Shikhar
@shkr_
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4,647
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641
Building @superdm_ · previously early Meesho team
Joined August 2014
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Meesho's
#WorkFromAnywhere
policy in a nutshell :
- Every employee decides whether they want to work from office or home or a hill-station
- A week-long meetup every quarter in Bangalore (our HQ), with travel & accommodation fully funded by the company
(1/2)
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One of my favourite traditions at Meesho is user-calling.
Almost every new joinee is expected to call ~50 users before they start working on any project.
It's crazy how many 'fancy' ideas go to trash within 10 minutes into the call with a Tier-3 user. ⚡️
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When building a 0-1 product, resist the temptation of writing code.
Meesho ran entirely on WhatsApp & Google Sheets for many months before we built the first version of our app.
A short-thread on how we went about it 👇
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App Sizes of Top Indian Startups 🇮🇳
52 MB - BYJU's
41 MB - ShareChat
35 MB - PhonePe
31 MB - Udaan
31 MB - Swiggy
30 MB - Paytm
30 MB - Unacademy
27 MB - Ola
27 MB - CRED
22 MB - Zomato
19 MB - UrbanCompany
17 MB - BigBasket
17 MB - Flipkart
14 MB - PharmEasy
10 MB - Meesho
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In the long run, people who do amazing work often end up with stronger networks than people who do amazing networking.
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Going to IIT, being a CEO, VP, Director, FAANG etc are all different types of status symbols.
Why is all the hate directed towards just IIT? 🤔
Especially when the other symbols are usually less meritocratic (can be earned via privilige, politics, etc)
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Every Indian startup has at least 1 engineer who will launch things faster if you order Kachori.
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Meesho employees can now convert upto 25% of their salary to special ESOPs (called MeESOPs) which vest 100% in 1 year.
Not just this, the company adds a top-up multiplier (upto 1.25X) every time someone does this. So a 10L conversion would actually give you 12.5L of ESOPs.
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Today, Meesho will do more orders than any e-commerce company in India has ever done on a single day. 🔥
These are the 1 am scenes in office.
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A major learning we had while building Meesho was that an ideal design for a Tier-2/3 user looked extremely boring to cool people like us.
The silver lining - it helped us hire designers who cared more about users than pretty portfolios.
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- Mini-Offices to be setup in cities where enough employees want to work from office
- Annual Workations in places like Goa
- Day care facilities for employees with children less than 6 years of age
Come build the future of commerce with us :
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When an athlete practices over the weekend or off hours, they are glorified.
When an employee (willingly) works during off hours, they are lectured on work-life balance.
Great employees are not very different from great athletes.
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👋 LIFE UPDATE
After 5 amazing years at Meesho, I am finally moving on.
Never had I imagined that I would be lucky enough to witness a 5 billion dollar company being built from the ground up.
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The year is 2050. The world has moved to electric. We've made it to Mars. Bitcoin is accepted everywhere.
Ola still asks for location to open the app for Ola Money.
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Glassdoor of Top Indian Startups 👇
Zerodha : 4.4
CRED : 4.4
Groww : 4.4
PhonePe : 4.3
Swiggy : 4.1
Flipkart : 4.1
Razorpay : 4.0
Zomato : 4.0
Unacademy : 3.9
Meesho : 3.8
ShareChat : 3.7
Paytm : 3.7
Dream11 : 3.6
Byju's : 3.4
Ola : 3.1
OYO : 3.1
Navi : 3.0
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When you write code, you fall in love with it.
It gives you a false sense of accomplishment that you are making progress - even if you have 0 users.
Avoid this trap and focus on rapid experimentation to build what users truly want.
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Don't try hard to predict the success of that early-stage startup you want to join. Even the best VCs are wrong majority of the times.
Instead, just pick a great team. A team you won't regret working with even if the startup shuts down.
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Got married earlier this month and did something which seemed crazy to a lot of people.
We held a Charity Chess Match right in the middle of our wedding.
Here's a short thread 👇
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Launching - a crowdsourced tool to mark covid tweets as verified/expired.
A lot of people have been asking Twitter for a verified button - this is our attempt to solve that gap.
A short thread on how it works 👇
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Giving engineers access to business dashboards during joining is one of the best practices we've implemented at Meesho.
Tech productivity & morale jump 10X when engineers have business context.
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After 100+ product launches, I think I've finally found a way to get accurate engineering estimates.
1. Take estimate from the developer (in days)
2. Treat this estimate in Celsius and convert it into Kelvin
There, you have it. 🙃
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An app for founders which automatically reads OTP from messages and shares it with their CA.
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While our ESOP buyback makes the news every year, what doesn't get covered is how most employees choose to HOLD almost all their stocks, sometimes even taking cash-cuts during appraisal to go for more ESOPs.
When so many employees act like owners, magic happens✨
🚨JUST IN: Meesho announces $5.5M ESOP liquidity program for all eligible current and former employees with vested stocks. This is the company’s second such liquidity program in less than a year.
@viditaatrey
@Meesho_Official
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🏆 Life Achievement - Played a game of chess against 2 Grandmasters
@viditchess
&
@anishgiri
(and lasted 30 mins) !
All thanks to
@ChessbaseIndia
for the opportunity ❤️
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As a product manager, using complex business jargons in response to tough questions is the fastest way to lose trust with the team.
Communication needs be so simple that even a newcomer feels involved, not isolated.
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Google showing the baggage belt soon after I landed. 😮
How & since when?
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2022 was good.
✅ Closed a 7-year long negotiation with future father in law
✅ 300-day workout streak
✅ Switched to a clean diet — zero sugar, zero Meghana Biryani
✅ Took parents to their 1st international trip
✅ Started with the nicest folks I know
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Pixel has this incredibly underrated feature where you can swipe down the fingerprint sensor to see notifications.
If the iPhone had this, they would call it Magic Swipe & it would be hailed as the biggest innovation of the decade.
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Completed 4 crazy years at Meesho today.
That is 4 years since I last updated my resume, or looked out for a job.
Time flies when you work on a mission that you care about, with people who are both ambitious & fun. 🙏
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Met a relative in Lucknow who was surprised to find out their maid ordered her Diwali saree *on her own* via Meesho.
Every family I met had a story about that dress/bedsheet/curtain that they bought from Meesho at a reasonable price.
E-Commerce has finally reached here. 🙏
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Lot of leaders who want to appear smart in meetings keep asking for more & more data from their team to take the smallest of decision.
Great leaders, instead focus on building a strong intuition muscle helping them take decisions with lesser data & quickly unblocking the team.
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There is a painful shortage of Product Designers in the market.
Met 3 early-stage founders this week who are all struggling to find a good founding designer. All 3 founders have incredible backgrounds, raised funds from Tier-1 investors and willing to make a generous offer if
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The best hack to build trust with users is to over-communicate.
Since the past 5 years, every month we release a video where our CEO shares company progress with users along with a Q&A.
Even when things are broken, this personal touch gives them the comfort that we care. ❤️
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One of the most underrated PM traits is the willingness to do the unsexy work. Too many people join product only for the fancy decision-making, and later end up being frustrated.
Long-term wins happen by doing the mundane tasks over and over again.
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Most features we built in Meesho in the past few years have followed the same philosophy.
Product Managers would run dozens of experiments with no-code tools, sometimes for months.
@viditaatrey
would make sure that PMs don't get engineering bandwidth unless they did this.
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The litmus test of a great startup culture is the number of entrepreneurs they are able to hire and retain.
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Product Management sometimes is about finding different ways of saying 'No'.
- "We will definitely evaluate this."
- "Will pick it up as soon as we have the bandwidth."
But the most killer one...
- "We will do it in V2".
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Whether engineers and PMs have beer with or without each other reveals a lot about the culture of a company. 🍻
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Our founders used to accept orders on WhatsApp and log them in a Google Sheet. To fulfil every order, they had to go through a courier website and manually process bank transactions.
All this sounds painful - but provided tremendous velocity to experiment & iterate.
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The funny thing is that even before this policy was launched, it was common to find employees taking cash-cuts in appraisals to go for more ESOPs. All we did was make this formal, and make the deal sweeter.
More about it here -
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Some side-benefits of doing this -
- PMs got to speak to users regularly because they were running so many experiments on WhatsApp.
- If something didn't work, it was easy to discard it and move on to the next thing.
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Love the honesty here.
90% of startups are guilty of using AI/ML as a buzzword without any real use-case in their business.
I keep getting asked how we use AI/ML/Blockchain at
@zerodhaonline
, and I keep saying we don't and haven't found any use-case yet. This time I asked our man behind the scene, Dr K, to comment. Couldn't help but share his response😬
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How good or bad is your company's ESOP Policy?
Spoke to some friends from different startups in the past few days and compiled a list of their policies here:
(1/3)
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When trying to hire exceptional talent, look for :
✅ Curiosity over Confidence
✅ Perseverance over Excellence
✅ First Principles over Wisdom
✅ Ambition over Smarts
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If you're getting started in your career - just make sure you never need a follow-up and you'll already be better than most people.
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Perhaps the most important trait for a product manager is adaptability.
You need to know which developer needs Red Bull and which one will ask for Red Label.
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Product Management is 80% high-ownership and 20% all the other things combined.
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Completed 2 crazy years at
@meeshoapp
today!
Glad that I sent this message to
@righthalf
back then. 😀
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Credit where it's due - Modi has pulled off one of the most effective awareness campaigns of our lifetimes. 👏
Getting a billion people to do this is not easy.
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One way to identify a good manager is whether they are (genuinely) curious about your life outside work.
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The path to launching any great product has hundreds of obstacles.
Hire people who, instead of cribbing about these obstacles, will move mountains to overcome them.
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If you don't have product experience but want to get in -
Just build one side project. Speak to users, write code, convince few of them to use your product.
Getting your hands dirty will teach you 10 times more than any online course or certification.
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You know there is something right about a company when people work there long after their ESOPs have vested. ;)
Both
@rajendra3884
&
@Vibin_r
(our first 2 engineers in this photo) complete 6 years with us.
What a milestone! 🍻
6 years ago I joined a scrappy little startup (~6 members) on the Koramangala 80ft road, opp. to Costa Coffee - called
@Meesho_Official
.
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And it's 3 years now!
The days are long but the years are short.
Completed 2 crazy years at
@meeshoapp
today!
Glad that I sent this message to
@righthalf
back then. 😀
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Thanks
@TwitterIndia
for the feature!
Our actual heroes are the 100+ volunteers who have personally verified over 2500 leads, helping 3000+ users in emergency situations.
And because it’s difficult to keep track of what is verified, CovidVerified developed by
@_shikharsaxena
and
@BuliaSidddharth
, is enabling volunteers on-the-ground to verify the availability and fulfilment of requests for essentials
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@shanal_tweets
@mister_whistler
A very simple example is that we put a YouTube video in our onboarding, and ditched a fancy onboarding tour. Our conversion improved 25%.
Later, we made the video 4X longer (contrary to popular belief) because users couldn't understand few things - and saw another 20% jump.
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Lastly, special shoutout to
@HMadan_24
who hired me into Meesho. He took a wild bet on a young college graduate who pretty much knew nothing.
Forever grateful for this as I sign-off. 🙏
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I've never worked in a team that is as motivated and smart as the one at Meesho.
If you are a young graduate stuck in a boring job - the EIR role might be the perfect opportunity for you.
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This event was one of the most memorable experiences for me &
@CharmieKapoor
❤️
Penned down more details in this blog for those interested -
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From shooting crappy mobile videos in our office to our first professional TVC.
This one is special ♥️
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@viditaatrey
&
@barnwalSanjeev
are two of the smartest yet humble founders that you'll ever meet.
They set a very high bar for culture from the time when I was the only PM to now when we have hundreds of folks in product & design.
Working closely with them has been my MBA.
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A question that I get asked pretty often : What’s it like working in Meesho?
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On what's next - I've always wanted to build my own startup in a space which deeply resonates with me.
I'll talk more about it when I have few things figured out, but for now I'll take a couple of weeks off to recharge after this rollercoaster journey.
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For people who wonder how Meesho managed with so few product managers - it is because of engineers like
@pvnptl
🙏
Pavan Patil, SE-IV (Backend), grew up in a small town where the ladies tackled various hardships with their entrepreneurial spirit. And so, he feels a kinship with the women entrepreneurs at Meesho as well and uses his tech skills to help them succeed:
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Meesho has one of the most employee-friendly ESOP policies in the ecosystem.
Forever proud to be part of this team 🎉
Proud moment for Sanjeev and me today, enabling second buyback for our team within 12 months. No better feeling than creating real value for your team members who have been in the trenches with you
Congrats to everyone at
@Meesho_Official
@barnwalSanjeev
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We tried to keep it fun for the non-chess audience as well — the losing team had to dance on a Bhojpuri song right after their loss.
They say results don't matter, but Team Bride's dance was very impressive 😉
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I feel both lucky & proud to have been part of the dream team that Meesho built over the years.
Can confidently say that the people I worked with made me not just a better product manager but also a better human being.
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@ChessbaseIndia
came up with a surprise to make this event even more special.
The player of the match would get a t-shirt signed by the legendary Vishwanathan Anand 🔥
Also, all our players would take home a signed chess board from India No. 2
@viditchess
.
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@Ravisutanjani
@viditaatrey
Just ask them 'what can we do better', and let them speak for as long as they want. (make notes)
Narrowing it down upfront doesn't help in knowing the biggest pain-points. 'Product', 'User Experience', etc are all just means to solve that user-problem.
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@shrutitaneja
@gauravmunjal
started Unacademy as a YouTube channel
@kabeersays
started Dunzo by accepting orders on WhatsApp
Your no-code stack depends on what you're building.
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We decided to carve out some of our wedding budget for HelpChess.
7 people each from Team Groom & Team Bride would compete in what we called 'Open Fire Chess'.
Open Fire Chess is just regular chess with one twist — every time someone kills a piece, we donate Rs 1000.
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@anujrathi
If I took your ref-check from current/past colleagues, what would they say you are amazing at? And what would they say you can improve upon?
Reveals a lot about self-awareness/actuals and often breaks their preparation because they know I'll actually take that ref check.
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@pst_nadar
Most top employees make more money than top athletes.
Finding a team/company which pays you for what you deserve is part of the job.
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If you are a volunteer group - we have a Chrome extension (image below) from where you can mark any tweet on Twitter as verified/expired. We will instantly fetch this tweet and it will start showing up on .
Please DM me if you'd like to contribute.
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Last year, I met Sagar & Amruta — two phenomenal people who've dedicated their lives to chess and run an NGO called HelpChess.
It was heartwarming to hear stories of disabled and less privileged players killing it in chess with support from their NGO.
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This event was a small attempt to remind ourselves and others about the joy of giving.
Our friends and family also added to our donation.
@drdineshias
alone donated 25k, helping us contribute over 2L to HelpChess.
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