Aparna Chugh
@AparnaChugh
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Following
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298
Building @atomicworkhq . Co-creator of @Shippingtmrw . Dog cuddler.
India
Joined October 2011
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Product mgmt is incredibly heartbreaking. All those times you need to say no- 'No, I'm sorry that's not on the roadmap', 'No, this may not be the right product for this customer yet.' Often when we 'give workarounds', pls remember our hearts may be breaking inside. Pls be kind.
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Took my parents to the IISc Bangalore campus because dad studied there. After, they wanted to go check out the house they lived in then. Small problem though - all they remembered was it was in RT Nagar. After 32 years and massive change in scenery, that piece of information
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@Unbelted
They did actually. They asked for his university ID card 🥲 it took a few conversations with the head of security who finally agreed to let him in after seeing his Defence ID. So not easy, no. Would help if you knew someone.
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10 years of product mgmt! Back then, it was a vague role - esp in India. There were no frameworks, limited guidelines or mentorship. We listened to the voice of the customer, looked at data and generally stuck to first principles. Fortunately, that approach still works best.
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I knew moving from working on a product with thousands of customers to building for a startup would need a mindset change. Yet, the biggest reminders for me have been surprising because seeing them play out in your favour is hugely powerful.
One, pricing plays a big role in how
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Spoke with the team at
@cohere
today and absolutely amazed by the pace of innovation in applied AI by the team. Can’t wait to get our hands on some of the cool stuff the team is working on.
Today, we’re excited to release Command-R, a new RAG-optimized LLM aimed at large-scale production workloads.
Command-R fits into the emerging “scalable” category of models that balance high efficiency with strong accuracy, enabling companies to move beyond proof of concept, and
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Exciting update! Cohere R+ on Azure, with its advanced RAG capabilities enables our AI assistant Atom deliver more accurate and verified answers with enterprise grade security. Looking forward to unlocking more use cases with Embed and Rerank.
@cohere
@atomicworkhq
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I've seen teams mix up MVP with mediocrity. By all means figure what the top things to build are, but build them spectacularly. If there are arguments around cutting corners to a point where users struggle to achieve the goal, then that is not an MVP, that is a mediocre feature.
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Excited to announce
@atomicworkhq
’s launch of the digital workspace experience solution at
#SITS24
. In collab with
@cohere
, Atom AI now enables employees to find answers in the flow of their work with high accuracy, and self-serve their IT requests all the way to fulfilment.
Powered by leading enterprise AI platform
@cohere
, we're excited to launch our digital workplace experience solution for modern enterprises!
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This happened ❤️❤️
So
@atomicworkhq
is now officially part of the HSR startup crowd. Took some time to get our first office exactly how we wanted it to be, but it's done now, and we love it! :)
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Atom getting stronger and faster, one model at a time. 💪🏻 Thank you, team
@cohere
for Command R+.
For AI apps, UX is very key.
One issue that bothered us at
@atomicworkhq
for a long time was slow or missed slot-fill in forms due to SOTA models latency until we moved to Command-R from
@cohere
✨🚀
Now the worst case latency is down by 2X and less than 3s for even complex
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We want equal opportunities, equal pay, a sense of safety and maybe, I dunno, basic human rights? Knocking off 100 bucks on an LPG cylinder on women’s day is insulting and just furthers the narrative that a woman’s place is in the kitchen.
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I spilt coffee all over my Mac last week. I’ve lived in stress, waiting for something to go kaput. But all that’s happened is that my keys crackle when I type now, and one sentence later, I get the aroma of coffee. You should all try this, it’s amazing.
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If you spent 10 minutes reading the 10x engineer tweet, you're not one. Apparently.
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The real product spec lifecycle ? 🤷♀️🤷♂️
#productmanagement
#PM
#productmgmt
#shippingtmrw
#PMlife
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Two product managers. One experience.
@dhivya_sriram
and I thought a lot of what happens to us is comic material. When it's not making us cry. Please show us and
@shruthivee
, who illustrated this, some love ❤️
Calling all Product Managers! How many times have you faced this ?👇👀
#productmanagement
#PM
#productmgmt
#shippingtmrw
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Stepping into an army cantt feels like being transported to a different era. I sit in an open-air dining hall as I type this, drinking a ridiculously inexpensive glass of whiskey. With a side of masala peanuts. That’s all you get here, never a fancy cocktail, never sushi.
An
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Jigsaws teach you how to keep your sight on the big picture while you focus on intricacies. Also, tons of patience. My Saturday project is this beautiful
#TwelveApostles
puzzle.
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Constantly blown away by
@getplumhq
’s marketing genius. Who said B2B marketing has to be boring?
Do you have what it takes to be a Founder?
Let's find out. Choose your own adventure on the worst day of your life. 🕹️
Unroll thread. 🧵
Each level has a scenario with choices. 🧩
Select the right choice in the replies to progress. 📈
Go. ⬇️
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Hello. It’s roadmap time. But don’t worry, it’s an easy exercise.
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I need a vacation after filling out all the 360 forms. Partly because they are tiring, but majorly because I'll have to run away from people.
#appraisals
#thattimeoftheyear
#kmn
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What’s the German word for - it’s raining, smells gorgeous and I want chai and pakodas but I should probably work out instead?
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It’d be cool if Gmail detected my email recipient was out of office as soon as I filled in the ‘To’ field so I can choose to send the email later.
You know what would be great? An integration between Hangouts Chat and Google Calendar, two of GOOGLE'S products, that lets you know when someone's taken time off so you don't keep pinging them like an idiot
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Husband’s observation of the day : dumplings are oriental samosas.
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Just when you thought the boundaries of
#pronunciation
could be pushed no mo': someone said 'What is the LGBT criteria?', They meant 'eligibility'.
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Handling 'Small talk' in your AI-copilot
It often irks my team that we have to spend a lot of time getting Atom, our AI co-pilot for employees, perfect Small Talk. Is that even an enterprise use case, they ask. And I wonder the same. But here’s where I think Small Talk is an
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Third time this month, I'm reading an assignment by an interview candidate who was asked to review
#Netflix
's recommendation engine, and they said they love to 'Netflix and chill' all the time. TMI, no?
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We often say we take data-driven decisions. Hopefully we're making more data-informed decisions - ones where data supplements our experience, judgement & the context. Subtle but important difference - is data making your decisions, or are you using data to make decisions.
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Conventional ITSM is no-longer the focus for IT buyers! Leaders now care about end to end automation - powered with integrations and supercharged with AI.
Read more on my blog post about everything I saw and heard at the SITS 2024 conference, London :)
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Business decisions cannot be devoid of emotions - relationships are hard to build.
#ISBRL
@sreedhari_desai
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I wasn't expecting
#INDvAFG
to be a nail-biter, but oh well, it's cricket. Saturday well spent.
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The A-team ✨💜
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@_sairamkrishnan
@_shankarganesh
My favourite lines on these calls (not)
- You want to add anything to the roadmap? She’s right here.
- That one feature you said would be kinda nice to have but you could live without? Great time to explain why it’s really important to you
- Do you want delivery timelines for
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The best way to hone intuition for your product and your domain -
1. Dog-food your product, work with it like an end user would
2. Talk to your customers, prospects and GTM teams - this should never stop, it's easy to get lost in strategy and day-to-day stuff but nothing
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Sometimes its my lamp.
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Thinking about Lupin today. Why didn’t he reach out to Harry first two years of school? Wouldn’t Harry have loved to meet his parents’ friend, hear stories about them, learn he had an uncle-like figure in his life (with a last name that wasn’t Dursley?) Sigh.
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Get Freddy on your team and give your agents a break. Or, I dunno, give them a paws.
#refresh18
#customersupport
Introducing Freddy, our Omnibot Platform powering the next era of customer engagement.
#Refresh18
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@ShippingTmrw
got featured in Product Craft’s weekly newsletter. The recognition feels so good! Thanks you, folks at
@Product_Craft
In today's edition of This Week in Product, we roll out the welcome mat, read the funny pages, and make preparations for future detractors.
@ShippingTmrw
@noah_weiss
@dreasaez
#prodmgmt
#product
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Had a lot of fun doing this, and sharing the stage with
@that_tall_chica
. Thank you,
@impact_conf
for the very well organised event 🙌🏻
Why should PMs do user research?
💬'Set expectations before your consumer conversations.' Thank you so much
@AparnaChugh
&
@that_tall_chica
!
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Giving a talk on making your helpdesk work better for you today, at Refresh18, Freshworks global user conference, New York City.
It's day two at
#Refresh18
Are you ready to meet, interact and learn with some amazing folks from the
#CX
space?
We're excited to have
@achampy
,
@AparnaChugh
,
@conradsuse
@escaladespo
,
@BrentLeary
,
@berkson0
and many more folks from
#CustomerService
space
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We didn’t say it. ChatGPT did.
Can IT support get any easier? Find out with more likes. 💻
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Had a lot of fun working on this 🎈
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Privacy by design is not a catch-phrase, it needs to be the MO.
#GDPR
#ProductManagement
My thoughts on the
@freshdesk
blog.
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Woot! Thank you
@Product_Craft
🙌🏻
In need of a Tuesday pick-me-up? Here are 9 things that made us laugh this year.
@ShippingTmrw
@Veronica
@lizardbill
@usefyi
@heylauragao
@FakeRyanGosling
@mittuled
#prodmgmt
#product
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“A clear sign we are stupid is if we do not read new books, take poor care of our health, rarely have deep conversations with friends, do not learn new skills. Because we are ‘too busy.’” —
@SergeW1
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I’m at the entertainment store; when someone picks up a Harry Potter wand, the first thing they do it is brandish it around, you know, just to make sure it feels right. It’s cute. What’s the first spell you’d think of? I thought ‘lumos’.
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Wasn't a code red at Guantanamo Bay a classic utilitarian tactic - punish the one soldier for the benefit of the regiment?
#ISBRL
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I’ve been mulling over getting a tattoo for a while. Last night I had a nightmare that I did. Nightmare, because the tattoo was ‘carpe diem’ written in comic sans font.
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@_sairamkrishnan
No one's making as much noise as you hollering from below the qualifying line :P
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@girsubra
Post lockdown let’s request
@_mpras
and
@valeundecim
to host another quiz, which we shall all ace.
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Now you know.
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In accordance with our name, we shipped this comic one day late!😇
#productmanagement
#PM
#productmgmt
#shippingtmrw
#PMlife
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Growth hacking tips. Not.
In metrics we trust(ed) 📈..
#ProductManagement
#pmlife
We're now collaborating with
@thesilentq
for our illustrations. Check out her work!
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@_sairamkrishnan
@atomicworkhq
@_shankarganesh
Very high praise from the marketing maestro himself 🤗 thank you, Sai, it’s super fun working and learning with you.
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Big day!
This time last year,
@kirandarisi
,
@parsurv
, and I embarked on a journey to build
@atomicworkhq
and usher in an era of Employee Success.
Today, I’m thrilled to announce our $11 million in seed funding led by
@BlumeVentures
and
@matrixindiavc
, along with
@stormventures
,
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One of the many reasons I love it here ❤️
Just around the time I was feeling upset, I got to know that my company,
@FreshworksInc
, is paying our facilities team (housekeeping staff, security guards and the likes) in full. This, despite that they don't have much work because all employees are wfh
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Taking a moment to think about all the tees and hoodies distributed at events and conferences that can go to the homeless instead.
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While
@qatarairways
directs me to
@makemytrip
, MMT blames Qatar airways for the delay. I have been oscillating between the two and completely frustrated. 60K is a lot of money for me. Atleast give us a travel coupon for later? Atleast give us a reasonable response & resolution?
@RajeshMagow
@deepkalra
@makemytrip
@makemytripcare
@qatarairways
@qrsupport
it has been over 4 months since you have promised a refund for my ticket booked on MMT. I have reached out to customer care numerous times but in vain.
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Also because documentation is the new black. If it entered your head, write it, tweet it, gram it, post it and blog it.
Why add details to JIRA stories when you can write them in your secret log book?
#ProdMgmt
#Product
#shippingtmrw
#jira
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An often overlooked way to build product sense is consciously examining a UI or UX pattern in a product you use regularly, and question why might the product manager have chosen to implement it that way. In the context of their business model, use case and customers.
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@_shankarganesh
On second thoughts though, I need to keep working on products too. So maybe I'm in the right place then.
#woohoo
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@TheBodySoda
I dunno. I mean, they let you know anyway as soon as you send it. It's just a matter of 'when'. No?
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About half the emails in my work inbox are deflections. Basically how something is someone else’s job, and not theirs.
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What really matters.
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If you're struggling with execution and alignment, question if your team has clarity of purpose. The number 1 reason for execution challenges is ambiguous outcomes. Any discussions about the 'how' of something are moot if the 'why' is ambiguous.
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Reminds me of the time a colleague played a real cruel joke on me a fine Saturday morning in 2012. He called me, the intern, to inform me my code had broken production. I guess you never forget your first production break. Even when it didn’t happen.
We mistakenly sent out an empty test email to a portion of our HBO Max mailing list this evening. We apologize for the inconvenience, and as the jokes pile in, yes, it was the intern. No, really. And we’re helping them through it. ❤️
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Day 2 at
#SITS24
💜
Kicking off Day 2 at
@SITS_UK
. If you missed meeting our team yesterday, swing by stand
#595
.
Ask
@AparnaChugh
, Padmapriya Murali, Vijay Shankar, and
@amnigos
what makes the Atomicwork approach "modern" in a sea of bolt-on AI ITSM products.
Grab some purple swag while at it 💜
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This, IMO, is an excellent representation of what an MVP should be. Not barely functional, but robust, secure and sprinkled with love and finesse.
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Run, run like the wind, friend.
Dating product managers be like...
Tag that special someone in case they don't already know!
#productmanagement
#pmlife
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How not to disrupt your roadmap 101
Why "the 5 WHYs" is a fantastic tool for product management!
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I'm attending Product-Led Summit.
RT if you think others will find this helpful 🙌
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@rwmesh
@amnigos
@_sairamkrishnan
@valeundecim
@_shankarganesh
Such a major departure from last week’s feelings, Sai?
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New word of the day: flunnel. When the top of the funnel (Tofu) is huge, and conversions are very low, your funnel is fairly flat. Flat funnel. Flunnel.
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@aishashok14
@ShippingTmrw
You’re the best 💜 we have some leftover here as well so if you get more than 12 requests, happy to send over the rest of the postcards too.
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@_shankarganesh
I do think it gets challenging though, when your product starts getting usage for multiple use cases or different verticals. If you take a large product (say with 150K customers ;)) - you’re solving different pain points for customers in a variety of domains.
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When we use rationalisation to deal with cognitive dissonance, we shut down reasoning and play to emotions. And emotions trump logic.
#ISBRL
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@rwmesh
Nice! Varun test rode it yesterday and is super impressed too. We might get it! And it’s cute. What’s not to like.
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@that_tall_chica
Parathas too. My aloo parathas are square...ish, and I love them the way they are. ❤️
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'Go and see if dimming the lights and pulling up your deck helps.'
Flight attendant: Is there a doctor onboard?
Dad: *nudging me* that should've been you
Me: Not now Dad
Dad: Not asking for a Product Manager to help, are they?
Me: Dad, there's a medical emergency happening right now
Dad: Go and see if “let’s have a follow-up meeting" helps
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Glad you like it,
@msetchell
🙌
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