Naandi Foundation
@naandi_india
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With an aim to make poverty history, Naandi is working to provide the Girls, Youth and the Farmers of India with instruments to create a better tomorrow.
India
Joined July 2011
Sheetal, a @NanhiKali from Varanasi returned to her village today after a successful stint at this year's #ToofaanGames. She proudly presented her medals and her "all-rounder" trophy to her grandfather, who always supports her sports activities. Such a heartwarming picture ❤️
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When both his parents passed away due to TB, Govind at the tender age of 11 was forced to work at a food cart to feed his siblings. Fortunately a child welfare org took him in & later enrolled him in school and later into our Chandigarh Pride School.
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Its that time of the year again! .We have started distributing saplings of 27 different fruit, forest & shade varieties to our farmers in Araku from today, as part of this year’s Mahindra Haryali & Livelihoods project’s planting drive. #BFFsWithNature .@MahindraRise @livelih00ds
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Every time we meet a farmer, they'll almost always ask, "have you eaten food?". This spirit of sharing & caring has defined our work with farmer communities across India. On #WorldFoodDay, we at Naandi, pledge to rededicate ourselves to the service of small & marginal farmers 🙏
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Offering our thanks to @ncbn for his acknowledgement of the positive transformations brought about by the Arakunomics model and @arakucoffeein. We are grateful for his unwavering support since the beginning of our 25 year journey! 🙏.
Another café in Paris - that's great news! Delighted that the Araku coffee continues to brew the global recognition it deserves. @naandi_india's Arakunomics and the Girijan Cooperative Corporation turned a vision into a reality, transforming the lives of our tribal sisters and.
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Mohan from Ahmednagar district of Maharashtra greased machine parts for a living, before Pride School helped him realise his true potential. He not only landed a job, but also earned the title of All India Best Sales Person at Eureka Forbes 🙌@MahindraRise #MondayMotivation
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Catch our CEO @manoj_naandi reveal the inspiring story of @arakucoffeein tonight at 9:30 pm on @StarPlus, @StarWorldIndia, @NatGeoIndia & @hotstartweets. Watch #TEDTalksIndiaNayiBaat to find out what happened when Sundaramma, a woman farmer from Araku met @iamsrk. @TEDTalks
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Trained in Retail Sales, 3 months in he was placed at a Lifestyle Store, a renowned apparel & accessories brand. He is now saving up to rent a house for himself so that he can get his siblings to move out of the orphanage and come live with him.
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Together with @MahindraRise we have planted a total of 8.85 million saplings in the Araku region, with a survival rate of over 80%. This initiative has impacted 100,000 tribal lives in about 550 villages across 7 mandals. This #WorldEarthDay we pledge to keep doing more. 🌳.
Launched in 2007, Project Hariyali reaffirms our commitment to mother Earth. With over 19 million trees planted across India, we aim to arrest the rising ecological imbalance by rejuvenating the green cover. #WorldEarthDay #RiseForGood
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Experiencing the joy of winning and achievement is so critical for our @NanhiKali to grow into confident young women. Grateful to be on this journey with them - there's nothing like seeing our girls grow. Picture - Winning moments from @NanhiKali Football Tournament in Bharuch.
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On #NationalGirlChildDay let us celebrate the spirit of our girls and promise to give them a future where they are able to fearlessly chase all their dreams. The #ToofaanGames Finals being held in Hyderabad today are proof that with a little support, these girls are unstoppable!
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Farmers Co-op: A local organization created by regional coffee farmers that maintains a centralized processing station & gives a selling platform to rural growers. SAMTFMACS, established in Araku with the help of Naandi is the world's largest organic coffee farmer cooperative.
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Since its inception in 2016, our Mahindra Pride Classrooms (MPC) project has trained over 2,90,000 students in life, language & aptitude skills in 14 states across the country. These bright smiles make India's future look bright too! @MahindraRise
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The deadly second wave of the COVID-19 pandemic has caused an unprecedented health crisis in India. To counter this emergency, we need to act now. Naandi is stepping up to fight this battle & so can you. Please visit for more information. Do your part!
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Introducing Kelly Willis - our Impact Player. Coach Kelly is creating a custom-made fitness programme for our coaches & @NanhiKali. Kelly is a world-class athlete who has participated in 35 marathons, 2 Ultras & many other races. Thrilled to have Kelly onboard! #GirlsOnField
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Our @urbanfarms_co initiative in Delhi procures 100,000 kgs of paddy stubble (preventing burning across 500 acres) each year to convert it into beneficial compost which in turn is used to grow nutritious vegetables, all year round. This is truly a #TrashToTreasure journey!.
Thank you @aaranrpatel for capturing the work of @naandi_india in her bid to improve Delhi’s Air Quality. We’ve now taken the model to Punjab & U.P. A solution to India’s stubble burning & climate change problems is growing around its cities via @scroll_in.
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A picture that is truly worth a thousand words. Sundaramma, a farmer from Araku gifted a Coffee Sapling to India's biggest superstar, @iamsrk on #TEDTalksIndiaNayiBaat last night. For all those who missed this precious moment, the show is now streaming on @hotstartweets
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After planting over 30 million trees in Araku, our teams are onto the next Hariyali revolution in the north of India. And women farmers are leading from the front!.
Another Hariyali revolution is brewing up in Himalyan region. With women farmers, team @naandi_india is now planting over 50,000 fruit trees in 70 villages of Shimla & Solan Districts. 🙏@MahindraRise for the support. #regenerativeagriculture
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In the next two weeks, we’ll be planting 2.5 million trees in the region, fortifying the functional forests there. This will be in addition to the 23+ million trees that we already take care of in Araku. #BFFsWithNature .@MahindraRise @livelih00ds
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Congratulations from the entire @naandi_india family to our prolific Chairman @anandmahindra on being the recipient of the honourable Padma Bhushan. A truly fitting recognition for one of India's greatest business leaders. We are proud to be guided by his exemplary leadership!
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This #IndependenceDay, we are celebrating our Aatma Nirbhar Farmer. Independent farmers are leading India towards prosperity, nutritious food, & ecological regeneration. Here are 3 such farmers from Araku, Delhi, and Wardha. 🙏 #AatmaNirbharKrishi @arakucoffeein #UrbanFarmsCo
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What an incredible two days we've had. Our hearts are filled with pride and joy, thanks to the amazing competition our @NanhiKali put up. Will take us a while to get over the electrifying energy that surrounded us, but here are a few highlights of the day! #ToofaanGames
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@krishna0302 Hi Krishna,. We have sent you a DM. Request you to kindly get back to us at the earliest. Thank you.
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As Naandi completes 22 years, we want to thank all those who have made our journey worthwhile. • The communities that we work with across the country, for placing unconditional trust in us & enriching our knowledge by sharing theirs. @arakucoffeein @UFCo_India_ @NanhiKali
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People have been asking us how a tribal coffee from Araku became an award winning brand in Paris and is taking the world by storm, one cup at a time. @arakucoffeein @mansworldindia . Read the story:. Manoj Kumar Of Araku Coffee: A Man For All Seasons
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Watch our CEO and Co-founder @arakucoffeein, Manoj Kumar share his solution to solve India's agricultural crisis on Ted Talks India Nayi Baat, hosted by @iamsrk. Coming soon on @StarPlus, @StarWorldIndia and @hotstartweets #TedTalksIndiaNayiBaat.
Reason #4 to watch #TEDTalksIndiaNayiBaat. Manoj Kumar has a hidden solution for India’s agricultural crisis. Click to know! #TEDTalksIndiaNayiBaat, Starts 2nd Nov, Sat - Sun at 9:30pm on StarPlus @hotstartweets @TEDTalks @NatGeoIndia @StarWorldIndia. @manoj_naandi
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We are thrilled to have won the award for Development-and-Peace-through-Sport Program of the Year at the @peaceandsport International Forum for our @NanhiKali #ToofaanGames. Our Chief Policy Officer Rohini Mukherjee received the honor at the award ceremony in Monaco #PSIF2019 🙏
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For us, #InternationalCoffeeDay represents a lot of things:.100,000 tribal lives out of poverty, .the global @arakucoffeein brand,.30 million trees,.a 94.7 score in quality,.& the prosperity of an entire community. Together we raise our cup to Araku - a journey like no other.
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Congratulations to our Chairman @anandmahindra on receiving the Padma Bhushan - India's third-highest civillian honor. His visionary leadership has always inspired us to dream BIG & scale new heights. Grateful to have him as a life trustee, a life-long part of the Naandi family.
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The Toofaan Games torch is lit again. Excited to share that we kicked off another edition of Toofaan Games yesterday by holding village level games in Bharuch. The girls were thrilled to be back on the field and so were we! But why should girls have all the fun? #SportsForLife
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Over the last decade, in partnership with @MahindraRise, the Mahindra Pride School project has helped a 100,000 underprivileged youth get gainful employment. Join us in celebrating these young achievers at the event launch of "The Job Factory" by @anandmahindra & @manoj_naandi!.
For the last decade, Mahindra Pride School has transformed the lives of thousands of underprivileged youth across India. 75 such stories feature in The Job Factory book, set to be launched live in the presence of @anandmahindra and @naandi_india. Join us:
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Naandi was selected as a Finalist team for the #FoodVision2050 Prize by @RockefellerFdn, @SecondMuse, & @OpenIDEO! We’re so proud and excited to join the Prize Accelerator to continue developing our Vision.
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As North India battles pollution, we are proud to have done our bit in fighting it. Our Urban Farms initiative has so far procured 1000 MT Paddy straw (equivalent to 700 acres) thereby reducing stubble burning & is now using it as compost to grow nutritious organic veggies.
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#HappyIndependenceDay . Members of the world’s largest organic farmers cooperative along with a few young hearts hoisted the flag at our coffee processing unit in picturesque Araku today. #IndiaAt75 #15august
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Our Nanhi Kalis from Darjeeling have begun their long journey to Hyderabad to participate in the finals of #ToofaanGames being held on the 23rd and 24th of Jan. The countdown begins !.@NanhiKali
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And so, it begins. The #ToofaanGames finals are currently underway in Hyderabad, India where girls from 10 states across the country are competing in different athletic events. Bringing you all the live action from the field!. #GirlsOnField
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On #NationalSportsDay we salute the spirit of our Nanhi Kalis who were unstoppable even through the lockdown. Their grit & determination is an inspiration to all of us!.Our girls rock. Don't you agree? @NanhiKali @gnwLisa
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Growing up as an orphan at an Ashram, Kiran struggled throughout his childhood. He battled grief & loss and worked hard to chase his dreams. Thanks to the mentorship he received at Mahindra Pride School, he is now working as a Deputy Chef de Partie at JW Marriott. @MahindraRise
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Biodiversity, climate change mitigation, soil productivity, food diversity are all the result of having a thriving forest cover. And in Araku, we have successfully restored 30000+ hectares of forestland till date as part of our livelihoods project. #TuesdayThoughts
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Anita joined our skilling initiative with @MahindraRise in order to lighten her father’s burden of providing for an eight-member family. 90 days later, she was placed at Wipro where she worked for 5 years, giving her career the perfect jumpstart. Anita has come a long way since!
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Saranya Ganesan was born into abject poverty & having a differently-abled brother only added to her father's financial woes. Thanks to her indomitable spirit & mentorship at Mahindra Pride School, Saranya, now an employee at Ford Motors, is now able to support her entire family!
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In Araku, our forest restoration efforts have resulted in a return of rich biodiversity in the region and the sequestration of thousands of tons of carbon. This has not only brought back birds & pollinators, but has cut down soil erosion & made the soil richer. #BiodiversityDay
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From the Musiri village of Araku, Jyoti & her husband Boddaya have been a part of the Araku Coffee project for 20 years now. Much like our @arakucoffeein, the couple has only grown finer with age. Thanks to the steady profits they earn each year, the family is thriving :)
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Things took a bad turn for Karishma when .she was married at a young age to an .abusive man. A great employment opportunity through our skilling initiative with @MahindraRise helped her take a stand for herself. Today she is earning well & leading her life the way she wants to!
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This #Throwback is all kinds of special. In October 2013, we had the honour of hosting our esteemed Chairman Mr. @anandmahindra at the Mahindra Pride School in Chennai. Our students were thrilled to interact with one of India's greatest business leaders! @MahindraRise
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In @Mint_Lounge's cover story this week; How Naandi helped the Adivasis of Araku in creating a world class coffee that even won international acclaim. Available now at
COVER | The story of Araku Valley traverses an unusual trajectory through Naxal activity, Adivasi empowerment, hot-air balloons and some of the best coffee in the world. @diya_kohli reports.
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Access to safe drinking water brings a smile on the faces of these children @NaandiWater @anoopratnaker
http://t.co/0QZ4tyRdID.
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#Throwback to 2014, when we planted the 3 millionth tree in Araku. Today, we are the custodians of over 25 million trees which provide sustainable livelihoods & nutritional security to the farmer families in Araku. @manoj_naandi @naandiliveli @MahindraRise
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“The story of tribal farmers from India selling their Coffee in Marais, Paris goes on to prove that anything is possible. The Araku story encourages you to dream and believe in your dreams.” - @manoj_naandi, CEO, Naandi Foundation.
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Suribabu’s family joined our Mahindra Haryali Program in 2015 by dedicating one acre of their barren land to grow saplings. In just 4 years, their plot of land is thriving with fruits like custard apple, mosambi, lime, oranges, along with producing premium quality @arakucoffeein.
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Pulitzer prize winning journalist, Dele Olojede visiting our #UrbanFarmsCo yesterday. Spread over 100 hectares of adjacent farms in the outskirts of Delhi, it grows nutritious organic vegetables of 55 varieties. Excited to replicate the unique agricultural model in other cities!
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Happy News ✨. This month alone, 600 more farmers are joining our Regenerative Agriculture movement in Wardha, Maharashtra. They will be trained in Regenerative Agriculture practices to improve the condition of their soil, boost productivity & diversify their income! #Arakunomics
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This #WorldFoodDay we are celebrating a diverse #PlateShare. While diversity has multiple health benefits for consumers, it is also beneficial for the farmer as it boosts income & fertility of the soil. What's your #PlateShare like? Upload a picture and tag us! Be #FoodHeroes
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Son of a marginal farmer of Sultanganj, Bihar, Avinash could only study till 12th standard. Pride School helped kickstart his career & after working at JW Marriott for over 8 years, Avinash is now an Asst. Director at our very own @arakucoffeein cafe, Bangalore 🙌 @MahindraRise
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Did you know?.1 Tablespoon of soil has more organisms in it than there are people on earth. #FridayFacts #UrbanFarmsCo #GrowHealthyEatHealthy
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It takes 500 years to produce just under an inch of topsoil, this is the most productive layer of soil. #FridayFact
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Poonam left no stone unturned in trying .to get a job in the Police Department as it was her childhood dream. However, due to lack of skills, all her efforts failed. Pride School became her saviour, & as a result, she is now with the @MumbaiPolice. #MondayMotivation
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A strong desire to be independent prompted Preeti to move out of their parents’ house and make a living on her own. Thanks to our skilling initiative with @MahindraRise Preeti has been able to make her parents proud by getting a job at @tech_mahindra. #MondayMotivation
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"Scientists at the @RodaleInstitute estimate that if all the farmland in the world were converted to organic and the natural microorganisms were restored, the soil would absorb more carbon than the world currently emits." #RegenerativeAgriculture #FridayFact
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In less than 1 year of operations, our latest soil-to-foil initiative #UrbanFarmsCo has already procured & sold over 50 tonnes of vegetables. The self-sufficient hub & spoke model of Urban Farms Co was functioning throughout the lockdown period. #NaandiPQR #GrowHealthyEatHealthy
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"I've been working in Mahindra Pride School for over 7 years, but even to this date, every new session with the students rejuvenates me. I feel that time has gifted me this opportunity to ignite the young minds of this country.".- C. Sridhar, English Coach, Chennai @MahindraRise
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At the core of our Pride School initiative are the heart-warming bonds formed between our students & coaches. The course may be over in 90 days, but this beautiful relationship nurtured by love, respect & unconditional support, lives on forever! #HappyTeachersDay @MahindraRise
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"Working at Mahindra Pride School has given me a new purpose in life - to bring a smile on the faces of my students by encouraging & empowering them with the right education & skill development."- Abhishek Rathore, CRM Coach, Mahindra Pride School, Pune. @MahindraRise
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Family farming is an important aspect of our work in Araku. The entire family takes care of the coffee estate & ensures every organic farming protocol is followed. The result, is their labour of love - @arakucoffeein which is then relished by coffee connoseiurs across the world
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“Naandi bears the cost of everything from sowing to harvesting to processing the coffee to selling them. So the farmers have no investment to make, anything they earn is only profit.” - @manoj_naandi, CEO - Naandi Foundation
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Our Nanhi Kalis from Visakhapatnam cheering for team @MahindraRacing at the #HyderabadEPrix today 🏎️🏁.@NanhiKali
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Our Araku Livelihoods Team has been responsible for:.1) Bringing 100,000 tribal lives out of poverty. 2) Planting 25 million trees.3) Facilitating the production of the world-acclaimed @arakucoffeein and other many achievements. Please applaud this Superteam of eco warriors!!.
As your can see it is a rain-fed region with many places having barely any top soil. Composting, mulching, watering, protecting from animals etc. in 45,000 acres needed a plan & efficiency that this small group of eco-warriors led the tribals to execute. Please applaud them 👇2/3
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Fresh off the farm!.In addition to providing people with nutritious food, our Urban Farms cluster in Delhi also ensures farmer profitability. These along with a regenerative farming approach that keeps the environment healthy form the basic premise of Naandi's PQR model.
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We are so humbled to be named a Top Visionary by @RockefellerFdn for #FoodVision2050. Thank you to @RockefellerFdn, @SecondMuse, @OpenIDEO, and the nine other Top Visionaries for the support of our Vision!
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“More than 90% of the farmers who have been working with us for over five years are now out of poverty," says @manoj_naandi , founder and CEO of the Naandi Foundation that works with 10,500 farmers in the araku region. @arakucoffeein .@arakucoffee .
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We're all set to crown our "gems" from the seasons' harvest in Araku. Tomorrow at the @arakucoffeein cafe in Bengaluru, an illustrious jury of coffee experts from Canada, Thailand, the US, Germany, South Korea, Japan, and Bulgaria will cup and score the season's best microlots.
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Indeed we have a long way to go together. Our young Nanhi Kalis were glad to meet you too @nigelwalsh! cc: @NanhiKali
http://t.co/vyWxZ8VBIA.
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Despite the ongoing lockdown, we've managed to keep our Nanhi Kalis motivated by having the Summer Camp activities at their own houses. Sending some positivity your way to kick-start your week. #MondayMotivation .@NanhiKali
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Evidence indicates that if women farmers had the same access to productive resources as men, they could increase yields on their farms by 20 to 30 percent. In Araku, more than 50% of the farmers we work directly with are women. #FridayFact via @UN_Women . #Arakunomics
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The theme for World Food Day 2022 is “Leave NO ONE behind” and that is exactly what we are set to do with our rural, tribal, and urban templates of #Arakunomics focused on profits (for farmers); nutritious food (for consumers); and regenerative for the 🌎.#WorldFoodDay_2022
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"Empower yourselves with a good education, then get out there and use that education to build a country worthy of your boundless promise." - @MichelleObama #SundayThoughts @NanhiKali
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During the lockdown, we helped 361 farmers in drought-torn Wardha move from Chemical Farming to Regenerative Agriculture. In order to launch their journey, each of these farmers was supplied with 3 tons of compost each in the second week of June. #FamilyFarming #foodsystems
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A picture that speaks a thousand words. At our @nanhikali Football Tournament organised in Bharuch on March 8, scores of school boys joined in as spectators to watch our girls play & cheer with each goal & each save. What a great moment for sports!. #girlsonfield #SportsForLife
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Transplanting: In this method of sowing, the saplings are first planted in nurseries & then planted in the prepared fields. The delicious @arakucoffeein is grown this way!.In Araku, we have a large central nursery where every year millions of saplings are grown 🌱 #TuesdayTopics
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In 2003, we worked with noted photographer Claude Avezard who took some stunning pictures of the Araku Valley, later included in his book, "Whispers From The Hills." These pictures capture the spirit of Araku so beautifully! #ThrowbackThursday
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We are now growing 50+ varieties of veggies at Urban Farms, Delhi. The regenerative agriculture approach improves soil health while nutrient dense produce ensures better health for the community with independent farmers making more profits! A win-win for all 🙌 #MondayMotivation
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Delighted to share that our COO @anoopratnaker is @wef #YoungGlobalLeader! Meet #ygl14 Class of 2014: http://t.co/IvKhrVLfm6
@anandmahindra.
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Women in agriculture are key to ensuring food security 🌾.In rural India we are tackling one of the many gender specific obstacles women in agriculture face by training them to become agri-experts. Women are taking up this challenge & making a real difference in their communities
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Despite having a PG degree, Rakesh, a poor farmer's son from Varanasi often felt his skillset was inadequate. From carrying mud sacks in & out of a tractor, to now a Teacher at an English medium school, his life has taken a turn for the better, thanks to Mahindra Pride School.🙌
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Discover the power of 'Arakunomics' and how it transformed Araku region to become a world-famous coffee producer. Join @ForbesIndia’s @nehabothra_7 as she talks to CEO @manoj_naandi, on Pathbreakers. Tune in tomorrow at 11 am to learn more! ✨.
This week on Pathbreakers, Forbes India's @nehabothra_7 meets @manoj_naandi, CEO of @naandi_india, to talk about development models to address the pain points of the rural economy for equitable and green growth. Tune in on Wednesday, March 22 at 11 am:
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A Welcome Step: The Government of India has introduced 'Beti Bachao, Beti Padhao Yojna' to generate awareness and. http://t.co/fEfThek24r.
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Sachin Tendulkar and Sara Tendulkar support Project Nanhi Kali. Join us in the #ProudFathersForDaughters campaign. http://t.co/n7ATqjR8Q9.
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"When girls are educated, their countries become stronger and more prosperous." - Michelle Obama's words ring true as we begin 2020 with a stronger than ever commitment to empower India's girls through Education. @NanhiKali #girlchild #womenempowerment
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We first started working in Araku 20 years ago by introducing a Safe Motherhood project to address the high maternal mortality rate in the region. Since then we've helped create sustainable livelihoods, and have brought 100,000 tribal lives out of poverty. #ThrowbackThursday
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For our @nanhikali summer brings along fun-filled activities that bring out their creativity & talent. At a recently held poster competition in Chakan, we couldn't take our eyes off all the brilliant art our girls put together! What a great way to spend summer? Don't you agree?!
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"By implementing Naandi's #ReGenerativeAgriculture model, we were able to plant 300 pomegranate trees in our plot & earn Rs. 46000/- from the first harvest. We used the money to purchase a bike." - Krishna Dafare, Village Nandora, Partner Farmer - Wardha Family Farming Project.
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"Mumbai ranked as the best city for teenage girls in India.". Read more about what the TAG report has to say at . #ListenToHer #TagReport . @Rohini4Hyd @manoj_naandi @NanhiKali.
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Thank you @anandmahindra Your visionary leadership has been a guiding light for us and none of this would have been possible without your support! 🙏.
Bravo @manoj_naandi & all at @naandi_india for this incredible recognition. India must become a superpower not just in conventional economic terms but also in the economics of development. Manoj has coined our very own term: #Arakunomics So proud to chair this amazing foundation.
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Let a woman dream and she will show you how to fly! #AvaniChaturvedi is an inspiration to all women, and she has proven that there is no task a woman cannot do. @NanhiKali @manoj_naandi @MahindraRise
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The harvest season is on in Araku & farmers are busy picking the ripest red cherries. There is gratitude and excitement in their eyes as this coffee will soon make it to top markets around the globe. Truly humbled to have contributed to this journey! @arakucoffeein @arakucoffee
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Exciting news: Out of 1300+ submissions to the #FoodVision2050 Prize with @RockefellerFdn, @OpenIDEO, and @SecondMuse, Naandi Foundation has been selected as one of 10 Finalist teams! Learn more about our Vision: .
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Throwback to 2004 at the inauguration of our centralized Midday meal kitchen in Vishakhapatnam. Seen here, our founding Chairman, Dr. K. Anji Reddy with our CEO @manoj_naandi. The program fed 1.3 million school children midday meals in 5 states. #ThrowbackThursday @satishkreddy
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This heart-warming gesture is a ray of hope at such a grim time. Humanity & Kindness triumphs everything. More power to Rupapada. She's truly an inspiration! @NanhiKali #COVID19Pandemic.
This will brighten your day. Meet Ms. Rupapada from Gadawadiya Village in Ratlam District. She works as a Community Associate in Project @NanhiKali with @naandi_india She stitched 100 face masks & distributed them in her village free of cost. Pl. 👏 & RT! #COVID19 #positivenews
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