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Piers Fawkes Profile
Piers Fawkes

@piers_fawkes

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Following
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Statuses
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Founder of biz intelligence firm @PSFK, co-founder of #mediatech firm @Wallkit, founder of Retail Innovation Week, founder of Papa Tees. Maybe I need to focus.

New York City
Joined November 2010
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@piers_fawkes
Piers Fawkes
6 months
yeah but... those perfect people, the high def faces and the gimp hands makes it easy for me to think 'oh that's ai' - and probably a lot of people do that now. So, as a consumer, I don't want to be those people in the ad because I know they aren't real. So it's not aspirational. It's just design. The question I have is - why are you trying to create something that should strand out using the word's cliche machine.
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@piers_fawkes
Piers Fawkes
7 months
@Saboo_Shubham_ I can't replicate this using an upcoming event. The system doesn't seem to know how to create an interactive board. What am I missing?
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@piers_fawkes
Piers Fawkes
11 months
The @PSFK Weekly newsletter is out.
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@piers_fawkes
Piers Fawkes
1 year
Video Webinar: How I Built With #AI in 2023
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@piers_fawkes
Piers Fawkes
1 year
Latest @PSFK Weekly newsletter out now.
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@piers_fawkes
Piers Fawkes
1 year
Podcast link:
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@piers_fawkes
Piers Fawkes
1 year
: -dynamic-pricing-scheme Stonegate Group, owner of 800 pubs, plans to charge customers 20p more for a pint during peak times to help cover costs. The "dynamic pricing" system targets busy pubs such as Slug & Lettuce and Yates's.
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@piers_fawkes
Piers Fawkes
1 year
: The internet is becoming a girl's world, whether you like it or not. From NPC influencers to "girl dinners" to angels and bimbos, explore how the internet is dominated by gendered language and stereotypes.
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@piers_fawkes
Piers Fawkes
2 years
I was told by an industry recruiter recently that less than 15% of fashion industry graduates ever get to work in fashion - but universities are still pumping out - and charging for - fashion courses. (I think the figures are worse…
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@piers_fawkes
Piers Fawkes
2 years
Why are we so intent on killing the creative team with AI when it seems to me that this special human element is the last thing we should try to replace? Over coffee yesterday, a friend told me about a project where they were trying to get AI to auto-du…
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@piers_fawkes
Piers Fawkes
2 years
Super arresting and engaging. Even if they had to use the old-fashioned, real human JLO to make this... :)
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@piers_fawkes
Piers Fawkes
2 years
There's a lot of excitement when it comes to how #ai might help reframe #sustainability. We asked TREND GOD to generate a report on the topic with a scenario on how a company like Diageo might embrace the technology for their sustainable efforts,
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@piers_fawkes
Piers Fawkes
2 years
A look back at the last month's worth of TREND GOD reports reveals useful insights into where the F&B sector is going...
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@piers_fawkes
Piers Fawkes
2 years
A scan of the reports TG generated in June for the #automotiveindustry highlights the topic areas that the sector seems focused on right now.
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@piers_fawkes
Piers Fawkes
2 years
A scan of the reports TG generated in June for the #fashion sector highlights the topic areas that the industry seems focused on right now.
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@piers_fawkes
Piers Fawkes
2 years
we don’t see the no-show-fee charge in NYC yet but in London it appears all the rage with restaurants. is it fair on diners? or should the restaurants find better ways to fill last minute seats?
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@piers_fawkes
Piers Fawkes
2 years
What were the themes that ran across June's TREND GOD reports? Maybe they give some bigger insights into the macro drivers across the market. Themes that ra across the reports include the transformative power of digital technologies, the continued and g…
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@piers_fawkes
Piers Fawkes
2 years
Could the automotive industry be distrusted by drop shipping? We’ve been writing about these mini cars and mini vans in The Prompt newsletter over the last coupla months. Mainly the articles seem to be connected with farmers importing from Asia super chea…
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@piers_fawkes
Piers Fawkes
2 years
Client win news! Welcome COOL HUNTING to the Wallkit family!! We're super excited to have this #wordpress vip publisher install our Wallkit Paywall & Subscriptions SaaS Suite. Let's see where we can take your subs and monetization next!! (Thx to…
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