Stuart Ferster
@stuartferster_
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Stuart Ferster is a thought leader in leadership, business, and entrepreneurship. He is the Executive Director at Interactive Technology Corporation (ITC).
Stockport, England
Joined July 2019
Customer Experience as a Growth Engine: Turning Satisfaction into Sustainable Success
stuartferster.uk
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Cash flow forecasting isn’t optional. Founders who skip it often find out too late what’s “about to break.” #StartupFinance
https://t.co/Dpjyii8gsM
jpmorgan.com
Treasuries can optimize cash concentration and gain insight into liquidity with cash positioning and forecasting.
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Internal documentation isn’t corporate bloat. It saves time, reduces onboarding friction, and scales decisions. #Operations #StartupEfficiency
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When you hire, look for adaptability, not just experience. Roles evolve faster than resumes. #StartupHiring #Leadership
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Product strategy starts with user problems, not feature ideas. Fall in love with the issue, not your solution. #ProductDevelopment #StartupLessons
https://t.co/0Fwm9nROXy
zocodesign.com
Signs you need to stop gambling with your product strategy and do your homework.
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The best use of your pitch deck isn't fundraising, it's clarifying your own thinking. Gaps in logic stand out when you write them down. #StartupAdvice #Pitching
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Team incentives should align with business outcomes. Misaligned KPIs can reward the wrong behaviors. #LeadershipDevelopment #PerformanceManagement
https://t.co/YCmI621j5h
bentega.io
Learn how misaligned metrics can derail your business and discover strategies to align them with your company’s goals now.
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Burn rate matters more than runway. If expenses outpace learning, you're not buying time—you're buying failure. #StartupFinance #Entrepreneurship
https://t.co/yXU36S2bIH
ledgy.com
Runway and burn rate are always important key figures. But in challenging times, it's even more important to keep track of these measurements. Here's how to forecast your runway, how to calculate...
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Don't scale what isn’t working. Growth only amplifies inefficiencies. Fix the process first, then add volume. #StartupOperations #BusinessTips
https://t.co/W9T7MWYata
spendesk.com
Growth vs scaling might sound like the same thing, but within the context of modern business they have very different meanings — and only one of them is what you should be aiming for.
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Founders often delay pricing decisions. But unclear pricing signals uncertainty. Start simple, and test what the market tolerates. #StartupStrategy #Pricing
https://t.co/pcnxHhXruF
appliedframeworks.com
Audience: Founders, Product Managers, and General Managers, particularly in startups and companies with under $100M in revenue. Purpose: To highlight the critical role of pricing strategy in driving...
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Leadership meetings should prioritize decisions, not updates. If it could’ve been an email, make it one. #Leadership #MeetingCulture
https://t.co/hpsPzxc3WI
fellow.ai
Your leadership meetings should be something you look forward to! Learn 8 tips on running these meetings effectively.
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Customer interviews aren't just for validation, they help refine positioning and language. Let your users write your copy. #CustomerDiscovery #Marketing
https://t.co/3hF0CZANL6
jasonevanish.com
One of the hardest things for newcomers to customer development and product management to get right is the questions they ask in their interviews. Done well, you can learn priceless insights that h…
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Most early-stage startups don't fail from competition, they fail from internal misalignment. Weekly check-ins fix more than you think. #StartupTips
https://t.co/3KA7Yo079W
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Operational Agility: How Flexible Businesses Stay Competitive in Unpredictable Markets
stuartferster.uk
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Your first 10 customers are more than revenue—they’re your roadmap. Study how they found you and why they stayed. #CustomerDevelopment #StartupAdvice
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Hiring generalists helps early. Specialists help scale. Match the hire to your stage, not your wishlist. #StartupHiring
https://t.co/pLdNMlpK1l
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A/B testing only works if you’re solving for a single variable. Test too many changes and your data’s noise. #StartupData #MarketingStrategy
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Leaders who avoid conflict create confusion. Clear, respectful confrontation solves problems faster. #LeadershipSkills #TeamManagement
https://t.co/fC9ViD8RdP
danreiland.com
Great leaders don't need to avoid conflict, but rather become good at resolving it.
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Recurring revenue is more predictable—but only if churn is managed. Measure retention monthly, not just annually. #BusinessModel #SaaS
https://t.co/yzk3AAXrJS
forbes.com
One effective strategy to stabilize your business and achieve sustainable growth is by adopting a recurring revenue model.
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