David Bradley
@realDHB
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2023-24 Media Exposure Value (ACC Football RS). 1. FSU: $381.6M.2. Louisville: $165.7M.3. Clemson: $154.8M.4. Miami: $136.2M.5. Duke: $109.3M . (TV/Social via Nielsen).
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JT for All-NBA 1st Team @jaytatum0 . 26.9 PTS (Career high) .8.0 REB (Career high) .4.4 AST (Career high).
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Guys like Kyrie, KD and LeBron are smart to aggressively seek the best opportunities for their own careers. Itโs a business. Careers are short. Loyalty is fleeting these days. 5 months ago the Clips wanted BG for life.
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ACC Top 7 โ Brand Value Generated by TV/Social Media - Last 2 Years (FB/MBB combined). UNC: $582.9M. Clemson: $432.6M . Duke: $427.4M. Miami: $381.6M. FSU: $347.2M . Pitt: $181.9M . NC State: $145.4M . (ACC totals: ๐ $1.4B, ๐ $1.2B).
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Find a coach who will jump into the fray to defend you in a court storm with wild college kids ๐
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Duke defeated a 4-2 ACC team by 21 points, didnโt let them into the red zone the whole gameโฆ while needing only 4 completed passesโฆ in a debut game for the backup QB. ๐
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My class at Duke didnโt see a @DukeFOOTBALL win until junior year. ECU in the rain. Tore goal posts down. Won one ACC home game in 4 years. There are Duke freshmen in this video attending their first game. Great football, much-improved stadium, strong investment in a growing
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The other side of Zion that makes him special. Treats everyone well and shows appreciation. Coaches, staff, managers. EX. Walked the entire 2 big rooms at Selection Show to say hello to everyone and greet them by name with a smile.
Zion Williamson gives the due recognition to #Dukeโs Nick Potter, making sure the man who helped him heal and play in the #ACCTourney is in front of cameras. โThis is the guy right here โ REHAB KING.โ
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S/O to the 2022-23 squad! These guys never quit. Stayed together, played together. Canโt recall a team that improved more during a season. ACC champs, unbeaten at home. Gave us great memories along the way! . ๐๐๐
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Updated the social scoreboard. Slide like this isnโt possible without . ๐ A1 creative team members .๐ Elite players.๐ Amazing fans.๐ Green light from Coach K
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Dukeโs combined viewership through 2 NCAAT games (12.32M) exceeds every bowl game this season outside the CFP. Duke/JMU drew 7.8M viewers - exceeding every bowl game this season outside the CFP, Orange & Cotton. The 2023 NBA Playoffs averaged 5.47M viewers/game โ the most.
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So much love for Amile Jefferson & Matt Jones. Winners. Fighters. All in. Warriors. Amazing teammates & friends. Champions. All love. ๐๐
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Love to see this. @Pp_doesit all ears getting advice from @jaytatum0. And JT going out of his way on his day off between two games to watch Duke live and stick around after.
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Total click bait by the AP. Impacts headlines all over the country. Flip was hard-doubled the whole game. Had 12 boards. 4 assists. 2 steals. 3 blocks. Drew 5 fouls. Only 1 TO. Impacted winning.
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Having passionate fans is great, but the emotional hot takes and over-analyzing around games can be toxic. 1. Itโs a 40-minute game played by college kidsโฆ who on both sides may or may not be playing through injury, feel pressure, have life stuff. Some may be in on-court.
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When a missed FT is the play of the year โฌ๏ธ. 1. This took insane skill, poise & guts to pull off. 2. @Tre3Jones mentioned 5x to media that @JonScheyer had worked with him on the shift right/angling the miss. To share the credit in that moment is special.
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Most IG followers in college hoops . 1. Duke MBB: 1.4M . 2. UNC MBB: 551K. 3. Kentucky MBB: 529K. 4. Kansas MBB: 297K. 5. UConn WBB: 275K
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When schools were cutting sports, Duke added @DukeSOFTBALL to create more opportunity for female athletes. 4 years later, theyโre Top 15 and can beat anyone. Love to see it.
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Wrote this up in 2015 and tracked down around 60 players since. BIG work @NolanBurg ๐ฅ๐ป๐ช๐ณ๐ฅ๐.
๐ฅ Once a Blue Devil, always a Blue Devil. ๐ต๐ฟ๐ฟ๐๐. #TheBrotherhood.#SI6HTS.#HereComesDuke
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Flip embraced Duke from Day 1, locking in as the 1st commit of the @JonScheyer era and wearing 30. He showed up to win and grow every day, turning himself into one of the most skilled big men in the country. Bright future ahead. S/O Flip. ๐.
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Coach Dawkins is an absolute legend in every sense of the word.
โWe end in tears. thatโs because weโve invested so much in each other. I love you guys. Itโs been amazing coaching this group.โ -@Coach_Dawkins
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Much respect to the 2020-21 Duke Basketball team. This was never what they signed up for, but they kept showing up and competing. They never gave in or complained. An awesome group to work with. Bright futures all around, better days ahead. ๐๐.
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Most 1st-Round Picks in ACC History.Duke: 55.UNC: 53. 10 Years Ago.UNC: 44.Duke: 33
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Zion handled this well. Disappointing to see grown men paid 7-8 figures use a big platform to body shame, exaggerate and mock another human being. Went miles past respectful criticism and was timed after worst loss of season. Same people were more quiet after Zion dropped 36 on.
"If it comes from a great place [where] they just wanna see me do better, thank you. If it comes from anywhere else, everyone is entitled to their opinion. Can't control that". -- Zion Williamson on Shaq and Charles Barkley's recent comments on his shape
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ACC Leaders in Media Exposure Value (Last 3 Years). 1. Duke menโs ๐ ($995.0M). 2. UNC menโs ๐ ($892.5M). 3. FSU ๐ ($795.2M). 4. Clemson ๐ ($677.1M). (via Nielsen).
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When social/media requests were all about Zion - he politely declined. Z choose RTโs. They add value to others. Not him. Rarely posted about himself. A+ teammate. By focusing on others at a time when social drives teens inward - he ran his own race & won BIG by being himself.
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Always the best vibes with Z. Grateful he chose Duke and always makes time for DBP. ๐
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Much respect to the squad. These dudes are an absolute joy to watch and work with. Weโre riding an incredible ๐.
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First-Team All-NIL Perfect Timing. @Sean13Stewart drops a @Lysol collab then 10 hours later goes hard in a hostile environment while tightly guarding an incredible big man and others who were sweating profusely
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Havenโt seen a more impressive freshman season at Duke. From start to finish, Jared did it his way. Fiercely competitive, authentic, passionate, and full of self-confidenceโฆ earned through relentless work in the gym. Jaredโs energy lifted up the program and inspired so many.
Duke fans I can truly say this was the best year of my life, I canโt stress that enough. I loved everything about this school. Thank you for welcoming me with open arms and supporting me through everything this year. I know the TikToks and nail painting is different and hard to.
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Been nothing but dubs with @NdotSmitty! Lot of great memories and always good vibes. The Peopleโs Champ has left a mark all his own on Duke Basketball and Durham.
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Media Exposure Value Since 2021-22 .(Menโs College Hoops). 1. Duke ($707.7M).2. Kansas ($698.1M).3. UNC ($695.0M).4. Michigan State ($545.6M). *If you combine Duke men's basketball & football -- Duke now ranks 19th nationally at $860.5M in this time period.
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If I am a sport agency, I am hiring or aligning with a team of young content creators RN. If I am a well-established pro athlete, I am hiring one if needed. Investment will pay off quick. So much young talent out there to do the work at a high level. Everyone wins.
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Most ACC Alums on NBA Training Camp Rosters 23-24. Duke- 28.UVA- 10.UNC- 8.FSU- 8.Louisville- 5.
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IG Follower Gains . Zion Williamson.12 Months at Duke: 1.8M.12 Months in NBA: 1.6M. RJ Barrett.12 Months at Duke: 690K.12 Months in NBA: 500K. Cam Reddish.12 Months at Duke: 300K.12 Months in NBA: 130K. ๐๐ก๐.
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S/O to all the talented creators in college hoops. The original content produced this year has brought tremendous value to the teams, athletes and the sport itself. Itโs disappointing teams/athletes arenโt able to use video highlights from games on social during the Big Dance.
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Duke/UNC in Cameron 2023: 2.86M viewers. Game 1 Stanley Cup: 2.8M viewers.
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Still havenโt seen a tougher starting 5 in college hoops ๐
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Got asked by some elite co-workers to take the absolute ๐ into the swag vault today ๐๐๐๐๐ @laettnerbball
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Great to see Dukeโs all-time 3pt FG% leader back in Cameron with the best shooters from the Jazz and Pistons.
#TheBrotherhood . ๐ธ After a workout in Cameron. ๐ @LukeKennard5 .๐ @GraysonJAllen .๐ @marshallplumlee
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All the young hoopers should pay attention to @sdotcurry. Humble & hard-working w/ unwavering self-belief. Embraces any role. Winner. Lightly recruited โ> Duke grad via Liberty . Undrafted โ> 11 years in NBA via G League . What he lacks in prototypical NBA size he more than
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Duke Menโs Basketball generated $368M in TV brand value over the past 2 seasons . ๐ต Tops in college basketball . ๐ต 10th in college sports.
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Toughest ticket in Wade Stadium since the โ42 Rose Bowl and amazing energy all day. @DukeFOOTBALL is here to stay.
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Smart, empathetic, fiercely competitive, genuine, poised, energetic, curious. Always finds a way to win. Itโs a new era in college hoops and @JonScheyer will crush it. ๐
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To the people who drop hate in social media comments: college basketball is played by real human beings, a year into a pandemic with no fans. Some players are not able to see family for months. They all want to succeed and win. Opt out of hate. Get a dog. Find a new passion. Etc.
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The elite ones seem to always find a path to the greatest pro sports region in America . S/O @AmileJefferson! Big moves by the Celtics
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P5 crushed college. ๐
ฟ๏ธ 1st pick. ๐
ฟ๏ธ All-American. ๐
ฟ๏ธ Pro-level teammates. ๐
ฟ๏ธ Won NIL game. ๐
ฟ๏ธ +208K IG follows (tops in college hoops, 274%+). ๐
ฟ๏ธ Played in 3 of top 6 most-viewed NCAAT games, top 3 most-viewed on ESPN. ๐
ฟ๏ธ Avg. 3M viewers for natโl TV games (tops in college hoops).
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ACC lottery picks - last 10 years. Duke: 13.Rest of ACC combined: 11
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My mom took the most-liked in-game photo on any college basketball Instagram account this season. Best mom & grandma in the game also. โค๏ธ๐
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Out here with @NolanBurg interviewing the Jones Fam and weโre both low-key trying to get some parenting tips from @Debbieddjones too! A legendary mom. ๐๐
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Real news: Baynes was undrafted. Played overseas on 4 teams. Made the league by grinding. Now he is a key piece on a Celtics team up 3-0 in the 2nd round without Irving and Hayward.
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โBut what will happen when Zion and those guys leave?โ. ๐ง February 2020 on Instagram ๐
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J-Robโs one of the most consistent people Iโve encountered, and heโs only 23. First to everything. Leads quietly by example. No surprise to see him succeed on court. Smart, skilled, long, athletic, tough, all about the team. Love to see it.
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Social Media Value for Duke by Platform (2022-23 season). TikTok: $14.92M.YouTube: $10.60M.Instagram: $8.34M.Facebook: $8.07M.Twitter: $4.80M
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JJ Redick podcast asks Andre Iguodala if he thinks he should be in the HOF:. โI donโt think so. I donโt really care. I donโt know where my trophies are. I really enjoy playing basketball to win. Whatever it takes.โ.
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Wake is a great team. Well-coached. Sallis is a monster. They play an unconventional style which Duke had one day to prep forโฆ. Last night was their lowest 1H FG% and 2nd-lowest PPP output of season. Duke never trailed. Huge win. S/O to the squad for continuing to grind and.
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The biggest legends in sports, entertainment, and politics come out to see Duke University play basketball. ๐๐ป๐ต๐
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JJ is the best thing to happen to the sports debate show circuit in awhile. Articulate and measured with the credibility to back up everything he says. @jj_redick.
.@jj_redick says LeBron and KD are under NO pressure to win another title. "Both of these guys' legacies are secured!"
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One of the most amazing stats in college sports history. Duke Lax: 3 nat'l titles, 8 FF in 9 years since the Nifong travesty #FantasticLies.
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Q had a 5 AM flight out for a community event and still was willing to lock in for a podcast recording after dinner ending around midnight ๐๐ @QCook323 . @NolanBurg @ryanyoung2323 @nacolosimo2
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Our guy @JayByrdFilms crushed another one. Special S/O @Duke_GAMEDAY for the big assist. Team effort on this one.
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Update to the Duke Football 20-year update ๐. *2002: Frat bros rush to Wade, tearing down goal posts after a win over ECU in the rain. First program win in 3 seasons. *2023: SEC program commits about $110M to hire the Duke head coach. What changed in this period: Duke got a.
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Most TikTok Followers in College Sports. @DukeMBB: 734K*.Clemson FB: 727K. *Added more followers than 88% of all US pro teams this season. *More followers than all other power conference schools combined in menโs college hoops. *Monster work by Jack Feldstein & Charlotte Cohen ๐.
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The elite brands and organizations-. 1. Invest in / value social media. 2. Prioritize community building, evoking emotion and growing customer/fan affinity on social . 3. Empower people who understand social to run social and help lead the org/brand. Simple but true.
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S/O @dariq_whitehead! Team player with big upside. Elite hooper. Always looked out for the DBP creative team. Bright future! ๐๐
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Special S/O @Stephen0choa. stepped up big for the DBP squad in the most challenging year. Always upbeat. Always thinking creatively to keep us moving forward. Always looking out for our guys. Crushed it on the road. Team player. Adds big value to the Duke Basketball program. ๐.
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Scott Walker set the bar extremely high in the Coach K final season tribute/gift game ๐ฅ .
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Best shooter + A1 culture addition. Top 10 pick.
Jared McCain might very well be the best shooter in this draft class. Saw him reel off a ton of 3s with his lightning-quick release at a workout in Chicago.
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Zion for President 2044 ๐บ๐ธ.
.@Zionwilliamson pledges to cover salaries for workers at the Smoothie King Center in New Orleans for the next 30 days.
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Great win to finish the regular season for @DukeFOOTBALL. Lot of tough breaks this season but these guys stayed the course start to finish. -#2 defense in ACC.-3rd-fewest sacks allowed in ACC.-1 of 3 ACC teams with 0 TO in red zone. ๐๐๐๐๐
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In the NIL era, Duke Menโs Basketball/Football haveย combined to generate $806.5M in mediaย exposure value (since 2021-22). -20th nationally.-2nd among current ACC schools.-5th among current Big 12 schools.-7th among current Big 10 schools.-7th among current SEC schools.
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S/O to the Peopleโs Champ! Saw this day coming over 10 years ago tbh. Game-changer for Duke Basketball and Durham.
OFFICIAL: The Peopleโs Champ @NdotSmitty is our new assistant coachโผ๏ธโผ๏ธ. #๐๐ฅ๐ข๐
๐ฏ๐ฌ๐ฑ๐ฅ๐ข๐ฏ๐ฅ๐ฌ๐ฌ๐ก
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A COVID PSA . 1. You can be extremely careful and still test positive, especially through indoor exposure. 2. Vaccine doesnโt prevent COVID. You can still test positive and have symptoms. UK variant is surging. 3. We > me. Hits different when you test positive and see impact.
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The March collab we needed ๐ชณโ ๏ธ๐.
The only "roaches" you want thriving this March belong on the court. not .the crib! Shout out to @Raid for the assist. #RaidPartner
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