Chris Furnari
@FurnRuns
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Leading Communications at @AthleticBrewing | Posting about Health & Wellness, Beverages, and Fitness | Former Forbes Contributor + Brewbound (BevNET) Editor
Massachusetts
Joined June 2009
@willahmed @andreasamadi @PatrickMahomes @WHOOP The man, the myth, the legend @KenRideout_ averages 20.5 and has a peak day strain of 20.8 🤯
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Shout out to @ajzaleski, who captured Bill and John's story masterfully. @AthleticBrewing is the No. 1 NA beer brand in America, with over 19% market share. In 2024, off-premise retail sales eclipsed $132M. And we're just getting started! Onward!
How Athletic Brewing helped create a whole new category of drink: nonalcoholic beer that actually tastes … good?
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Sending ❤️ to all my fellow native Californians.
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Thank you, Chris Kelly (@leninstomb), for so thoughtfully capturing the spirit behind our "Athletic January" campaign!
CMO Andrew Katz explains how a new multimillion-dollar campaign is part of the brand’s efforts as the “big guys” enter the nonalcoholic beer category.
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@thesamparr I am a 38-year-old married dad with a mortgage. When I look around at my friends, I see dozens of others doing the same. The average age of a WSJ reader is 59. This headline is just pandering to Boomers who desperately need to touch grass.
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Thank you, @joshuahlipton and @AkikoFujita, for inviting @wshufelt to join the show ahead of #AthleticJanuary! Competition in NA is increasing, but 70% of the dollar sales and 60% of the growth come from the top 5 NA brands. @AthleticBrewing is leading the way!
"Business has been remarkably consistent," Athletic Brewing Company CEO Bill Shufelt says on the outlook for non-alcoholic beverages. "Each of the last three years, we've grown almost exactly the same percent growth off a much bigger base."
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A true milestone moment for @wshufelt and the @AthleticBrewing team. We’ve long admired @guyraz and the @HowIBuiltThis podcast. It’s a tremendous honor to be invited to share our story. Give it a listen!
JUST IN: Our Co-Founder & CEO, @wshufelt, sat down with @guyraz on the @HowIBuiltThis podcast to share our story! Tune in to hear how Athletic Brewing grew from an unknown brand in an overlooked category into a leader in the non-alcoholic beer space.
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100+ global taste awards and 25K+ five-star reviews across the @AthleticBrewing portfolio 💪
Proud to share Free Wave and Tropical Sour both won silver medals at the Great American Beer Festival! With these wins, Athletic Brewing has now surpassed 100 global taste awards! A huge congratulations to our brewing team for their dedication to quality and innovation. 🍻🥈
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Thank you @totalcurtis for chatting with @wshufelt on the @pelliclemag podcast. @AthleticBrewing is excited to be playing a key role in shaping the NA beer landscape in the UK.
In the latest episode of our podcast @totalcurtis chats with @AthleticBrewing co-founder Bill Shufelt, and learns about what has quickly become one of the fastest-growing brands in the low/no alcohol sector. Listen now wherever you get your podcasts.
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Making friends and sharing knowledge with young founders at the @Forbes Under 30 Summit in Cincinnati! Nobody works harder than @wshufelt!
"The non-alcoholic beer shelf had been so boring for so long, people weren't even looking there... [we had to] bring some real excitement to the category." @AthleticBrewing CEO Bill Shufelt spoke about the non-alcoholic beer industry at the #Under30Summit in Cincinnati.
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Which @AthleticBrewing offerings made the @seriouseats list of best NA beers? ✅ Run Wild IPA ✅ Upside Dawn ✅ Athletic Lite ✅ Atlética Thank you @gregsbaker for the love!
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📈 45% of Americans now believe moderate drinking (1-2 alcoholic beverages per day) is unhealthy — up 6 points from 2023, and up 17 points since 2018. 🍻 65% of U.S. adults under the age of 34 believe alcohol negatively affects their health. 🚀 Onward!
Thank you to @ZainAsher and the @cnni team for having us on to discuss our exciting partnership with @Arsenal!
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What brews will be in your cooler this week? 🇺🇸
Athletic Brewing Co. CEO Bill Shufelt has issued a challenge this 4th of July week — have one-third non-alcoholic drinks in your cooler
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Axios Reports: Daily (or near-daily) cannabis use is now outpacing daily (or near-daily) alcohol use, according to a new analysis.
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Been looking forward to this one. Thank you @DCPinzon and @anthonyeverett for making the trip to @AthleticBrewing HQ!
From those who abstain altogether, to the ‘sober curious’ & people who partake in Dry January/Sober October, Americans seem to be cutting back on alcohol. Tonight on @Chronicle5 we explore drinking habits, social stigmas & the current cultural shift toward alcohol consumption.
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Coming up next on Good Day New York @fox5ny! @AthleticBrewing sampling with @curtmenefee and @rosannascotto. #GDNY
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Super proud of the effort our team put into this content with @JJWatt. Shot, edited, and posted within 24 hours! Avoid the hangover on Monday and pick up some @AthleticBrewing for Sunday’s Big Game!
Athletic Brewing investor @JJWatt had people try the company's non-alcoholic beers on the strip today. It's been fun to see these guys killing it — they were the first people to sponsor my content, and they are now the biggest NA beer company in the US.
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