Samantha Shankman
@SamShankman
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Journalist & Writer | Building @FarmHospitality where Modern Agritourism meets Creative Entrepreneurship
Austin, TX
Joined May 2009
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Last Seen Profiles
Pinned Tweet
What if everyone went home, made dinner with someone they care about (or a good album), enjoyed it, looked at the stars, slept 7 hours and came back, turned it all back on, tomorrow?
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Prediction: People who choose to work remotely + live in a new place for some period of time (3-6 months) is a new kind of long-term tourism that we’re going to see increase.
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I like the idea of supporting a travel destination you really connect with through a $25 micro-loan on
@kiva
.
http://t.co/4JQDkYZbtg
1
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This is what Paris’ abandoned metro stations could soon look like
http://t.co/LuY3oGiu2c
via
@qz
http://t.co/aoKA0lkj8D
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I'm excited to be contributing to
@skift
again with a weekly column on travel branding & marketing!
Every week, contributor
@SamShankman
looks at a travel marketing campaign, telling a larger industry story for
@skift
about trends and money flow. This week:
@NorthDakota
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As a remote worker, I appreciate the conversations taking place around best practices. Some of the
@TripActions
team is talking about it here:
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Airbnb gets all the credit for the sharing economy, but I've seen and heard and used
@Housesitting
&
@Workaway
which are the true definition of sharing economy. (And they're great.)
0
9
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I honestly felt like the only unmarried, un-visa’d person to be separated from a partner during travel bans.
#LiftTheTravelBan
is filled w other people. You always know it’s a possibility but you don’t expect it to happen so quickly while you’re apart or to continue for so long.
1
4
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As a a content creator in the travel industry, I leverage
@skift
data and insights regularly. The new "Ask Skift" AI expert service is incredible for expediting the search process through articles and reports. Well done
@rafat
@jasonclampet
+ team!
1
5
19
I was robbed of my most precious travel bag on a business trip last week, and I'm still processing it. I channeled some of that frustration in this
@tripactions
blog post:
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1
16
Treat yourself today and take a visual trip to Catalonia coast w these 5 incredible videos
http://t.co/obbkNa8veI
http://t.co/Tp5kF1V8vQ
1
9
17
I wrote a
@voguemagazine
travel article for the first time to share all my secret finds from two years in the Texas countryside.
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The second Creative Hospitality & Nature Hotels meet-up in Manhattan was a success!
Last Monday, 8 entrepreneurs and builders came together on a westside rooftop to discuss our shared passion for
- experiential hospitality
- design integrated into a natural landscape
-
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A6 I like to organize a special weekend or dinner before a business trip so I depart filled with love and peace. It's a good idea to plan on for the return too!
#TravelSkills
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Skift turns 6 today. Always grateful for the circumstances that landed me in the room with
@rafat
@jasonclampet
@denschaal
for its takeoff that day and the journey since.
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New York CIty is killing the MetroCard... and going digital:
http://t.co/BOxWNIIcpM
http://t.co/bUFaRrJkG5
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“It’s your job as a host to protect the experience of everyone at the party.”
@nickgraynews
The decision to host a hospitality meet-up was partly spontaneous (I set up the invite 5 days before the event) and partly years in the making.
But, I felt confident hosting thanks to
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13
In March,
@TheHustle
asked what I saw as the biggest opportunities in boutique hospitality. The concepts - outside cities, DTC branded pop-ups & farm hotels - feel as relevant as ever as the industry reconsiders what hospitality can be:
0
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The first Creative Hospitality & Nature Hotels meetup for entrepreneurs and enthusiasts in Austin was a success!!
Watch these builders to see the future of hospitality get crafted in real time:
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While I joined
@TripActions
for its innovative travel product, I've loved watching it take over the fintech space.
TripActions Liquid is rated the
#1
spend management platform (above Ramp, Brex, Airbase, Spendesk, etc!
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It costs 3x economy to fly business when originally booking, but only $300 to upgrade AFTER booking. Why don’t more people talk about this?
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Adding every book from
@foodtank
's 2018 reading list to my Kindle. So much to learn on food sovereignty, systems politics, and farm entrepreneurship.
0
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The future of work includes business travel although it looks different (IMO better) than before.
@skift
on
@TripActions
new $155M funding here:
TripActions Wants to Find Ways to Unite Dispersed Employees With $155 Million in New Funding
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@imrichardfertig
Nature > cities (for leisure)
Founder-led brands > faceless hospitality companies
Locally-sourced amenities > brandless toiletries/snacks
Programming that draws in locals and visitors > just a place to sleep
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Fantastic campaign from
@skift
today after weeks of non-stop insightful purposeful coverage. Support the business journalists that bring the smartest takes on travel industry -- and are fighting for a more sustainable, conscious, & local future.
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Top 10 travel startups to watch right now:
@welcodotme
@AHotelLife
@PachamaInc
@JoinSherpa
@trooptravel
@sojrntravel
@tripactions
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One day I'm going to stop working for the Internet and go see what the real world is like.
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@JamesonCamp
The 80/20 cooking class from
@myles_cooks
was made for this! I'm learning a ton and cooking new meals for my family. Highly recommend.
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Thankful to be on this ride with
@TripActions
& proud to reach its $7.25B valuation. Thanks for bringing me onboard
@grantkmartin
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Feels like it's time to move back to NYC. I didn't think I'd ever feel like that again!
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Selfie stick + Girl Scout cookies = fun Friday at
@skift
. Thanks
@denschaal
!
http://t.co/sflXFHKMXL
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The travel industry is finally taking AI seriously — excited to see
@navan
leading the charge + watching what others like
@trytripnotes
and are building.
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Great Friday evening, baked bread with the best in Texas
@bartonspringsm
. Regeneratively farmed local wheat makes all the difference.
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Brian Chesky: “You can be at your creative peak in your 50s and 60s.”
When asked what would make him leave
@Airbnb
: "I can tell you about my dreams by telling you about my heroes.
Walt Disney
Steve Jobs
Yes, they’re icons and left enduring companies, but I personally identify
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@JWurzak
The dissonance between hoteliers’ vision + values for brand experience & then expecting labor to deliver on that as hourly wage workers. there’s an opportunity to create longer term relationships w employees and therefore get more buy-in, leading to better experience for all
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I'm grateful to work directly with
@ShakaSenghor
and for the opportunity to hear from
@VanJones68
about race, equality, inclusivity and more today
@TripActions
.
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The silver lining of hard things happening is that you get to see how great God is and how he has our back.
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I spend everyday creating content online for decade+, but creating offline improves my creative & personal life. I’ve recently delved deeper into gardening, cooking & hosting.
Excited to invest in these skills w
@myles_cooks
course on intuitive cooking.
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Luxury hotel leaders share lessons learned in hurricane aftermath
@elconresort
@themarquishou
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Stop making startups that connect travelers. They connect with friends or on the ground.
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Cooking is my love language. I cherish the meditative moments in the kitchen, complemented by a great soundtrack, getting into flow, and letting my intuition guide me in selecting vegetables, broths, and spices. 🥘
As I learned more about agriculture, I got to enjoy the full
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I wrote a Vogue article about the new creative energy of America’s countryside towns—specifically Dripping Springs, Texas.
Rural destinations are getting an infusion of entrepreneurship and rewriting the narratives around where we live, why we live there, and how we build
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Brian Chesky is still one of the most passionate and fascinating founders in the travel space. I have a new appreciation while hearing him speak about creating a marketplace, iterating it, and serving guests vs hosts.
@skift
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.
@BBC_Travel
introduces new column dedicated to "long form narratives by both iconic & emerging travel writers"
http://t.co/TsrnppJWsm
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I scouted a location for a new farm hotel outside Austin today. The founder assembled a team of architects, interior designers, conservationists, and investors for the meeting.
It was exciting to see Farm Hospitality through their eyes, and I enjoyed bringing some value to the
2
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World Travel Market hashtag
#wtm13
hijacked by real-world Maldives & Tibet protests
http://t.co/EbXBIJkTGD
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The 10 travel startups I’m most excited about in 2024:
@Navan
for merging business travel and expense management
@PachamaInc
for harnessing AI to make reforestation accessible
@altovita
for simplifying corporate housing on a global scale
@behomm_com
for cultivating home
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Really have to write the story of
@Workaway
, which I think might be the untold travel story of our time. As a host for the past year, I think it is one of the greatest (and least discussed) platforms online today.
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Am I the only person who puts "please" in all my requests to ChatGPT?
"Can you please expand on the history of expense reports?" Thanks bud.
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Happy New Years from the Catalan countryside. Looking forward to 2024!
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Little evidence found to back up Uber’s claims that it helps stop drunk driving accidents
http://t.co/VoPa9ybLXQ
@ProPublica
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I'm on a 10+ hour flight with strong Wi-Fi and good enough coffee. What can't I accomplish?
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Proud to work with
@TripActions
where we're proactively assessing how we can get back to travel without breaking the planet:
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Awesome
@skift
team makes an awesome Skiftgiving potluck! Grateful for great co-workers.
http://t.co/LZ4Epy53qN
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I made my first olive oil cake today for my birthday.
Jazzed about baking with products grown steps away from the kitchen.
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An interview from my time in Dubai:
@dubaitourism
CEO on humanizing the mega-city's brand for the future
http://t.co/LSXIP3PDKC
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I haven't watched a Bourdain episode since his passing. Last night I watched the Rome episode with Asia while alone in a hotel. My heart hurt and still does.
@PartsUnknownCNN
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There are millions of courses available on the Internet today but none are talking about how to leverage travel efficiently to bring together your remote teams or close that sale. So
@TripActions
made that course. What will you learn?
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My daughter lived on a farm for six months of her life where she woke up, walked outside and tended to the cats, dog, and chickens before even having breakfast. There was usually some fresh fruit to snack on during the tasks. It’s not a reality that’s available to everyone right
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Traveling to see friends and family is great, and working remotely is a gift, but dang doesn't it feel good when you're 24 hours out from being back in your own home?
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What does it look like when we take responsibility for ourselves and our families? It might be something like the Turkey harvest at Roam Ranch, where the community came to give thanks for the source of nourishment and consciously participate in its harvest.
And in doing so, we
1
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Skift launches its documentary unit today with the first video on tourism in Barcelona.
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I aspire to one day write satire so well that it goes viral across Twitter, LinkedIn, and Reddit. Bravo
@BryanShankman
0
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I know so much more about corporate travel than I ever anticipated understanding...
1
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If there’s anyone we trust with outlining our feasting game plan for Brazil, it’s
@alexatala
of D.O.M
http://t.co/dW7xkNRn8z
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First look at
@travlandleisure
's new magazine + website -- now led by
@nathanlump
and
@sfirshein
.
http://t.co/Pq1mBnlW1m
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24 Hours Outside Austin:
1. Abby Jane Bakeshop for treats made w local grain
2. Roam Ranch to tour regenerative bison farm
3. Oro Bianco for lunch+ice cream
4. Pedernales Falls State Park to swim+picnic
5. Twisted X Brewery: Great real estate project
6. Salt Lick for BBQ
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TripActions debuts 1st fintech-powered corporate card & expense solution w global reach & ability to support multiple currencies.
@tripactions
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Excited to be in Europe and a part of
@TripActions
as we transform the future of business travel and work across the continent:
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This is one of the most enlightening conversations I've had about what the pandemic means for travel industry, with
@noahkowalskidc
@TripActions
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My cousin just had a baby in NYC.
In the year 2112, when he's an old man, he can say he was born in the middle of Manhattan during the 2020 pandemic.
What will the world look like when he's 92?
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Tourism boards that answer travelers' tweets in < 2 hours:
@VisitSeattle
@ExploreGeorgia
@VISITFLORIDA
@Welcome2Yorks
http://t.co/90YHbMiopc
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2 out of 3 U.S. employees use their own money for work-related expenses and waiting for reimbursement causes cash flow issues for 45% -- tech can fix this.
@TripActions
0
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I'm talking about
@skift
's 2015 travel megatrends at
@DubaiTourism
Forum. See all the trends here
http://t.co/JqTgCM2Wyi!
#traveltrends
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Big day! U.S. Census of Agriculture is releasing the latest data from past 5 years today at 12:30 pm EST.
It will include data on the state of agritourism.
(Yes, I am excited!)
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My superpower is content creation, which can be leveraged to build any business you can imagine.
I credit my first role at
@skift
, where I published 5-6 reported pieces daily, training my brain to turn thoughts into published words immediately.
I have a niche--travel, travel
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Austin's heat is actually great for creators, or why I decided to spend the hottest month of the year writing in south Texas.
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“Conscious travel is taking the idea of transformative travel to a new level. It’s about human rights and sustaining communities, and not just about sustainability.”
@preferredhotels
CEO told
@skift
.
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Where the future of luxury hospitality meets fashion and transport, with insights from
@excelsiormilano
@lungarnotweet
@Porsche
@bmwgroup
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Yesterday, I attended a creative indie hospitality event in SF to talk about the modern approach to agritourism, and why it’s a particularly attractive path for independent hoteliers.
The community there was excited to learn more. Our chat filled the room, with 120+ hospitality
1
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@myles_cooks
What I really appreciate about your approach to cooking is that it feels mobile; like I can invest in a few great tools and carry them with me as we go. I used to think being a great home cook required being in a fancy home kitchen and never traveling or being abroad—because then
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What if we all worked diligently from 7 AM to 10 AM & took the rest of the day to be in nature, with friends / family, explore?
#summergoals
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Unrelated to anything - I had regular wine, with sulfates, last night after years of only drinking a glass (or two max) of natural wine. The difference is incredible. Sulfates should be illegal like a lot of other additives.
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The 7-month old version of scrolling on a Saturday morning.
0
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@travelskills
A10 I wish that someone could register me for Clear & TSA Pre-Check because I haven't done it still!
#travelskills
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I was on a call with
@ShakaSenghor
and asked him about speaking as I start podcasting again. His practice? To say a prayer that his voice is used for truth, and to deliver what the audience needs at that moment.
0
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Incredible stories from founders of luxury travel
@harpertravel
@AKTravel_USA
@LindbladExp
@BUTTERFIELDTRAV
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197 of the 200 most liked travel photos on Instagram were posted by
@australia
http://t.co/B2WSZ0oMxK
via
@skift
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Curious about the future of business travel? See inside the
@TripActions
product with this new tour:
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