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irena pereira Profile
irena pereira

@aneri

Followers
1,417
Following
1,199
Media
548
Statuses
7,420

CEO @UnleashingGames - game dev for 25 years (Blizzard, 38 Studios, WB, Scopely) Fmr. USAF Civ 🍄 disruptive game dev founder, bunny of chaos

Rhode Island
Joined February 2008
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@aneri
irena pereira
2 months
@acnewsitics “Four years - We’re gonna have it fixed so good you’re not going to have to vote.” He’s telling us, right there.
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@aneri
irena pereira
5 months
@CaitPsych I love mowing lawns, fixing things, and I gently remove spiders and set them outside. And I have animals that help with that. Also shoveling snow is a particularly satisfying job. I did the “male role” jobs in my marriage because I was the only one who would do them. This was
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@aneri
irena pereira
6 years
@THQNordic As a former dev from @38Studios , I say thank you! Now the world will get to see the hard work my amazing team put into this title. #kingdomsofamalur #projectcopernicus
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@aneri
irena pereira
7 months
@TheEcho13 And what about those of us who can’t stay asleep for more than 6 hours since we started having children? (Now 14 years) Am I just fucked? 🦆🦆🦆
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@aneri
irena pereira
5 years
As a small business owner, I support @ewarren and her plan to bolster the entrepreneurial spirit of America.
@ewarren
Elizabeth Warren
5 years
Small businesses are the heart of our economy, but it's getting harder to start and grow one—and the challenges are even greater for communities of color. I've got a comprehensive plan to boost America's small businesses.
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@aneri
irena pereira
5 months
@CaitPsych Pro tip: a man who knows how to tidily fold laundry is a sign of good husband material.
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@aneri
irena pereira
3 years
@ewarren Mine too 🥰
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@aneri
irena pereira
5 months
@jradoff @CaitPsych But this “work profile” stems from massive cultural assumptions and a very narrow enthnographic frame. :) Culture’s gonna culture and this is what we’ve defined for us in the west. Can women push back and say “no thank you”? Pregnancy is a small window in a woman’s life. And it
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@aneri
irena pereira
4 years
@SethAbramson We need to accept that the longer this takes, the more real it becomes for the disbelievers.
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@aneri
irena pereira
2 years
@justthisguy @reckless I thought it was a literal “let that sink in”… but 🤷🏼‍♀️
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@aneri
irena pereira
4 years
@SethAbramson They all violated their oaths.
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@aneri
irena pereira
3 years
@FukinPrincess1 I encountered a woman of color being accosted by police officers last summer and walked up and began filming with my phone camera. They asked why I approached, and I stated, “to make sure her civil rights are upheld.” They left me to continue recording. That’s how it’s done.
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@aneri
irena pereira
5 months
@Emmijen Let’s send this energy world wide for peace on Earth.
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@aneri
irena pereira
4 years
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@aneri
irena pereira
2 years
@javierabegazo I have a 3rd party dev team where I focus on hiring Juniors to get them meaningful experience and teach them the proper ways to UX. I love mentoring and growing brilliant minds and then unleashing them into the industry. 💪
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@aneri
irena pereira
2 years
@TeresaCovingto3 @Paultx890 KY in 2020 overwhelmingly going to McConnell when he was in jeopardy FL EVERY election cycle is sus. They cry cheating on everyone else as they cheat.
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@aneri
irena pereira
2 years
@r_a_salvatore @nytimes @Fahrenthold Nah America loves fascism so therefore it must entirely be GOP strategies that are problematic 🙄 Why can’t we just say what it was - a referendum on the GOP and it’s position. America rejected Trumpism. Can we go back to discussing issues now?
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@aneri
irena pereira
3 years
@FukinPrincess1 My kids were waiting for me in the car 20’ away. When I returned they asked why I went. I explained, “It’s our job. Because we have white skin we need to protect those that don’t from other people who do.”
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@aneri
irena pereira
1 year
Toxic communities are bad for business? NO WAY. This is my shocked face. Our industry has an obligation and responsibility to address this corrosive issue.
@DrKowert
Dr. Rachel Kowert
1 year
The full research report is NOW LIVE. Toxic Gamers Are Alienating Your Core Demographic: The Business Case for Community Management
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@aneri
irena pereira
2 years
@nikitabier Dark mode allows for longer usage in bed without waking anyone else. Dark mode increases engagement. Always have a dark mode.
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@aneri
irena pereira
3 years
@mikemorhaime Two men’s bathrooms on the second floor at 33 Theory - and pregnant women were forced to walk up and down stairs for the restroom. Fighting with HR over a space to pump. Female managers made “interim” instead of full managers.
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@aneri
irena pereira
2 years
@washingtonpost I fought the tide and studied in college for personal enrichment instead of a career path. I succeed in my career in game design because of it, not in spite of it. #gamedev #classicaleducation #learnforlife
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@aneri
irena pereira
5 months
@cornishchappie @CaitPsych And then if you’re a good dance partner in the kitchen, it’s all over.
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@aneri
irena pereira
2 years
Cross your fingers for me! I submitted a talk for the GDC UX Summit for next year on leveraging UX tools for bettering games and teams. I could use some good vibes sent to the approval committee for me. #gdc23
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@aneri
irena pereira
1 year
Can’t wait for Demo Day tomorrow! #speedrun #LATechWeek You ready, @BrianBirming ??
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@aneri
irena pereira
3 months
@BidenHQ Why does this man get so much airtime for actual lies? I’m so confused. How is he even remotely given any sort of legitimacy by the news media?
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@aneri
irena pereira
5 years
@SethAbramson Every interview with Johnson should begin with, “What did you discuss on your July trip to Moscow?” Do not @give him airtime if he doesn’t answer.
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@aneri
irena pereira
1 year
So excited to be part of this inaugural SPEEDRUN cohort! Come see @UnleashingGames at Demo Day 6/8 at #TechweekLA
@ndrewlee
Andrew Lee
1 year
Announcing SPEEDRUN demo day on 6/8 at #LATechWeek ! Apply here 33 startups chosen from 1600+ apps, ranging from AI, games, tools, & more! See unicorn founders, veterans of Discord, Riot, Blizzard, Epic & Nintendo, makers of 100K+ DAU apps 👇📸 & more
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@aneri
irena pereira
5 months
Cat’s out of the bag now
@MassivelyOP
MassivelyOP
5 months
Unleashed’s MMORPG Haven is aimed at parents who grew up playing EverQuest and WoW 🔗 #Haven #Unleashed @unleashinggames
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@aneri
irena pereira
3 years
Hi I’m Irena, and I’ve been working in games since 1998, mostly on MMOs like EverQuest, Horizons, World of Warcraft, and Kingdoms of Amalur. Web to UI to UX to CEO of my own start up that I’m currently seeking funding for at @GDC . 🌈 🦄 #thisiswhatagamedevlookslike
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@aneri
irena pereira
2 years
@rflowers837 @washingtonpost Because Republicans have stated they will cheat. While accusing others of cheating. But only when they lose. They trust elections when they win.
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@aneri
irena pereira
2 years
@nikitabier The e-peen measuring is strong with these ones.
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@aneri
irena pereira
1 year
Look, Mom! I’m in a book! Thank you @GaingelsVC for the honor of being included as one of the Gaingels 100! The Gaingels 100 is a list of LGBTQIA+ Entrepreneurs pushing business forward for social change. I got to go to NASDAQ for the launch party. My 🇺🇦 Mama is proud.
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@aneri
irena pereira
5 months
@jradoff @CaitPsych The constitution was meant to be a living document - design to adapt with the times. Too bad we didn’t put women’s rights in there. We still can fix that.
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@aneri
irena pereira
2 years
@beyonkz @shaunking I can validate - MP is where you go to get the best dim sum, Peking duck, and any sort of culturally Chinese experience. It’s one of my favorite LA international experiences.
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@aneri
irena pereira
2 years
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@aneri
irena pereira
1 year
Still processing this happened. Can’t wait to share what we are up to. @UnleashingGames
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@aneri
irena pereira
2 years
@definatalie My air intake vent collects up dust - three years ago when I moved in, it wouldn’t cake up. Now it’s caking on the slats and is hell to clean off. Near impossible. This thread is creeping me out.
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@aneri
irena pereira
4 months
@drvolts The answer is just to shop online through their internet sales department. I go to , get offers for actual cars on the lot, print them out (with the trim and everything) and walk into a competing dealership with it. “Give me a better deal than this.” is
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@aneri
irena pereira
1 year
Hey @BrianBirming , it’s us! (Also incredibly proud to be building this company with CTO Brian Birmingham, who stole my couch in 2007).
@ndrewlee
Andrew Lee
1 year
~50% of #SPEEDRUN companies are AI focused: 👾🤖 gaming studios that START with AI 🛠️🤖 AI-related tools that impact all parts of a game: 🎙️narratives, 🐶 animation, 🏞️ 3D imaging, and even 💬 chatbots!
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@aneri
irena pereira
1 year
Not the worst view from the @GETWIGI Sunset Mixer #devcom #gamescom #cologne
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@aneri
irena pereira
5 years
@ewarren @MikeBloomberg will put the nail in the coffin of our democracy. He cannot be elected as our candidate. He embodies the very corruption we need to stop.
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@aneri
irena pereira
4 years
@SethAbramson @CNN Holy misleading headlines, @CNN
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@aneri
irena pereira
3 years
@mikemorhaime Bring told directly that I couldn’t be lead because the person who got the job “has four kids to support.”
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@aneri
irena pereira
2 years
So excited for this kick off of the GamesUXSummit hosted by @Bungie #GUX22 Thank you @CeliaHodent for creating such an incredible event for Games UX Designersand Researchers to knowledge share and hone our craft.
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@aneri
irena pereira
11 months
Women love combat in games, too. They just have a desire to do so more creatively than just with guns. This is consistent with my personal experience. Swords and Sorcery for me, please, kkthx How does this jive with your vibe?
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@aneri
irena pereira
2 years
@jonstewart I am so disheartened for our country and for our future. People are so angry and pitting against each other. When can we all be Americans again?
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@aneri
irena pereira
1 year
On my way to LAX for #LATechWeek for our #SPEEDRUN Demo Day on Thursday. … this is my face after having lunch at a billionaire’s house. Whose life is this rn?
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@aneri
irena pereira
6 months
@ArinGoldsmith sighting as she demos Haven! @UnleashingGames
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@aneri
irena pereira
1 year
We’ve got something cool up our sleeve. Follow our Twitter account to stay up to date. #unleashedgames
@UnleashingGames
unleashed games
1 year
From original devs of World of Warcraft, Kingdoms of Amalur, and EverQuest comes a new family friendly fantasy adventure. Fight against the forces of darkness, explore a world consumed by wild magic, and build a stronghold with your friends to increase your power in a new world.
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@aneri
irena pereira
4 months
@satyastrology Chiron 😭
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@aneri
irena pereira
1 year
More welcome party photos with @justmazer @andrewchen @slimborama @BrianBirming @LeahHoyer & David Vinca (do you tweet bro?)
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@aneri
irena pereira
2 years
Locked and loaded for my trip to #DICE2023 with @GETWIGI Can’t wait for the magical week of learning and growing, and making waves for #gamedev
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@aneri
irena pereira
5 years
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@aneri
irena pereira
6 months
I made a decision long ago that I would walk away from situations where respect is not being served. The continued harassment I’m receiving on the basis that I’ve protected my account is laughable. Of course I’m going to lock my account. Shields should always be raised under
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@aneri
irena pereira
3 years
@Jam_Ajna @mikemorhaime But at the same time this type of thing is standard and accepted in the game industry. And is why I took 8 years off from games. Now I am back with a rage that will build a company bigger, better, and more fair. 🌈 🦄
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@aneri
irena pereira
3 years
@ChristopherJM @SethAbramson @Kiehart I have family there that aren’t US citizens and I’m scared for them.
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@aneri
irena pereira
6 months
None of the complaints levied against me or @UnleashingGames are true. I work very closely with an incredible team that includes the demographic I’m accused of excluding. If this feels hypocritical, perhaps the answer is a lot simpler. The characters I referenced are demo
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@aneri
irena pereira
2 years
Set the tone you want to see in the world. Don’t let the tone of the world define you.
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@aneri
irena pereira
2 years
I returned home from #GDC2023 to a teenager in the house. Finally, he can get a Facebook account so I can tag him in his own birthday post! #milestone Baby photo for full embarrassment. They grow up way too fast. Happy birthday, First Born. ♥️😘
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@aneri
irena pereira
8 months
@nikitabier Test. Validate. Learn. Repeat.
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@aneri
irena pereira
4 years
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@aneri
irena pereira
2 years
Ding.
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@aneri
irena pereira
2 years
@kungfucornelius @ChristnNitemare The Black Cauldron (Disney film) was banned in 1984? for demonic summoning too!
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@aneri
irena pereira
3 years
@gehrig38 Umm what is Conversion Therapy for $100, Alex? If conservatives actually felt this way, the last 100 years of homophobic terrorism and legal definitions of heteronormativity being used as ways to imprison homosexuals wouldn’t have happened.
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@aneri
irena pereira
4 years
@SethAbramson 27% questionable. Hahahahaha
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@aneri
irena pereira
2 years
@JuddgyOne @imillhiser If we get impeachments of sitting justices, she just may. 🤞
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@aneri
irena pereira
1 year
@venus_iscariot @mombojom @historyinmemes Having dug at Megiddo for a season many many years ago, the 17 layers dating back to the Early Bronze always fascinated me. But there was always a ring of skepticism that came with the claims that “civilization” started in the Middle East.
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@aneri
irena pereira
4 years
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@aneri
irena pereira
2 years
@DaRealMilkBagz @elonmusk Free Speech means the government cannot arrest you for your statements. Free speech does not mean free from consequence. You misunderstand the meaning of the first amendment.
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@aneri
irena pereira
2 years
@DustinMeierotto @fentrocity @heydave7 @elonmusk In order to have economic viability in the frame of how we are taught, we need education. Why would we want education to be optional? Having a smarter is a stronger America. Perhaps our citizens could learn critical thinking and not fall prey to conspiracies.
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@aneri
irena pereira
4 years
@erobbins @markmobility You don’t get it clearly. Only police should have guns. Yes. Police should be trained better in non violent interventions to forgo the NEED for guns under most circumstances. Fixed it for you.
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@aneri
irena pereira
1 year
Welcome to Boston @JackSoslow !
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@aneri
irena pereira
4 years
@wisconsin36 @TomlinMedia @JimGaffigan More tickets for the rest of us!
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@aneri
irena pereira
1 year
@TheSugarVenom Life is definitely an interesting journey. Thank you for sharing yours with us. Enjoy that fresh Tuscan air.
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@aneri
irena pereira
5 months
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@aneri
irena pereira
1 year
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@aneri
irena pereira
5 years
#ProgressiveTax Rates like @ewarren ’s wealth tax devalues enormous sums of money by absorbing it back into our economy through taxation. /t/
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@aneri
irena pereira
2 years
@hubermanlab Hair is seriously an issue for women who have had COVID infections. Hair loss has been severe and accelerates every time infected. I’ve never had as little hair as I do now and it has been only since 2020.
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@aneri
irena pereira
1 year
@TigrMoth In person interview for Director of UX. Comes out I’m a single mom of 3. HR Director asks in the final interview (in which I’m offered the job) that “there’s no way I could do this job without my husband!” After I fly home, I get told they gave the job to someone local.
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@aneri
irena pereira
2 years
@SarahAshtonLV I am the grandchild of a Ukrainian and Belorussian and I am so so incredibly sad right now.
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@aneri
irena pereira
2 months
@vinnie_payne @acnewsitics Yeah if you believe that, then I have a bridge to sell you.
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@aneri
irena pereira
1 year
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@aneri
irena pereira
1 year
I am super grateful to be included in the 2023 edition of @GaingelsVC Top 100 spotlighting venture-backed LGBTQIA+ founders! A big thank you to my team at @UnleashingGames Games for all your hard work. #breakingceilings #bethechange
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@aneri
irena pereira
2 years
Thank you so much for the opportunity to try and empower these games UX designers to break barriers and make games better.
@GameUX_Summit
Game UX Summit
2 years
Now on stage of the #gameuxsummit Irena Pereira ( @aneri ), lead consultant at Digital Experiments, explains “Why UX Fails”
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@aneri
irena pereira
1 year
Some Saturdays, I photograph weddings in castles. #aboutme
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@aneri
irena pereira
11 months
Omg the build felt so good today. I love this team. 🥰✨ #gamedevontwitch #unleashedgames @unleashedgames
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@aneri
irena pereira
4 years
@SethAbramson It’s a vote for insurrection. Against the constitution.
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@aneri
irena pereira
7 months
@TheEcho13 These expert scientists are creating a wave of anxiety for a lot of people who don’t meet those numbers and yet still function. I still feel like something is wrong with me rather than it being normal. You all are making me feel normal. Thank you 😻
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@aneri
irena pereira
2 years
The UX exercise of walking a casino floor to understand the design decisions behind the layout is *illuminating*.
@nikitabier
Nikita Bier
2 years
You’d learn more about consumer product design by spending an afternoon in a casino than you would working at Facebook for a year.
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@aneri
irena pereira
2 years
Game Dev Heroes Ken & Roberta Williams of Sierra Online sharing their story at the @GameUX_Summit #GUXS22
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@aneri
irena pereira
1 year
So excited for a day of learning and networking at the MIT Gaming Industry Conference hosted by @mitgic
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