#BritishGP
• 119923 Tweets
東京都民
• 117366 Tweets
出口調査
• 109627 Tweets
石丸伸二
• 105732 Tweets
Lewis
• 89837 Tweets
当選確実
• 89813 Tweets
石丸2位
• 72043 Tweets
公職選挙法違反
• 65009 Tweets
SB19 WON OUR HEARTS
• 59969 Tweets
Abhishek Sharma
• 54759 Tweets
東京終了
• 51612 Tweets
蓮舫3位
• 47283 Tweets
短冊メーカー
• 35245 Tweets
願いごと
• 34948 Tweets
日本終了
• 29302 Tweets
無党派層
• 28303 Tweets
#七夕の願い事2024
• 24718 Tweets
安野さん
• 21008 Tweets
プロジェクションマッピング
• 19443 Tweets
#降り積もれ孤独な死よ
• 17485 Tweets
予想通り
• 15482 Tweets
ULTRA C
• 15431 Tweets
投票率の低さ
• 13897 Tweets
McLaren
• 13687 Tweets
天城先生
• 12354 Tweets
LANDO NORRIS
• 11241 Tweets
広島1区
• 10219 Tweets
Pinned Tweet
Pretty damn cool to see a feature by Business Insider!
Covers the story of
@CreatorEconNYC
over the past year, the role of community, and why NYC is the hub for the creator economy.
Link to article below!
10
8
73
A "Tweet" is now officially referred to as a "Xeet" according to X's new help center page.
2K
2K
7K
@OTerrifying
Marine biologist here. Those are Alaskan Bull Worms. Very common in most warm Atlantic and Pacific waters.
You may remember it’s depiction in an episode of Spongebob:
18
52
4K
If you hate "X" give me a follow.
And if you're indifferent, then follow me for the latest on the creator economy and the people and platforms that power it.
51
29
1K
@TrungTPhan
TedX is like the equivalent of the LinkedIn collaboration badges that people get from responding to the AI prompts
3
5
662
Super Bowl viewership quick stats:
• Last year’s Super Bowl: 99.2M viewers
• Most-watched Super Bowl: 114.4M viewers
Mr. Beast viewership quick stats:
• Latest Mr. Beast vid: 99.3M viewers
• Most-watched Mr. Beast vid: 361.3M viewers
23
51
598
Mr. Beast just opened his first physical restaurant, serving his infamous "Mr. Beast Burger."
This is likely the most packed the mall has ever been (and will ever be).
The power of content to commerce in action.
But this isn't his first commerce endeavor:
22
43
449
Creators working to grow their newsletter, YouTube, podcast and Twitter
33
34
357
Coming soon is a big new content opportunity for creators.
TikTok is preparing to launch a podcasting app that will allow users to tune into full episodes without leaving the app.
A move that will allow TikTok to effectively compete with platforms like YouTube and Spotify.
11
71
332
An unexpected outcome from going viral was Lil Jon replying to my tweet with an absolute gold reply
18
22
318
Selling a personal thank you IG DM for $10,000 is not only unfair to Emma's fans (who likely don't have the financial means for that),
But it also raises concerns about the state of the creator economy as a whole:
2
0
295
While it's understandable that creators need to monetize themselves...
Charging such an exorbitant amount for a literal dm seems to be a clear indication that some creators have lost sight of the value of their fans and the community they've built.
2
0
257
@dhtoomey
Appreicate you sharing this. Glad to see I’m not alone.
Girlfriend absolutely berated me the other day for “not thinking about it as much as other guys.”
Thinking of starting an online support group of men who are non-roman empire thinkers.
10
2
253
People think short-form video platforms like TikTok are diminishing long-form content.
Yet Joe Rogan is the top podcaster in the world and has 2-3 hour episodes.
Attention spans aren't decreasing. The bar for quality content is just increasing.
20
25
217
McDonalds Grimace Shake UGC on TikTok is unhinged.
Always amazes me how trends like this catch on and are pumped by the algorithm.
Def not what corporate planned for, but will probably still drive sales.
6
26
183
Podcasting 🤝 TikTok
Creators can now upload entire episodes to TikTok via an RSS feed and link them to their short-form clips.
One click and boom. Dive into the entire episode.
Why is this a big deal?
For TikTok — users can tune into full episodes without leaving the
14
20
161
How does the world's
#1
YouTube manager select his clients?
Mr. Beast's manager refuses to share his top-secret checklist for choosing clients.
After studying his writing and interviews, I broke the checklist down into 7 key attributes:
6
17
157
Calling it now:
Short form video is coming to LinkedIn.
Brace yourself.
53
12
133
YouTube is quickly becoming one of the most popular platforms for podcasts.
In 2023, I predict it'll be the top place where audiences and creators start their podcast journey.
Here's why:
13
12
134
@SchrodingrsBrat
The grass is always greener on the other side.
A lot of people who end up leaning into content creation full-time, just basically see that become a 9 to 5 job… doing content for brands, and checking the boxes of your todo list … because that is your way of getting income.
1
11
135
Breaking: Snoop Dogg has filed a trademark for 'Snoop Doggs’ hot dog brand.
Your move, Kevin Bacon.
8
10
133
I have some news… 👀
I’m thrilled to share that I’m working with
@Kickstarter
, consulting as their Head of Content Creators.
Kickstarter has always been at the forefront of the creator movement. Their mission is literally to "help bring creative projects to life."
It’s THE
37
5
125
@TrungTPhan
That's a custom shirt from Rag & Bone in collab with Vince. You won't find that in retail.
(I have no idea what I'm talking about)
1
0
117
@Jack_Raines
twitter is such an echo chamer. majority of my friends don't even know what the all in pod is
8
0
118
@danielcberk
@bchesky
Brian was actually a body builder in his teens. He’s always been a a unit
2
0
113
@TrungTPhan
This isn’t new. Please delete this immediately. Stop spreading misinformation!!!
We must stop people like this on twitter
@elonmusk
!
11
1
105
TikTok just launched an ads library:
• view ad creative
• dates the ad ran
• demographics targeted
• # people who were served the ad
Big move for marketers on the platform
2
9
92
VICE's bankruptcy serves as a cautionary tale for today's creators.
They were once a darling of the media world, but they fell victim to several challenges.
Here's what creators can learn from VICE:
7
14
89
The ‘clipification’ of movies on TikTok is fascinating to see.
And Paramount has fully embraced it today.
They’ve uploaded the entire Mean Girls movie in byte sized chunks to celebrate Oct 3 — “Mean Girls Day.”
10
13
86
@TrungTPhan
Community is its competitive advantage .
When I see someone wearing a garmin, I know they’re serious about their fitness.
Can talk running, biking, swimming whatever.
Don’t feel the same way with Apple Watches … much more in the masses so the group is more mixed.
8
4
83
This week
@Jack_Raines
gained 7,000+ followers.
All from 2 viral jokes he posted on LinkedIn.
Here’s why posting jokes on LinkedIn is brilliant:
6
4
81
Create content for progress, not for perfection.
When you create for perfection, you become the roadblock of your own progress.
Just publish it.
6
10
76
If creating content were Apple Watch workouts (for the intellectual athletes out there):
10
3
74
They’ve arrived.
Anyone have these? Excited to try them out.
4
0
74
“So this newsletter company called beehiiv just raised a $33M series B. People say email is dead but it’s growing rapidly. Now they’re sending out 1B emails per month from 20K active newsletters. Arnold Schwarzenegger even has a newsletter on there.”
1
10
73
Other creators may feel pressured to follow suit and charge similarly high prices for personalized content... even if it's not in line with their values or authentic to their brand.
Creators need to strike a balance between monetizing and maintaining audience connection.
1
0
67
The best creators I know are also the best consumers.
They monitor what they read, watch, and listen to.
Because high-quality inputs yield high-quality outputs.
5
8
65
TikTok will surpass Google as the world’s most popular search engine.
Google gave rise to institutions.
TikTok gave rise to individuals.
People want to hear from people — and there’s no place better for that than on TikTok.
8
3
64
The relationship with your content is like your real-life relationship.
There are highs, lows and — dreadfully — stages.
Here are the 5 stages of content creation we all go through:
10
5
64
Goal is to reach 1K followers by my bday on June 30.
I’m only 84 away 🎁.
Think y’all can help me get there?
🥹
👉👈
18
8
61
TikTok creator "all things butter" guy launched his own butter brand.
Content to commerce done right.
The value prop of his content matches the value prop of his product — butter.
5
3
61
Goal is to send 1 newsletter a week this year.
One down.
5
0
58
The
@ColinandSamir
show is so good because they basically approach it like a consulting session, asking questions they want the answers to as creators themselves.
And a lot of those questions are what most other creators are also looking for the answer to.
Refreshing to hear
7
4
57
Alix Earle has exploded onto the TikTok scene in the last two weeks.
She's tripled her following to 3 million and is regularly racking up 2-6 million views per post.
So what's the secret to her growth?
4
9
51
Been in NYC for 24 hours:
1. Met
@PaulMcCartney
in Central Park
2. Brother got engaged
City is alive and well.
2
1
51
TikTok: "can I copy your homework?"
BeReal: "yeah just change it up a bit so it doesn't look obvious you copied"
TikTok: “gotchu”
4
11
48
Bagels, caffeine and creators.
I repeat: Bagels, caffeine and creators.
Excited to share an incredible
#NYTechWeek
event
@CreatorEconNYC
is hosting with
@beehiiv
, bringing you:
"Beyond the Feed: Empowering Creators to Own Their Audience"
A brunch & panel, including industry
8
9
49
Strong and loyal audiences hold the creator economy together, and it's crucial for creators to value and appreciate their audiences rather than viewing them solely as a source of revenue.
2
1
48
Doing a drop with
@workweekinc
tomorrow 👀
Who are some must-follow women in the creator economy?
Reply and tag 'em below!
12
3
50
BeReal is a free app — no ads, no subscription options, no nothin.
Their goal of promoting authenticity and being the anti-social media is working to attract users.
But inevitably, they’ll need to monetize…
And how will they do so in a way that doesn’t ruin the platform?
15
3
48
YouTube recently released new statistics on the growth of its short-form video feature Shorts:
More than 1.5 billion people who log into YouTube every month watch Shorts.
To put that number into perspective👇
4
7
48
4 years with
@allyyroyce
❤️
I truly believe the key to success in life is having a supportive partner that is your rock.
They are there with you during the highest highs and lowest lows.
And certainly, they put up with a lot of BS (like Twitter screen time)!
They snap ya
5
0
46
Brooklyn Half ✅
We’ll take it.
Legs fried, time to eat something fried.
8
0
44
@PottsJustin
Very cool how they kept the outer shell and basically put a building in a building. Need that with more oldie buildings. Adds character
2
2
45
IT'S CALLED THE CREATOR ECONOMY AND IT'S AN ECONOMY BUILT AROUND HIGHLY MOTIVATED, CREATIVE, AND SKILLED INDIVIDUALS THAT HAVE STARTED THEIR OWN BRAND, BUSINESS, OR COMMUNITY UTILIZING A DIGITAL PLATFORM TO SHARE THEIR WORK.
2
11
45
A year and a half and 99 newsletters later, I’m thrilled to share that
@hchuddle
has been acquired by
@workweekinc
.
💌🤝
3
2
44
"Xeet" has now made its way into Urban Dictionary.
Hilarious to see it in sentence examples 🤣
@Dictionarycom
next?
3
6
42
@MorningBrew
Better way:
Remember the 16 year old entrepreneur interested in cryptocurrency? This is him now, feel old yet?
1
2
43