Ben Leventhal
@benleventhal
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34,137
Following
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114
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349
Building @blackbird_xyz . Co-founder @Resy , @Eater . Restaurants, tech, coffee. If you abuse the terms and conditions of Blackbird I'm gonna jack dat $FLY :)
New York, NY
Joined March 2008
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Send us removal request.
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Blackbird Pay is live for testing rn. Check in, set your tip, add your friends, leave when you want. Take it for a spin and DM me your feedback and I'll drop you 2,500 FLY.
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Anonymized
@blackbird_xyz
diner profiles are now moving to Base mainnet. By "profiles" we mean wallets, each with a collection of soul-bound membership NFTs that will keep updating as time goes on. We believe this marks an exciting paradigm shift for how identity, connectivity,
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You ask, we ship. Map-based discovery is live as of today in the
@blackbird_xyz
app. (And so is $FLY redemption, but it's an alpha test so far and you'll have to find it for yourself 😎)
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Dropping these in at 10
AM ET today here:
Coffee everyday for a year, plus you get to say you’re a member of the breakfast club.
@blackbird_xyz
#therewillbemerch
#coffee
#daclub
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Bar Blackbird, dropping today at 12 ET. Can't believe how 🔥 this one is.
🔆 OᑎᑕᕼᗩIᑎ ᔑᑌᗰᗰEᖇ 🔆
@blackbird_xyz
@coinbase
@base
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All
@blackbird_xyz
check-ins this week earn 1,000 $FLY. Wishing a very happy NFT NYC to those who are celebrating.
#NFTNYC2024
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PSA: If you're a
@blackbird_xyz
user harvesting $FLY by associating multiple accounts with the same device, we appreciate your hustle but we will be shutting down your accounts and reclaiming the points. This behavior is bad for the ecosystem and we won't allow it.
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☀️ Blackbird summer '24 drop is 6/12 ☀️
🔆 OᑎᑕᕼᗩIᑎ ᔑᑌᗰᗰEᖇ Iᔑ ᕼEᖇE 🔆
And it's still for everyone.
Celebrate with the whole community as we showcase the very best of onchain art, music, and more.
Anyone can build and participate, all summer long.
→
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1/ gm team. We will be issuing an update to the Flypaper before the end of the summer. In it, we’ll provide color on Blackbird’s progress to date 📈, as well as announce key changes to how the $FLY platform ecosystem operates. I think you’ll dig it. Two bits, by way of preview:
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Insane that you can get one of these for just 10K $FLY in the
@blackbird_xyz
app right now. Maybe we should pull them I’m having second thoughts
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Updates re $FLY coming soon. I was going to offer bulk purchasing today for my 🐳s, but
@0xjakes
told me to chill.
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Breakfast Club Drop
#2
is live now — three new spots added, makes a total of 11 ☕️🔥. Much more morning fun to come. We got you, friends.
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This one goes out to my guy in the back with the six burner phones. I love you very much, but I'm taking your $FLY back.
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We back at it. ☕️🪩
Merch drop, and a few new spots, including a little something for my Williamsburg team.
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What your Blackbird OS terminal looks like when the big dogs come thru
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The restaurant industry in big cities in 2022 looks a little weird. I think there is something to talk about here...(1/8)
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Breakfast Club drop 2 coming today. Gonna need to be on your toes to get one. ☕️
@blackbird_xyz
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The
@blackbird_xyz
team is pumped to announce a new round of funding and the addition of
@a16zcrypto
, Amex Ventures, and QED to our group of incredible investors and partners.
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Today we are very happy to announce the appointment of
@momofuku
CEO Marguerite Mariscal to the
@blackbird_xyz
board of directors.
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Y'all missed a good one while you were OOO. So here it is again:
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Testing out
@friendtech
, currently chatting about Blackbird and trading resys on the secondary market. Come find me.
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Look to the stars and dream, friends—of chaser fries, call-for-the-check buttons, canelés, and so much more. With ❤️ from
@blackbird_xyz
. 🪩
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Upside Pizza Club - a free slice a day for a year + access to 5 secret concerts. Quite possibly the best thing we’ll ever do. $199
@UpsidePizza
@blackbird_xyz
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Today is
@blackbird_xyz
's Onchain Summer 🟡 drop. We're so pumped to be collaborating with
@BuildOnBase
and
@feareatsthesoil
on this guy. To us, summer = dessert. So, yep, we got you. Claim your Summer Pass and enjoy:
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If you use the messaging feature this weekend in the
@blackbird_xyz
app, I’m on the other side. 😎
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Message Blackbird in the app and I'll personally help you find a table for 2/14, if you absolutely insist on braving the 🩷 circus 🩷.
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Extremely rare membership alert. 2 slices + bev free everyday for a year. Wowza 👀
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2 others bits to note:
—This isn't an open edition. Dropping 500 today, and maybe another (smaller) batch in the future. Or maybe not!
—We're announcing 6 partner restaurants to start, but we're also keeping few others our pocket for surprises because 🚀❤️ 🧇.
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The exact same table at
@pasqualejones
. Two booking platforms, two prices. We gotta do better than this.
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So, Valentine's Day is coming up. Few thoughts:
1. The pro-move is either you skip it or you go counterintuitive, like, say, go to WXOU (aka "Radio Bar"), and pre-order a burrata pie from L'Industrie, a short walk away. Or just go to Jimmy's Corner, the actual best bar in the
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The first public project built on
@blackbird_xyz
's loyalty and membership rails launches at Williamsburg's GERTIE today. Much more to come in the weeks and months to follow. Check it out —
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There are only two kinds of restaurants in the world, diners and clubs, and that's just the way it is.
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I’m a bit late to it, but the
@nounsdao
and
@lilnounsdao
auction UX, incl pre- and post- auction, is awesome. I just missed a lil baseball guy last night, but maybe
@MonoMesa
will let me buy it from him. 👀
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Our guy
@james_jjung
on how it all, always comes back to restaurants. Great read, an installment of
@blackbird_xyz
's "From the Kids Table" weekend essay series. Enjoy!
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I have JG top 10 for sure
malaika crawford took us to JG melon for the best burger in town.
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All month long on the Supersonic,
@blackbird_xyz
's content shop, we riff on what it means to be a Regular.
"As the spot’s manager, Abraham, rung me up, the breezy cadence of his Salvadorian accent rising and falling as if in unison with the slow jams slinking out of the
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I want you to take Restaurant Loyalty seriously
@lucasfortney
. We'll worry about the NFTs. But thanks for taking the reporting seriously! ;)
Ben Leventhal started Resy. Now he wants you to take restaurant NFTs seriously.
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Some of Resy's oldest copy right here
@jayasax
. 🥲 I wrote it this way bc it is how I'd reply to a friend who just sent me an ops text. Not mad!
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3/ I told you we would jack your $FLY if you did bad things. For a few of you, you did and we did. But! We believe in the power of an evolving ecosystem, so if you have had your account shutdown and want it back, DM me.
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We set this up for
@variantfund
, because we ❤️ them. But, in the future these rails will be self-serve and permissionless.
PS - If you're one of the lucky few, yes, that is realdeal $FLY.
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Shelley Armistead, CEO of Gjelina, and I talk hospitality, house accounts, and the power of saying, “I got you.”
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The Magic of Balthazar Has Always Been In the Details
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2/ One concept we will come back to is how a user’s $FLY token total earnings serves as a record of contributions to the platform. We will amend this to be a user’s $FLY token balance + $FLY spent on the platform, ie. Blackbird Platform Throughput.🪙
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I've been to Balthazar approximately 1,000 times, and then
@adamfaze
showed me a groundbreaking new move: the SFT with chaser fries.
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Very excited to announce Il Nostro Segreto, a restaurant I'm working on with Massimo Bottura and KAWS. 🔥
There's a lot of chatter about
@OpenAI
's ChatGPT replacing people's jobs. But could it be a restaurateur? To find out,
@benleventhal
interviewed
#ChatGPT
to see if they could dream up the most exclusive restaurant in the world...
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I should also mention this is a 100K $FLY opportunity. 🐳🚨
Shelley Armistead, CEO of Gjelina, and I talk hospitality, house accounts, and the power of saying, “I got you.”
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And without new customers we get ☠️. So, we need to figure out how to encourage diners, and restaurants, to return to a more balanced model. More on this theme very soon.
In the meantime, what do you think? 🤔 (8/8)
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Oh, hang on. Is this a SNEAK PEAK at
@MotzBurger
's new Soho joint, Hamburger America? Oui, chef.
#hamburger
#hamburgerheat
#hamburgerfire
#hamburgerbuckleup
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Horses is packed to the gills. Has the way we think about chef scandals changed or is this about the power of a brand?
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Under Marguerite’s leadership Momofuku has transformed from a chef-centric fine dining company into one of the most dynamic and vibrant restaurant and CPG brands in the world. She will no doubt have a huge impact on our business, and I'm excited to have her with us.
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Putting something together for the 25th Anniversary of Balthazar and came across this, from
@ruthreichl
’s first review. 👌🏻🥰
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TIL that pizza orders on KC game days increased 10.4% once Taytay and Travis started dating.
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How much would you pay for a year of primo NYC pizza, one slice per day?
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How can the restaurant industry leverage NFTs?
I think we’ll see 2 versions:
1. NFTs as a way to organize a membership club - ie. Flyfish Club by
@garyvee
and
@rodolitz
2. A Resy-like platform for access-backed NFTs, although this doesn’t have to be limited to restaurants.
NFTs may actually make a lot of sense for the restaurant industry
(thread)
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It means there is much less spontaneity (ie. walk-ins) built into the system. Less spontaneity is a problem 🚨...(5/8)
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News this week is that
@ManresaCA
, a beloved 3-star Michelin restaurant, is closing after 20 years at the end of 2022. Its chef,
@davidkinch
, is focusing on the other projects, ones that Manresa made possible. He’s implying that flagship isn't needed anymore, which is notable.
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Happy end of 2022, friends 💥
We threw caution to the wind and reason out the window to dream up 53 ways to make restaurants more magical in 2023. Got some additional ideas? Let us know.
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3. Slide into Blackbird's DMs. I'll personally help you find an amazing option for 2/14. You gotta dig like you're
@garyvee
at a garage sale, but there is plenty left, and I'm here to help.
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@garyvee
Here’s a great example.
@PYLOSrestaurant
is awesome and there’s a 7:30 just sitting there twiddling its thumbs.
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The Problem with Dynamic Pricing Isn't the Dynamic Pricing
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And! A note on this drop if you're wondering about the onchain mechanics. This is a "claim" vs. "mint." We minted them last night, because $. We will be rolling out MPC a wallet option soon that will allow you to custody, and trade, these guys.
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All about that Base 🔵
Blackbird is flying with
@coinbase
’s Base to create the future of restaurant loyalty. LFG 🪩 🔵
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In 2010, there was a restaurant called 4Food. It promised: bagel-shaped customizable burgers, group ordering functionality, rev share on your personalized burger when others order it, leaderboard, free WiFi, point-to-point video conferencing...
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“Emotional connection and utility” is the formula for every great restaurant in the world… 🤔
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(A sidebar to this is that we are entering the age of the private club, where everyone is literally paying for access...) (6/8)
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Good one today on the Supersonic, from guest columnist Colin Nagy of "Why is this Interesting?"
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By the end of 2006
@eater
had made contact w much of the establishment food media, w the notable exception of anyone who was or had ever been the NY Times Restaurant Critic, king of all food writer species. And, then, sometime in 2007 an email hit the inbox from Mimi Sheraton.
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This is very important.
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Yes, there are some winners. They have brand and momentum and they’re attracting reservation-seeking diners like moths to a flame. But, what about everyone else? Without spontaneity, new customer acquisition becomes virtually impossible for the average venue...(7/8)
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