Umar
@umarmaggi
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🌟 Co-founder of Mokky's Pizza | Targeting 108 outlets nationwide 🍕 | Co-founder of Smarthome 🏠 | Building affordable short-term rentals with 5-star service
Malaysia
Joined December 2009
Td staff Bangla aku bgtau nak cuti kejap 12pm - 1pm. Aku tanya nk buat apa ?. Dia cakap dia & kwn2 Bangla dkt iCity collect duit RM900. Beli nasi bungkus and nak bagi Bangla dkt Sri Muda. Terharu aku beb. Dorg kata Bangla yg kosong takut nak ambil bantuan, nnti kena angkut.
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Gula Cakery story is quite inspiring. Daripada jual kat bazar, sekarang dah ada:. 16 outlets. 5 brands. 8-figure annual revenue. Who's behind all this? Nor Arieni Adriena.
@umarmaggi maybe can do gula cakery group next.
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This guy bought a company using his credit card amounting RM3.15m. 150k cashback or 30m bonus points. Smart guy !
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“Untung tak kahwin lagi, boleh buat bnyk benda”. Ramai sgt ckp dkt aku mcm ni. Bila kahwin mmg tak boleh nak grow ke?.
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Orang kata bisnes family ni susah nak survive. But this brand proved otherwise. Almost 35 yrs in industry. 16 brands. 20+ outlets. Last year, they launched their first outlet in London. Time launch, siapa datang?. Her Majesty Queen Azizah. Who’s behind the Serai Group?
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Antara GOAT dalam f&b industry . • Produce 1 million burger patties per day.• 3 massive production plants.• Annual revenue of RM1 billion.• Products in 5 countries.• Over 30,000 micro-entrepreneurs. Who's behind all this? Dato' Dr Haji Ramly Mokni 🤯
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Kalau tengok trend F&B industry kat Malaysia ni agak menarik. Past trend:. - Boba.- Korean food.- Home business & small bakers.- Premium coffee culture. Current trend:. - Hybrid desserts & traditional kuih.- Bundle deals.- Healthy option.- Automation & self-service. Future:. -
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Alhamdulillah, my dad got his first shot of vaccine. But he got sinovac and the sideeffect is abit worrying.
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Tahu tak mall sekarang dah tak cari big brands sebagai anchor tenant. Dorg cari bookstores with unique architecture. Turns out bookstore mcm ni manage to attract people especially the youngsters. Pavi Bukit Jalil nak buka Tsutaya Books.
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Revenue ZUS Coffee. 2021 - RM15.68 juta.2022 - RM86.91 juta.2023 - RM204.12 juta. Revenue Oriental Kopi. 2021 - 5.0 juta.2022 - 48.64 juta.2023 - 133.01 juta.2024 - 277.3 juta. Apa marketing strategies yg diorang guna to achieve these numbers?.
@umarmaggi Kadang² tak pernah nampak marketing sesetengah kedai tp mcm mana diorg buat sale beratus juta. Pelik.
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Mokkys Pizza @ Subang Parade dah buka !. Alhamdulillah semuanya smooth & we managed to start operating as per schedule. Tak tahu nak order apa? Don’t worry. Aku nak share 2 benda:. - menu yg recommended by our customers.- special menu yg only available in this outlet
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Tahun lepas, kedai kopitiam ni buat RM133 JUTA revenue !. Sekarang diorang dah failkan draft prospectus untuk disenaraikan dekat ACE market. Let’s talk about Oriental Kopi tonight:
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Tadi cek our airbnb profile and alhamdulillah seems like we’ve achieved a good milestone. 137 listings. 10,000+ review. 4.67 ⭐. 7 Years hosting!. Daripada 100+ properties yang kita manage, 99% is not even owned by us 😂. So macam mana kitorang buat?
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“Bukit Jelutong jauh sangat, bukak Mokkys dekat KL satu mar.”. We heard you 👀. Mokky’s Pizza Bukit Tunku dah buka !. Sekarang tengah soft launch. So we need ur feedback in terms of quality, cs & everything to improve.
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Sebelum ni aku pernah tulis pasal Oriental Kopi & Old Town. Tapi sebenarnya ada lagi satu yang ‘batch’ lebih kurang sama dengan 2 ni. Papparich. At their peak:. - More than 100 outlets nationwide. - 8 digits revenue (puluh juta). - Outlets in SG, USA, NZ & Aussie. Tapi
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For those yg datang & tapi makanan dah sold out, on behalf of Mokkys, kitorang mintak maaf sangat2. We've been reading through all your feedback, and trust me, every single comment tu, we take seriously. Why this happen?.
@umarmaggi Tak payah promote pizza. Elok jual sides dish je. Closed at 10pm, walk in pukul 8pm. Pizza dah sold out. Main menu ko pizza tapi habis ? Kalau jual at night market, org faham la habis sbb limited.
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Last year, Zus Coffee dapat lebih 200 juta ‘modal’. This year, Oriental Kopitiam pulak akan dapat lebih 180 juta ‘modal’. Both pun dapat hundreds of millions, tapi dengan cara yg berbeza. Apa yang berbeza?
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Alhamdulillah minggu ni kita dapat bukak lagi satu outlet baru Mokky’s dekat Setapak. So sekarang kita dah ada 4 outlet. By the end of this year, kita target nak ada at least 7 outlet seluruh Malaysia.
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Dekat mana nak cari fresh grad yg willing to learn Google Ads from 0 ?.
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To all fellow entrepreneurs, start preparing for grants 2021 from now. Bnyk bantuan dari kerajaan untuk usahawan kecil & sederhana. Tapi ingat bila dapat grant guna untuk tujuan yg betul bukan untuk kahwin etc. Good luck !
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We’re still new, so we learned a lot from other brands. Yg lagi besar, yg lagi lama. Contohnya? McD & Zus. McD: 356 outlets in Malaysia. Zus: 566 outlets in Malaysia. Apa yg kita boleh belajar daripada diorang?.
@umarmaggi Ada plan nak bukak kat penang ke bang? btw nak tanya, Biasanya kalau nak bukak new branch based on apa ? Kepadatan penduduk ke ?.
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Aku rasa bisnes model Ramly ni mmg bukan franchising. Instead of franchising, Ramly has focused on empowering micro-entrepreneurs. Sbb tu ada lebih 30K micro-ent dengan jenama Ramly. IMO, ada few sebab kenapa Ramly maintain dgn model bisnes yg ada skrg instead of buat.
@umarmaggi Pelik knp tk buat byk fast food chain sbb sedap. Knp eh sbb competitor kuat ke.
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As of March 2023, TCRS ada:. 100+ outlets.3 brands.RM 286,000,000 annual revenue. So betul ke TCRS make money? You’re definitely right !. Who started and owned TCRS now?
@umarmaggi Interesting thread as always. Aku tak sure kau pernah cerita ke tak pasal business model TCRS. Tapi aku rasa dalam diam diorang tengah banyak buat duit gila2 gak tu. Almost every mall ada TCRS. Every weekend restaurant yg penuh & orang beratur kat mall antaranya mesti TCRS.
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SCAMMER ALERT !. Hari ni 5 buah Airbnb aku digunakan untuk scam orang. 1 org dorg scam RM 2.7k, hari ni je dorg scam lebih RM 12k. Modus operandi dorg sama je, please please jgn jadi mangsa! . I’ll tell u how they operate.
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Tahun lepas bawak pegi KL , tahun ni Genting. Dorg cukup happy siap beli baju matching macam boy band.
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Selalu dengar cerita indah2 je kan bila cerita pasal bisnes homestay/airbnb ni?. Tapi realitinya, setiap perniagaan pasti akan ada cabaran & ujian. Hari ni, first time aku kena ugut bom & bunuh.
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2 different worlds. 2 different strategies. But both are incredibly successful. ✅ Multiple outlets. ✅ 100’s of staffs. ✅ RM20Mil++ revenue annually. Malam ni let’s discuss these 2 completely different strategies.
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Hari ini aku di ajar maksud sebenar murah hati. My bangladeshi workers cook beef, shrimps and chicken for all of us today. Betul lah kita tak perlu jadi kaya untuk jadi murah hati.
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Dekat Sabah, ada satu kedai ayam goreng yg padu. Kalah KFC. As of 2023, Borenos Fried Chicken ada:. - 5 outlets (latest one kat Puchong).- 100% local Sabahan brand.- Revenue 2023: 20Juta+. 20Mil+ with 4 outlets sounds 🤯. Who started and owns Borenos?
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Still looking for Admin Exec to help me with Google Ads work. - Fully remote.- EPF & Socso.- Yearly bonus. Priority kepada yg x boleh kerja sbb ddk dirumah jaga mak / ayah / anak. Requirements.- fulltime.- excel di hujung jari, macro is ur best friend.- attention to detail,.
Dekat mana nak cari fresh grad yg willing to learn Google Ads from 0 ?.
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Personally this is the best homestay ever ! . A lot of thought been put for this unit to make sure it is Airbnb-able. 7 bedrooms & 6 bathrooms.Outdoor pool & bbq.Outdoor cinema.Large outdoor play area.Glasshouse.And many more !. Location: Seksyen 7 Shah Alam. Aku nak buat promo
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Dalam quran ada sebut org beriman ni tidurnya sedikit pada waktu malam. Dorg guna waktu malam untuk melakukan kebaikan dan ibadah. Agak contradict dengan ajaran barat yg suruh kita tidur 9-10 jam setiap malam.
Tidur yg cukup. Dari kecik diulang-ulang, tapi tak ambek berat pasal benda ni. Selama ni sangka, kalau hidup hustle selalu satu benda yg baik, tapi tak seindah itu. Realitinya, manusia perlukan tidur yg cukup, makin hustle makin kurang tidur, kualiti hidup dan produktiviti.
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Sebelum Oriental Kopi ni ada, kita ada 1 kopitiam yang lagi power. Kalau revenue Oriental Kopi RM133 JUTA, revenue kopitiam ni tahun 2017 dulu RM425.2 JUTA. Tahun 2017 jugak, 1 dutch company beli kopitiam ni dengan harga RM1.47 BILLION!. Kopitiam apa?. OLDTOWN WHITE COFFEE
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Rev ZUS Coffee. 2022 - RM86.91 juta.2023 - RM204.12 juta.2024 - RM600 juta (estimated). Rev Starbucks. 2022: RM1.1229 billion.2023: RM1.12 billion.2024: RM730.3 million. You’re not wrong bro. Tapi mcm mana Zus prepare and get ready to take over the (300Mil+) market?.
@umarmaggi Zus naik sebab kita boikot starbucks.
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Correction*. He invested in the company. Total amount of investment is RM6m with RM150k cashback. Still very impressive 🤯.
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Kalau tengok research kat US about f&b industry:. 1st year: 20–30% tutup .3rd year: 50–60% tutup.5th year: 75% tutup. After 5 yrs, only 25% survived. Why 75% business (dalam f&b) fail in 5 years?.
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Aku rasa benda paling penting dalam hypergrowth Zus & Gigi ni adalah human capitals. Macam dalam replies. - Partnership with the right people. - Talented people in the company. Benda ni lah kitorang tengah cari & kumpulkan lagi since start Mokky’s Pizza. Last year time
Sometimes aku wonder mcm mana company yg achieve hypergrowth like zus and gigi coffee achieve it. Siapa yg tolong dorg? Mcm mana tahu apa nak buat?.
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Found this bizarre borderline crazy listing in Johor. I have so many questions…. 1. Mcm mana nak buat cleaning?.2. Legal ke listing mcm ni?.3. Berapa lama till someone got STD?. Lagi f’d up this unit can fits 5 people 😖
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Mokky's are growing and we need more talent (read: partners) that want to grow together !. Last townhall meeting we announced something huge, (at least for me personally). Why have employees if everyone can be a partner?. Starting from January 2025 we will start a scheme called
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“Mar, kalau pergi Mokkys, benda apa yang paling sedap & aku patut try?”. Susah soalan ni 😂. Sebab bagi aku semuanya sedap. Tapi aku bagi cadangan 4 menu yang paling popular & ramai orang review dekat Mokkys BJ & Bukit Tunku.
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Sebenarnya, bukan Zus je dapat funding daripada private equity ni. Ada few brands dalam f&b industry ni yg guna strategi yg sama to raise capital. Antaranya:
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Ini master calendar Airbnb aku, almost 90% occupancy rate for the past few months. InsyaAllah ada rezeki bila dah hit 100 units, aku nak kongsi perjalanan ‘hosting’.
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“Dalam banyak2 bisnes, kenapa kau buat airbnb?”. Ada banyak sebab. Tapi masa start dulu, kitorang just nak try je. Ada bilik lebih, so buatlah airbnb. Nak start pun kos tak banyak sangat. Bila dah lama sikit, baru aku rasa airbnb ni best sebenarnya. Sedar2 dah ada 100+
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Mcm mana nak recover from reviews mcm ni ?. Kalau dekat Airbnb, aku delete & create new listing je. But on Google My Business (GMB) it is not possible to create a new listing using same address. Damage done on GMB is almost permenant.
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Sekarang ni diorang ada 16 brands. Serai, Serai Thai, Jibby & Co, Jibby Chow, Jibby East, Blonde, Jibby by The Park, Chum Chum Pizzeria, Lola, Meat Bros, MakaMakan, Taffy dan banyak lagi haha. Kenapa sampai 16 brands?.
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Dlm bisnes, aku percaya 1 quotes ni. "The heart of every successful business beats through its people.". And in F&B industry, benda ni lah antara yg susah nak tackle. Finding the right talent has become the number one headache. 5 common problems:
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Aku suka betul poster ni. Tak tahu mcm mana nak explain tapi sebagai org yg baca mesej dia straightforward & tak nmpk hostile. Dan aku rasa bijak cara management ni nak tangkap unauthorized host.
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For those yg nak start venture dalam airbnb or homestay industry tahun 2025 nanti, antara knowledge yg paling penting adalah cara untuk kira ROI. ROI for short term stay ni tricky sikit, so kalau kita tak kira mmg buat penat je lah nanti. Hujung2 tengok income tak berkembang
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Interesting question. Mcm mana nak convince orang untuk bagi ratus2 juta pada bisnes kita?. Ada few point (based on my readings):
@umarmaggi So mcm mana dorg boleh tarik funder2 ni melabur duit kat dorg?.
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We are the only SmartHome Airbnb in Malaysia located @ I-City Shah Alam. 🔌Powered by Google Home .💡All lights controlled by voice activation.📺Netflix & Spotify .🌉Link bridge to Central Mall .🚗5-min from UITM SA. #Airbnb #AirbnbShahAlam #AirbnbMalaysia
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After 2 months & 1.7 Million views, I would say this video is very impactful !. Ansara 1 Malaysia datang support. Never knew yg ansara ni gila punya supportive. My friends & teachers dari TGB pun dtg support. And ramai lagi yg dtg lepas tgok video pinn yang ni. Thank you guys !.
Terbaik @umarmaggi featured dalam video Pinn Yang. Key dalam video ini:.- Yakin Allah bagi rezeki dengan usaha yang terbaik dilakukan. - Mula kecil dulu then expand. - Biasakan bisnes ada partner. - Sampaikan kualiti terbaik dalam bisnes supaya pelanggan suka. - Beri konsep
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As an Airbnb host, I think Mr Richard has raised the hosting standard to the next level !. Superb hospitality. Dia punya attention to detail tu 💯. If u ever need a place to gather with ur family, his house should be ur first choice !. p/s: Richard is ex-VP Ecowld. Details below
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I think Shah Alam need more coffee shop that open until late night.
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Alhamdulillah 200+ plates sold !. Excited to be able to work with partners from different industries. Waze/Google Maps: Junction 11. 100% milik anak muda !
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Nak belajar?. Meh aku ajar. Baca thread ni sampai habis.
@umarmaggi Tuan,jika saya nak belajar berkenaan Airbnb dari dpt property ke listing dengan tuan boleh ke.
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Lepas viral isu gaji RM 1,200 , aku risau gaji pekerja aku tak setimpal. Instead of naik kan gaji, aku offer nak bagi elaun makanan. Tapi they declined it. Kadang aku tertanya, apa yang buat dorg happy kalau bukan duit?
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Peluang buat duit utk student atau ibu tak bekerja yg pandai menulis !. - RM50/artikel .- Dalam BM.- 300 to 400 words.- akan provide source, kau ulas je balik.- lagi bnyk article boleh buat, lagi masyuk.- penulisan mesti sedap di baca.- prefer students atau ibu di rumah. DM ur.
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Jual roti canai pun boleh public listed 🤯. Inilah cerita Kawan Food Berhad. Started in the 1970s as a small roti paratha maker. Sekarang:. Annual Revenue: RM250+ MILLION. Market Cap: RM700+ MILLION. Exports to 40+ countries !
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If your clinic is running Facebook Ads, please stop. Invest in Google Ads instead. Orang sakit gigi tak cari dkt facebook, dia pegi google.
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On behalf of Mokky’s punya team, saya minta maaf sangat-sangat. This kind of behavior is intolerable & we will take action supaya benda ni tak terjadi lagi di masa akan datang. Janganlah boikot kami macam m*d 😔
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My businesses cant afford another lockdown and I believe im not alone. May Allah protect us all from Covid-19.
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Hasil tidak akan mengkhianati usaha. Best juga bila dapat free marketing ni. Inquiries masuk banyak.
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Sedar tak sedar, setahun dah berlalu haha. This is our very first unit in the bungalow segment. Villa Tujuh Kristal. Fast forward after one year, dah ada 5 bungalow unit alhamdulillah. Jom kita buat house tour sikit 😂
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Sbb setiap brand ni ada identiti yg tersendiri. Aku listkanlah a few yg aku ingat:. Serai - Casual fine-dining fusion . Jibby&Co - Western style (more to Aussie/NZ sbb Najib ni dulu chef kat Melb). Jibby Chow - Chinese. Meat bros - Halal Steak (just open their dirst outlet in.
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Dalam F&B industry ni, antara benda yg orang selalu terlepas pandang adalah food costing. Food costing ni memang one of the most crucial skills yang every owner kena master. Food costing bukan sekadar nak tau berapa cost satu dish. It's actually the backbone of our whole
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Here are ways not to be scammed:. - always ask for REN tag from agent and cross check online.- dont transfer to personal account, always to agency’s acc.- if its too good to be true , then its not true. Dont be stupid, Dont rush on making decisions. Stay safe guys.
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Masalah plaftorm ‘curi’ duit vendors ni adalah masalah yg telah lama berlaku dalam industry hotel. Platform gergasi seperti booking , agoda, traveloka & OTAs dianggap sebagai parasit. Kalau korg pegi hotel 5stars, pasti akan nmpk bnyk Book Direct posters.
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Alhamdulillah, this month kita berjaya launched our 3rd Mokky’s Pizza outlet !. I’m beyond excited with the arrangement, menus and everything 😂. We’re still new in this industry, tapi kalau korg tanya aku what I wish I knew when we first started, mungkin ni jwpn aku:
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"Selagi boleh hidup dengan komitmen kecil, kekalkan macam tu. Sebab bila dah ada komitmen tinggi, kita dah tak boleh nak explore banyak perkara, khususnya benda yang kita minat".
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For those yg nak datang Mokkys Subang Parade weekend ni, ni menu dia. This location ada semua menu yg ada di Bukit Jelutong & Bukit Tunku + subang specials. Kenapa ada Subang Specials ni?
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Nak scale airbnb business from 1 to 100 is not easy, but not impossible too. If you’re planning to go big for your airbnb/homestay business next year, ni aku share my strategy, hacks, do’s & dont’s for your reference.
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Sebenarnya bila kita start tap cafe punya market ni, antara benda yg penting adalah ID cafe tu. Aku cerita sikitlah eh the idea & concept untuk 3rd outlet Mokkys dekat Subang Parade nanti.
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From one small oven to 16+ outlets. anything is possible if you dare to dream and (obviously) work hard!. Let's support more local entrepreneurs macam Gula Cakery. Hopefully one fine day, we’ll see more local brands recognized internationally. Amiin !
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1. Nak jaga quality & identity. Let's be real, part of the charm Ramly Burger ni adalah experience beli kat gerai tepi jalan. Imagine la kalau semua standardized macam fast food chain biasa:.
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Impian aku nak jdi kaya. Sebab orang kaya dia bnyk pilihan. Dan kalau kau org kaya yang baik, kau bnyk pilihan nak buat benda baik.
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Dulu jual CD, sekarang dah nak bukak outlet kedai kopi ke-10 kat Bali !. Malam ni kita cerita tentang Wolf & Turtle Coffee.
Can you do Wolf & Turtle Coffee please 🙏🏻🐺🐢.
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Shahryir Ahmad Taff - Ayah. Rina Abdullah - Ibu (and founder). Mohd Najib Abdul Hamid - Anak menantu. Qistina Taff - Anak. Few months ago, aku ada sembang dengan Najib ni masa attend Biban ‘24 Riyadh. Story dia mmg inspiring betul.
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Buy > Refurbished > Run Hotel/Airbnb > Sell it after few years. Abg Fariz been doing it with 5-6 buildings around Liverpool. Dia ckp local people tak ramai yg entrepreneurial. Foreigner kalau kerja keras sikit boleh pegi jauh
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Early last year aku cari investors untuk fund aku bukak lagi 77 units di iCity. Amount aku mintak RM616k. Capital protected. 70/30 profit sharing. Luckily no one buys my idea. Mungkin slides aku buruk atau business aku 'boring'
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Esok Mokky’s Pizza buka 6pm - 11pm. First kedai makan outdoor dkt icity, makan sambil layan lampu led icity. Fav aku buffalo wings ! . Kalau makan dkt sini boleh borak2 Airbnb dengan aku. @ Level UG iSoho iCity
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She joined TERAJU Superb competition and won RM500,000 grant ! . The interesting part? She was the ONLY F&B winner among tech startups. That really proved she was onto something big.
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Lepas baca buku ni, terasa diri ni bodoh dan tak de impian. Vision Elon Musk ni sgt luar biasa 🤯
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Ex-boss aku dulu seorang Jew beragama Judaism. Cukup hormat Islam siap bg tmpt aku solat. Bnyk aku belajar pasal Jew. Paling menarik ada Eruv wire. Pada hari Sabbath mereka tak boleh buat apa2 di luar rumah. Jadi Eruv wire ni dipasang keliling bandar besar utk extend ‘rumah’
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- 6 Gula Cakery outlets (full restaurants!). - 4 Gula Creamery (ice cream shops). - Arieni's Roti Jala (nenek's special recipe!). - MN Coffee (Vietnamese style). - El Ocho (Mexican cuisine). And now still in expansion mode !.
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To improve herself, she went to study:. - Malaysian Institute of Baking. - Paris for pastry courses. - Italy for more culinary skills. And today? Empire dia includes:.
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How we made 6 figures sale in less than a year on a part time basis using someone else's houses.
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3 tahun lepas aku paksa diri keluar dari ‘comfort zone’. Buat intern selama 6 bulan di pulau terbesar dkt Greece, Crete Island. Such an eye opening experience, fell in love with tourism industry. Yamas !
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Pedih jugak kena kecam dekat X ni, but it’s okay. I’ll try to explain a bit about airbnb ni. Antara persoalan (dan kecaman) yang paling banyak:. Airbnb ni buatkan rate sewa makin naik & susah nak dapat rumah sewa. It’s not. Let me explain.
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Macam mana nak tahu property tu sesuai ke tak for short-term rental?. 4 benda paling basic yang korang kena tengok: . - Location. - Facilities. - Keadaan rumah. - Berapa lama to break-even. Aku terangkan dalam thread ni.
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One of my favourite quotes drpd iv dia yg aku baca:. "I feel like handling 150 people is my biggest achievement. I love seeing them grow and develop into their best versions. Maybe it's the teacher in me.". I have the same satisfaction too !.
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“Dah tak buat airbnb ke? Banyak cerita pasal mokkys je skrg.”. Buat je. Mana boleh tak buat haha. This year kita target untuk banyakkan bungalow unit asap. Sekarang dah ada 3. At the end of this year kita target nak ada 20. Siapa ada bungalow, jom JV !. Kenapa bungalow?
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Guys, we are looking for fully remote customer service. Plus point kalau ada customer service experience & full time housewife (nak bagi peluang kerja dari rumah je). Literally kerja dari rumah dengan phone. Email /dm me your resume at malaysianairbnb@gmail.com. Mohon RT 🙏
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Tbh his success story is soo 🔥🔥. Time dia first start, dia ada RM2,000 je. Even MARA reject his RM7,000 loan application. Reason dia? . "Not many Malaysians eat burgers.".
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Tbh, aku rasa benda yg dia buat tu agak gila sbb all 15 brands tu different cuisine. Different cuisine, different branding. So kau kena cari 15 different teams yg betul2 power on that cuisine !. And…they managet to pull it off.
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