Fussy
@getfussy
Followers
1,516
Following
176
Media
526
Statuses
1,399
💪Natural Deodorant That Doesn’t Stink 🔥As seen on Dragons' Den 🌍Plastic free refills 🐰Natural and vegan 💯 Certified carbon neutral
Joined June 2020
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Armpits rejoice! 💪🌍 Fussy now has two wonderful dragons joining the team - welcome
@DeborahMeaden
and
@dragonjones
#PowerToYourPits
#BinMan
#dragonsden
12
1
145
Is it a bird? Is it a plane? No, its a man jumping out of a bin to pitch deodorant 🗑️
#BinMan
#FussyDeo
#DragonsDen
4
3
54
Why not save yourself £99,990 and just buy Fussy for £10 use code DRAGONS
8
10
44
Dragons' Den is back on tonight...We're sure
@deborahmeaden
will make some hot new investments but we're still your favs right?
#puttothetest
#fussyaf
#dragonsden
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3
37
The Badgers and everyone at Fussy HQ are very happy today because we are now a Certified B-Corp.
We'll be sharing more about the process and our score soon. But for now, to quote the great Buzz himself...to infinity and B-yond!
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4
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💙❤️ Yup. We're launching into Tesco, the UK's BIGGEST retailer on Monday. Every little helps the planet. 💙❤️
#everylittlehelpstheplanet
#comingsoontoanarmpitnearyou
#fussyirl
#shelfie
#powertoyourpits
#startuplife
5
2
25
Can you flippin' believe it's been a whole year since we were on Dragon's Den? Flashback to when Touker said he could recreate Fussy...we're still waiting
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3
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Just hangin' around at Tesco...merch dropping soon? Don't forget to tag us in your
#fussyshelfie
to win your weekly shop.
#everylittlehelpstheplanet
#fussyfinest
#fussyirl
#tesco
#startup
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3
19
We'll be available at over 4,000 touchpoints across the UK. Smells good right?
#powertoyourpits
#fussypits
#everylittlehelpstheplanet
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1
18
We are thrilled to have the outstanding Deborah Meaden and Peter Jones on board! 🐉
@DeborahMeaden
@PeterJones
#dragonsden
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This time last week!!! Wonder who is bringing the heat this week?
@DeborahMeaden
@dragonjones
@SteveBartlettSC
@toukersuleyman
@SaraDaviesCC
#powertoyourpits
#fussyforlife
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5
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Us looking for investment tonight 🗑️
@DeborahMeaden
@dragonjones
@toukersuleyman
@SaraDaviesCC
@SteveBartlettSC
#BinMan
#FussyDeo
#DragonsDen
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Yes we said it before and we'll say it again...we're in Tesco! We'll be selling three scents. Which one is your fav? Do let us know!
#everylittlehelpstheplanet
5
1
15
Move over
@JohnLewisRetail
there's a new kid in town. Meet Douglas🎄The star⭐of our new Christmas advert. What Douglas wants more than anything else is to be a family's Christmas Tree. But will he get what he wished for? Watch the full ad and find out!
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1
14
Find out why
@BBCDragonsDen
jumped to invest in Fussy last night 💪
🌍Refillable keep case and plastic-free refills
🧪24-hour odour protection backed by science
🐰 Natural, vegan and cruelty-free
@DeborahMeaden
@dragonjones
@SteveBartlettSC
@SaraDaviesCC
@toukersuleyman
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0
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As mass consumerism continues to grow year on year, so does the negative impact on the planet and people 🛒 Does this mean we shouldn't engage in Black Friday? Or should we join in and change the agenda? This was our thinking behind Green Week 💚
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Thank you all so much for your recent orders 🔥 We're amazed by the reaction after appearing on Dragons' Den and are currently facing unprecedented demand!
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1
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Hey
@toukersuleyman
@SteveBartlettSC
how are you getting on with copying us for £100k? 👀
#FussyDeo
#DragonsDen
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👀 We just blew the whole of January's marketing budget on this ad. Fussy will help you stay dry this Jan. Cheers to that 🍻
#dryjanuary
#aluminiumfree
#advertising
#naturaldeodorant
#powertoyourpits
#fussy
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@GuyClapperton
@DeborahMeaden
Move over
@JohnLewisRetail
,
@sainsburys
and
@marksandspencer
- Fussy is here 💪
0
2
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@Scott29228032Jo
@DeborahMeaden
You can still download the song to help save 1kg of plastic from the ocean - every download helps 💪
0
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Cheers Alan. Get 10% off sitewide today only using the code 'ALANSALRIGHT'
#Alansalright
#Missioncomplete
#Wecomeinpeace
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This was the line we used in our pitch to Tesco. And it seemed to do the trick! ❤️💙 We'll be available at over 4,000 touchpoints across the UK from Monday. Smells good right?
#powertoyourpits
#fussypits
#everylittlehelpstheplanet
3
1
7
We're so proud to be
#LeapingBunnyApproved
💪🐰
Fab news -
@getfussy
are now
#LeapingBunnyApproved
! Welcome to the family 💖 🐇 discover more
#CrueltyFree
favourites via our online search tool - the most regularly updated resource of
#LeapingBunny
brands -
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Isn’t it a thing of beauty?
Our new case with
@maryloufaure
is a first in a series of limited edition
collaborations with independent artists 🖌
Shop the case now before it sells out 👀
3
0
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Do you think
@SteveBartlettSC
should have invested? High praise about Fussy 🔥😘
#FussyDeo
#DragonsDen
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7
For this, we are truly sorry. We are a very small team and are doing absolutely everything we can to get those deodorants to your armpits 💪 Matt + everyone at Fussy HQ
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Dear Alan
We messed up and we’re sorry. If we had a marketing department we’d fire them. But as it’s just us, we’ll have to make sure we don’t slip up again.
We hope this olive branch (tree) goes some way to making amends. Don’t forget to water it.
Yours sincerely,
Fussy
0
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Send help. Apply with your portfolio to jobs
@getfussy
.com
#recruitment
#startup
#graphicdesign
#comicsans
0
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6
This is great news for the planet 🌎 but does mean our warehouse is facing delays getting all the orders out to you. This means if you've recently ordered from us, it may take 2 weeks for your deodorant to arrive 📦
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💜 💜 💜 PARMA VIOLETS X FUSSY 💜 💜 💜
This limited edition collab sees Fussy join forces with the iconic Parma Violets to bring a whiff of nostalgia to your everyday.
Shop now before they're gone! 🥰
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Together we can change the world.💪🌍
#powertoyourpits
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#nature
#zeroplastic
#plasticfree
#ocean
#zerowaste
#crueltyfreebeauty
#ecofriendly
#sustainableliving
#plasticpollution
#saveourseas
#crueltyfree
#vegan
0
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We are now live! 🥳 Just visit or the link in bio. Let's do this! 💪🌍
#POWERTOYOURPITS
#vegan
#plantpower
#plasticfree
#wellness
#productdesign
#industrialdesign
#kickstarter
1
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You can't launch into Tesco without making some might fine merch right?*
*Please note this is not available to purchase and is in no way associated with Tesco so don't tell their legal department we made it. Thank you.
#fussyfinest
#merch
#everylittlehelpstheplanet
#tesco
0
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This
#InternationalWomensDay
we’ve collaborated with artist Marylou Faure to design this dreamy limited edition case.
And with every sale we will donate £1 to Beauty Banks a charity that exists to provide women access to basic hygiene.
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🎉 1 MILLION REFILLS SOLD 🎉
#SustainableLiving
#MakingChange
#OneMillionRefillsStrong
#ethical
#sustainability
#savetheplanet
#consciousconsumer
#climateaction
#reduce
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@DeborahMeaden
Yes we are 💪 this train doesn't stop till single-use plastic is gone from the bathroom!
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Get your mits...and pits on Fussy at Tesco. Have you spotted us yet?
#everylittlehelpstheplanet
#fussypits
#fussyfinest
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The fun don't stop here at Fussy HQ. Something BIG is coming to an armpit near you soon... 💪🌍
#TheFussyPits
0
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HUGE ANNOUNCEMENT 🚨 Today we are on Dragons’ Den! Check us out in 10 mins on BBC ONE 📺
@DeborahMeadon
@PeterJones
@Toukersuleyman
@StevenBartlett
#dragonsden
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0
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Deborah Meaden doing an armpit fart? They said it wasn't possible. They were wrong. If you missed our take on a Christmas classic last year, here it is again.
#thefussypits
#armpitfart
#makeyourarmpitshappy
0
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Fussy is the natural refillable deodorant, turning the tide on single-use plastic. Coming soon to an armpit near you.🌍💪
#powertoyourpits
#stayfussy
#plasticfree
#plasticfreeliving
#plasticfreeoceans
#naturaldeodorant
#aluminiumfree
#ecofriendly
#vegan
#zerowaste
0
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5
Yep! We've saved the equivalent of 3.6 tonnes of single-use plastic thanks to our nationwide rollout at Tesco.
#everylittlehelpstheplanet
#powertoyourpits
0
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Watching
@BBCDragonsDen
with us tonight? 👀 🐉 Play along with our Drunken Dragons game. Finish your drink when you see Fussy 🔥
#dragonsden
0
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🚨 EXCITING NEWS 🚨 We're in retail baby! Catch us and our fancy new retail boxes cool kids
@urbanoutfitters
and home of ethical beauty
@naturisimo
Where would you like to see us next? 👀
#fussyirl
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You have now funded the collection of over 1 tonne of ocean-bound plastic. Link in bio if you are yet to pledge. 🌍💪
#POWERTOYOURPITS
#ecofriendly
#sustainableliving
#plasticpollution
#saveourseas
#crueltyfree
#productdesign
#kickstarter
#crowdfunding
0
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🍷 LAUNCHING TODAY 🍷
This summer, it's time to refill your glass as well as your deodorant and find your happiest hour with our NEW rosé inspired limited edition scent.
Set your alarms for 5pm, you won't want to miss out ⏰
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1 month since the iconic
#BinMan
night - good luck to all the businesses on
@BBCDragonsDen
tonight 💪
#FussyDeo
#dragonsden
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It's been far greater than even our best-case scenario we planned for - in fact, we've sold the same amount in 4 days as we have in our previous 7 months of operation 😱
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Our new limited edition case was designed by artist and illustrator
@maryloufaure
☁️
We sat down with Marylou on what was the inspiration for the design and what she’s fussy about.
Click below for the full interview with Marylou ✨
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Fussy fam OGs are allowed to be smug 💁♀️ shout yourself out - where and how did you first find Fussy? 👇
#FussyDeo
#dragonsden
@DeborahMeaden
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@LarocheCS
@DeborahMeaden
We designed our case to be as ergonomic as possible but we take this feedback on board. Thank you.
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Yes. We really have made that 👀
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Hey
@SaraDaviesCC
did you know we're now the UK's top rated natural deodorant? Maybe focusing on one product wasn't such a bad place to start 🙊
#FussyDeo
#DragonsDen
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🎉 Fussy is Certified Carbon Neutral 🎉
This means that we offset any carbon emissions we can't eliminate from our supply chain by supporting Gold Standard Carbon Projects worldwide ♻️.
And you can help us, one Fussy at a time 💪🌍
#carbonneutral
#naturaldeodorant
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We Agree
@MetroUK
'Dragons’ Den star Deborah Meaden could be in with a chance of securing a Christmas number one with one of the most peculiar-sounding festive tunes to date.'
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Tomorrow 👀
Something exciting is coming to your shower. Can you guess what it is? 🫧
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🧡 Smell The Difference. We've landed in Sainsbury's 🧡
Shop Cloud Nine and Wavy Days in over 300 Sainsbury's stores and online. 💪
To find your closest store:
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Watch the rest on Kickstarter, early-birds are about to run out! 🐣
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-zeroplastic
#plasticfree
#ocean
#zerowaste
#ecofriendly
#sustainableliving
#plasticpollution
#saveourseas
#crueltyfree
#productdesign
#kickstarter
#crowdfunding
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☁️ New scent alert! ☁️ Notes of Cotton, Sandalwood and Vetiver will help you find your calm amongst the clouds ... Cloud Nine to be precise. Smell it today
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Looking for little ways to save the planet? Welcome to the wonderful world of refills - greener than recycling with so many options ♻️
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@PeasOneDay
@DeborahMeaden
Hey Harry, we make deodorant 👋 it's refillable so it saves the planet one armpit at a time 💪
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Your armpits thank you 💪💪
I love my
@getfussy
natural deodorant,
#plasticfree
refills, works a treat, each refill lasts for ages. So far I have converted my husband and my daughter to using it too. Try it!
#DragonsDen
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Say no more. Fussy is the refillable plant-powered deodorant, turning the tide on single-use plastic. 💪
#powertoyourpits
#stayfussy
#plasticfree
#naturaldeodorant
#naturalskincare
#vegan
#ecoliving
#plasticpollution
#zerowaste
#crueltyfreebeauty
#sustainableliving
#vegan
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Making jokes about the awkward period between Christmas and New Year because there's no other content for brands to talk about in that awkward period between Christmas and New year 👀
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When designing Fussy we took cues from a pebble you might find on the beach. So not only does it feel great in the hand but you get a little reminder of the good you are doing with every swipe.
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As sherbet disco right on your pits. Love Hearts has notes of rose, strawberry and caramel for a touch of mischief 🪩🍬
Shop now:
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🔥Our Hottest Launch Yet 🔥
Summer got fruity. Introducing our limited edition Dragon Fruit scent and Hot Pink case. It’s the summer combo you’ve been searching for…meet you by the pool.
Shop now:
#summer
#summeredition
#FussyPits
#PowerToYourPits
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Every British person ever getting ready to say
"wow, it's dark isn't it!"
At 4pm today
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It's time to save the planet from hundreds of single-use plastic deodorants 💙🌏💪
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#recycle
#selflove
#skincare
#deodorant
#zerowaste
#environment
#ecofriendly
#sustainability
#ecoliving
#nature
#productdesign
#industrialdesign
#design
#naturalskincare
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🎉 It's our Birthday AND World Refill Day 🎉
Fussy is 2 today 😊 thank you to all you mother fussers who have been with us since the start and all who have joined for the ride in making the planet a better smelling place 🌎
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On Tuesday we're giving your armpits the power to make a difference. Sign up at 🌍💪
#POWERYOURPITS
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#Planet
Earth
#nature
#zeroplastic
#plasticfree
#ocean
#zerowaste
#crueltyfreebeauty
#ecofriendly
#sustainableliving
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