Lal Chand Bisu
@lcbisu
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Co-Founder & CEO at Kuku FM
Mumbai, India
Joined January 2012
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UPI is the biggest innovation in internet history from India.
Our 85% of users are paying through UPI.
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Kuku FM has just crossed 800k active paid subscriptions.
Just for context, we were at 257k active paid users on 1st Jan 2022. This rocketship is on 🔥🚀🚀🚀
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Google is the most evil company for businesses. Our Indian startup system is completely controlled by them.
Google delisted us in 2019 for 25 days without pre-notifying us. Worst days ever. Just imagine the atmosphere where the team is working daily in the office and there is no
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Kuku FM has just crossed 1.5 Mn active paid subscriptions.
Just for context, we were at 257k active paid subscriptions on 1st Jan 2022. This rocketship is on 🔥🚀🚀🚀
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Kuku FM has just crossed 1Mn active paid subs. 27x in 12 months! We're now India's biggest audio subscription platform.
From 'India mein log pay nahi karte' to here it's been an amazing journey. 🔥🚀
On the way to becoming the go-to destination for aspirational Young India.
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Early stage startup trying to win two markets at the same time.
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Moved to Banglore. This city has exceptionally high entrepreneurial energy 🚀
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Kuku FM has just crossed 2 Mn active paid subscriptions.
First million in 18 months, second million in less than 4 months.
To the moon 🚀
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Kuku FM now has 500,000+ active paid subscribers.
HALF A MILLION !!
We have already crossed some big music players in terms of paid subscriptions 🚀
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Excited to announce that Kuku FM has raised $22Mn in Series B1. Today we are the largest audio subscription platform in India with 1.7Mn+ active paid subscriptions - aiming to grow it to 10Mn by 2023.
Thank you to everyone who believed in Kuku FM's vision.
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From 1K new paid subscribers in Jan'21 to 102K new additions in Dec'21 alone. We grew from nowhere to 250K+ active subscribers in 2021.
Let that sink in.. Today is 10th and we have already crossed first 6 months of 2021 combined. Slowly at first and then all at once 🚀
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Let me say it real loud… We have just crossed 100K active paid users on Kuku FM.
Audio is the most natural form of content consumption. Eventually, It will supersede all the other content formats. This is just the beginning.
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It's been an incredible year at Kuku FM!
We've seen tremendous growth, going from 257k to 2.3 Mn active paid subscriptions in 2022, a 9x increase in the last 12 months.
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Just crossed 200k active paid users on Kuku FM.
At Jan end we were at 1k paid users. Just imagine this crazy growth journey.
@KukuFMOfficial
team you're the best! 😍
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Excited to announce that Kuku FM has raised $25Mn in Series C as we embark on the next phase of our supersonic journey to become the world's largest audio content platform. We are grateful to
@IFC_org
,
@FundamentumVC
and Vertex for believing in us.
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15 Months back Ajay Sahu made his first internet payment to get Kuku FM premium. At this moment we knew there was something special to what we were building
@KukuFMOfficial
.
Today Kuku FM is India’s biggest non-music audio platform with 600k+ active paid subscribers.
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Today is Kuku FM's Birthday 🎉🥳
4 years ago today, we released our first version of the app.
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Netflix didn't get the India market yet. Even Kuku FM will cross Netflix in the next two quarters.
Disney+ Hotstar ➡️45 million subscribers
Amazon Prime video➡️ 19 million subscribers
Netflix ➡️ 4.5-5 million subscribers
These figures are for India.👆
Why do you think Netflix is lagging behind, even after drastically reducing its subscription price?
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Have met multiple founders and VCs in the last week, we are living in the most exciting times in the history of the Indian startup ecosystem.
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This is so unfair. Google is using a divide-and-rule strategy here. They are talking to some companies to settle for less Google tax. They have already done a secret deal with Spotify where Spotify is not paying any Google tax. Many big companies still do not comply with Google
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Sometimes your market surprises you. When we started monetization in Jan we thought we will touch 200 daily paid users by Sept. We crossed it yesterday 🚀
India is not poor anymore If you provide the right value to your users millions are ready to pay you today.
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We are incredibly honoured to be on the
#ForbesUnder30
2020 list.
All of this is because and for the incredible team we have at
Kuku FM. Working day and night to make this world a better place.
Thank you to all that have made this work possible!
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I can feel the frustration. Last year we were also removed from the play store without any notice. It was mental torture for 20 days till we get our app back. This is scary if they are removing our top companies just like that. Not good for our ecosystem.
Google is acting like the judge, jury & executioner, says
@Paytm
CEO
@vijayshekhar
after his company's apps are removed from the PlayStore. He says the
#IPL
game which
@Google
calls "gambling" is a straightforward cash back concept.
@MeghaVishwanath
@ShereenBhan
#Exclusive
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Last month we added 30K new paid users on Kuku FM. That's 50% growth from Sept. This month is looking even more exciting.
Happy Dhanteras 🎉
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super!! I will request
@AshwiniVaishnaw
to keep both parties in the discussion. It would be great if we could present our side of the story. Looking forward to further progress on this matter.
Govt calls Google, apps delisted from Play Store for meeting next week to resolve dispute: Minister Ashwini Vaishnaw to PTI
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Work hard, build something awesome and get these unexpected epic moments.. Nothing matches this feeling for a team
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This headline is so misleading. Either Google is pushing this narrative or news houses are not checking the facts.
First, most of the companies are not back in the Play Store yet.
Second, if some of them are back, they don't have any payment system for revenue on their app.
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If the potential downside is limited, trust your instincts and move forward. Doing is often faster than constantly thinking and analyzing.
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Podcasts made it so easy to walk with the smartest people on the earth and pick their minds from anywhere anytime.
Direct practical knowledge transfer from doers.
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Kuku FM app rating has increased from 4.2 to 4.5 stars in the last 50 days.
Listen to your customers and continuously push the boundaries to provide them with what they are looking for.
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Easiest way to start a conversation with founders, just say something about their product. Pighal jate hai 😉
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Spoke with this person. He manages a team of 30 people and the business of servicing fire safety installations. He himself is Kuku user and was like sab log din bhar field par rehte hai, Kuku hoga to sath sath kuch learnings bhi ho jayegi.
Respect 🙏🙏
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Content creators will rule the world.
btw I beleive code is just content on the server.
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There is only one thing that can make your life better — knowledge.
Everything we have today from pencils to cars to rockets is because of the right knowledge. We can remove all the poverty, diseases, and wars if we have access to proper knowledge.
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Very clear explanation of the situation. Watch the video till the end.
#NDTVExclusive
| "Government talking to Google is comforting but we would also like to have a seat at the table": Anupam Mittal, founder, to Gargi Rawat (
@GargiRawat
) after Google removed Matrimony apps From Play Store over fee dispute
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1 Million minutes listened on Kuku FM daily. Excited for the journey to make it 10x -> 100x -->1000x 🤟
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When celebrities recommend your platform 🙏
@goyal_banna
Does she like to read? If not, I would recommend getting her started with audiobooks - vernacular.
@KukuFMOfficial
is a good start.
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We here at Kuku FM are dedicated to making life-changing knowledge accessible to every Indian. Happy 4th Birthday, Kuku FM! A long way to go 🚀
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When will we invent the next product that will beat the success of UPI? UPI has set the bar too high 🚀
7.8 billion Financial digital transactions were done in December 2022 with a value of more than Rs 10 trillion. This translates to more than 2900 financial transactions per second! This is 1.5 times that in China and an incredible 20 times of financial transactions in the US
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The biggest culprit for a sustainable business is performance marketing on google and fb. They have optimized their ad pricing such that you can barely survive on it. And it’s so easy to start and addictive that founders rarely spend time exploring other growth channels.
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OMG! New generation founders are so so smart. How do they know so much at this young age?
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India is too big to understand in one thesis. We have our own taste and our culture. You need deep user understanding to serve them well. Even monetizing them is also very different.
75% of our users are from Tier-II cities. So many unique insights and a long way from here 🚀
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We all are so busy in day to day tasks and struggle daily to move things. Even many times we miss the momentum in things in a shorter time horizon. See our user growth since we started 🚀
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@abhishekansara
95% of Kuku FM users are Android users. We were focusing more on the Android app. Now we will start improving our iOS app also as the user base is also increasing with time.
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India added 11 unicorns this year. 100 unicorns by 2025 ka target kam lag rha hai ab 😀
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Competition from the real competitor 😅
Kuku FM groups on Telegram for pirated content.
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Desi bhasha mein our startup journey 🚀
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Our mind very quickly makes any negative thing as the primary thing. A lot of times even negative things are not related to our main task, it distracts equally. We get scared and put all the energy there.
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Looks like the new name of the original Graphy product.
Anyway, GetFrontRow is much ahead in this game already.
Introducing Unacademy Icons.
A subscription where you can learn new skills from the very best, from the Icons.
Our 1st Iconic Course is with the legendary
@sachin_rt
where he will teach the fundamentals of the game in his first ever Cricket Course.
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Every company is a media company.
Everyone is a content creator.
If you or your company is not investing in content, you are already losing the race.
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Thanks,
@AshwiniVaishnaw
and
@Rajeev_GoI
for your valuable time to understand the concerns of Indian startups and for your super quick response.
This is a short term fix. We want to ensure app developers have freedom of choice in choosing payment gateways and gateway charges
Delisted apps to be restored.
Google and app developers will work in close co-operation with each other.
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I have seen friends 6 times from start to end. Same feeling. RIP 🙏
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Everything has a core part, rest is noise. Priorities accordingly. Focus on care part, say no to everything else.
People who can't understand the core part, can't say "No" to things. Everything is important for them.
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What a timing! Internet monopoly is obvious globally. It is not a fair game anymore. Everyone is fighting their battle.
India can set an example here.
@Rajeev_GoI
@AshwiniVaishnaw
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I want to visit ISRO campus in Bangalore someday. Who can invite me or connect me with the right person? Please DM 🙏
Thanks and love in advance ❤️
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Biggest social service is building something that can solve a problem. And if that solution can scale to masses, you are a star.
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We daily get so many requests to expand in other languages on email/WhatsApp/Twitter. Very grateful to see such high demand from other regions.
Soon you will be able to listen to Kuku FM in your own language. Thanks for your patience 🙏
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🙏🙏
VIDEO | Here's what Union minister Ashwini Vaishnaw (
@AshwiniVaishnaw
) said on
#Google
removing multiple apps from Play Store.
#PTIExclusive
"India is very clear, our policy is very clear...our start-ups will get the protection that they need. I have already called Google, I
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No one was thinking to become better parents in India a decade ago. Today people are even paying for such content. Everyone here is aspiring to grow and learn, across age groups and economic groups. India 🚀🚀
The Curious Parent has crossed 🎉half a million 🥳listens on
@kukufmofficial
. One of the reasons I wanted to do this in Hindi was because of the lack of content in our mother tongue.
A reviews thread.. .
From parents who have been hitting children..
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These are RSS feed podcasts only. Looks like a side effect of our team's hard work. We have 65,637 podcasts (non-English) at this moment on Kuku FM and it’s increasing exponentially.
#AbhiPictureBakiHai
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Read it! This is how we got our first 100K paid users on Kuku FM. A lot of hard work and bold decisions. Kudos to
@KukuFMOfficial
team!
Soon our team will share how to get your first 1M paid users 😋
As we have now touched 125k subscribers from 10 months of launch, I reflected upon how were we as a team able to navigate to this milestone, a thread🧵
We are hiring, do reach out!
@lcbisu
@vinod2292
@vkgyl2432
@kunaljijoshi
@p12sachinks
@AnkitSara
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Nothing beats this user love. Users are buying Kuku FM subscription for gifting.
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Dance karne ka mann kar rha hai 😍🕺
@KukuFMOfficial
even if ur subscription fees is 2000rs, then also i will buy , because ur contents r soooooooo good.. thanks for changing my life😘😘😘😘
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Real absorption happens when you read a book for the second time.
First time you are so curious to know what is next
In second time reading, you really absorb it.
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We are just getting started 🚀
@NandanNilekani
@pkj88
@Anuj_Tandon
@anuragwho
@Pai_dPiper
@TVMohandasPai
@piyushkb
@Goyal4Gagan
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With this, we are very happy to onboard some amazing believers in our growth journey.
@hisohn
,
@Anuj_Tandon
,
@kunalb11
,
@fafsters
,
@amangupta0303
,
@viditaatrey
,
@barnwalSanjeev
,
@vinodbhanu
,
@Zishaan
and more
Gratitude 🙏
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We've expanded to 6 more languages in 2022! Tamil, Telugu, Malayalam, Kannada, Marathi, and Bengali are now available on Kuku FM. Making it easier for people around India to access premium content in their own language.
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Most people undervalue simple ideas and overvalue complicated ones.
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Very few people dream big enough to impact humanity.
Always dream big!
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Storytelling is a superpower.
The person who tells the most compelling story wins. Just the story that catches people’s attention and gets them to nod their heads.
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Before Kuku FM | After Kuku FM
In the past week, my dad has read-
1. The 5am club
2. The psychology of money
3. Rich Dad Poor Dad
4. Who moved my cheese?
Result- Dinner table conversations have gone from politics and food to wealth and happiness.
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Focus on basics. Things are simple.
It’s just some people love to make simple things complicated.
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More you iterate, more you know the second order effects. Most of the time faster action is the key to making good decisions.
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It takes a lot of hard work to create the good quality content.
Gratitude 🙏
The Truth Behind Kalinga
My New Show on
#KUKUFM
...59K listens Already...
I can say it is one of my best creations till date. It demanded huge amount of study and hard work. I had to study History from 2nd BCE to Year 2022.
@KukuFMOfficial
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Love to see more and more Indian founders are sharing their learning on twitter these days. We will make a great ecosystem together. 🤘
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Aapke ghar par agar chhota bacha hai to ye show pakka sunna chahiye. Best original content on parenting.
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Over the time innovation has become slower, harder and costlier if you remove Android and iPhone apps.
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I will say WhatsApp emoji reaction is the best feature in my daily use apps this year.
All the claps, thumbs ups, smiley messages were very distracting and time consuming.
This one saved 28 messages for everyone in the group 🙏
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Aaj kitne founders duniya ke sabse bade VC ko pitch karne wale hai? Main deck ke sath tayar betha hun.. Jai Maa Laxmi 🙏
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Mom when she run out of all the arguments for love marriage 😝
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Our top listeners are spending tens of thousands of minutes on Kuku FM. Thank you for choosing us as your go-to destination for making life better.
Kuku FM 2022 Takeaway
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