Braly Keller
@BralyKeller
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Raised in Christ | Director of NIL & Business Insights @opendorse
Augusta, GA
Joined December 2013
Yes, there will be major endorsement deals. But PLEASE do not overlook the opportunities for the other 98% of student-athletes. + Entrepreneurship for business majors + Lessons/Camps for educ. majors + Content creation for design majors + Athlete advocacy for law majors 1/4
College football is about to be WILD when athletes can profit off their name, image, and likeness 😂😂💀💀
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RT @DanielLibit: NEW: Georgia's legislature has a longstanding tradition of bending over backwards to the interests of @UGAAthletics. And…
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40 / 51 HS athletics associations now have NIL rules in place, but 20% of HS athletes are still in states with restrictions. The high school NIL landscape is evolving fast — appreciate the conversation + breakdown from @DollyDeighton via @WSJ. Worth the read 👇
Sportswear giant Adidas just named a star baseball shortstop as its newest big-name endorser. His team? Stillwater High School in Oklahoma. 🔗 Read more:
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NIL isn’t just for D1. @EaglesNestNIL launched last week, one of several DIII NIL collectives. While small college NIL isn’t about million-dollar deals, it’s growing fast—helping retain talent, adapt to P4 roster shifts & engage local supporters. More:
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RT @DanGreene15: A bill has been introduced in New Mexico making $2.5M appropriations to each the University of New Mexico and New Mexico S…
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Timing is everything in NIL. This week’s Blitz breaks down: ⚠️ Fiscal years & portal chaos 🏆 Does winning make life harder this spring? 💾 How collectives prepare for FMV 😰 Xavier Lucas transfer loophole ‼️ House settlement opt-in deadline 🔗
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CFP Finals vs. NFL Conference Championships • Pro audiences are 9X larger • College fans skew younger • Collegiate = unmatched influencer value • Both drive local + national activations Peep the mini-#NIL-report (s/o @JulianValentin @BlakeSchaben)
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I am not saying history will repeat itself, but boy does this look like a pattern I've seen before. The impact of these memos have the possibility to carry downstream effect as they did in 2021.
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It appears the Football Oversight Committee's next scheduled meeting is January 30. Expect to catch a lot of conversation about this in Nashville and Atlanta over the next several days.
Craig Bohl, head of AFCA, says this proposed transfer portal move will now go to the Football Oversight Committee. Head coaches unanimously favored this proposal below of a Jan. 2-12 transfer window.
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📢 NIL Blitz is here with the latest on... + 2025 NCAA Convention + FMV Compliance Challenges + House Settlement Backpay Deadline + New NIL Executive Orders Plus, @opendorse is on the road this week for AFCA, NCAA Conv & CFP Catch up on what’s happening
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RT @opendorse: Join our team! 🚀 Our vision is to help every athlete, and we’re seeking 8️⃣ interns to help turn that vision into reality.…
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RT @BlakeSchaben: In 2019, I applied for an internship at a company I’d never heard of—becoming one of the best decisions I’ve ever made.…
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RT @Sam__Weber: Some career news 🚨 I've joined @MattBrownEP & Extra Points as its VP of Marketing. I'm excited to support the company's…
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