Sam Woods
@samuelwoods_
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Grow your business with AI, Agents, Prompts, and Data // AI Entrepreneur, Consultant, Engineer // Sidebar: AI for a New Renaissance, creativity, writing.
AI for Marketing:
Joined May 2022
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The Age of AI is here.
And GPT-4 is dominating.
Check out 23 mind-blowing ways it's being leveraged by people just like you:
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@ammar
This app uses GPT-4 to summarize research papers.
This is a game-changer for researchers who spend time reading every abstract and trying to make sense of every research paper.
ChatGPT for Research
No more sifting through endless research papers to find the answer you need.
Just ask any question and Consensus AI will deliver a GPT-4-powered summary of the top 5-10 papers.
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With no programming background,
@ammar
created a (complex) video game from scratch.
So, you think GPT-4 can't make a complex game... think again!
Here's how I used GPT-4,
@Replit
, MidJourney, and Claude to assemble an AI team and create a 3D space runner from scratch with ZERO knowledge of Javascript or game programming.
Follow along for a saga! 🧵
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Imagine Grammarly on GPT-4.
Your articles are going to get a lot better, even if you write them yourself.
Merlin is the first text editor that can actually edit your text 🧙♂️
Think Grammarly, but supercharged with LLMs 🔋
It uses GPT-4 to:
- understand your writing
- ask clarifying questions
- propose improvements
- use those improvements to magically fix your essay
Here's a demo:
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@ammar
Write code from your watch
I hooked up an iOS shortcut to GPT-4 and GitHub.
Here’s how it works:
- identifies the repo
- identifies the target files
- writes the code for me
- creates a branch
- commits changes
Now I can code right on my Apple Watch with nothing but my voice!
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ChatGPT and Midjourney are just the tip of the AI iceberg.
But there are so many more apps and tools you’re probably missing.
Here are the 12 AI tools to keep on your radar:
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@ammar
Genmo Chat can help you create and edit images and videos.
It is an attempt to make humans, and AI collaborate.
Announcing Genmo Chat, a creative copilot that uses GPT-4 and a large suite of generative AI tools to create and then edit any video or image you ask for.
💬 "Help me direct a short movie Snack to the Future"
➡️ 📽️ creates a fully edited 30 second trailer
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ChatGPT is the best way to create unique content—for anything.
Here are 20 mind-blowing things you can do with it.
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The ONE critical skill you should cultivate in the Age of AI:
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@ammar
A site that will code any arcade game and allow you to play instantly
Last night I made a website that uses GPT-4 to code any arcade game you can think of and let you play it instantly.
Here's a demo of The Infinite Arcade.
If people like it, I'll publish the site later today or tomorrow!
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Build a fully-functional iOS from scratch.
I asked GPT-4 to build me a complete app from scratch - and now it's on the store. Link in 👇
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@ammar
Interact with large PDF documents
GPT-4 Tutorial: How to 'Chat' With Large PDF Documents Using
@LangChainAI
and
@pinecone
This is the follow up guide to the demo video of 'chatting' with a 56-page legal PDF document about the famous supreme court case: Morse v. Frederick
Links below...
#gpt4
#law
#business
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Prompts for ChatGPT are both
Worthless
and
Valuable
at the same time
Here's the secret:
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Favorite thing I read lately:
"My circle got smaller.
My vision got bigger.
Everybody's a gangster until it's time to pull triggers."
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*** AI WORKFLOWS & PROMPTS OFFICE HOUR ***
This is like a primer on AI workflows, prompts, and more.
Workflows with Zapier or Make, turn inputs into docs filled with copy.
(if you want more of these, sign up for my newsletter)
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It’s the PLOT TWIST of the century
Perhaps of the millennium:
* AI is forcing us to be more human *
Sense of Taste
Discernment
Judgment
Perspective
Wisdom
These are now the qualities that must inform your:
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If you were offered $5m right now to walk away from your job or business
No strings attached
Would you do it?
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AI is quickly becoming an essential technology for online businesses.
There are so many AI tools out there to help you with pretty much anything.
Here's a list of 60 AI tools to supercharge anything you do:
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Your skillset is worthless if you don't understand how humans benefit from it.
Study:
- Psychology
- Copywriting
- Art & beauty
- Human behavior
- Economics
- Philosophy & metaphysics
All of these interconnected.
Start with one.
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Your skillset is worthless if you don't understand how humans benefit from it.
Study:
- Psychology
- Copywriting
- Art & beauty
- Human behavior
- Economics
- Philosophy & metaphysics
All of these interconnected.
Start with one.
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Dear Creative Entrepreneur,
How to keep your cool in the Age of AI.
The speed of change is frantic.
You can feel your heart pounding against your chest.
If you don’t keep up, you'll not make it, right?
Wrong.
Here’s the only thing you need—and it’s good news:
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Even if the AI world moves at a 1,000mph speed...
You don't need to follow every single twist and turn.
Focus on the big things, like this 10 point summary on GPT-4 and plugins:
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10 quick tips on writing and thinking with ChatGPT (and GPT-4):
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AI can either dehumanize us
Or make us more human
If you ignore the hype around chatGPT and everything else for a minute
Here’s what’s really going on:
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In the Age of AI...
The bot that is most embedded in your life, wins
No wonder Google, Microsoft, Stability AI, Amazon, OpenAI, and everyone else are racing to put AI everywhere and in everything
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Quick ways AI can 10x your content marketing
Without getting garbage output from any tool:
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Do you know the ONE word
That will make or break you
In the Age of AI?
Here it is:
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If you want learn how to influence and persuade people...
Do NOT read 'Influence'.
Instead, read Robert Cialdini's other book, 'Pre-suasion'.
It's better.
And the tactics are more effective.
Here are 15 key takeaways you can use immediately to be more persuasive.
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If you're struggling to get amazing output from chatGPT...
Here's what you should do:
(plus, in a few tweets, I'll share a resource with 100+ prompts)
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@ammar
The first game built with GPT-4 is now live on the App Store.
Interesting days ahead!
The first GPT-4-built iOS game is now available in the App Store!
Zero experience building anything with Swift. All code generated with GPT-4. ✨
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"Perspective is worth 50 points of IQ." (Alan Kay)
Perspective is critical in the next decade.
AI makes it easier and easier to mass-produce creative content.
The only way to "win" is by cultivating a perspective
Do it before it's too late.
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Strategic thinking is how you develop the tools you will use tactically.
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You can transform your entire marketing strategy with AI.
It can create an insatiable curiosity for your brand and make your operations better.
How?
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Claude 2 is the latest “GPT-4 Killer”
Or is it?
Let’s look past the hype and see if it’s better for marketers (or not)
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"They fired me because of ChatGPT"
When a good friend of mine got sacked by his client on the spot
Here's why the client came crawling back:
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AI writing tools can be like a friend who gives you an endless supply of ideas.
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Quick 6-point summary of AI marketing news you should care about in the past 30 days:
(Is this the year when SEO finally dies?)
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12 AI tools that can help you complete hours of work in minutes.
Got a couple of minutes?
Take a look:
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7 persuasion tactics for doubling (or tripling) conversions.
Need to boost conversions quickly?
This is better than a $1,000 course.
(You'll love 'Phantom Patterns')
Use these on ads, emails, landing pages, or sales pages.
Let's go:
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There are 31,700,000 small businesses in the US.
Can you find 3 every month to pay you $5,000 for a marketing service?
That's a $180,000/yr agency.
Three clients/month out of 37 million is not a lot.
A $5,000 service is not expensive.
And $180k per year to start is not bad.
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How to solve 95% of all onilne business problems
(a lot simpler than you think)
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If no one is buying what you're selling...
Your offer is missing one (or more) of these 5 components:
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Quick primer on:
How to boost your creativity with AI.
AI-powered creativity came fast and furious.
GPT-3 and DALL-E are two OpenAI models driving AI expansion in the creative space.
There are more tools are popping up every day.
But the question is:
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People use ChatGPT to write funny jokes and recipes.
But why not use it for going from $50k per month to $500k?
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What will the next 6 months of marketing be like?
Here's what I see coming, thanks to AI:
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My agency racked up $28M in sales
Over ~10 years
With just ONE primary way of getting new clients
(Plus, I’m sharing one email template that made it all happen)
Here's how:
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95% of business problems can be solved with either:
- Better customer acquisition.
Or…
- Better monetization.
Most get stuck on acquisition. And never figure out monetization.
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Generative AI is going to end mediocrity, not creativity.
Reward for excellence is going to be 10X.
And it will be hard to get paid with mediocre output.
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Stop wasting your money on silly prompt collections.
You've seen them. For a few bucks, you get thousands.
But no one tells you:
You're outsourcing your critical thinking by copy-pasting crappy prompts.
That's a great way to make yourself obsolete in the Age of AI.
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If your marketing is struggling with conversions lately...
There's probably one thing in your way:
"Psychological Reactance"
Let me explain...
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ChatGPT is breaking some minds
And giving other minds a breakthrough
Your choice
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There’s a new content engine in town.
When Nvidia launched the most powerful processor in the world with a hefty $40,000 price tag, the world...wasn't ready.
Stocks fell, sales plummeted, and the ridicule?
Brutal.
But now?
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3 common mistakes copywriters make
And it wrecks their skill development
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Why you need Discernment in the Age of AI:
Knowledge is data, facts, feedback, and observations
But...
Discernment is knowing what to do with it all.
Discernment is understanding what you do not know—and still know how to act.
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AI is the great equalizer in business
There's only one way to gain an unfair advantage:
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Lots of people talking about AI and "discernment" at this point.
Most of them still get it wrong.
I've been tryna tell ya for a couple years now about true discernment in the Age of AI:
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AI is testing into the top 1% of creativity amongst humans.
You will no longer have that advantage over AI-generated content as you did in the past.
Now what?
This:
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When I client asked:
"How do we publish 1,000 articles with AI??"
I spit out my bulletproof coffee
Sat them down
And told them:
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AI is a powerful research tool.
You don't necessarily start with chatGPT or GPT-3.
Instead, here's a quick process (and what tools to use), so you can discover secrets, ideas, and hidden gems...
And research anything in minutes (not days)...
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"I'm firing my team because of AI..."
Slow down, Steve.
Instead of cracking the whip with AI...
Try this:
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What happens when AI is added into
Everything
Everywhere
by Everyone
All at once?
Here's what to expect and how to prepare
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6 ways to juice up your Value Proposition
And make your stuff irresistible...
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GPT-3 (and chatGPT) can refine your thinking, like a good sparring partner.
If you get crappy output, it's because you're using crappy prompts.
That's a sign of crappy, lazy thinking.
Refine, revise, try again.
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Some day, possibly very soon, you're going to start seeing marketing firms bragging that their campaigns are 100% human-generated, like organic farmers or artisans.
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From farmer to factory worker,
From factory worker to knowledge worker,
And now in the Age of AI,
We're making another leap:
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As AI takes over routine work...
Here's a new job for you:
Strategic Dreamer
Let me explain:
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AI is transforming how we think and operate.
And while it can augment our cognitive abilities in various ways...
It can also create a cognitive bias by reinforcing our existing beliefs and ways of thinking.
Which could impact our creativity and problem-solving abilities.
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How to prevent "Psychological Reactance"
When prospects feel they're being manipulated...
They push back and don't buy.
If they feel you're trying to persuade or manipulate them...
They will resist in an attempt to defend their autonomy.
Here's how that works and what to do:
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We're now entering Stage 2 of progress in the Age of AI.
Stage 1 was like a "proof of concept", showing us what's possible.
Stage 2?
All bets are off:
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Just as search gave rise to SEO, Generative AI for search will give rise to…
AI Optimization (AIO)?
Generative AI Optimization (GAIO)?
Here's what's going on:
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Amateru marketers and copywriters love to say "iT's AlL aBoUt ThE hEaDLiNeEeEeeEe..."
But here's what pros do:
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I’ve said it for years now, and I’m going to repeat myself again here.
Prompts and tools are shiny, I get it. They can be incredibly helpful.
But...
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Here's what AI pro's know that you don't
About making AI and ML perform what's best described as 'miracles'
Don't sleep on this:
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AI will not do your job for you.
AI is an assistant, not a replacement.
AI will not be creative for you.
AI will not think or write for you.
AI is a collaborator.
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If you want to sell anything online
There are 4 categories of emotions you can tap into
And boost sales pretty quickly
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12-Step Message Optimization
How to optimize any short-form message:
- Ads
- Emails
- Social media
Run through this checklist any time you need to maximize persuasion and effectiveness.
Takes 5 minutes or less.
Let's go:
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The BEST use of AI is not to expect these bots to do everything flawlessly (right now).
Instead, use them like this:
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Generative AI is like a very smart box of crayons.
Weird, right?
Let me explain:
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Social media optimizes for psychopaths.
AI will either give those psychopaths infinite power...
Or equip you with the ONE thing that neutralizes them:
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AI for copywriting
and thinking
and creativity
and regular ol' writing
is here
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In the Age of AI, you don't win by producing more of anything
But it's not about quality over quantity either
Because AI can mass produce quality, better than humans
Instead, you need to upgrade your mind like this:
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Got 20 minutes free today?
Optimize your sales page.
And never go a day without a sale.
These 4 simple tactics will increase your conversion rate in 20 minutes or less.
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Contrary to what people will tell you...
Do NOT specialize if you want to win in the Age of AI
Robots can specialize much better, much faster than you can
You should focus on this instead:
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After 10 years and over $28M in sales...
I can say persuasion is the most important skillset you can have.
Understanding a vital few persuasion tactics will give you an edge.
Here are 9 persuasion hacks you can use immediately:
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@ammar
Open-source browser automation with GPT-4
TaxyAI: Open-source browser automation with GPT-4
Link:
Comments:
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Lights, camera—AI!
AI for video is getting so good
Use cases for marketing: VSL, ads, demo, product “trailers”, and more
Get inspired! Here are 20 examples created 100% by AI:
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GPT-4 can turn Charles Dickens into a rap
Or listicle
Or interview
Or anything you want
The only limitation now is imagination:
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