Snigdha Sur
@snigdhasur
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@bethejuggernaut founder and ceo / bollywood encyclopedia (ask for recs!) / @ycombinator @HarvardHBS @Yale @StuyNY / nyc spelling 🐝 champ
New York, NY
Joined November 2011
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Pinned Tweet
Why do writers tend to erase Bengalis from Partition stories? We are here. Listen to us. Remember our ancestors, too.
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Americans have officially reinvented an Indian joint family
7 Couples, 2 Grandparents, and 11 Kids in Two Buildings
Cool profile (link below) of a group of friends in SF that bought a two-building parcel together.
The way they acquired the property is fascinating. They all got together for 2-3 hours and did a sort of silent auction.
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Interesting how similar JD Vance and Vivek Ramaswamy look on paper
> Yale Law
> married to Indian American Yalie (both also went to Yale grad school, one for medicine, the other for law)
> from Ohio
> Republican
One of JD Vance’s kids is even named Vivek!
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Have never felt fitter so didn’t realize I missed my annual physical. Higher muscle mass. Can do 5 pull ups in a row. Can deadlift/squat more. Eat well. No alcohol.
Well, I’m apparently pre diabetic…
PSA to my fellow South Asians. Pls don’t forget your annual physical
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Two journalists today told me they were surprised by how competitive
@bethejuggernaut
’s salaries are. No we do not underpay like Condé Nast does. We pay competitive wages ! I wanted to build a company I — an immigrant without rich parents — would want to and could work at.
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Everyone is so shocked we’re aiming for a <100 person Indian wedding that even the wedding planners don’t believe us lol
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i love you
@karaswisher
and you don't have to support vivek, but it's a low blow to make fun of an indian name.
people have made fun of my name my entire life. and it's not fair or fun
Best nickname I have heard so far for this tech bro: RamaSMARMY. Add yours below — leaving comments open (for now) for this one obvi.
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I tried that $5 samosa burger everyone has been talking about
It was delicious 😋
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Real question: why do we have such a burning desire to translate or transliterate our food for Western audiences? No biryani is not a paella. It’s biryani. And panta bhat is not fermented rice or congee. It’s panta bhat !
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this is horrifying.
we're writing an editorial on this tomorrow. if you'd like to comment on this story, please comment below or slide into my dms.
This was Jaahnavi Kandula, 23. She was a masters student in Seattle supporting a single mother in India.
In January, she was killed by a police cruiser going 50 MPH through an intersection. Hours later, the VP of the police union was laughing about her death on a phone call.
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I’m 100% convinced food tastes better when you eat it with your hands
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My partner just told me that Gsb 2016 has minted at least 10 unicorns. I often think of that hit rate and what made it possible: professors and classmates who wrote early checks, more folks who had that startup bug in one place, and an ecosystem of VCs who went to Stanford
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Fun fact: I once pitched the idea of startups *responsibly* figuring out if they can invest say 5% of their runway in Bitcoin and got laughed at and yelled at.
@elonmusk
does it and now suddenly it’s a great idea 🤷🏽♀️
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One of my investors just dropped off chai and samosas earlier today and I’m just thankful 🙏🏾🔥
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Fellow founders, I'm looking to interview South Asian founders who've raised VC for a podcast series :) If you have leads or thoughts on who I should interview, feel free to slide into my dms or write a note below!
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We did it. Thank you to this incredible community ! On to the next hundred thousands 🚀
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@naanking
This always confused the hell out of me growing up. How were all these people wearing these dresses and how was it remotely comfortable ?!!
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@PILLAY_CGLM
@erinoverbey
That is horrible! I sometimes think about that McKinsey staffer who was supposed to be in charge of my development at the firm and I asked how long before I got promoted and she said: “well aren’t you ambitious?” I ended up leaving within 4 months
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My dad texted me because he was so proud of what he had cooked. He’s in his 60s and only now learning, thanks to my mom! As they say, it’s never too late… my fellow bongs, can you guess all the dishes?
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as we finalize speakers for The Juggernaut Summit on Sept 22 (!!!) in NYC, we've been getting folks in fashion, entertainment, politics, and more, but one contingent is lagging behind: folks in business & tech!
Which South Asian biz/tech speakers would you pay $$$ to hear from?
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I’m sorry
@ramit
please explain yourself because this a crime against humanity 🥭🥭🥭
Cc:
@harikondabolu
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Some ~news~
Our
@bethejuggernaut
Instagram just hit 300k followers 🚀🚀🥳🎉
Thank you for your support !!!!
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why did sequoia india rebrand to peak xv, the BRITISH name for sagarmatha (what we know as everest, also referring to a british man), instead of something more homegrown?
in contrast, sequoia china renamed itself to the mandarin word for sequoia. which... makes sense
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Excited to announce our inaugural
@bethejuggernaut
summit in nyc in may!
We’re also looking for a few select sponsors who understand the importance of getting in front of our amazing audience. Who should we be talking to? :)
Cc:
@kritishgl
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✨ We're
#hiring
up at The Juggernaut!
👉🏾 If any of these roles sounds like it's made for you or someone you know, please do apply or share :)
We're looking for...
cc:
@sheikhimaan
@bethejuggernaut
@PrecursorVC
@Backstage_Cap
@ycombinator
@shareenpathak
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Van Leeuwen has a mango lassi ice cream flavor this month and it delivers
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Every vc told me
@bethejuggernaut
was a crazy idea and essentially refused to invest. That is, until
@ycombinator
— and specifically
@snowmaker
— became my first believers and investors.
I’ll never forget the people who believe in you when no one else does. No founder does. ❤️
YC has always had a lot of people implying that it sucks.
notably this almost always comes from other investors (who are not thrilled about founders being more empowered and having such a good option)
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For all the new and old
@iamsrk
stans following me … what’s your favorite srk film?
And which one do you think was grossly misunderstood?
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Folks — am still looking for super sharp business and tech writers. I have a TON of ideas to pitch them but also looking for someone who brings the hustle. Would love to potentially also hire them :)
Who are the best business and tech writers you know?
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It’s my birthday so all I want you to do is subscribe to
@bethejuggernaut
. And send me any jokes and/or book recs. Cap szn 💪🏽
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Some ~professional~ news.
We're at
@bethejuggernaut
are so excited to welcome
@kritishgl
as head of community, partnerships, business development — aka all things to make sure our subscribers are happy AND future brands we work with are happy.
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I don’t know who needs to hear this but
@apple
is the biggest subscription company you’ve forgotten you signed up for
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My dream interview for over 10 years. And yes we ended up twinning without planning it. Coming soon on
@bethejuggernaut
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Happy belated Diwali and kali puja to everyone.
What questions do you have for sabyasachi ? :)
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we at
@bethejuggernaut
are so excited to announce that
@ZoyaAkhtarOff
has officially joined as a speaker for The Juggernaut Summit.
Congrats to
@kritishgl
for making it happen 🚀
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i'm looking for a few business & tech freelance writers, and i have some REALLY exciting pitches for them (also time sensitive).
these are paid opportunities!
if this is you or someone you know feel free to slide into my DMs or respond below
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Serious question: why do I never see South Asians at the gym? Where do they work out? Do they work out? Are they at home gyms? Yoga studios?
I’m usually the only Brown person at my nyc gym and it freaks me out since I see way more fellow South Asians just walking around nyc…
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I know this is a low bar but when people text or email me for a favor, I’m really hoping they can at least spell my name right
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Just caught my partner trying to steal one of my mangoes to eat it alone and boy is he in trouble 🥭
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By gosh we did it. Thanks to the
@bethejuggernaut
community 🚀🚀🚀
Cc:
@ishaninath
@_sadafahsan
@kritishgl
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I don’t know if other founders experience this but the number of times people call me “young” or say a passive-aggressive comment questioning my competency really frustrates me — maybe it stems from their own insecurity?
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A dream come true. Thank you Bela Bajaria and
@mindykaling
for hosting !
(Think the photographer has the photo of both of us!)
Can’t wait to see more South Asian stories in our world 🚀🚀
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If I see a vc tweeting about international women’s day without reporting what percentage of their fund goes to female founded companies 🚩🚩🚩
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🔥🔥🔥 all women founded team, Nykaa, went public and shares soared over 80%, to a valuation of $13b+
A privilege to see Adwaita and Falguni Nayar build this.
They’ve built the “Sephora of india” but it’s much more. And it wasn’t easy.
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One day I have to tell you the story of a McKinsey consultant who asked me where I was from. I said New York. And she said “but your face”
Really? 🧐
We've been enduring subtle racism and microaggressions our entire lives, but we stayed quiet. FYI asking someone "Where are you from? No, where are you really from?" is racist.
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Really. All restaurants should do this!
I just tried to order Indian food in Bethesda and this is hilarious:
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Have you become your parents in that you now transfer leftovers as you eat them to smaller and smaller tupperware throughout the week or are you normal?
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My partner went from not knowing what patishapta pitha are to secretly eating them without me around
Made by my mum 😍
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Going for a 9 mile run today and since I exclusively listen to
#bollywood
when I run, what are your fave tracks for that 6mph pace ?
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Some hate mail I get weekly...for those curious to know, I identify as Bengali, Indian, *and* South Asian. Why? My ancestors are from what is now Bangladesh. My dad's family grew up in Burma. Technically, I don't have a home in today's India. Empires have created these borders...
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Founders. Never put up with personal insults or ad hominem attacks in a fundraising process. People can tell you no. They can say pass. But attacking you or calling you derogatory terms is not okay.
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Just sent out our state of 2020 report (I know I know). We grew our subs 9x 🎉🎉🎉
Thanks to
@sheikhimaan
,
@chasm_rose
,
@devanshidpatel
,
@liamdanielduffy
, and so many more
Any media reporters who would like to know our story, my dms are always open :)
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gmail should do a spotify wrapped where i learn about how many emails i got, how many i responded to, the one email i opened the most, the person i wrote to the most etc etc
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I’ve just spent over 30 minutes on
@Netflix
and
@PrimeVideo
realizing that they don’t have any of the
#bollywood
movies I want to see (I’ve seen the rest).
Acquisition departments please talk to me so I can give you the list
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True or false? Did I ever hire a Vedic astrologer to read
@bethejuggernaut
’s birth chart?
There’s only one way to find out — read this wonderful interview by
@SridharPappu
. And thanks to
@laurenmechling
and
@anrao
for helping telling our story.
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@manasparadkar
it's hilarious but i identify as hindu and my parents are quite religious. they WOULD BE HORRIFIED by this
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I don’t think he realizes how much more often he’ll have to tweet just to recognize every single South Asian holiday :) a new standard
To everyone celebrating the Hindu festival of Ganesh Chaturthi in the U.S., India, and around the world, may you overcome all obstacles, be blessed with wisdom, and find a path toward new beginnings.
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Wrote about how we each have our own Indian American stories and how now, more than ever, we seem so proud of our multidimensionality ✨
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definitely a national holiday for me. huge fan of this capricorn...
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Where to begin … 👀👀👀
1) This is not how we build allyship
2) This ignores the diversity of how Indians look
3) This doesn’t account for how the term “Asian” in the U.K. often refers to South Asian (which is another story…)
Wdyt?
thx to Devanshi for sending me this
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For those who need some levity right now, my partner’s latest joke:
Him: what advice would you give an Indian woman hiding money in her clothes?
Me: I don’t know
Him: Better safe than sari!!!
(Please don’t at me for his sense of humor. But also cc’ing pun expert
@HrishiHirway
)
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HIS COMMAND over Hindi and English and just plain communication. He will always be my fave
Shah Rukh Khan just gave a MASTERCLASS in how to do a press conference. This is why he is the KING. He promotes religious harmony, inclusivity, love and happiness. I’m glad I chose my childhood hero well.
#Pathaan
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I’m aiming to read over 50 books this year (and I love fiction). (I also read non fiction but they have to meet a higher bar of not being poorly written/ not just be utilitarian.) Give me your finest recs. Please and thank you 🙏🏾
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My weirdest: my partner asked me to take a meeting with a vc as a favor to them (our round was tech closed, we were oversubscribed); they brought in an Indian analyst and told me I didn’t have what it takes to grow the business. The next day
@nmasc_
‘s article on us came out
My weirdest VC meeting:
1) They brought a portfolio company founder to grill me while they watched silently
2) They left 15 mins early for happy hour
3) Then they ghosted me for 2 months
4) They saw our round close on TechCrunch and asked if there was room left
🧐
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my partner doesn’t love srk movies because I love srk so much and he finds it annoying.
*yet*, today I learned that he gleefully took a selfie with srk when he met him! Figures… srk can charm anyone
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A ~few~ announcements.
For one, we've been super delayed at responding to freelance pitches at
@bethejuggernaut
because, I'm excited to say, we're moving toward a more full-time writer model (!)
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Guys I shot my shot
#IndianMatchmaking
. Panditji must be overwhelmed. Also my Hindi is rusty so please don’t @ me
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Does anyone have any stats on what’s percent of vc funding goes toward South Asian women in the US?
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Folks, my birthday gift to you...have long admired
@HrishiHirway
— behind
#HomeCooking
,
@SongExploder
, and
@WestWingWeekly
. He was gracious enough to spend some time and we chatted with what made him so great at his craft.
For your reading pleasure:
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@JenFriedman
I don’t think this is necessarily true. with solutions like Athena go, eas can unlock huge time value and are reasonably priced. Time is a founders most valuable thing and if they can delegate time all power to them!
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Can I talk about
@iamsrk
all day every day? Yes. Thank you for listening
@bizcasualpod
and
@NoraKAli
🙏🏾
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reached a huge milestone today at
@bethejuggernaut
— so chuffed about it and so excited for the team and our early investors 🚀🚀🚀🚀🚀🚀🚀🚀
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A lot of folks don’t realize how hustler-y and entrepreneurial the kids of folks who lived through partition are. We lost so much, repeatedly, that all we could do was start over and keep persisting.
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For all those who tuned in, here's the open source Google doc with resources.
What the Hell. What the Hell is Happening in India right now? Tomorrow, Saturday 24 April, on
@joinClubhouse
, 9am PT/ 12pm ET/ 930pm IST:
-- what do we know, not know, how know
-- tech, vaccines, supply chains
-- policies, systems
-- ways to support
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consensus decision making for picking movies with your partner should be banned 😭
No one wins and you just end up watching subpar movies. Someone help
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Got into a cab and the driver is Bengali and we are talking about Dhaka and our family stories in Bengali and voting for the new mayor and the 2020 election. Only in New York ...
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I’m sorry it’s 2022. How are we still publishing op-eds like this?
If you can actually prove to me your shoes are cleaner than my floors, you win. But until that time, please take your shoes off
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It's been a crazy couple of days — so many warm wishes coming in because of our
#fundraise
. A thread on some thoughts I've been reflecting on... (1/n)
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you get your birthday off if you work at
@bethejuggernaut
and I am taking full advantage. My schedule tom:
1) 🏃🏽♀️
2) 💆🏽♀️
3) 💇🏽♀️
4) seeing friends
5) 🥘 with my partner
6) reading 📖
7) donating to some public libraries ❤️
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Worlds colliding 🤯
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Inspired by a few convos we've been having for. along time (h/t
@APatelThompson
,
@martajamrr
,
@hollyhliu
,
@KatManalac
,
@lindsayaamos
) — we need more female founders! — I wanted to share my
@ycombinator
application story... a thread (1/x)
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Excited to announce
@sheikhimaan
is joining
@bethejuggernaut
! She is a force. Welcome !
Buds. Super excited to announce that I’m joining
@bethejuggernaut
as Culture Editor 🙌🏾
I’ve been itching to go back to my journalistic roots and do more interesting and ~personally fulfilling~ work. Thrilled to have a chance to help tell some cool stories. Hope y’all like them!
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Ifykyk
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