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@ecom_mete
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ecom - living, learning and sharing
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Joined January 2021
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I’ve opened up this store 4 months ago with a goal:
“Make $1M a month profitably”
Had bunch of limiting beliefs about the product and the market that I am selling in…
Last month I broke those limiting beliefs by hitting $85k in revenue
This month I publicly announced my goal
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I can finally start to see my life changing
Just hired my first team member today. It felt like hearing the shopify cha-ching sound for the first time.
Interviewing people felt weird. I was the one getting interviewed 3 years ago.
Next goals for this month:
- Launch a new
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HALF TIME - Store Update & Thoughts
Rev: $124k
Net Profit: $19.5k
- Never trust your supplier 100% even if you bought more than 15,000 units from them. I just found out yesterday that my supplier was providing me cheaper quality than promised. Do your quality checks time to
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Here is what you can achieve in 365 days if you break your limiting beliefs and take action every single day.
Last year I was doing $10k a month in revenue consistently.
I was really dumb to think that doing 5 figures a month was some sort of success and that satisfaction
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Success in ecom = creatives
Here is how I make my winning creatives:
(Saucy thread so take notes)
Golden Rules:
- I don’t care how your life can get busy, you should test at least 10-12 new creatives a week.
- Don’t write a script and edit the video on the same day. Write
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I still can’t process the progress I’ve made in the last 7 days.
From testing a product unprofitably for 3 weeks to potentially running a six-figure-a-month e-commerce store, it sounds like a lucky product hit, but that’s not the whole picture my friend.
Initially, the product
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2 months ago my goal was to make 20k a month.
I tripled that goal within half a month and here is what I learned:
- Rev means nothing. Profit is KING
- Focus on keeping customers as much as acquiring them
- Ask for help/advice
- Don’t sell if you can’t brand
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What separates a $10k/day dropshipper from $1k/day one?
- fast & kind customer service
- fully branded product
- testing new creatives every day
- less than 12 days shipping time
- high converting landing page
- surrounded by people doing better numbers
you’re welcome 🤝
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Here is what helped me scale back to $10k days consistently
1) Advertorials: I saw a 19% increase in my CVR with advertorials. Lock yourself in the room for 5 hours and write a high converting advertorial.
2) Market Research: You have to know your customer like the palm of
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This is why I worked so hard all year
Chilling in Malta with the fam
Didn’t check ads manager for 3 days
Store is printing
Life is good. 🌴
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If you’re new to ecom, should you start with dropshipping or focus on building a brand first?
Here is my honest advice:
Building a brand is not easy and requires expertise
To build a brand, you need to understand consumer psychology and have the ability to make a group of
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Time is 7.40 am
My phone is buzzing like crazy
I thought someone was calling me for something urgent
Checked notifications
Shopify: 32 orders
New creatives were printing while I was sleeping
Will drop my strategy on how I made these winning creatives tomorrow 🤝
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Here is a dropshipping tip that no one talks about:
- Find a product on Facebook Ad Library that is not listed on Google Shopping
- Create a Merchant Center
- Run Standard Shopping Ads with manual CPC bidding
Enjoy consistent daily sales with close to 0 competition
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New brand launched 🚨
I tested ONLY 2 products this year and both turned out to be winners
When you know how to validate a product, your chances of failing is super low
Instead of doing a traditional product testing with FB ads, I decided to build a passionate community
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Don’t complicate ecom
All you need to do is these 3 simple steps:
1) Find a product that someone is scaling
2) Test and improve the pricing and offer
3) Test new creatives weekly and scale winners
If you are more hungry you can add these to boost profitability:
- Do
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Ecom copywriting hack
Go to your PayPal transactions
Look at the profile pictures of your customers
Go on google and save a picture of someone similar to your PayPal customers
Or go on TikTok and find a video where this customer avatar speaks (even better)
Now whenever you
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For 2 months I was just focused on building systems and my team so I can scale multiple brands instead of 1
Here is what’s been going on lately
- I’ve set up a killer team that generates 10 creatives a week (I don’t touch the video editing or scripting anymore)
- Hired someone
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“Overnight success is possible”
When someone tells you this, run away as fast as you can.
My overnight success took me 1.5 years
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Dreams coming true day by day..
Let people see you like a computer nerd today. Thats fine.
When you finally see some success they will ask you how you did it.
Don’t care what others say or think, follow your dreams 💭
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8 days in the month and did 3k in profit.
The 30k number in the first image may seem very eye catching, but for me the profit is what counts as a W.
This product unfortunately did not allow me to have 20-30% margins but it taught me ecom.
Grateful 🤲🏻
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First 1k a day profit ✅
Here are couple of things that helped achieving this
- Bundle Offers
- Facebook + TikTok + Google
- Branded Product and Images
- Creative/Interest Testing Every Day
Excited to see where I can take this store this year 🚀
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Last month my goal was to hit $100k in rev
I did $85k
This month’s goals are:
- Make my first $200k a month
- Aim to have 20% net profit margins
- Hire a video editor
- Launch a new store
Shit is getting really exciting 🤤
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£3k a day ✅
If we summarise this month, these 3 would be my key takeaways:
1) Surround yourself with people smarter than you and ask questions.
2) A/B test everything.
3) Create an emotional connection between the customer and the product.
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I HATE Mondays
- my first ever employee wants to quit on his DAY 1 because he wants to build his own business. (Good luck ripping my store, you won’t go too far)
- woke up to negative profit margin after a long while
- £3000 held on PayPal
- one of my products are out of
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Add “arrives before Christmas” text on your landing page and thank me later 😉
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Don’t let a terrible Monday STOP you!
Yes my first ever employee quit on his first day of work but this week I was able to hire someone else who is 10x better for the same salary.
- she replied all customer emails
- outreached 20 micro influencers
- edited 10 social media
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BF was actually something else. Proud to say that this is my best day ever.
It is a small win for future but a big win for now.
The only thing between me and doing $100k next BF is “discipline”.
So let’s keep working 😌
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Almost 20% margins today
Reduced ad spend to allocate budget on what’s working instead of aggressively scaling.
Guess what happened 😅
Less Rev, More Profit 🙌🏻
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Common ecom mistakes
- aggresively testing new products when you already have a winner. You should focus on what’s working. Don’t be greedy.
- not setting up email marketing properly before scaling
- not delegating tasks to someone better than yourself
- not testing
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Just wow, another milestone is achieved.
Still cannot process today’s store performance..
I am committed to become better everyday and share this progress with you guys.
Stay tuned.
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My top 3 ecom mistakes this year
- limited my audience with 4 countries when I could sell worldwide
- didn’t add a 4th option into my offer bundle until last week, which increased the AOV by 10%
- spent £200k without credit cards and lost tons of points/benefits
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Just two days ago I couldn’t believe waking up to £800. Today it is almost the double.
Am I twice wiser than 2 days ago? No.
Do I know more about ecom than 2 days ago? Again no.
It’s all about the momentum.
Let’s keep pushing the limits together 💪
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This is my 2024 plan:
Q1: Test Multiple Stores
Q2: Test Creatives & Audiences
Q3: Lower COGS & Brand the Product
Q4: Scale the sh*t out of the store 🚀
What’s yours?
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I think I deserved a nice dinner out
Sometimes need to celebrate the W you know.. 😌
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Getting 1% better everyday
Goal is to take the profit margins to 25% by setting up post purchase funnels and optimising ads.
No need to scale further for now as I could only stock up 2000 units of the product before CNY.
Things are getting exciting early this year
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As you see everyday is different in this game.
This is why I am in love with ecom, it’s full of surprises! No monthly pay checks or contracts.
You work, believe and achieve 💸
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Here is one of the BEST ways to find new angles for your creatives:
1) Download Kno Post Purchase Surveys app (100% free)
2) Ask customers these 3 questions on the TY page (get creative with these)
- What specific problem were you trying to solve with [product name]?
- What
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Store Update
Had to scale down considerably as I only have limited stock left at this point. Right now the store is doing about $1.3k a day with 24% margins.
This week will be purely focused on:
- setting up email flows for customer satisfaction
- content creation
-
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There is no solid right or wrong path in ecom
Some say you have to build brands in ecom to be successful, others say it’s a waste of money and time just drop ship
Truth is that you can be successful with both. The only difference is:
Branding = longevity + better exit
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Are you constantly struggling to find winning products, even with a killer website and ads?
Then you should immediately test these two aspects:
1) Product price: Lower it, and you might be surprised by how much more revenue you can generate with a lower price point.
2) Your
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Everyone loves watching the podcasts of successful people, but no one loves putting in the work.
This week:
- Have you done anything uncomfortable, or did it feel the same as last week?
- Did you delegate any tasks to anyone? If not, you'll have to work hard for the rest of
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Slowly getting somewhere…
I will be documenting my progress here on a daily basis.
Here to share value, tips and ideas and sell you nothing!
DM if you want to connect.
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I’ve been working on this new store since 10th of Jan with my mentor
@cjfeth
I’ve first experienced lots of ups and downs, but Cam always pushed me to get better and never give up.
As James Clear says in Atomic Habits:
“Focus on getting 1% better every day”
It worked 📈
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$1k days are finally back after CNY
I got big plans for March with this store so stay tuned, we are taking this baby to the moon 🚀
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New store is finally launched
Today is second day of testing with 8% CVR
Totally was worth spending a week optimising the landing page and product images.
Time to work on new creatives to test
Sticking to the plan 🚀
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Just woke up to this
If 2 months ago you’d tell me that I will see this number on my Shopify dashboard as soon as I wake up, I’d say you are playing with me…
Well here you go, nothing is impossible. Keep putting in the work, eventually it will compound!
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Another wholesale order closed 🍾
This is what happens when you play the game right
Sauce of the day:
- Only sell 5 star products
- Fully brand all of your SKUs
- Have a wholesale page
- Respond to wholesale queries like a bad ass 8 figure brand not a small biz
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@EcomMame
Huge ecom trap..
I can’t process how can you even make great ads, landing pages, price tests within a day to validate a product 😂
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If I were to start dropshipping with no money now, this is what I would do 👀
- TikTok Organic (do max for 2 months with multiple stores and learn CapCut editing)
- Reinvest your profits to a coaching programme that has a good community (start building your network from day 1
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I will be closing down my old store for 3 reasons:
- product quality is not excellent (high return %)
- not enough margins to scale (<10%)
- not enough demand
I lost my all passion for this product, time to move on..
New store launches soon, stay tuned for updates 🙌🏻
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A week ago I had a bundle offer and I was offering discounts to customers when they order more units.
It did give me a decent AOV so I was happy
3 days ago I thought to give Buy 2 Get 1 Free offer style a try and as you see the AOV went sky high.
This offer style works
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New Store Update:
- Launched fresh test creatives
- Ordered 2000 pcs customised stock and boxes for CNY (a bit of risk, but YOLO)
- Updated the website with new GIFs & videos to boost (CVR)
With Canva, CapCut, and Fiverr, nothing is impossible in e-commerce
Exciting
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Testing phase for this new store has been an absolute ecom university for me.
Learned bunch of cool stuff and want to share them with you all:
🧵1/7
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I wish everyone a 2024 full of health, happiness and “cha ching” sounds. 🥂
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My 2023 ecom mistakes:
- Emotional attachment to 1 product
- Blindly focusing on revenue goals
- Spending too much time on unimportant tasks
My 2024 ecom goals:
- Trust the data move quick
- Start delegating
- Maximise profit not rev
- Learn more and share with people
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1 single advice for dropshippers:
“Make your customers happy.”
This will:
- reduce amount of emails you receive
- avoid chargebacks - Payment Holds
- build a foundation for building a brand
- increase your repeated purchases
- avoid Ad Account Bans
I can count more
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Final hours of BFCM!
Hope everyone broke their sales record.
The testing phase for the product is over. Time to start scaliiiiiin 🚀
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14) With this method you not only find winning creative ideas but also do product research.
You will find products that are currently scaling which means they are SELLING!
All you need to do is to jump on the same product. If they can sell, then you can sell too!!!
15) If
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Whenever people tell me that I’m young and I should stop stressing about getting rich, I keep telling this sentence to myself:
“Rest at the end, not in the middle.”
- Kobe Bryant
If you want to be the best in anything, you shoudn’t stop learning, building and sharing.
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What’s the best pc setup for ecom? My OG iMac can’t handle 8-12 tabs open
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@omaryousuff
I got
1 vid editor
1 script writer
1 cs rep
1 graphic designer
1 email agency
Keeping it as lean as possible for now
Next hires will be a creative strategist and another vid editor
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Warming up for BFCM
The new Facebook campaign is bringing consistent sales so far.
It was totally worth spending hours on editing the creatives.
I am committed to make this thing work.
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Make sure you pay attention to these before ordering a bulk stock from Chinese suppliers:
- Do not order outside Alibaba Protection unless you’ve already worked with that company many times.
- If possible make a quality control before they ship the goods to you. I lost more
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ECOM HACK
#1
- go to shop app or amazon
- find your competitor’s product listing
- read all negative reviews
- now fix those issues in your business
The only way to win in any type of business is to make your customers happy.
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@CeanuEire
I spent around $2k on my current winner and it was unprofitable for 3 weeks.
I kept spending because it had high buying intent and I knew that the product is selling because of my competitors sales history.
If your competitor is selling well, then there is no reason why you
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I tested bunch of products from different niches and worked with various Alibaba suppliers.
This is all you need to look at when finding new products to sell long term.
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All you need is 3 things in this life
- A healthy body
- A happy family
- A bulletproof Facebook BM
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One of the most underrated skills a dropshipper can have is the basic knowledge of HTML and CSS
Spent 5 days to learn the basics on Udemy 1 year ago, now I can code apps that charge $5-10 a month for free
Not to mention other visual improvements on the landing page
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Just discovered an ecom hack:
You can have an idea of your target audience persona by checking the PayPal profile pictures of your customers.
I know you can view demographic breakdowns on FB ads manager but it’s still interesting to see how they actually look like
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You’ve been told to optimize your creatives, landing page CVR, and all that.
But one thing that matters more than any of the above is your product.
If things don’t go as expected, then step back and reconsider your product first before moving to other things.
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Anyone knows how to trademark your logo/designs all around the world?
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One thing that has worked for me lately is that whenever I am doing something, I ask myself this question:
'Is this the most important task I should be doing right now?'
Sometimes I end up saying no, so then I redirect my focus to what I should be doing instead.
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For the first time ever I’m working on an advertorial for my 6 figure ecom brand and could use some tips.
What’s your best advice for building a high converting advertorial?
Feel free to drop a comment or DM - let’s connect 🤝
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@Canerelpacino
I think the biggest impact was made by
- decreasing the price
- having a solid offer
After this two, if it’s still not profitable, try
- testing new angles/scripts
If still not profitable, reconsider if it’s the right time to sell this product.
(Before making any
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Now let’s talk about how we can get so many script ideas in such a short time.
1) go to Facebook ad library and search dropshipping phrases like “free worldwide shipping, get yours now etc”
2) filter by (active ads, videos, English language)
🧵 2/7
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@steelcrypto1
@EcomMame
If you are new then definitely learn to do these yourself first
- video editing (capcut)
- writing ad scripts
- create video content for ads (if you cant make this yourself hire a UGC creator on fiverr or social media)
Once you have these skills, then you can outsource and
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A lot of people say that revenue doesn’t matter if you are not profitable.
Well, that is 100% correct.
If your store is not profitable, pause everything. Work on your COGs, ad creatives and add upsells to increase AOV.
Tip: Know your margins before selling anything.
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Marketing Tip:
Understand that humans are emotional creatures
Create a list of emotions that your customers are after and explain them how your product can help them achieve it
You can test different emotions in your creatives and find your winning product angle
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I used to overthink too much to be completely unique with my product/business.
Now I see that most successful businesses are somehow inspired by others.
They take what works and add their own touch to make the offer/product better.
No need to be the next Thomas Edison
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3 daily habits that changed my life
1) Reading 30 min
2) Meditating 10 min
3) Outreaching someone
Do these at least 21 days to form the habits.
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What if I told you that there is a campaign you can set up in seconds, with no creatives and can give you 20 ROAS?
It’s the Google Ads - Brand Search campaigns that you keep procrastinating to set up
Don’t edit any new Facebook ads creatives tomorrow and set up Google Ads
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Still mastering the fundamentals of business
Being an entrepreneur is not only about optimising your Facebook ads and testing new products
The REAL game is way bigger than that
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Posted my first job application for customer service. Here are my thoughts:
It takes me max 20-30 mins a day to reply all emails.
It really doesn’t take much effort compared to hours I spend editing a creative.
But there is an important fact
Time is not the only thing you
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@ecomzahra
Man you literally have no life 😂
First steals people’s tweets, now shits on people’s margins.
Oh by the way let me teach you one thing in ecom.
You don’t need 30-40% margins to bag money. Keep that in your head 💪
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