Med Ad News
@medadnews
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Original analysis and insight into trends & events affecting pharmaceutical business, product marketing, and sales. Producers of the annual Manny Awards.
Joined February 2010
RT @pharmalive: #Takeda veteran Christophe Weber to retire, company names first female CEO #leadership #pharma #fem…
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Terence Prudhomme of @AbelsonTaylor gives us the six steps to navigating the future of pharmaceutical advertising #healthcaremarketing #pharmaceuticaladvertising #pharma
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‼️ One week until the Manny Awards entry deadline. ‼️ The submissions have been rolling in and we are gearing up for next week. We know you are, too. And we're here to support you, technically and emotionally. 😉 Mark your calendar: January 31.
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AI-driven ecosystems in the #pharma industry #artificialintelligence #healthcaremarketing #pharma #drugdevelopment #dataanalysis #clinicaltrials #MedAdNews
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RT @vml_global: Health literacy is one of the hottest topics in global health this year. In a recent interview with @pharmalive, Nichole D…
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The 2025 Manny Awards #MannyAwards #2025Mannys #creativeexcellence #pharma #healthcaremarketing #healthcareadvertising
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In #healthcare #marketing what is the brand experience of the future? #MedAdNews #MedAdStudio #healthcarecommunications #pharma #advertising #pharmabrands #brandexperience
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Med Ad News announces the 2025 MedAdvocate Jury #2025Mannys #2025MannyAwards #MannyAwards #healthcaremarketing #pharma #healthcarecommunications #creativeexcellence
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The Healthcare Businesswomen’s Association has announced its 2025 award recipients, recognizing the 2025 Woman of the Year, Honorable Mentor and Strategic Transformation Achievement Recognition (STAR) recipient. #healthequity #HBAimpact
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“Big data has definitely arrived in the health space, and with it, #analytics and using #genAI to begin to decipher all of that data. What we hear clients yearning for now is…” #healthcarecommunications #pharma #advertising #brandexperience #bigdata
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“The fact that we can effectively target #patients & #doctors all along the journey – the stakes are much higher now to make sure you don’t abuse that ability and show up too often." #MedAdNews #healthcarecommunications #pharma #advertising #pharmabrands
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Rewind 2024 and the way forward in 2025 #healthcaremarketing #pharma #advertising #artificialintelligence #augmentedreality #data @doceree
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Building trust in #pharma: transparency, #personalization, and equity for the modern #patient #healthcaremarketing #marketaccess #realworldevidence
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In a discussion with #MedAdNews, Ana Sastre, senior VP of DEI & customer engagement at ConcentricLife talks about the evolution of #DEI and what it means in today’s world. #MedAdStudio #healthcarecommunications #pharma #advertising
#representation #diversity #equity #inclusion
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Technologies fuel better connectivity with HCPs, patients, and caregivers. Read more in part V of the #MedAdNews Annual #Healthcare Agency Roundtable #healthcaremarketing #pharma #technology #healthcareprofessionals
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💪🏼 Internal and external efforts, creating a culture of belonging, giving space for voices, and understanding data all play an important role in measuring #DEI efforts. #MedAdNews #MedAdStudio #healthcarecommunications #pharma #advertising #diversity
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Ana Sastre of @ConcentricHX offers an approach to how #healthcare agencies and #pharma client teams can work together to incorporate accurate #representation in their #marketing efforts.
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From TikTok to digital opinion leaders, social media’s integral role in strategy and engagement #healthcaremarketing #healthcareadvertising #pharma #digitalopinionleaders #leadership #MedAdNews #LinkedIn
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