Just to let you know that if you follow me on X all you will get is announcements and links. If you are interested in following me as a person try following me on the latest X alternative everybody is talking about. I’m not naming it because x will de-rank the post.

🔍 Looking for A/B testing alternatives since Google Optimize left? We've got you covered! From VWO to Check Mango, discover the tools that'll keep your testing game strong 📊

🎙️ NEW EPISODE: Take a deep dive with us into A/B testing tools, face-to-face meetings, and AI's impact on UX. Fresh insights and practical tips await! Listen now 🎧

Here is a few highlights from my latest newsletter. I know software procurement isn't the most existing subject, but its a massive growth area for us as UX professionals.

Are you an agency owner or freelancer? Are you available this time most Wednesdays ? If so you might want to join our little community seeking to improve our businesses -

I'm running a workshop on improving website conversion. There are tickets available, but if you are a charity, I have two places to give away. Might be useful if you are trying to improve donations or fundraising. Drop me an email to paul@boagworld.com.

Did you work last weekend? So many of the freelancers and agency owners I talk to think they don't have any choice. I promise you that you do. Join others in your position and learn how to fix this (and many) ot... #agencylife #freelancerlife #freelancing

If you are an agency owner or freelancer who was interested in our agency academy but could not make the Wednesday calls; the time has now changed. You can find the details here or just give me a shout -

ICYMI: Transform your software procurement process! Learn why testing with real users before purchase could save your organization from costly mistakes. Read the latest newsletter.

Are your internal tools helping or hindering productivity? Discover why user-focused software procurement matters and how to transform your approach to selecting business tools.

Marcus' joke from the latest podcast: A Roman soldier walks into a bar and holds two fingers up. He says "five beers, please." And this is apparently the reason a lot of people listen to the show 🙄

The latest Boagworld newsletter is here, diving into how a lack of user expectance in software procurement impacts your organization's productivity. Check it out!

How do you know if you are doing things right? Owning an agency or freelance business is so isolating. But if you join a community of others in the same position you can share experiences.

Feeling the pressure to do more with less in UX? My latest piece for @smashingmag explores how a digital playbook can help. Have a read! #UXDesign #DigitalStrategy

📢 ICYMI: We shared some game-changing strategies for promoting UX work internally in our latest episode. Plus, we explore some exciting form analysis tools!

Struggling with stakeholder expectations? A digital playbook might be your solution. Share my insights in my latest @smashingmag article: #UXLeadership #DesignSystems

🔍 Finding it hard to justify UX work to stakeholders? Our latest episode dives into powerful ways to demonstrate value, from horror videos to guerrilla marketing tactics!

I think many UXers are wondering what their role will be when the command based user interface is replaced by simply asking an AI to complete a goal. However, I believe there is still a lot of work that needs doing:

🎙️ I've just released a new episode exploring how UX professionals can prove their value in organizations, especially with AI stealing the spotlight. Check out our practical strategies!

The biggest mistakes I see when people create landing page is a failure to take into account how people read online. I share some thoughts in this video, but cover it in a lot more depth in my free email course on creating high converting landing pages.

Are you approaching AB testing the right way? Depending on your level of traffic you might need to approach things differently as I explain in the last lesson in my free course on creating compelling landing pages.