Eric Villa
@ericvillla
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i write good titles | strategy & producer @thestudio, an @mkbhd channel
New York, NY
Joined March 2014
Creators who are convinced they have to "optimize for attention" are digging themselves into a hole. Optimize for this instead.
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@jacksondahl The irony of "free speech matters" and all your replies being "i'm not reading all that bro" is delicious.
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I hate flexing but this website necessitates it. Watch the video so I can go back to lurking on here please
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@Surya_krrishna 8 tries. Day 1, 6takes, got the perfect one, and then listened and the audio was terrible. Reshot the next day in 2 takes.
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@brandonvedo I spent a few years around this space. A lot of it comes down to supply/demand. People rushed to trading content ~2021, creators made more educational content for that demand. Demand for trading pulled back, but the videos from that time are still around.
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update... learning a lot
Car videos are a creator's playground. The audience just cares about what cars you're featuring, so you can get away with some weird creative choices. Had a lot of fun trying some new things on this one.
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Car videos are a creator's playground. The audience just cares about what cars you're featuring, so you can get away with some weird creative choices. Had a lot of fun trying some new things on this one.
Our car producer tried converting the studio's biggest Tesla fan. Watch our full video here -
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Really exceptional storytelling on YouTube isn't about telling a story in each video. It's telling a story over the course of years. It's TV, not movies. This video (that will do minimum 300k views in the next 5 weeks, btw) is a good example.
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@Gummibando @TheStudio Rich and I will just duplicate a final cut library and we'll tackle different sections of the video. No dedicated IT guy, but our studio manager took the time to learn how to configure the server.
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