Arnie Ho
@thearnieho
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3,145
Following
584
Media
308
Statuses
12,685
I build authentic personal brands that sign more clients. Dad & 6Y+ Management Consultant. Grew to $11k/mo and quit 9-5. Stop caring, just send it
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Joined December 2023
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I hit 3000 followers and $11k/mo
In under 6 months
How?
By building an authentic personal brand
Here's 7 things I did to make it all happen
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I went from 0 ➝ $11K/mo in 4 months
Whilst working 9-5
How?
I found my perfect brand positioning
And you can too with my Brand Archetypes Handbook
Want it for FREE?
1. Like + comment your fave creator
2. Follow, so I can send it
3. RTs (optional)
Special bonus inside
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I went from 0 → $3400 in under 4 months
… whilst working a 9-5
How?
Through authenticity
Now I'm sharing my EXACT 3 step framework
Want it for FREE?
1. Like + Comment "Yes"
2. Follow me (so I can send it)
3. RT to receive a bonus in your DMs
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It’s my birthday
But my biggest gift?
These last 6 months.
- Quit working 9-5
- Gained 3 inspiring mentors
- Went from $0 ➝ $11k/mo
- 2650 people follow me on 𝕏
- Have made 3 ride or die friends
- Worked/working with 23 clients
- 933 subscribers to my newsletter
Thanks
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I gained 500 followers in 45 days.
Without platitudes, paid RTs, follow for followers etc.
How?
By creating an authentic brand.
Now I'm sharing the blueprint.
Want it for FREE?
1. Like + Comment "YES"
2. Follow me (so I can send it)
3. RT to receive a bonus in your DMs
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Losing followers?
Who cares?
They’re just bots or people who’d never support you anyway
Good riddance!
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I just hit 1000 followers!
And I did it in under 10 weeks.
Want to know the secret?
Here are 10 things I would do if I had to start from 0:
🧵
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I reached 1500 followers in <4 months
Without:
• Follow for follow
• Engaging 100+/day
• Posting more than 2 times a day.
How?
Here's a breakdown:
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I gained 150+ followers in 9 days
How?
The basics:
1. Engage
2. Post to help others
3. Repeat 1 & 2 consistently.
Now you know the secret.
Go do it.
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We hit 300 followers!
This one is for you legend
Doesn’t happen without community
Appreciate you all
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6 months ago
I sent my first post on 𝕏
5 months ago
Got my first 100 followers
4 months ago
Made my first $1 online
3 months ago
Gained my first 100 email subs
2 months ago
Hit my first 1000 followers
1 Month ago
Hit my first $10k/mo
And now?
Quit working
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May was wild
➝ Got to 2200 followers
➝ 700 email subs
➝ Hit $11K/mo
And starting from today
I no longer work 9-5
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Its been a crazy couple of days
- Hit $10k/mo
- Hit 2000 followers
- Hit 600 email subs
I just wanted to thank you legends
My life has changed in just 4 months
If you’re reading this
You have to take action
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Not getting followers?
I made 3 changes that turned me from
100 followers in 3 weeks → 100 followers in < 1 week
Here’s how:
1.
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1 Jan 2024
→ 0 followers
→ 0 views
→ 0 newsletter subscribers
→ 0 clients
1 April 2024
→ 1150+ legends
→ 500k+ views
→ 265 newsletter subscribers
→ 4 amazing clients
Stop waiting to take action
You just need to start
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How to build a personal brand in 2024:
> start a X account
> create a newsletter
> post content consistently
The best part?
It costs nothing.
Stop making excuses
You just have to start.
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It’s 1 May
Still here?
Congrats.
A bunch just quit.
If you're new around here, welcome
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We just hit 500 followers!
It took 45 days.
200 came in the last 7.
How?
I made 5 changes that put me ahead of 99% of creators
1. Give value only to the reader
2. Get to the point ASAP
3. Engage with purpose
4. Create accountability
5. Double down on what works
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I just hit $6400 in total revenue
4 months ago: $0 earned
The formula?
➤ Start
➤ Act daily
➤ Never quit
Results don't happen by accident
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I was 8 years old.
Too young to understand
Yet too old to forget
What happened that awful day
This is the story about my mother
And how my world was flipped upside down
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Worried about a post flopping?
I used to too.
The I realised
No one cares
Just send it (With a selfie)
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My journal entry from January 2024
"Let's try to make 10k/mo by December"
Guess what?
I'm at $11000+/mo and its only May
Crazy how quickly things can change
Just from consistent action
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After 70 days on 𝕏:
➝ 400k+ impressions
➝ 1000+ followers
➝ $1400/mo
All whilst working a 9-5.
This is real guys.
You just have to start
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I’m off guys!
Be good while I’m gone
Stay tuned for some Japan content
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A few days ago I hit $10k total revenue
In just 4 months.
All I did?
➣ Learn a valuable skill
➣ Get results for myself
➣ Packaged it into an offer
Stop waiting for things to happen
Take life by the balls and send it
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Need content ideas?
Spend 5 minutes engaging.
You’ll find at least one piece of content.
I’ll die on this hill.
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I recently heard about people hating on me
I won’t pretend it didn’t rattle me
Why?
I’m a human, it’s normal.
But the goal isn’t to be liked
It’s to stand out.
And when you do, you get haters.
So keep hating we got work to do
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We just hit 2600 followers
What a great little surprise
Appreciate you legends
Let’s keep going!
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Good morning.
Today:
• Didn’t wake up early
• Took a break from writing
• Enjoyed the sunlight
Sometimes you have to rest.
And appreciate life.
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I’ve hit $11k/mo in just over 4 months
How?
Personalisation
I didn’t push a product
Instead I solved problems
Aim to help not to sell
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It’s 1 June
Still here? Congrats.
A bunch just quit
New around here?
Welcome to the party!
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My 90 days goals when I started:
➾ 500 followers
➾ Plan to monetize
➾ Launch a newsletter
What happened?
➾ 1000+ followers
➾ $1600 made
➾ 200+ subscribers.
The crazy thing?
90 days aren’t even done yet.
Show up everyday.
Surpass your dreams.
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I’m at a wedding
It’s been a big month so far:
‣ Gained 500 new followers
‣ Signed 7 new clients
‣ Made $3750/mo
Whilst working a 9-5.
It’s time to play hard!
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Your content gets ZERO views?
3 months ago I was the same.
What changed?
I stopped caring about what others thought of me
Be the best at being you.
No one can beat that
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Want to make money online?
- Learn a valuable skill
- Get results from the skill you've learnt
- Package it into an offer too good to turn down
Literally all I did to hit $10k/mo in 4 months
You don't need another course
You need to take selfies, I mean action.
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Under 1000 followers?
Here’s what I did
- 4 long forms a week
- 50 comments a day
- 2 posts a day
- 5 DMs a day
Do this consistently
And you’ll grow (just like this tree)
There are no shortcuts
You have to put in the work
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I’m blown away!
My giveaway went crazy
➝ 15k+ views
➝ 120+ followers
➝ 90+ email subs
In just under 24 hours
Thanks for your support legends!
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I don’t want to:
➛ Be a millionaire
➛ Travel the world
➛ Only work 4 hours/day
I just want to:
➛ Retire my wife
➛ Change people’s lives
➛ Have a bit more time to read
Effort isn’t enough
Without a reason for it
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We just hit 800 followers.
Thank you for supporting me.
Hard work and consistency does pay off.
Keep going!
P.S. I'm releasing my giveaway in 12 hours! Don't miss it!
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I used to be stuck in beginner’s hell
➝ Not growing
➝ No views
➝ Crickets
What changed?
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Best advice I’ve received?
Turn off notifications.
Remove distractions
Stay focused
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Single thing that transformed my account?
Stop looking at notifications
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I got 1k+ followers in 70 days
Whilst doing a 9-5.
The secret?
I don't:
• Use notifications
• Scroll my timeline
• Obsess over followers
Instead I focus on:
• Engaging like a rockstar
• Helping other creators
• Improving my writing
Don't waste time.
Aim for impact
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You know why I'm winning?
I don't see any of this as work
Its just lots of puzzles to solve
With a positive mindset
You keep showing up when others quit
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My one-man business hit $11k/mo
And I quit working 9-5
How?
Showing up everyday for 5 months
The path was far from straight forward
But I still kept going
If you have big dreams
You can’t give up at the slightest hurdle
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My posts average 50+ likes
Without being a comedian
I don’t try to be:
• Funny
• Personal
• Engaging
I just try to be me.
Be yourself.
No one can beat that.
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I turned down a client the other day
Nothing to do with the person
It’d just take up too much of my time
And this isn’t why im doing this
Im here for freedom
Not another 9-5
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I’ve been winning a lot lately
But what people don’t see:
‣ Fear of failure
‣ Self doubt
‣ Anxiety
Keep moving forward
Don’t give up
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How to go viral in 2024:
1. Pick a famous person
2. Google some stuff about them
3. Make a thread about it
Bonus Tip: Use paid RTs for a few extra 100k views
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Not getting followers?
I went from 0 → 20+ per day.
How?
I made:
• a stand out profile
• a rockstar engagement system
• an authentic content plan
And tomorrow-
I’ll be releasing it all in my giveaway.
FREE FOR 48 hours.
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Having a bad day?
Here's a sign to take a breath.
Don't give up.
You got this.
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The number one thing holding you back?
No its not the algorithm
It's your mindset
Stop caring so much
People smell insecurity
Don't blend in
Be unapologetically YOU
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Followers are useless.
If they aren’t engaged.
I get 75+ likes per post (more than some big creators)
How?
• Value over platitudes
• Friends over numbers
• Personality over efficiency
Focus on impact
Not vanity.
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Spending time with the family
What it’s all about
Have a great day everyone
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1 Jan: 0 followers
Today: 550 legends
Pinching myself knowing I have the support of this inspiring community.
Thank you!
Keep showing up and results will show.
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I just hit 2M views in < 6 months
Without
- Paid RTs
- Engagement bait
- Posting more than 3x/day
Want to learn how?
Here’s 7 simple tips so you can do the same 🧵(thread)
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I just scaled to $5.2K/mo in 4 mos
Whilst working a 9-5
How?
> Learnt to write well
> Put out valuable content
> Offer to help people generously
No sales tactics, no cold DMs, no tricks
Show up with quality every single day
You can’t be stopped
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How to start a newsletter in 2024:
In under 15 mins
‣ Get convert kit or beehiiv
‣ Create a landing page
‣ Use generic copy
‣ Put link in profile
‣ CTA in location
‣ Link to posts
This is your most important asset
Get it done
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I hit 2000 Followers in just over 4 months
Without:
- Follower for followers
- Engaged bait
- Paid RTs
How?
By building an authentic personal brand (+selfies)
Steal my EXACT strategies so you can do the same:
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1 January
➝ 0 Followers
➝ 0 Email subs
➝ $0/mo
1 June
➝ 2200 Followers
➝ 600 Email subs
➝ $11k/mo
How?
I just kept showing up
The compound effect is real
Don’t give up
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We just hit $11k/mo in just over 4 months
But we’re only getting started
My plan to get to $30k/mo by Dec
- Offer variation
- Nail client delivery
- Get support for operations
Thanks for the support legends
Let’s do this!
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I just hit 10k posts
What people don't see?
All the connections I’ve built in the DMs
This is the key to growing an engaged audience
Not chasing empty internet points
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I’m a quitter.
The list of shame:
➝ Quit youtube channel
➝ Quit cryptocurrency hobby
➝ Quit property investment venture
But my life changed from a simple question:
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I just hit 1500 followers
but on top of that:
→ One of my client’s went from 0-1k+ views/post
→ Another got 6 inbound leads in 24 hours
→ Another just signed their 3rd client in 3 weeks
Personal wins are great
But client wins are even sweeter
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This book changed my life
I took its advice, worked on one thing
Writing online
And in 5 months:
➣ Gained 2600 followers
➣ Over 1M impressions
➣ Quit working 9-5
With laser-like focus
You can achieve anything
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1 Jan 2024
0 Followers
0 Subscribers
0 Clients
1 Feb 2024
200 Followers
20 Subscribers
0 Clients
1 March 2024
600 Followers
50 Subscribers
0 Clients
1 April 2024
1200 followers
300 subscribers
4 clients
The compound effect is real.
Keep showing up.
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My goals for April:
➛ 2k followers
➛ 2 giveaways
➛ 750 subs
➛ $4k/mo
Set a target and take action
Don't wander around aimlessly
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The algorithm is down.
This is why you need a newlsetter
Here's how to build one in under 15 mins
‣ Get convert kit or beehiiv
‣ Create a landing page
‣ Use generic copy
‣ Put link in profile
‣ CTA in location
‣ Link to posts
Don't overcomplicate it
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After 4 months on 𝕏:
➝ 900k+ impressions
➝ 1800+ followers
➝ $7000/mo
All whilst working a 9-5.
This is real guys.
You just have to start
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First purchase from wifi money
Ngl feels good.
Keep making progress
Focus is rewarded
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We just blew past 2500
Didn't even get to celebrate 2400 with you all
I've received so much support these last few days
Pretty overwhelmed not gonna lie
Appreciate you all
Let's do this!
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When I run out of content ideas
- I go to my local cafe
- Get my favourite coffee
- Take an aesthetic photo of it
Then I send it
This is that post
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The best creators I know have ONE thing in common
What is it?
Kindness
Show this daily you won’t just grow
You’ll help make the world a better place
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I’ve had a lot of wins lately.
My account has grown a lot.
But what people don’t see is:
- Self doubt
- Fear of failure
- Procrastination
It’s hard work.
Be gentle with yourself
Take it one step at a time.
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Want to sign clients?
Then don’t follow the herd
➝ Stand out
➝ Be unique
➝ Think different
Like this guy
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How to build a personal brand in 2024:
> Start a X account
> Create a newsletter
> Post content consistently
The best part?
It costs nothing.
Stop making excuses
You just have to start.
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It’s 5pm
I’m walking the dog
Then my phone rings.
Weird?
It’s my wife, there’s no reason to call.
“I think my water broke”
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People overcomplicate 𝕏.
I gained 200 followers in 7 days
How?
Just 3 things.
1. Engagement - Drive people to your content
2. Value - Content your readers want
3. Clear writing - Get to the point ASAP
The basics.
Keep it simple.
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Follower count not changing?
I went from gaining:
0 per day → 20+/day
How?
I learnt the art of getting a follower
Here’s how I do it:
The art of getting a follower:
1. Hustle (Get
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I’m not perfect
➼ I still sleep in
➼ I procrastinate
➼ I constantly doubt myself
But in 4 months I’m now at $8.5k/mo
Yea.. I’m just as shocked.
This is the power of investing in yourself
And showing up every single day
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3 days ago: Booked spontaneous trip
Today: Enjoying a slice of paradise
Best part?
All paid by wifi money.
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3 Months ago: 0 followers
Today: 1200 legends.
Want to learn how?
12 tips for beginners:
(Thread 🧵)
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This isn't real!
- 1.7milion new 𝕏 users/day
- Record number of people leaving their 9-5s
- Traditional education declining year on year
Oh btw?
I'm making $7k/mo after just 4 months
So tell me, is this real?
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Stop caring so much
Just send it
(Selfies optional but preferred)
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I’ve made $1900 in the last 30 days.
But I’ve actually made a loss.
Why?
I’ve invested all of it in:
> courses
> mentors
> rest (vacation)
I’m building a future for my family and my clients.
It’s a small price to pay for a big dream.
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I’ve spent the last 10 minutes studying how people scroll their phones
Is this an obsession?
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My content strategy
1. 3 posts a day
2. Vibes only
3. Send it
Don’t copy this
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5 months ago:
- 0 Followers
- 0 Email subs
- Working 9-5
Fast forward today:
- 2500+ Followers
- 900+ Email subs
- Quit working 9-5
All because I hit send
The first step can be scary
But doing nothing is worst
There’s a world of opportunity
You just have to start
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How I’m building my personal brand whilst working 9-5:
➣ Writing 60mins/day
➣ Engaging 60mins/day
➣ Building systems 60mins/day
It’s not hard
It just requires consistency.
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Want to write better on 𝕏?
Here’s what I focus on:
➝ Hooks
➝ One idea
➝ Bullet lists
➝ Blank space
➝ Simple words
➝ Curiosity gaps
➝ Pretty to look at
➝ Short sentences
But most of all, putting in the reps
There are no shortcuts
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I nearly burnt out
➝ Doing my 9-5
➝ Building my business
➝ Growing my personal brand
What kept me going?
Having a great support team:
➝ Inspirational friends
➝ Trustworthy mentors
➝ 2200 followers who cheer me on
Getting help isn't a weakness
Its a sign of strength
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How to get 1000 followers
STOP
Wrong question.
How to get 1000 loyal fans.
Followers don't buy, fans do.
Here's a simple content strategy to attract them:
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I get 75+ likes for every post.
That’s more than some big creators.
Why?
I built an authentic brand.
You can too.
Here’s how:
1. Share your progress
2. Share your wins
3.
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First 30 days of 𝕏: 40k impressions
2 weeks later?
200k impressions.
The difference?
• Got a mentor
• Joined communities
• Made an accountability group
I covered my weaknesses
X is a multiplayer game
Find your people.
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I just hit 900 email subs
But I have one regret
Not starting earlier
I waited 2 months before sharing it
Learn from my mistake
Build your list early and often
It’ll be your most important asset
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I hit 1100 followers!
This has been one amazing ride so far.
Not without its ups and days.
But honestly, I love it.
Thank you legends.
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Caught up with my mentor today:
Pivoting my strategy.
I’ll rebalance my time to focus on:
1. Nailing client work (case studies)
2. Creating lead magnet (part 2 incoming)
3. Newsletter building (email course)
No point working hard
If it isn’t the right work
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My client just made their first $ online.
- Doing ZERO engagemeent
- Under 500 followers
- Without going viral
How?
An offer and a network
Stop chasing vanity metrics
Focus on the real goal
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