🇺🇬 TMS Ruge 🇺🇦
@tmsruge
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73,415
Founder/CEO: @RT_farms ; Creator: @qwezibeauty ; Cofounder: @hivecolab ; Educated (sometimes) Angry African 😜
Uganda
Joined October 2008
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Pinned Tweet
Thrilled to announce that my first academic paper, in which I argue for the benefits of transitioning agricultural supply chains to a subscription farming model in Uganda, has just been published by
@FletcherForum
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Jumia is not African startup. It is a company duly incorporated in Germany by 2 French founders who are Co-CEOs. A non-exhaustive reference to its Germanness can be found here in their Form F-1 filings with the SEC. A ka thread for those who don't read:
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Africans (& black people in general), STOP FIGHTING FOR A DAMN SEAT AT THE WHITE TABLE. All that effort legitimizes their table & erases yours.
Build your own damn table.
There’s >1 billion Africans on this continent. That’s one hell of a table. Why you busy delegitimizing it?
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Can we please rename Prince Charles Drive after her please. This is how we decolonize and recognize our national champions! Where do I sign that petition!!!???
VIDEO: Peruth Chemutai,22, is now the first ever female Ugandan to win Olympics gold after she defied odds in the women's 3,000m steeplechase, August 4. She completed her race in a new national record of 9:01.41.
#MonitorSport
#MonitorUpdates
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Just finished delivery of 1 tonne of moringa powder to
@MinofHealthUG
donated by employees and farmers at
@RT_farms
. Humbling to see Ugandan businesses chip in to support the effort.
#covid19
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We need to address this visa injustice. It’s time we talked about
#visareciprocity
. If you apply these rules to Ugandans going abroad. Same rules should apply to foreigners visiting Uganda. Enough is enough. And Africa, it’s time to drop the visa requirements to visit each other
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Jumia CEO: “There are not enough developers in Africa”
@Andela
: Hold my beer
Translation: we don’t trust African developers to work on our platform.
Thanks to
@cnbc
for challenging how ‘African’ Jumia is.
Jumia CEO: We have over 5000 employees in Africa
CNBC: Yes but they work in warehouses. Your engineers are in Portugal
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I don’t even want to ask about Uganda.
Kenya booth vs Rwanda booth at the World Urban forum in Abu dhabi
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Love our new food packaging at
@RollKla
for all our rolex products. Inspired by our new menu item: the Chicken Luwombo special. Wrapped in co-friendly banana leaves, and keeps the food warmer.
#thisishowwerollex
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Some highlights from
#Rwenzori2022
summit climb while I continue to edit shots: day 1 was mostly
@rkabushenga
rethinking his life choices and why it led him here 😂😂😂😂
But he was more than ready!
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While on the
#Rwenzori2022
trek, we discovered a new super hero called
#Spidershenga
. Check out the super hero landing
@rkabushenga
had to master to keep from falling in rough terrain.
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Taking African revenue does not make you African!!? You are a European company. Own it! We’ll use your services but be honest about your identity.
Jumia has become the first African technology company to ever list on the New York Stock Exchange! Jumia will be trading under the name JMIA on the New York stock exchange! This is a major milestone, THANK YOU for having made this possible.
#JMIAthanksU
#JMIA
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I truly had high hopes for this country. I am struggling to maintain optimism that we’ll break through some of this bush mentality and see the light of day.
But my grasp on that tiny bit of hope is tenuous, at best.
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Don’t come for me for my directness. The investments dollars to startups in Africa HEAVILY favors entities with white immigrant founders. Them be the facts. I read the numbers as they are.
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Jumia’s success signals not the potential of African startups, but the potential of Western founders & their money to succeed wildly on the continent. Have money & a deficiency in melanin, you can write your best seller of how you made it on the continent
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In Uganda, if your business survives long enough, your location becomes a direction landmark. When you suddenly close, a whole generation of people get lost.
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Africans leapfrog local innovation because our colonized minds think foreign brands are better.
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How Getting Fired From My Own Company By VC's Taught Me To Start Again Without Them...
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Dear Mike Ditka, if u don't like NFL athletes exercising their 1st amendment right, then get the hell out of NFL
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“Donated”?
Your literal job is to provide water for the country and its citizens.
You’re not an NGO.
PHOTOS: We have donated a 10,000 litre capacity water tank to Yerya primary school in Kibito-Bunyabugabo, greater Kabarole district.
We also launched a school water and sanitation club at the school to promote safe water use, hygiene and environmental protection
@NWSCMD
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Guys, allow me to have a ka small small cry 😢. This morning our first shipment in 2-1/2 years was loaded and left the factory. Covid hammered many businesses including ours. We’ve been on deaths door and I have been fighting with all my might to stay alive.
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Preparing for our
@QweziBeauty
North America launch. This has been a year in the making due to global logistics backlog bringing fulfillment to a crawl. But we’re almost there. North America, coming at you soon. Looking for your support as we grow this brand.
#branduganda
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Africa has so many churches but for whatever reason we’ve been unable to cast out the demon of corruption on the continent. - Prof Ekekwe
😂😂😂😂😂
#AFFUG
#finclusionweek
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Uganda invents time machine to go purchase 1920s locomotives for new rail service.
There, fixed it.
FACT: Uganda has purchased a new railway locomotive.
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African presidents tout how many foreign businesses they brought to invest in the country. In reality, they’re celebrating how many local businesses get trampled.
The economic bar for any African president should be how many domestic businesses have gone global under your rule.
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Guys, you can do better than this lazy, sensational headline. Ebola isn’t affecting over 1 billion people in 54 countries on a landmass bigger than all the continents combined.
It’s back in Congo. Congo.
Ebola is back. Is Africa ready?
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@heysheridan
@saitonne
I am working on adding Qwezi Beauty to the list of black (African) owned beauty brands. Made in Uganda. Rolling out globally soon. All natural, organic, moringa oil based. Check us out on Instagram:
@qwezi
.beauty
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Guys, if you have friends drowing in depression and they aren’t picking your calls, keep calling and sending supportive messages. They see your efforts and will silently appreciate checking in on them, even if they’re unable to let you know. I know I did.
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Dear
@URAuganda
@ugandainvest
@URAuganda_ed
, please break it down how agriculture processing equipment worth UGX31m has a tax of UGX20m. No wonder a sector that employs 70% of our national work force isn’t growing and only contributes a mere 20% to our GDP.
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Mobile money network interoperability is still a disaster in Uganda. What seems like a simple solution for banking the unbanked and powering the digital economy has been purposely rendered incoherent and largely useless. Case in point:
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Uganda, allow me to sound the alarm on the complete destruction of our wetlands. Nearly every piece of available wetlands are being back-filled and developed. Climate change is creating more SEVERE storms. ALL that water has to go somewhere. We will suffer for this. Deeply.
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It’s not a “world tour” without any dates in Africa, Alicia. K, thanks. Bye.
My world tour will be rescheduled to 2021😭. Your ticket will be honored for the new date. If u can’t make it you’ll be able to request a refund. For more info visit Sending u so much love & light 💜✨ Can't wait to rock with u soon! Missing u!
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The reason I am so hardline about this is because of all those African (founders and by registration) starts have a hell of a time getting any credibility (financing or press) for their innovations. A NYSE listing is unfathomably unreachable for us.
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So when a European company casually runs roughshod over that identity and trades in it, it’s a slap in the face. It effectively lays a beachhead for digital colonizers in the space.
“With enough millions you too can claim to be an emerging “African” growth co.
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I see too many great ideas pop and fizzle in Uganda’s startup ecosystem because founders get drunk on the idea of overnight success. They quit because it didn’t suddenly explode in 3 months. Overnight success takes close to a decade to achieve if you’re lucky. Stay the course!
The only way to win is not to quit for
#Entrepreneurship
in Africa is a game of resilience ~
@tmsruge
#TBNSummit19
#impactinvesting
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Guys, am having one of those moments in [African] entrepreneurial life where you stare at the contents of an email & you can’t figure out what happened to your life.
Cause, I mean, how many hurdles fam? How many hurdles does it take to get to the center of the success lollipop?
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The Kenyan tech scene is such a model of tech diversity it’s blinding. Technology empowers those with power to disempower those without.
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How do we even quantify the amount of economic damage done in 4 days without internet in this modern age? Hundreds of thousands affected? Livelihoods lost. All because of what exactly?
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Suddenly, classes under mango trees seem ahead of their time and innovative.
Rice University will hold classes in outdoor tents, asks students to bring own chairs
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In continuing this visa discussion, it is important for Ugandans to remember that if travel is what you are interested in, there are tons of countries you can travel to without having to beg. Here’s a list of 68 countries you can travel to without a visa:
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You guys ever seen the Queen of a termite ant hill? Yeah, not what I expected either.
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@MinofHealthUG
Dear
@JaneRuth_Aceng
, on behalf of all the employees and farmers at
@RT_farms
, we’d like to donate 1 tonne of moringa powder to help fight malnutrition & improve immune systems during this fight against
#COVID19UG
. How can we connect?
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Dear Africa, the Chinese aren’t coming to take over with guns blazing. They’re politely knocking on the door with gifts and we let them move in.
.
.
.
We’ll be scratching our heads how we ended up sleeping in the toilet.
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Let’s also be honest here. Jumia didn’t succeed because it was “African”. Jumia owes part of its success to a marketplace that doesn’t believe in domestic brands. It’s heavy lifting to build a successful local brand, because you’re viewed suspiciously.
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Hey
@Airtel_Ug
, you need to explain this nonsense monthly bundle pricing.
How does it cost 45k to add 5 more GBs? But it costs only 20k more to add 7.5GB to the base package?
#totalRIPOFF
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Quick! Plant a Ugandan flag and rename that channel!
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Americans, can we just not?
Please?
Your homeless people need your gently-used shoes. Leaves us out of it.
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Guys, public announcement. I don’t waste my time answering “hey” in my DMs. I am not a horse. Get to the point!
Like, who raised you!?
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Small biz tip: absorb the cost of closing a sale. Don’t charge customers withdraw fees for paying with MM. You don’t charge the transport fees to take your cash to the bank, do you?
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Dear Africa, can someone please organize an NGO to sort this out. Can’t be that hard, right?
The people of Flint, Mich. have been without a clean and stable water system they could trust for 1,606 days:
#FlintWaterCrisis
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Hey e-commerce companies: Uganda doesn’t use zip codes. So putting that form field as REQUIRED when the country selected is Uganda, is some serious lazy ass coding and/or ignorance.
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Hey
@rkabushenga
, we were not playing around when
@OjokOkello_
and I said we needed to work together tangibly. Happy to announce
@QweziBeauty
will exclusively use
@OkereCity
Sheabutter for all its beauty products
#bubu
#valueaddition
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That feeling when you realize that you have now paid your African tax in full. Just finished paying off my 4th and final sibling’s education. That’s a total of 5 degrees accomplished.
Allow me to dance a jig knowing I’ve paid more tax than Donald J. Trump.
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We had 15 months to prepare for this surge in cases, to prepare our hospitals, ventilators, oxygen; to prepare our front line workers; to prepare our most vulnerable, but we chose to pocket the money for politics over public safety. Now our people are dropping like flies.
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After 5 weeks,
@MinofHealthUG
finally showed up to test me. My concerns were validated. We’re at less than 60 cases only by the grace of God. The health officers ONLY learned of me after visiting
@enamara
yesterday. Yet we were on the same flight.
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Words have meaning. Jumia states they are “active”, not domiciled, in six African countries. It’s right there in front of you. BMW is German company, in as much as it has operations in the US (
@wanjikuk
). Google is an American company, in as much as it operates all over the world
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Oh man! This day has been looooooong in the making! Ladies and gentlemen, the best Rolex in KLA is now available at
@roll_KLA
. Corner House on Mawanda road. Come by or order from
@JumiaFoodUG
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Trouble brewing: India losing Italian coffee market to Uganda - The Hindu BusinessLine
@rkabushenga
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Public notice: In Uganda, you now need a permit to Rest In Peace.
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Africans, the best way to support each other is to buy from each other. Demanding free products is how we stay poor. Our businesses don’t pay bills with good will.
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Nothing screams “African independence” than a white colonizer’s wig on a member of the judiciary’s head. Which tribe is this? Does it come in brunette?
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After 3 months of hard work I am happy to report our
#qwezibeauty
Moringa oil has siblings!
Introducing our all natural cleansing bars. Perfect for every day use.
Meet our Gentle Exfoliating Bar, Activated Charcoal Bar & Unscented Neutral Bar
Help me RT
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Today I visited my Chairman,
@rkabushenga
at
@RugyeyoFarm
and I am now officially rededicating myself to farming on a scale I didn’t even dream about. I really thought I was farming, guys. Kumbe I was just justing. I even brought him clients all the way from the US.
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This stupid issue of recommendation letters needs to be left in 1986. What’s the point of going thru a NIN process (which also requires letter of introduction)? So are you invalidating the first introduction? The NIN is supposed to prove who you are. Otherwise, what’s the point?
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Am old enough to remember my family wailing during Amin’s last days when neighbors & acquaintances started disappearing. They’d be picked up and thrown into the back of truck and never to be heard from again. I lost a stepdad that way. These kidnappings are triggering me.
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No one can deny this. Kampala has some of cleanest potholes in the region
@KCCAED
Cleaners should be a supplementary to our responsibility of keeping the city clean, people should understand that this is their city -
@KCCAED
#MorningAtNTV
#NTVNews
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I am sooooooo sick and tired of fighting EVERY government agency just to build my country. Government is supposed to create an enabling environment. Someone failed to send that memo to Uganda’s government. Oba it was written backwards and they thought their job is to restrict? 😩
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This is Margarita Glacier heading to Margarita Peak. Rate at which it’s melting is insane. I will not be surprised if it’s gone within the next 10 years. We’re losing something that we will never have again. Climate change is melting away a unique national treasure
#Rwenzori2022
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The confusion over wether Jumia is African or not is caused by its focus on the continent as its primary market. By comparison, Coca Cola has had a long and storied presence on the continent. But no one calls it African. It has American beginnings and operates all over the world.
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We need to add savings & insurance sensitization to our curriculum. If you’re going to drink 7 days a week til sunrise, at least save up for that liver transplant you’ll need. No sense bothering us with contributions to send you to India for treatment. Pay for your own sins.
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And many thought that they had made it. At 3 yrs you don’t know what you’ve got, let alone celebrate. African startup maturity is 7-10 yrs of silent, lonely, frustrating slogging. You’re mining for legacy, not headlines. No one remembers headlines, but they can’t ignore a legacy.
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Take this product to someone’s very nice compound. Take some sunset glamour shots of it with jovial people enjoying a braii and drink. It’ll sellout in a matter of hours. I am not inspired by the dusty presentation here.
Many people have been asking about the grills we are making. They cost 600k. Or 700k with a thermometer. You can also contact
@MukiibiGrace
the man behind this great work. Lets promote local content.
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Or you could serve yourself cause she’s also tired after a long day taking care of your misbehaving kids because you can’t figure out work/life balance. Wives aren’t tireless slaves my man. What midnight work can’t wait until tomorrow?
Telling a man to serve himself food just because he came back past midnight is uttermost
#disrespect
.
A wise woman understands that hubby returns late bse he’s busy working for the family. To show support, she will wake up, welcome him back , warm food and serve him a good meal.
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The most important thing I learned this week that really shook me to the core is that after you graduate and leave home, the cumulative number of times you will see your parents again in your lifetime is excruciatingly tiny. It doesn’t even make a year. Make every moment count.
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If it’s registered in Germany, it says it’s German, speaks German. It’s German. Not African.
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To all of us struggling to make a difference, I salute you. I don’t have any answers for you on how we get through this, but find a way and survive. There will be a tomorrow. I don’t know when, but it’ll come. And you’ll be needed.
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Ok. Fine. Jumia is African.
Today Jumia revealed:
• it has suspended some staff over an $18m sales fraud
*is facing "several" lawsuits in New York over its IPO
• losses continue to widen to more than $70m in the second quarter alone
•Shares down 14%
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You load a 3GB daily bundle on
@Airtel_Ug
& it’s depleted b4 u finish ur 1st Zoom call. Didn’t have this problem w
@africellUG
. Rarely had to reload a 1.5GB daily bundle. Uganda telecom users have no recourse. Rampant theft w/o explanation or oversight from sleepy
@UCC_Official
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KLA and surrounding areas need to go under immediate lock down. EBOLA isn’t Covid-19 and we should treat it with the seriousness it deserves
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Bought my mum 4 handbags for her birthday yesterday. She literally stayed up the whole night looking at them. You should see the smile on her face. She’s plotting how to go show off to her girlfriends in the village.
#littlethings
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A frontline worker who was deployed last year to track down covid patients for testing just called me begging for money because government released them (after months of work) without pay and to this day hasn’t paid them.
Fam, we raised how many billions for “covid relief”?
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This faux rage over an HM ad is straight up projecting your insecurities onto a child who got PAID to be in her natural state. Now we raging cause her natural is too natural. GTHOH.
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Guys, why is it so quiet? Any body seen Treasure? Find Treasure!!!!
Treasure:
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One day when I’ve recovered, I’ll write about the life of the remarkable man my mom married, whom we buried today. For now, check out the lovely send off the community gave him. Imagine the life he lived, for 2500+ to show up for him
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But American high school kids just wake up wanting to save Africa, get on a plane and arrive at our shores like fwaaa.
“I am heeeeeeeere!”
Our immigration officers are like, “oh! here are the keys to our country. Do you need a map to the orphanage?”
#SMH
#Passportprivilege
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Eavesdropping on some investors at caffessrie complaining about the difficulties of doing business in Uganda vs Rwanda or anywhere else. We’re actively pushing away much needed investment with draconian regulation + heavy handed corruption.
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Millennials ‘Make Farming Sexy’ in Africa, Where Tilling the Soil Once Meant Shame - The New York Times
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The chicken thief wants to return a few eggs. 😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂😂
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Is the fact that the founders are French a problem? Not to me. What's at issue here is there is no trace of the Jumia Corporate location anywhere on the continent. It's a European company.
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Not a single African currency is mentioned in their filing. However much we do business in Euro and USD, they are not African currencies.
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Let me see if it works in reverse:
What makes me European is my exclusive focus on European League Soccer.
Did I do that right?
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I am resharing this tragic thread from 2019 for
#UgandaHealthExhibition
To this day I feel for the family of our departed employee.
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Ahhh FFS, I can’t believe I have to do this!! Public announcement:
It’s not women’s safety we need to address, it’s men’s violence against women.
Stop trying to manipulate victims to come up with solutions.
Men, it’s our job to address this amongst ourselves.
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Hey Kampala, there’s still time to pick up some
@QweziBeauty
goodies for your loved ones.
#feedyourglow
Just WhatsApp to order for delivery: +256 775 464 461
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