laney | UGC creator + ad strategist
@bizwlaneygrn
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📈 Results-driven, multi-niche creator 🚀 162k on TikTok 💸 Trusted by brands like Amazon, Taco Bell, Domino's, Dude Wipes, and more 💌 biz @laneygrn .com
San Diego, CA
Joined December 2022
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Pinned Tweet
MMM the stats are too good 🤤
#roas
#conversions
#contentmarketing
#tiktokmarketing
#ugccreator
#ugccreators
#tiktok
#Advertising
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i see WAYYY to many new UGC creators give up after just a month or two.
let me remind you- the wildly successful people you see have been in this for a WHILE.
UGC is not a get rich quick scheme. it requires you to not only be a creator- but also a scriptwriter, editor,
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🚨 UGC CREATORS 🚨
As a creative director, I have had the opportunity to look at HUNDREDS of portfolios. Here's things we look out for that 9/10 times turn us away ⬇️
- Too many animations (makes load times SUPER slow)
- Too WORDY! We don't need your life story. We want to see
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i started UGC so my parents wouldn’t have to pay my rent. i’m still a student and im fortunate that they help me out- but i wanted to be able to take that burden off of them.
today alone i made more than my rent.
brb while i sob in the shower
#UGCcreator
#ugccommunity
#ugc
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About a month ago I made it my mission to pitch my a$$ off to every single furniture and home decor brand I could possible to help furnish my new home. Since then I’ve landed deals for…
- An air fryer
- A rug
- A mattress topper
- A BARN DOOR
- Closet organization
- And my
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March Highlights 💖✨🤩
🎬 Did ads for both Starry (Pepsi) and Domino’s
🌯 Went to a Taco Bell influencer event and got tons of free swag
💰 Made $9k without pitching once
📈 Hit 1k on IG and 100k on TikTok
📲 Got 100 people in my free creator community
There were definitely
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Excited to announce that I took on a position as a creative director for a big UGC agency!! 🤭
So excited to put my results-driven, analytic loving 🧠 to the test.
*Also, no, I won’t be stopping UGC! This is just part-time, allowing me to have plenty of time for my own socials
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🚨 Looking to hire an editor that is able to repurpose TIkTok content into IG reel content. Literally just making a 2+ min video and chopping it down to 90s or less.
➡️ I’d need you DAILY for 2-4 pieces of content, and would want a turn around time of about 30 minutes.
This is
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Shared this on IG yesterday and blew ya’lls minds so for my X friends….
If you use CapCut to edit you NEED to start using transcript based editing.
You can delete pauses or even whole sentences in seconds, without scrolling through 20 minutes of footage. It has saved me SO
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I’ll be honest- I struggle with feeling “stuck” a lot, like literally. There’s times where I simply cannot move because I’m overwhelmed with how much I have to do, and I take FOREVER to start a task.
But recently, I’ve started to blast music while filming broll and such, and it
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‼️ UGC OPPORTUNITY ‼️
a fashion brand i’ve helped is looking for female creators!! as of now, it’s a gifted opportunity but they plan on scaling w creators that perform well.
drop your portfolio / examples below. NO dms!
#ugcopportunity
#UGC
#ugccreatorwanted
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Just signed a 4-figure deal this AM! 💪🤩
Today’s to-do:
☑️ Film and edit for client A
☑️ Edit for client B
☑️ Script 2 videos for client C
☑️ Post & engage across all socials
☑️ Enjoy the damn day!!! Let’s get ittt
#UGC
#ugccommunity
#UGCcreator
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One of my favorite things is seeing different creators' UGC examples for the same brand, as it shows that each of us truly have our own unique energy and editing style that can’t be replicated.
UGC isn’t oversaturated- there's always different wants and needs across clients 😊
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When it comes to UGC, remember: LESS telling, more SHOWING is key 🔑
Instead of talking to the camera and saying, “This moisturizer contains vitamin E & C, 10% AHA, and glycolic acid,”
… 🥱🥱🥱
Try applying it while you talk, or show before and after clips. Say something
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UGC/ SMM OPPORTUNITY ‼️
A client of mine reached out and offered me this opportunity, but I cannot accept at the moment so passing it on here. (I’m not affiliated with the client).
➡️ Looking for someone who can post daily to a TikTok & IG page
🇺🇸 MUST be in the US
📱 It’s for
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Got to shoot inside this BEAUTIFUL home today for a client.
Feeling so blessed for the amount of opportunities UGC has given me😌🤍
#ugc
#ugccommunity
#UGCcreator
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#ugcexample
I did for the one and only, Women’s Health Magazine! 🥹🍑
If you’re looking for a UGC creator trusted by big brands like Women’s Health, Amazon Prime, Domino’s, and more, I’m your girl!
💌 biz
@laneygrn
.com
#ugcad
#UGCcreator
#ugcvideo
#smm
#digitalmarketingagency
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Recent UGC example for a bedding brand! I really wanted to think out of the box for the hook.. what do we think?! 🛌😴
#ugc
#ugccreator
#ugcexample
#ugcvideo
#smma
#digitalmarketingagency
#marketingagency
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UGC example I did for a blanket brand! The only edit was to remove the “fall” verbiage so they can use it year-round 🥹
#ugc
#ugcexample
#smma
#digitalmatketing
#ugccreator
#ugcvideo
#ugcgenz
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UGC example for a protein powder brand! I’ve gotten to try out a few of their flavors and love ALL of them- so creating content that felt genuine was super easy 😌💪
Brands- Q4 is right around the corner!! Let’s chat about what I can do for you.
💌
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i’m aboutta go pretend to fall off the treadmill… the things i do for UGC LMAOO🤕🤕
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I think it’s honestly been over a year since I’ve felt down about myself in the UGC space, and I know a lot of creators get caught up in the comparison game, so I wanted to share my best tip for mental well-being.
Whenever you come across an “I made X amount last month/this
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Another day, another UGC example. This one was accepted immediately with no revisions!! ☀️🫶
💌 biz
@laneygrn
.com
#UGC
#ugccreators
#ugcexample
#ugcvideo
#paidmedia
#ContentMarketing
#paidmedia
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I will never NOT be obsessed with the videos I make for one of my fitness retainer clients 🤗🍑
Brands, need a creator that can promote your product in an organic, yet engaging way? Let’s connect!
💌 biz
@laneygrn
.com
#ugccreator
#ugcexample
#ugcad
#ugcfitness
#ugcgenz
#smma
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Landed my first ever UGC deal with IN-PERSON services!!! It will also be my first time getting my brows threaded so I’m a little nervous for that🙈
Excited to see what other opportunities this will bring❤️
#ugc
#ugccommunity
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Getting paid to tan AND to whiten my teeth?? I better get out of the house this weekend cause ya girl looks GOOD hahahah 🙈😩
#ugc
#ugccommunity
#UGCcreator
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One of my long time retainer clients snuck this into a package they sent me- I COULD CRY 😭😭
Love love LOVE working long-term with my clients, as I get to fully understand their brand and mission, as well as play around with various content angles, allowing me to put out killer
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Hands down I think this is my FAVORITE video I’ve ever done for a client.
💌 biz
@laneygrn
.com
#ugc
#ugcexample
#ugccreator
#ugcvideo
#ContentMarketing
#MobileApp
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How to make MORE while doing LESS as a UGC creator 💡⬇️
1️⃣ Increase your rates and learn to say NO. Since I’ve started UGC, the average price of 1 video has gone up exponentially. Don’t be scared to charge $150+ for one video and decline low offers- it helps raise the standard
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I LOVE creating content for tech/AI/apps!! So cool to see a basic video come to life with a few edits.
Brands, agencies- looking for an experienced creator for Q4? With over 2 years of experience and 200+ brands under my belt, I’m your girl!
💌 biz
@laneygrn
.com
#ugcexample
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when your monthly retainer gets extended because the client likes your work so much 🤭🤭 >>>>>
#ugccommunity
#UGC
#UGCcreator
#manifest
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I DID IT!!!! at 21, i’m able to say i work full-time for myself doing what i LOVE, ANDDD i have a BS in marketing!! 🥹👩🎓
#ugc
#contentcreator
#MarketingSuccess
#graduate
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Been posting MAYBE twice a week on IG and am still getting consistent, well-paying offers!
Remember- it's okay to slow down. Focusing on quality over quantity has always shown a higher return for me.
#ugc
#ugccommunity
#UGCcreator
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Organic concept I did for TT Shop! (not posted to my account) 🦷🪥✨
Brands, if needing a creator who can give off that authentic yet engaging vibe, I’m your girl!
Shoot me a message and let’s chat about how I can help you.
💌 biz
@laneygrn
.com
#UGCcreator
#ugccontent
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For all my people who don’t like to use Notion/Motion/ any type of planner app because you find it overwhelming, this is what I like to do!
Just a simple, organized note in my phone that I split up into 4 sections😊
#ugc
#ugccommunity
#ugccreator
#contentcreator
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Had to pull out my old cheer skills for this one … 😂
UGC video I did for a stretching app! Client sent over a vision and I executed- no revisions needed 🧘🏻♀️🫰
#ugc
#UGCcreator
#ugccommunity
#ugcexample
#ugcvideo
#ugcad
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2nd time working with Dominos— love when friends and family members recognize me!! 🙈🍕
#ugc
#ugccreator
#ugcgenz
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i filmed this like 5x too cause some of them looked too wimpy HAHAHAH
#ugc
#ugccreator
#ugccommunity
i’m aboutta go pretend to fall off the treadmill… the things i do for UGC LMAOO🤕🤕
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Getting products you’d normally buy for free since you’re a UGC creator >>>>
#ugc
#ugccommunity
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Please don’t forget to TAKE CARE OF YOURSELF! 😩
Have you had a healthy, nourishing meal lately? What about a mini shopping trip? A group fitness class?
Take an hour to do your hair while wearing a cute outfit & jamming to some music, and thank me later 😘
#ugc
#ugccommunity
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Knowing your video performed AND getting a shoutout from a platform owner themselves 🥹🥹 >>
Brands- Q4 is HERE! Let’s connect!
💌 biz
@laneygrn
.com
#ugc
#ugccreator
#ugcexample
#DigitalMarketing
#smma
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Booked a trip to NY for NEXT MONTH on a whim all because I can 🌆🥹
Love that my job not only gives me the freedom to work wherever, whenever, but also to be able to fund the things I used to only ever dream of doing.
Your sign to keep seeing it through with UGC!
#ugc
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Recent
#ugcexample
of mine in the health/wellness niche, but also home! 🌿🚿
Client requested a more aesthetic video, but still wanted it as a paid ad, not an organic concept.
#ugcad
#ugcvideo
#UGC
#UGCcreator
#contentmarketing
#marketingagency
#DigitalMarketing
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what is with all these people trying to offer their outreach services to me in my DMs. pls leave me alone lol i'm not interested in having an automation set up for me tyyyy
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Recent
#ugcvideo
I did for a non-alcoholic brand! Loved the way this turned out 🍹
💌 biz
@laneygrn
.com
#ugcexample
#UGC
#UGCcreator
#ugcad
#contentmarketing
#smm
#marketingagency
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Admin days are soo crucial! I took 3 HOURS on Tuesday to follow-up with clients, send off deliverables, revise my portfolio, and update my income tracker, & I have never felt more accomplished and clear-minded after.
Your sign to have a fat admin day if it’s been a bit! ✨
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I’ve been doing UGC for well over a year and a half now; seeing how people can make what used to take a month in just ONE WEEK makes my heart SO happy.
We’re finally getting paid what we deserve! Continue to keep advocating for rates that reflect the time and effort we put in
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IM OVER IG LOL
the new algorithm all the sudden started kicking my butt and i’m getting 0 engagement 😀😀😀😀 anyone else??
#ugc
#ugccommunity
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I’ve been seeing a lot of debate about if CapCut Pro is worth it and here’s my two cents …
1) Yes.
2) Why NOT?? It’s a tax write off! In order to grow your UGC business, or any business, you need to REINVEST. Use your money to make you MORE money.
By spending an additional
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Been a bit MIA from X, but it's because I simply cannot take on any more collaborations at this time 😭
Blessed to be working with a few repeat clients this month- gonna finish this week up and then next week we're off to New York!! ❤️🏙
#ugc
#ugccommunity
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Update 🤭🤭
Couch is here!!
About a month ago I made it my mission to pitch my a$$ off to every single furniture and home decor brand I could possible to help furnish my new home. Since then I’ve landed deals for…
- An air fryer
- A rug
- A mattress topper
- A BARN DOOR
- Closet organization
- And my
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Crazy when you’re considering buying a product, and then one day that exact product lands in your inbox as an inbound 🤭💫
#ugc
#ugccommunity
#UGCcreator
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Organic reach on IG and TikTok 🙈
The secret? Play around with your content and, especially on TikTok, post 3x per day. Find what works and STICK TO IT.
An easy niche creators fall under that you don’t even realize: filming location.
Some of your favorite creators ONLY film
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Not my first rodeo with a women’s health product!!
If you need a creator who’s willing to talk about female hygiene and/or sexual wellness…. I’m your girl 🙈
💌 biz
@laneygrn
.com
#ugc
#ugccommunity
#ugccreator
#ugccexample
#ugcvideo
#ugccontent
#ugccreatorsneeded
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Filming for quite a few big name brands this weekend then treating myself to a trip back home! 🥹✈️
I work so damn much- if I’m putting my money anywhere, it’s to spend time with my family ❤️
#ugc
#ugccommunity
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Super simple talking to the camera example filmed in a gym setting that my client loved!
Fitness/ health + wellness brands, let’s chat about what I can do for you!
💌 biz
@laneygrn
.com
#ugcvideo
#ugcexample
#ugcad
#paidmedia
#fitnessbrand
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So incredibly grateful for the time freedom UGC allows.
Was able to take this weekend off & fly back home to celebrate my brother and I’s graduation with 0 stress.
Have a few exciting collabs to come back to today, let’s get it 🤩
#ugc
#ugccommunity
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has anyone ever had success on cohley?? i've been on it over a year and have NEVER landed a deal or even gotten a response to my submissions. 😩
#ugc
#ugccommunity
#ugccreators
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The BEST way to set your clients up for success when offering multiple hooks? 👀
Have the video be evergreen (meaning it can be used anytime of the year and is more informational/general), and then have the hooks target specific audiences.
For example, let's say you're filming
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Absolutely LOVE how this organic concept turned out for my couch collab! 🛋️
Brands- follow the link below and book a call with me so we can discuss what I can do for you!
💌 biz
@laneygrn
.com
#ugc
#ugcvideo
#ugcexample
#ContentCreator
#ContentMarketing
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Fitness UGC for the one and only.. Amazon Prime?! 🤭🫶
#ugc
#UGCcreator
#ugcexample
#ugcvideo
#ugccontent
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Some shots from a recent
#ugcvideo
I did! Loved how much color there was 🧡
#ugccreator
#UGCcreator
#ugcexample
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me 1 YEAR AGO vs me now.
currently getting paid $1.5k to lay out and tan when a year ago, i was crying about my bank balance declining each month.
you CAN make it happen, you just have to choose your hard.
#ugc
#ugccommunity
#ugccreator
#success
#manifest
#workhard
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UGC example in the fitness niche! The client absolutely loved this video and ended up ordering more.
Looking for a fit
#ugccreator
? Shoot me a message and let’s chat! 💪
💌 biz
@laneygrn
.com
#ugcad
#ugcvideo
#ugcexample
#socialmediamarketing
#smm
#DigitalMarketing
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i’ve always wondered what i’d look like with bangs… not me getting a UGC deal for clip-on bangs😭😂
#UGCcreator
#ugcexample
#UGC
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Stats from an ad my client has been running! Doing so well that they just extended rights 👏📊
#UGC
#UGCcreator
#paidmedia
#paidads
#marketing
#meta
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mmm what a yummy collab 😋(gifted as i run a foodie tiktok acc and reached out to them myself)
#UGC
#UgContent
#ugccreator
#ugcexample
#ContentCreator
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My client and I are SO stoked to see how this performs!!
I always get asked my favorite niche to create content for, it’s definitely fitness🤭
Taking on new clients! ➡️💌 biz
@laneygrn
.com
#ugc
#ugccreator
#ugccontent
#ugcvideo
#ugcexample
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okay my favorite thing about this video is the music hahahah
#UGC
#UGCcreator
#ugccreators
#ugccontentexample
#ugcexample
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Obsessed with this video I did for an app 📲😍
Brands, let’s work together! 🤝
💌 biz
@laneygrn
.com
#ugc
#ugcexample
#ugcvideo
#ugccontent
#ugccreator
#ContentCreator
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Per the clients request, here’s a ~10s
#ugcad
for the AI/App Niche!
Love tech UGC as I get to be a bit more creative with edits.
Brands, looking for something like this?
➡️💌 biz
@laneygrn
.com
#ugcexample
#ai
#tech
#paidad
#DigitalMarketing
#marketingagency
#mediabuying
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#ugcexample
for an AI App! Client loved it and was accepted immediately with no revisions. 👏
*Their script, not mine*
#ugc
#ugcvideo
#UGCcreator
#ContentMarketing
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here’s the tutorial!! rt for exposure to help each other out🤍
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You think NET60 is bad…. I just got a NET 75 😭😭 It’s a fat deal so I’m taking it but guess I’ll be seeing that payment next year LMAO
#ugc
#ugccommunity
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Finally got to do some work with Motion!! 🤩
Brands, if you need a UGC creator who’s proven herself as being a top creator in any niche, whether it’d be for paid or organic content, don’t be shy… let’s connect!
💌 biz
@laneygrn
.com
#UGCcreator
#ugcexample
#ugccontent
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Exciting week this week!
✅ Domino's ad just went live today
✅ Filming in person for a brand in Walmart
✅ A pretty big package for a collaboration with a huge brand is coming this week
✅ I'm filming on-location for a boutique brand later this week
and Sunday, I'm traveling
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Lots to do today before I head out on a mini trip tomorrow 🛫
📞 3 brand calls
🤳 4 videos to film
👩💻 Admin work
Let’s get ittt
#ugc
#ugccommunity
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Fitness collab? Catch me filming in the gym.
Sleep improvement product? Catch me filming all cozied up in bed.
Sunscreen brand? Catch me filming at the pool.
Apple watch band with an ad targeted to students? Catch me filming with a school setup.
If you’re looking for an
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This is what I’ve contracted from half of August until today 🫢 Having a partnership tracker has helped me SO much, thank you
@UGC_KellyJ
for having a great one!
Highly recommend purchasing a collaboration tracker- it was less than $15, keeps me insanely organized, and is
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i also want to note that as someone who’s been doing UGC for over a year now- I STILL GET GIFTED COLLABORATION OFFERS.
most brands do NOT know where you are in your journey- don’t take it personal!
#ugc
#ugccreators
#ugccommunity
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Been working closely with a client focusing solely on growing their TT/ TT shop!
Always prefer working long-term with my clients and finding what works and what doesn’t with their brand.
#ugccreator
#ugcgenz
#ugc
#tiktokshop
#ttshop
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this is 100% a script. no filler words. if you need someone who can read a script & come off SUPER natural and organic, i’m your girl.
#ugc
#ugccreator
#ugcexample
#contentcreator
#contentmarketing
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Waking up to positive client feedback >>
Brands- let’s connect!
💌 biz
@laneygrn
.com
#ugc
#UGCcreator
#ugcads
#digitalmarketingagency
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Unplanned vacation this week (M-Th 😵💫)
and instead of freaking out and overwhelming myself, I’ve brought some products to film with and am setting aside at least 2 hours a day to sit and do admin work/edit.
Need to remind myself that everything will be okay, and everything
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