Tyler Webb
@tylermwebb
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Sports x Business | Co-Host of @Pocket_Presence with @KurtBenkert | Join 2,700+ sports professionals and subscribe to my free newsletter ⬇️
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Pinned Tweet
This Packers fan spent $50,000 of his own money to travel to all 30 NFL stadiums in just 30 days.
And he won the NFL’s most prestigious fan award because of it. ⬇️
🧵1/12
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TRENDING: Antonio Brown filed for bankruptcy and currently owes eight creditors nearly $3 million.
In the Chapter 11 filing, Brown claims he has less than $50,000 in assets per
@timesunion
.
@AB84
earned over $88M in his career; let's break down how he lost it all 👇
🧵1/10
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DEVELOPING: Over 2.4 million football fans who subscribe to NFL Sunday Ticket could be eligible to receive over $6 billion in damages (~$2500 each).
This is part of an antitrust case brought against the
#NFL
and DirecTV back in 2015.
Let's break it down 👇
🧵1/8
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DEVELOPING: Fanatics is suing Marvin Harrison Jr. for leaking 'misleading' information on the
@PatMcAfeeShow
.
Let's break down this unprecedented situation 👇
1/9
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10K
The
#NFL
has spent $4 million to help players like Christian Watson solve one of the most common injuries in all of sports.
And what they found makes complete sense.
Let's break down the surprisingly simple results 👇
🧵1/10
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517
10K
DEVELOPING: The NCAA and Power 5 have settled three federal antitrust cases.
∙ NCAA will pay $2.7B to past & current athletes
∙ New $20M/yr revenue-sharing agreement
∙ Athletes can no longer sue the NCAA for other antitrust violations
Let's break this all down 👇
🧵1/11
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8K
The
#Jaguars
just unveiled their new $1.4 billion “Stadium of the Future."
And their plan to build it is one of the most unique in the NFL.
Let’s break it down. 👇
🧵1/8
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The Chiefs just threatened to leave Kansas City unless their fans pay for their stadium.
Here's the full story. ⬇️
🧵1/8
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.
@KurtBenkert
's journey to the
#NFL
is WILD 😳
∙ $1K bounty on him in 6th grade
∙ Almost homeless in HS
∙ Recruited by Lincoln Riley
∙ Projected 3rd-5th rounder, goes undrafted
∙ Turned down
#Vikings
to create content
Here are a few of his favorite stories 👇
1/12
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The
#Packers
will release new uniforms for the 2024-2025 season at the NFL Draft in April.
There will be four styles released:
∙ Primary
∙ Away
∙ Alternate
∙ Throwback
Here are the concepts I'd love to see for each ⬇️
🧵1/7
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In total, Tom and his community raised $500,000 for St. Jude which got him named the 2023 Green Bay Packers Fan of the Year.
This got him an invitation to Las Vegas for the Super Bowl where the league named him the NFL Fan of the Year.
11/12
2
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Baker Mayfield lost almost half of his career earnings and now he might have to sue his own family because of it.
Here's the crazy story ⬇️
🧵1/10
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This athlete is offering fans 1% of his future earnings; all you have to do is give him $10.
Seriously.
Let's break it down 👇
🧵1/7
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However, until this is resolved, Cardinals fans won't be able to buy an MHJ jersey, trading card, or play as him in Madden.
However, if this reveals anything, it's that players might have more leverage than they think...
9/9
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The Chicago Bears missed out on a Hall of Fame QB because of a bug bite.
Here's the wild story ⬇️
🧵1/11
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The Green Bay Packers almost built a dome over Lambeau Field right before one of the most iconic games in NFL history.
Here's the full story ⬇️
🧵1/9
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The Green Bay Packers make over $600,000 every year from one practice, but they actually barely profit from the event.
Let's break down the numbers behind the
#NFL
's most lucrative practice 👇
🧵 1/10
6
87
2K
So are the Chiefs leaving Kansas City? Not a chance.
But the team does seem to have a habit of extorting its fan base to get hundreds of millions of dollars for their stadium.
Let's just say the Hunt Family may have been given an F- by their players for a reason...
8/8
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By day 10, Tom had already reached his initial goal of raising $100,000, so he upped the stakes:
Raising the goal to $500,000 and announcing incentives at each milestone.
∙ $50,000 - Jumped through a table in Buffalo
∙ $250,000 - Stayed in a haunted hotel in New Orleans
7/12
3
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Allegiant Stadium is about to host the most high-tech
#SuperBowl
in NFL history.
Here are some of the highlights ⬇️
(🧵1/7)
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So, if Watson can stay on the field this year, it’s possible that more players can start utilizing this testing to avoid the same injury.
10/10
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When the Eagles and Packers play in Brazil this fall, both teams might be banned from wearing the color green…
Let me explain. 👇
🧵1/9
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Because he wasn’t just doing it to fulfill some personal dream.
No, he wanted to raise $100,000 for St. Jude’s Children’s Hospital.
3/12
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By Day 26 of the challenge, Tom had raised $300,000 with help from:
∙ Steelers - Donated $1,000
∙ Pat McAfee - Donated $25,000
The Cowboys and the Bengals even donated autographed merchandise that Tom auctioned off to be able to donate thousands more.
9/12
2
11
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This is Tom Grossi (
@tomgrossicomedy
), a comedian and YouTuber with over 600,000 subscribers.
Last spring he had the idea to travel to one NFL stadium per day for an entire month.
But there was a catch...
2/12
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As
@KurtBenkert
explains, rookies usually sign these deals to make some quick and easy cash.
"I made $80,000... I had to sign 20,000 rookie cards."
(via
@Pocket_Presence
)
5/9
5
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So Tom withdrew $50,000 from his bank account (that he had been saving to buy a house) and spent four months planning the trip.
And then in June of 2023, he kicked off his “30 in 30” tour at Lambeau Field.
4/12
2
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At every stop, Tom hosted fan meet-ups with anywhere from a few dozen to a few hundred fans who would come out to meet Tom and donate money to St. Jude.
5/12
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According to the court filings, Brown is also unable to pay at least three six-figure civil suits he's lost.
Oh, how the mighty have fallen...
10/10
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And his journey ended in LA at SoFi Stadium, a tour of the NFL Los Angeles headquarters, and one final fan meet-up.
10/
1
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AB obviously didn't actually make $88M in his career after accounting for:
∙ Federal Income Taxes (10-37%)
∙ State Income Taxes (0-13.3%)
∙ Jock Taxes (0-13.3%)
∙ FICA Taxes (1.45% & 6.2%)
∙ Agent Fees (1.5-3%)
2/10
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The best part is that this testing on Watson was part of a $4 million grant funded by the NFL to study the prevention and treatment of hamstring injuries.
9/10
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January 2020: Brown is arrested after failing to pay $4,000 to a moving company whose driver sued Brown for assault and battery.
Brown was suspended for eight games and ordered to pay the driver $1.2 million.
4/10
9
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954
April 2023: Brown is sued by a celebrity jeweler who loaned Brown two diamond fingers that cost $500,000 each.
Brown never returned the jewelry and was ordered to pay $1.1M by a judge.
8/10
10
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Tom said he booked all of the transportation and hotels for him and his videographer the night before so that they could stay flexible.
8/12
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March 2023: Brown buys 47.5% of the Albany Empire for $350,000.
Soon after, the team was kicked out of the National Arena League because Brown failed to pay a $1,000 fine.
Brown also failed to pay his coaches and staff, although a lawsuit was never filed.
7/10
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Tom even mentioned how on some days fans would just hand him thousands of dollars in cash that he would have to carry until he could deposit the money at the hotel that night.
6/12
3
5
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.
@KurtBenkert
and I actually asked Tom all about his whole experience on our latest episode of
@Pocket_Presence
.
Watch/Listen 👇
1
19
846
Per the
@timesunion
, Brown still owes:
∙ $100,000+ in credit card debt
∙ $296 to a plumber
Brown has also had to settle with private chefs and moving companies several times for unpaid wages as high as $38,000.
9/10
18
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However, after learning this, Watson said he began working on closing that 20% gap to the point where he currently only has an 8-10% difference in strength.
And while perfect symmetry is nearly impossible, he says his goal is to shrink the gap to around 6%.
8/10
5
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After all that, most athletes are typically left with 50-60% of their reported salaries.
This means AB probably only retired with around $50M in 2021, and things only went downhill from there.
3/10
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These cleats could help prevent the NFL’s most common injury, so why is nobody talking about them?
Let's break it down👇
🧵1/9
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April 2021: Brown settles a sexual assault case with his former trainer.
While the settlement details are private, Brown previously denied a $2.7M offer but was ordered to pay $100,000 by a judge for breaking confidentiality.
5/10
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Todd Gurley changed the business of the NFL forever...
But not in the way you're thinking 👇
🧵1/11
9
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September 2021: Brown is sued by KBC marketing for not paying his agent more than $2 million in earnings.
The company sought $100,000 in damages.
6/
3
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The Green Bay Packers once threatened to arrest their own mascot, which led to one of the worst mascots in sports history. ⬇️
(🧵Thread 1/7)
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The cheapest
#SuperBowlLVIII
ticket this year will cost you over $8,000, but there’s a reason the NFL can’t make it any cheaper...
(🧵1/7)
11
47
645
Put simply:
Teams should be allowed to individually sell the rights to their out-of-market games to reduce the cost to their fans.
That way, fans can just pay to watch their favorite team instead of the whole league.
This is the same model teams in the NBA and MLB use.
3/8
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@RoyalxStorm
@ASCSportsMedia
@SleeperNFL
@Pocket_Presence
HA I would agree with you if they weren’t currently worth $6.3 billion…
4
3
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The
#SuperBowl
grass costs more than Brock Purdy and it still might be a total waste of money.
Let me explain ⬇️
(🧵 1/11)
7
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However, these deals are usually 4-years long, meaning they often last into a player's second year in the NFL.
Understanding this, MHJ never signed a Fanatics deal while in college, so he could negotiate at a higher rate once he was drafted.
3/9
1
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So, as his weaker right hamstring tried to keep up with the explosiveness of his stronger left one, the weaker one became more easily fatigued and, in turn, injured.
7/10
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Away Uniform Concept:
I'd love to see Green Bay adopt their all-white color rush uniforms as their permanent away uniform (with the notable addition of a white helmet).
The team actually did the all-white look in 1957.
Bringing the Frozen Tundra with them ❄️
3/7
10
8
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Apparently, Watson had a 20% asymmetry in the hamstring muscle between his right and left legs.
This means his left hamstring was 20% stronger than his right one.
6/10
5
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In total, these renovations would cost an estimated $800 million.
However, the team’s owners have said they'll only be contributing $300 million to the project.
FWIW, the Hunt Family has an estimated net worth of $25 billion.
3/8
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Once EverBank Stadium is finished, it’ll be one of the nicest stadiums in the country.
∙ 360-degree concourse that is 4x wider
∙ Seating capacity up to 71,500
∙ Large shade canopy that covers 100% of seats and lowers temperatures by 10-15 degrees
7/8
16
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The
#NFL
is (purposely) losing millions of dollars on tonight's Brazil game.
Let's break down how and why 👇
🧵1/9
15
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Before the 2023 season, Watson admitted to spending “tens of thousands” of dollars of his own money to try to study, treat, and prevent the hamstring issues he was having.
3/10
1
6
469
Hollywood Brown (
@Primetime_jet
) has a chance to double his career earnings by going on vacation.
And his plan could make his teammates even richer too.
Let's break it down 👇
🧵1/11
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But honestly, more power to them.
Truly America's team.
10/10
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#Packers
WR Christian Watson has missed 11 games during his first two seasons, including eight last season, because of a pulled hamstring in his right leg.
2/10
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But soon after, the
@PatMcAfeeShow
indicated that Harrison hadn't signed any such deal.
MHJ even reposted this clip on Twitter.
And his website, "The Official Harrison Collection," still states that it is the "ONLY website from which to purchase signed Harrison memorabilia."
28
12
403
Dead Cap* Spending By
#NFL
Team:
32. Chiefs - $6.07M
31. Falcons - $6.16M
30. Bengals - $6.40M
29. Colts - $8.36M
28. Bears - $13.35M
27. Browns - $15.86M
26. Ravens - $16.67M
25. 49ers - $19.77M
24. Cowboys - $20.66M
23. Cardinals - $21.81M
22. Giants - $21.82M
21
42
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But to maintain his leverage with Fanatics, MHJ has also not yet signed his NFLPA licensing agreement, which allows for the use of his likeness in:
∙ Merchandise
∙ Trading cards
∙ Madden
4/
2
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So Watson and teammate Eric Stokes went to the University of Wisconsin’s School of Medicine and Public Health for eight hours of testing on their hamstrings.
And what they found was pretty crazy.
5/10
1
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Primary Uniform Concept:
This is one of the most iconic looks in all of professional sports.
Maybe a hot take, but I wouldn't change a single thing.
2/7
8
7
382
But MHJ doesn't need the money, so he's been holding out for a 'better deal.'
And in early May 2024,
@espn
reported that he had signed a $1M deal with Fanatics for:
∙ Autographcs
∙ Signed trading cards
∙ Game-work apparel
∙ "Other marketing opportunities"
6/9
6
6
380
If they do, I’d assume:
∙ Eagles (home): All-black jerseys
∙ Packers (away): All-white jerseys (maybe?)
This would be an electric uniform match-up. 🔥
9/9
18
7
369
In the end, the team decided against building a dome because of the high cost, which was likely to be at least $100 million.
And now, with the Bears planning to build an indoor stadium in Chicago, the Packers might have one of the last true home-field advantages in the NFL.
9/9
9
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360
Other Impacts: Schools will likely be able to count grants & scholarships toward their revenue-share total.
This means that sports that have previously had scholarship limits, like baseball and softball, could start offering full scholarships to every athlete on the team.
9/11
5
29
354
And if it doesn't pass?
Well, Chiefs President, Mark Donovan, said this earlier this week:
7/8
14
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But the real irony is in his first full season with the Rams, he threw for:
∙ 4,353 yards
∙ 41 TDs
Both are things no Chicago Bear QB has done in the 100+ year history of the franchise.
10/11
3
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339
Per the
@PatMcAfeeShow
, top college players are typically offered a deal with Fanatics while still in school.
This allows them to sell officially licensed:
∙ Jerseys
∙ Autographed memorabilia
∙ Trading cards
2/9
3
8
344
Per
@RobDemovsky
of ESPN, Watson tried everything, including:
∙ Massages
∙ Needling
∙ Physical therapy
∙ “Countless types of machines”
But after missing most of last season with the same injury, the team realized they needed to try something new.
4/10
5
4
337
This resulted in Fanatics's filing a lawsuit with the New York Supreme Court.
The lawsuit confirms that MHJ never signed a contract with the company; the two parties just agreed to a term sheet.
7/9
8
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340
A Jacksonville Jaguars employee was just sent to prison for stealing $22 million from the team.
But the man behind this (genius) plan was just a low-level employee in the team's finance department.
Here's how he got away with it for almost 4 years ⬇️
🧵1/10
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4
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This means taxpayers (aka Cheifs fans) would have to pick up the tab for the remaining $500M.
And to make sure this happens, both the Chiefs and the Royals are pushing for an extension of a 3/8th cents sales tax increase in Jackson County, which is up for a vote on 4/2/24.
4/8
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It also strengthens the case that college athletes are employees and should be able to unionize.
This paves the way for:
∙ Unions
∙ Health benefits
∙ Increased revenue sharing
Welcome to a new era of college sports.
11/11
16
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Background: This lawsuit alleges that the "exclusive packaging of teams' out-of-market rights in NFL Sunday Ticket violates U.S. antitrust law and creates artificially high prices."
(Per
@FOS
)
2/8
1
5
314
Ja’Marr Chase is paying over $30,000 per game to protect himself from an injury.
But what he’s doing is actually genius.
Let's break it down 👇
🧵1/9
6
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319
The suit also claims Harrison revealed confidential information to ESPN and reposted "misleading" videos.
Fanatics claims the term sheet is a "fully binding and enforceable contract" and that Harrison has tried to use it to get higher offers from other companies.
8/9
9
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If the NFL is found to have violated antitrust laws, experts estimate damages could be as high as $6.1 billion.
$6.1 billion settlement / 2,448,000 plaintiffs
= $2,491.83 per plaintiff
6/8
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Then, in 2027, the entire stadium will close for a final year of renovations, during which the Jags will play a season at Orlando’s Camping World Stadium or the University of Florida.
6/8
5
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14
32
270
This $3 patch could help solve one of the
#NFL
’s most common problems.
Here's how it works 👇
🧵1/8
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Some of the money will be split evenly among all members, but it will largely be allocated based on the athlete's "market value," which is determined by:
∙ Career snap count
∙ Player's star rating in recruiting
Athletes going back to 2016 are eligible.
3/11
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