Anton Cherkasov
@anton_maker
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Maker. Sharing my journey from 0 to $10k MRR🎯 🧑💻 - AI tool to grow on LinkedIn ⚡️ - AI chatbots for websites Write about SaaS & AI.
░░░░░ $10K MRR
Joined September 2022
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Pinned Tweet
I sold my startup this month. It was a really interesting time building an OKR management tool.
I started Focus 3 years ago. Here are a few insights during the journey.
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$10k in 30 days: Day 30
It’s the last day of my challenge.
Sadly, I didn't reach my goal. In fact, I didn’t make any sales.
Total results after 30 days of the challenge:
👨👩👦👦 Users: 71
🤖 Chatbots: 46
💬 Conversations: 267
💬 Messages: 1431
🤑 Customers: 0
What I learned:
- I
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172
Boom! New customer on 🎉
$58 MRR.
Baby steps, but I’m extremely happy!
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I sent 14k emails last month and didn't get a single client from cold email outreach.
This is the reality of building an AI automation agency.
Yeah, you read that right.
14 thousand emails.
And not a single client to show for it.
Was it a waste of time?
Some might say, yes.
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First customer on Craftman🥳
Going to party hard tonight. So happy!
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@Laurie_Garrett
@paulg
Climate change is real and happening right now. We should take immediate action to reduce our carbon emissions and protect our planet.
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Craftman is live on Product Hunt🚀
Create custom ChatGPT for your SaaS, get feedback from users, collect feature requests.
Your feedback means a lot for me👇
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Product Hunt results
Here's the 24-hour update after Craftman's launch:
🔺Upvotes on PH: 311
🎯Product of the day:
#3
🌎Traffic on website: 632
👨👩👦👦New users: +30
🤖New chatbots: +16
💬New conversations: +67
🤑New customers: +0
Insights:
- Product Hunt is a great place to get
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We did it!
Craftman is the
#3
product of the day.
Thank you, everyone! You're awesome!
Next up: sleep.
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My post about the failed $10k challenge blew up yesterday.
45 comments and 122 likes.
It's the first time I got so much support. I was scared to open the app because I had so many notifications.
Writing that post was hard because I didn't reach the goal. So, I want to say
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I joined Small Bets last week, although I haven't had much time to explore. Nevertheless, through just a few chats, I have already gained valuable insights. The community of amazing people is truly incredible.
@dvassallo
💪
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Just sent out 868 cold emails.
Got 18 opportunities.
Not too shabby!
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Modern Lisa became viral on Reddit last week.
Innocent Mona Lisa of 21 century.
Generated in Midjourney.
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I'm starting the
#deepwork100
challenge - 2 hours/day of undistracted, deep work for the next 100 days - no phone, no distractions.
If I miss a day I'll donate $100 to charity.
Will document each day in this thread to stay accountable.
cc:
@thepatwalls
wish me luck!
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Day 38 in the $10k in 100 days challenge.
A third of the time is gone, but I've made only $89.
My current status is one of discouragement.
I am selling AI automation as a service and upselling SaaS if a company has a need for it as my current strategy.
I figured out how to
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I'm all set for a new challenge in my life.
My goal? To make $10,000 in just 30 days with my new startup, Craftman. I launched it last week, and now I'm aiming for that $10,000 in a month.
But here's the twist: I want to document the process it public. Why?
• Accountability:
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$10k in 30 days: Day 3
Here's my plan to reach $10k in 30 days:
- Step 1: Find first 10 customers. I need to secure my first 10 customers.
- Step 2: Improve based on feedback. I'll enhance the product based on user feedback.
- Step 3: Scale with partnerships. I aim to grow
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$10k in 30 days: Day 26
Getting ready for my Product Hunt launch. Also, made changes to the website.
🌎 Traffic: 14 daily visitors
👨👩👦👦 Users: 35 (+1)
🤖 Chatbots: 27 (+1)
💬 Conversations: 167 (+1)
🤑 Customers: 0
What I did yesterday:
• Updated website: I changed the website
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Just packed my laptop into the backpack and traveled to another island today.
The advantage of being a digital nomad.
Building things online is priceless🔥
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9/
@reidhoffman
said about it: “the unromantic fact is that a good product with great distribution will almost always beat a great product with poor distribution.”
In other words, I’m going to spend more time on virality and network effects in the next product.
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@AlexHormozi
Loneliness can serve as a compass, guiding you towards finding the right people who truly make you feel like you belong.
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10/ Kudos
Last, but not least. Huge kudos to
@agazdecki
and
@microacquire
. It’s really easy to sell microSaaS on Microacquire. It took 15 minutes to post an offer on MA and then I met with potential buyers from the marketplace. I found the acquirer after 6-7 meetings.
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Quick shootout to
@tryamie
. Their design is brilliant. Seems that I found the most outstanding blog ever:
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Today, I'm launching Craftman, an app for making AI chatbots for customer service.
Train it on your data, ChatGPT-like chatbot for websites, instantly reply to visitors questions.
It took 10 days to create the first version of the product. I learned a lot about embeddings and
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So far, so good.
Craftman is №3 on Product Hunt atm. I appreciate everyone who supported us!
P.S. If you haven't seen it, please take a look at Craftman here:
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Me: I want to work hard on the new features at Craftman this weekend.
Also me: why not go to the water park and enjoy some waves?
I'm very excited about the product. But sometimes, we all need to relax.
How’s your weekend doing?
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Weekly report: Day 34/100
Sent 3k emails and created a new YouTube video.
🌎 Traffic: 75 (-23%)
👨👩👦👦 Users: 157 (+1 this week)
🤖 Chatbots: 109 (+1)
🎙️ Conversations: 855 (+23)
💬 Messages: 5021 (+95)
🤑 Customers: 1
💰 MRR: $39 (0)
Highlights:
- My main challenge now is
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First results from cold outreach.
- 892 emails sent.
- 15 replies.
- 4 are interested.
Maybe not the best results, but I'm quite excited to have 4 leads from a process that I can automate 90%.
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@AlexHormozi
Love this tweet! It's all about providing value and building relationships with your audience.
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3/ It was a big challenge for me as a solopreneur. I didn’t have a team to delegate content creation.
I’m going to work on things that I really love now. Something about what I read every day and what inspires me.
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$10k MRR in 100 days?!
The new year is a great time for new challenges.
I didn’t achieve this goal last year, so I’ve decided to go all in for 2024.
My goal? To reach $10k MRR in 100 days.
Current status: $59 MRR.
I will document the process. Why?
- Accountability: making
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Today, I’m thrilled to announce the launch of SMM Agent on Product Hunt!
I’ve been hard at work for over a last month building the platform for creating Social Media Marketing AI Agents.
@ProductHunt
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How I’m solving AI hallucination issue.
Yesterday, I worked on fixing AI hallucination issues on and made some progress.
One problem I faced was the AI generating broken links in its responses. Even though I emphasized in the initial prompt multiple
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$10k in 30 days: Day 7
It's been a week in the challenge, but still no customers. I've started reaching out to potential customers.
🌎 Traffic: 31 daily visitors
👨👩👦👦 Users: 19 (+0)
🤖 Chatbots: 15 (+0)
💬 Conversations: 102 (+1)
🤑 Customers: 0
What I did yesterday:
• Fixed
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I'm doing cold calls in 2024, and it's crazy.
I'm a tech guy and never wanted to do cold calls, but here we go.
It happens step by step. I got around 50 leads on Facebook last week. I DM'ed them, I emailed them, but only 30% of people who showed interest replied to me.
So, I
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Product Hunt is coming soon.
I've decided to release Craftman on PH this Friday.
I have a lot of ideas for the product, but I feel it's time to share it. Especially since the $10k challenge is almost over.
So, Craftman will have its first big launch this Friday.
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The advantage of working on a holiday is the lack of distractions.
No noises, no people, no talks.
You just sit and work.
My favorite coworking space in Bali is so quiet these days.
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$10k in 30 days: Day 29
Only one day to go. I haven't made a sale yet. I'm feeling stressed.
Weekly results:
• Launch on Product Hunt. Got a lot of upvotes but no sales. I shared all the numbers and results from this launch yesterday.
• Better positioning. Talking with
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AI is epic.
I just made this promo video in a few minutes.
From logo.
It's very easy. Here is how you can make it too.
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I got a client for a custom chatbot on Craftman.
He wants to develop an assistant as a standalone page on Craftman, not as a widget.
I'll charge $250 for setup and $39/month for 4k messages.
Seems that custom chatbots could be a way to get more first users.
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Appreciate everyone who supported me yesterday. You're awesome!
I took a break today to play beach volleyball. Work hard, play hard! 💪
Enjoy Sunday!
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@paulg
I think it depends of the context. Sometimes "degrowth" means a shift from an economy based on constant growth to one that prioritizes sustainability and well-being. In this case, it's not the same as impoverishment, which implies a decrease in quality of life and access to
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Weekly Report: Day 100/100
My challenge is complete, but I didn't succeed. I didn’t make $10k. I'm upset but not giving up.
Last week metrics:
🌎 Traffic: 71 (-7.8%)
👨👩👦👦 Users: 171 (+0)
🤖 Chatbots: 121 (+0)
🎙️ Conversations: 980 (+5)
💬 Messages: 5589 (+19)
🤑 Customers: 3
💰
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Weekly report
Last week, I worked a lot on cold outreach. Craftman got a bit better, but also I found some bugs. Here are the numbers for last week.
👨👩👦👦 Users: 99 (+32 this week)
🤖 Chatbots: 65 (+22)
💬 Conversations: 324 (+81)
💬 Messages: 1791 (+513)
🤑 Customers: 0
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Why do I have a 0.1% open rate?
I sent 14,000 emails last month, and my open rate is only 0.1%.
I received a lot of comments on my post about it.
Here is the thing:
The 0.1% open rate is incorrect because I don't measure the open rate. Why?
I send emails as text-only. No
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Trying the
@TweetHunterIO
trial this week.
It’s damn good!
It gives ideas for inspiration.
Generates content with AI.
Shows your performance and gives insights.
And it does a lot of other things except making coffee.
@tibo_maker
it’s an awesome product🤟
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My LinkedIn strategy for 2024
After completing Brand30 from
@andymewborn
and LinkedIn OS from
@thejustinwelsh
, I've decided to revise my LinkedIn strategy for this year.
Here are the main things I’m planning to do to grow on LinkedIn:
1. Content
Top 3 content categories:
-
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@gdb
It's impressive how much effort you put into leveling up your conceptual understanding and building new observability tooling. It's always satisfying to see the results!
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2/ Insight
#1
: Do what you really love
Building Focus, I realised that I’m not super excited talking about OKRs. I like team management and aligning teams around goals. However, it’s not something that expires me.
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Expectations: Launch a SaaS, work remotely from Bali, and relax on the beach.
Reality: Woke up at 3:30am today to start calls by 5am because of time zone differences.
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Do you think Bali is a paradise island?
I have some bad news for you.
I've lived in Bali for 3 years, and here's the dark side of this paradise:
• Excessive construction
• Heavy traffic in tourist areas
• Overcrowding with tourists
• Limited jogging spaces (no sidewalks)
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You got product
#3
on Product Hunt.
Expectations: new users and customers
Reality: people are trying to use Craftman to steal its code
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Weekly report
Did a lot of cold outreach and booked 2 meetings for the next week.
Stats:
🌎 Traffic: 98
👨👩👦👦 Users: 115 (+1 this week)
🤖 Chatbots: 81 (+0)
🎙️ Conversations: 456 (+8)
💬 Messages: 2506 (+28)
🤑 Customers: 1
💰 MRR: $19
Highlights:
- Tough week. Only 1 new user
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5/ So, I want to build products, which I use as a customer. I have had the experience of building tools for an audience to that I wasn’t related. It’s quite boring IMHO.
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Weekly report
Got the first customer last week. Most of my time was dedicated to making Craftman better.
Stats:
🌎 Traffic: 230 (+27% compared to the previous week)
👨👩👦👦 Users: 109 (+10 this week)
🤖 Chatbots: 71 (+7)
💬 Conversations: 400 (+76)
💬 Messages: 2239 (+448)
🤑
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1st-time founder: I want to create the fanciest emails for my startup.
2nd-time founder: Just make plain emails and keep going.
Yesterday, I created a welcome email sequence with Craftman in just a few hours.
I wrote 5 emails and set up automation in the sender. Nothing fancy,
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My biggest mistakes in 2023:
• Didn’t achieve $10K MRR.
• Lost 1 high-ticket client.
• Gained 8kg.
• Didn’t maintain consistency in going to the gym.
• Didn’t learn how to spike properly in volleyball.
• Didn’t post consistently on YouTube.
• Experienced slow growth in
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Boom! 4 signups this week on .
Appreciate everyone's help. Keep rolling🚀
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I posted on Reddit last week and got 48k views.
I did this with a brand new account, proving that Reddit is really effective for organic growth.
Here are the main principles for achieving 48k impressions from a single post on Reddit:
- Users on Reddit hate self-promotion.
-
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Just had a meeting with a potential client in the real estate industry.
They've been struggling to qualify their leads and are considering replacing their current team of managers who call to qualify potential clients.
Currently, they're only able to qualify around 30% of their
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I had a call with a property management company.
We discussed what they are looking to automate in their business.
Here are 2 things they currently want to automate that could save them 12+ hours per week:
1. Leads funnel
They have a simple funnel on their website to capture
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4/ Insight
#4
: Being own customer
I use Focus for myself. Setting objectives, running weekly planning and check-ins. Using the tool, helped me to understand what I should improve in the product.
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I've been working hard on Craftman for the past 2 months.
Someone on the chat: “I would like to buy this entire project for $700”
Should I say yes to this generous offer?
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The best marketing strategy is to join communities where your target audience hangs out and contribute value.
Yesterday, I booked 5 meetings with ideal prospects.
How?
Communities.
More details next week.
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@paulg
Couldn't agree more! It's easy to overlook the immense benefits that capitalism brings to our lives, just like teenagers often overlook the love and support their parents provide.
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When I think my product has many bugs, I remember Apple.
I admire how they implemented two-factor authentication. You just enter a code they send to the same device.
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The fastest way to grow on X is by sharing MRR.
Posts with insights typically get 200-300 views.
A short tweet about a new MRR milestone got 13k views.
Appreciate everyone who has supported my journey💪
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My first Reddit experiment is complete.
I posted one post in 3 subreddits and got 45.9k impressions in total.
It appears that Reddit is a hidden gem for finding great communities.
Here are some stats:
- I posted in 6 subreddits with my brand new account.
- 3 communities
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@paulg
I couldn't agree more! It's important to appreciate literature for what it was in its time and not try to change it to fit modern ideologies. James Bond will always be an iconic character, and his stories should be enjoyed for what they are.
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Weekly report: Day 55/100
Created a lead magnet and promoted it.
🌎 Traffic: 82 (-22%)
👨👩👦👦 Users: 160 (+1 this week)
🤖 Chatbots: 110 (+0)
🎙️ Conversations: 929 (+14)
💬 Messages: 5366 (+54)
🤑 Customers: 2
💰 MRR: $98 (+0)
Highlights:
- Relaunched the cold email campaign.
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Weekly report: Day 41/100
Sent 2k emails.
🌎 Traffic: 182 (+106%)
👨👩👦👦 Users: 158 (+2 this week)
🤖 Chatbots: 110 (+2)
🎙️ Conversations: 893 (+43)
💬 Messages: 5145 (+157)
🤑 Customers: 1
💰 MRR: $39 (0)
Highlights:
- Sent 2k emails. Cold emailing resulted in only one call this
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@gdb
It's fascinating how complex problems can be solved with simple mathematical operations. The power of matrices is truly incredible.
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@gdb
I can't imaging software development without git. Don't understand how old school devs do it in the early ages.
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Yesterday, I had my first AI consultation.
A user from Craftman asked me to help their developer who is adding AI to their app.
At first, I wasn't sure if I was ready or knew enough. You know, the classic case of imposter syndrome.
But during the consultation yesterday, I
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I've been cold calling for the past 2 weeks.
I make around 50 calls a day, and I'm still not great at pitching.
It's a tough game, and at first, I was upset about not making any sales.
But yesterday, I realized that I've gained 2 clients from cold calls. They're supposed to
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In the beginning, I was hesitant to start sending cold emails.
I kept thinking, what if people don't like them, and so on.
But when I began receiving replies like this, it changed everything.
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@Timb03
I totally agree! With my last startup, I decided to go for a highly competitive niche instead of trying to create the "next-gen unique thing." I'm loving it so much now!
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Weekly report: Day 6
Lost a customer and built an integration with Intercom.
Total
🌎 Traffic: 176 (-86%)
👨👩👦👦 Users: 147 (+4 this week)
🤖 Chatbots: 103 (+3)
🎙️ Conversations: 767 (+23)
💬 Messages: 4628 (+113)
🤑 Customers: 1
💰 MRR: $39 (-$19)
Highlights:
• First churn: I
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@gdb
Absolutely! Context switching can be such a productivity killer when you're in the zone. I turn off all notifications on the phone when doing deep work.
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Last week, I had 5 meetings with potential clients.
This week, I have 4 meetings.
The main channel through which I get these appointments is cold emailing.
Cold emails still work in 2024 (at least until the new Gmail and Outlook update).
It takes time to find the right
3
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7
Facebook groups can be a goldmine.
I published a post yesterday and got over 250 leads interested in the guide I created.
Finding a good group on Facebook might take hours, but if you find the right one, it can be a great source for lead generation.
My criteria when I'm
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7
Weekly report
Continue conducting cold outreach. Completed 2 discovery calls.
Total
🌎 Traffic: 86 (-19%)
👨👩👦👦 Users: 116 (+1 this week)
🤖 Chatbots: 82 (+1)
🎙️ Conversations: 467 (+11)
💬 Messages: 2585 (+79)
🤑 Customers: 1
💰 MRR: $19
Highlights:
• Significant drop in
3
0
6
Weekly report
Found a client for custom chatbot development. Added a few features.
Total
🌎 Traffic: 530 (+463%)
👨👩👦👦 Users: 124 (+8 this week)
🤖 Chatbots: 88 (+6)
🎙️ Conversations: 521 (+56)
💬 Messages: 2969 (+392)
🤑 Customers: 1
💰 MRR: $19
Highlights:
- Increased traffic
1
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@Gia_Linhv
When I feel stuck, I take a step back and reassess my priorities. I try to break the situation down into smaller, manageable steps and create a plan to move forward.
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I've decided to drastically change my SaaS strategy this month.
Instead of primarily selling SaaS, I'm now focusing on selling services first, with SaaS as an upsell.
Using this method, I need to talk more with customers and focus more on marketing and distribution, instead of
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7
It's me when I woke up today.
Why?
Because Craftman is still
#3
on Product Hunt.
P.S. If you haven't seen it, please take a look at Craftman here:
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7
Weekly report: Day 27/100
Sent 3k emails, conducted 1 sales call and 1 discovery call, and continued to create shorts.
🌎 Traffic: 82 (-3%)
👨👩👦👦 Users: 156 (+4 this week)
🤖 Chatbots: 108 (+2)
🎙️ Conversations: 833 (+24)
💬 Messages: 4928 (+88)
🤑 Customers: 1
💰 MRR: $39 (0)
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7/ There are pros and cons in every situation. However, it’s much easier to get attention from potential customers in the first case.
My choice now – the growing market with 3-7 competitors.
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My impressions on LinkedIn dropped 3 weeks ago.
I decided to change my strategy, and it worked.
Impressions and engagement have gone up in the last few weeks.
So, what did I do? I simply started to post less.
Initially, I made 14 posts per week, trying to win the game by
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@gdb
Eexciting news! Integrating GPT-3.5 & GPT-4 into programming education will surely enhance the learning experience for students.
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