Alex Josephson Profile Banner
Alex Josephson Profile
Alex Josephson

@ajos

Followers
25,680
Following
2,853
Media
1,963
Statuses
8,215

Lucky dad of 2. Lesser-half of @rls2882 . VP Brand Creativity @X . Buy the ticket, take the ride.

NJ / NYC
Joined March 2009
Don't wanna be here? Send us removal request.
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@ajos
Alex Josephson
10 months
She’s everything. I’m just Ken.
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@ajos
Alex Josephson
6 years
#TheLionKing trailer views 24hrs in. No surprises here👇 Facebook: 5M YouTube: 20M Twitter: 30M
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@ajos
Alex Josephson
3 years
“A girl has no name.” Twitter: what should we name her?
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@ajos
Alex Josephson
2 years
Today we did the impossible & said goodbye to many talented, creative, hard working, incredible people at Twitter. To any hiring managers out there: please send your open roles across strategy, creative & production teams my way; will match you with all-star Twitter alum.
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@ajos
Alex Josephson
2 years
I’ve been at Twitter for a decade, and people have always under estimated us. We’ve always been under dogs - it’s been our single biggest motivating factor over the years. Twitter is complicated, not easy, but absolutely worth it. Couldn’t be prouder to work here.
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@ajos
Alex Josephson
4 years
My 6 yr-old hung out w/me a lot today while WFH. Lots of VC calls. Tonight, at dinner, I asked him to stop throwing a tantrum. He turned to me and said: "Are you giving me feedback?".
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@ajos
Alex Josephson
4 years
Whenever someone's kids interrupt a video call, the universal reaction of my @Twitter colleagues, 24/7, is smiles, chuckles, & welcoming comments in chat window. May sound trivial, but for working parents, it's integral to an environment of safety & belonging. #LoveWhereYouWork
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@ajos
Alex Josephson
3 years
9 years at Twitter today. 3x longer than any other company I’ve been at in my career. 9 reasons why I’m still here, and why I plan to be for a long while. #LoveWhereYouWork 🧵
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@ajos
Alex Josephson
4 years
@DanRather Who wants to spend Christmas in a bunker anyway?
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@ajos
Alex Josephson
4 years
She’s insisting on wearing this out
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@ajos
Alex Josephson
5 years
Our 3 yr-old just dropped an f-bomb. Shocked and in a panic, I immediately asked her where she heard that word. Without hesitation, she replied: “Grandma”.
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@ajos
Alex Josephson
3 years
A career long dream to sit on a @Cannes_Lions jury. Excited to represent Twitter and our team at #TwitterNext , celebrating this year’s work in the Social & Influencer category. #CannesLions2021 #CannesLions
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@ajos
Alex Josephson
4 years
Today of all days marks 8 years for me as an employee @Twitter . Thought all week about what I might Tweet about it, and then this afternoon I got this text from my friend. 8 years in, I know it’s a privilege to play a small part in the role this platform is serving. #OneTeam
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@ajos
Alex Josephson
6 years
Today marks 6 years for me as a Twitter employee. There are many reasons I’ve spent 2x-3x more time at this company than anywhere else in my career. Way too many for a single thread. But here’s just one of them.
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@ajos
Alex Josephson
7 years
Twitter's entire Global Brand Strategy squad together. 5 continents. 12 countries. 18 cities. #OneTeam . #FWD2017
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@ajos
Alex Josephson
5 years
Love this tweet from @adidasoriginals . Switch Twitter to Night Mode to unlock the #NiteJogger emoji
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@adidasoriginals
adidas Originals
5 years
#NiteJogger returns with hi-vis technology for a modern take. Keeping your vision alive, even after dark. Available in new colorways from April 11th. See more at
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@ajos
Alex Josephson
5 years
1/5 What’s interesting about Nike’s #CannesLions winning campaign - that all launched with a Tweet from @Kaepernick7 - is how the conversation started on Twitter, and then catapulted beyond Twitter into other mediums, ultimately putting a dent in the cultural universe
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@ajos
Alex Josephson
3 years
“When you get to school, please take the cat ears off before your class picture is taken” “Ok”
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@ajos
Alex Josephson
2 years
Got off a long, intense work call over the weekend & everybody signed off with “Love you.” I didn’t think anything of it until I noticed my wife overheard & gave me a quizzical look. Workplace culture is, in the end, built by the bonds between the people doing the work.
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@ajos
Alex Josephson
5 years
Twitter is where brands go to launch something new 🚀
@facebook
Facebook
5 years
Hello Twitter! We’re the Facebook app from @Facebook . Just like @messenger , @instagram , @WhatsApp , and @oculus . Hi fam! ❤️👋
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@ajos
Alex Josephson
4 years
Married 10 years ago today to this beautiful soul. Forever grateful.❤️
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@ajos
Alex Josephson
4 years
Find yourself a CEO who reads WFH story-hour to their employees’ kids. Thanks for the good reads today @Jack 🙏📖
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@ajos
Alex Josephson
5 years
Today marks 7 years at Twitter and I feel like we’re just getting started. Forever grateful to come to work everyday alongside amazing human beings ( @danibogo @pedroporto @Ryno @eimslambe to name a few), all in service of a timeless mission. Here’s to the next 7! #LoveWhereYouWork
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@ajos
Alex Josephson
2 years
Dear Apple iMessage Auto-Correct, On behalf of all humans ever: No one ever means to text "ducking"
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@ajos
Alex Josephson
4 years
In case you’ve had a long week, or a long day, or just need a laugh, here’s a 7 yr-old opening a Nintendo Switch on his birthday and going Absolutely. Buck. Wild.
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@ajos
Alex Josephson
2 years
Most important 1:1 of the week
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@ajos
Alex Josephson
6 years
In New York🗽we order pizza 🍕 for lunch. In Spain 🇪🇸 they order paella 🥘🤯
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@ajos
Alex Josephson
5 years
Really gotta stop letting my kids pick out my Halloween costume
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@ajos
Alex Josephson
4 years
Found this in his schoolbook. “My dad works for Twitr”
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@ajos
Alex Josephson
2 years
6 yr-old: “No playdates today, I need some Me Time” “What is Me Time?” “I want to eat a snack in the bath tub”
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@ajos
Alex Josephson
4 years
5 year-old stealing my phone and calling clients on a Sunday afternoon 🤦‍♂️
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@ajos
Alex Josephson
3 years
Every morning I attempt to take a picture of my daughter, and every morning she fights me, at all costs, to ruin said picture.
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@ajos
Alex Josephson
2 years
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@ajos
Alex Josephson
1 year
Tap the ❤️ on any #SuperMarioMovie tweet for a little 🍄 🍄 🍄 surprise
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@ajos
Alex Josephson
2 years
Coming back as my daughter in my next life
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@ajos
Alex Josephson
4 years
This week, more than ever, I wish I could physically be in the office with my teammates and give them hugs. #LoveWhereYouWork #OneTeam
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@ajos
Alex Josephson
3 years
Last night my 8 year-old puked all over - and I do mean all over - his bed. While we were cleaning it up, the dog pooped in the hallway. Then 8 yr-old stumbled through the hallway and stepped, barefoot, in the dog poop. I think that's what they call a parenting hat-trick.
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@ajos
Alex Josephson
3 years
While on a client call off-mute, my 7 year-old just screamed at me, top of his lungs, "YOU DON'T CARE ABOUT THE OCEAN". How's your Thursday going?
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@ajos
Alex Josephson
3 years
Hello old friend
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@ajos
Alex Josephson
2 years
Tweeps. In real life. So good for the soul.
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@ajos
Alex Josephson
4 years
My 6 yr-old has witnessed a lot of video calls & has asked if he could give his own presentation. If any Tweeps are up for indulging him for a 15min hangout, the topic will either be his Pokémon card collection or his aspirations to become a pro spy. Reply or DM if interested!
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@ajos
Alex Josephson
2 years
IT’S REALLY EASY, YOU JUST NEED TO LOG INTO WORKDAY
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@ajos
Alex Josephson
3 years
My 6 yr old still asks me to sing lullabies at bedtime every night. I know it won’t last forever. But tonight, I received a clear warning shot that the novelty is wearing thin. A few lines into the first lullaby, she turned to me deadpan, and said: “Alexa, skip to next song.”
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@ajos
Alex Josephson
5 years
A little more than 48 hours after Nike’s launch of their inspiring #USWNT ad, it’s worth noting how $TWTR’s audience responds (views & engagements) to content like this compared to traditional video platforms like YouTube👇
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@ajos
Alex Josephson
4 years
Today I got a pedicure from a 4 yr-old while administering e-learning to a kindergartner, while emailing my boss. I think they call that a WFH Hat-Trick. 🏆
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@ajos
Alex Josephson
3 years
Me: Did you take your Dragon Ball Z hoodie off for your school picture? Him: Yes. Me: Did you smile? Him: Yes. Also him:
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@ajos
Alex Josephson
5 years
We did it. We rented an RV for the weekend. The American Dream.🚍⛺️
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@ajos
Alex Josephson
3 years
Hello Dog Twitter 👋
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@ajos
Alex Josephson
5 years
The thing is, if you send me to Target at 10:30pm to pick up last minute items for a weekend camping trip...I’m going to take some liberties with the shopping list & make some questionable decisions. Can’t wait to see the kids’ faces when I roll up on the campfire.
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@ajos
Alex Josephson
4 years
My kids randomly stumbled across the movie “Hook” on Netflix. They had never heard of it. Needless to say, we watched it immediately.
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@ajos
Alex Josephson
5 years
the start the end of the decade of the decade
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@ajos
Alex Josephson
5 years
Here we go #CannesLions
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@ajos
Alex Josephson
3 months
We brought back the NYC #ElevatorSelfie this week, with special guests @hellomsyui & @ThomasMac_IV
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@ajos
Alex Josephson
6 years
Caught him doing one-armed push-ups to the Karate Kid soundtrack on his @Sonos . My work is done here.
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@ajos
Alex Josephson
3 years
My main man
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@ajos
Alex Josephson
3 years
More like DoesNotWorkday amirite
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@ajos
Alex Josephson
3 years
Still don't understand why it's ok (and celebrated) for athletes to have endorsement deals w/beer and liquor brands...but smoking weed (in a legalized state, no less) is an issue we're willing to ruin their careers over...? A double-standard w/ deep systemic & cultural origins
@itsshacarri
Sha’Carri Richardson
3 years
I am human
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@ajos
Alex Josephson
4 years
47-million more people are using Twitter every single day vs. one year ago. Full stop.
@SquawkCNBC
Squawk Box
4 years
"We were really pleased that the big surge we saw in March was able to hold all through the second quarter," says @NedSegal on $TWTR user growth.
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@ajos
Alex Josephson
9 years
Welcome to the world, Reese Ellen Josephson, born 10/26/15, 8:04pm, 7lbs 1oz. Mom is a super-hero & doing great.
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@ajos
Alex Josephson
2 years
In case you haven’t heard…we are very much open for business. #NewFronts #TwitterNewFronts
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@ajos
Alex Josephson
5 years
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@ajos
Alex Josephson
3 years
Married 11 years ago today. Always grateful. Just getting started.❤️
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@ajos
Alex Josephson
6 months
Client brief: Client budget:
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@ajos
Alex Josephson
3 years
If you’re a brand with any type of endorsement relationship w/ #SimoneBiles and you’re not actively, vocally communicating your support for her right now with every ounce of influence at your disposal, you’ve really missed the point of “sponsoring” Olympic athletes
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@ajos
Alex Josephson
4 years
Or he could just join Twitter
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@ajos
Alex Josephson
5 years
Completely reasonable 🧾
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@ajos
Alex Josephson
4 years
My in-laws are watching the kids this weekend. Apparently 6 yr-old has been reminding them to vote for Biden. 4 yr-old is insisting that “Trump has no plan.” We may not be perfect parents, but hearing this feels reassuring that we’re doing some things right.
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@ajos
Alex Josephson
4 years
Only banning political ads *days* before an election is basically like not flossing all year, and then flossing 10x a day the week before your dentist appointment to try and trick your dentist into thinking you have good dental hygiene practices.
@KurtWagner8
Kurt Wagner
4 years
NEW: Facebook is considering a ban on political ads on its social network in the days leading up to the U.S. election in November. No decision yet, but it’s being discussed, according to sources
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@ajos
Alex Josephson
3 years
I really, truly - and I cannot stress this enough - despise Workday.
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@ajos
Alex Josephson
2 years
Timeline cleanse. My 8 yr old is the high-five fairy on the lacrosse field. If any teammate scores a goal, he simply will not rest until he’s high-5’d them. He will run far and wide to ensure a high-five is delivered, at all costs. I love this about him.
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Alex Josephson
4 years
1/12 After 50 days of quarantining w/2 young kids, 2 working parents, & managing a global team, I’ve recorded a few learnings along the way. Sharing in case it’s helpful. If any of these seem obvious or redundant, apologies in advance. Figured worth sharing if it helps a few.🧵
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Alex Josephson
4 years
Just finished some late night APAC calls and went into the kitchen for a glass of water. My daughter had left her American Girl Doll out and it completely scared the shit out of me in it’s creepy little high-chair.
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Alex Josephson
3 years
“We’re looking for a never-been-done-before idea” 🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩
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@ajos
Alex Josephson
3 years
Interviewing someone today & my 8 yr old came in asking loudly if he could go on Twitter (he has a locked account I curated). He kept coming in, reading tweets out loud. Finally he runs in & yells, top of lungs, “I LOVE Twitter” Interviewee def thought it was all staged 🤦‍♂️
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@ajos
Alex Josephson
6 years
Interesting to see how a brand’s purpose driven message travels on a platform like $TWTR vs platforms like $FB Also - for guys who have a problem w/ the #GilletteAd #TheBestMenCanBe : Asking men to not be jerks or raise jerk sons will always be on the right side of history
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@ajos
Alex Josephson
5 years
4 yr-old: “Daddy what are you doing?” Me: “Practicing a presentation...” 4 yr-old: “Please stop.” #AWNewYork
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@ajos
Alex Josephson
6 years
So yeah, 6 years later I’m pretty fired up to go to work today.
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@ajos
Alex Josephson
4 years
I think the worst part about having to wear a mask out in public is the inability to smile at people. I’ll never take for granted the act of smiling kindly at a stranger or passerby again.
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@ajos
Alex Josephson
5 years
The evolution of brand voice, explained in a single Tweet👇
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@ajos
Alex Josephson
3 years
Couple of years ago my son randomly decided he would become a Tampa Bay Buccaneers fan & a Milwaukee Bucks fan. Only human I know who roots for the Bucs & the Bucks. To this day we have no clue why. 2021 was really the year this bet paid off for him. Gotta hand it to the kid.
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@ajos
Alex Josephson
4 years
WFH upgrade via fresh baked, hand-delivered chocolate chip muffins in between back-to-back calls.
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@ajos
Alex Josephson
5 years
Being a parent is amazing, but also, of course, challenging. Sometimes we have no idea if we’re doing any of it right at all. And other times, things like this happen. ❤️
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@ajos
Alex Josephson
4 years
When, unbeknownst to you, your kids have been upstairs, repeat-dialing 9-1-1 for no good reason and 4 cop cars show up.
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@ajos
Alex Josephson
4 years
Verbatim with my 6 yr-old during breakfast👇 Him: Can I live in this house forever? Me: Sure, but don’t you want to get your own place some day? Him: Nah. And I don’t want to get married either. Me: No kids? Don’t want to be a dad? Him: No way. That’s way too much work.
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@ajos
Alex Josephson
3 years
Signs remote work is going too far…Found this in 5 year-old’s room. She took it upon herself to set up her own home office.
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@ajos
Alex Josephson
4 years
Caught them in a rare moment. No fights, just holding hands.
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@ajos
Alex Josephson
4 years
Workday has a wonderful, intuitive UI
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@ajos
Alex Josephson
7 years
Today marks 5 years for me working @Twitter . I've never been more inspired by our mission, or more bullish on our vision #LoveWhereYouWork
@guilhermerib
guilherme ribenboim
7 years
Happy #Twitterversary to @ajos ! 5 amazing years and counting! You make this place better with your passion and commitment! Thank you!
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@ajos
Alex Josephson
3 months
Unbeatable company
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@ajos
Alex Josephson
2 years
A smooth sea never made a skilled sailor
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@ajos
Alex Josephson
4 years
(Word-for-word exchange) Me: If you don’t stop that, you’re gonna to lose your screen time privileges for today. 4 yr-old: Well then I’m going to Tweet something about you...on Twitter...and it’s not going to be nice. Me:
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@ajos
Alex Josephson
4 years
Can't remember the last time this happened, but I am alone as the only human being currently in my house...for the next few hours. No one crashing my conference calls, no one asking for a snack, or a butt-wipe. It's just me, Google Hangouts, and my emails...And it's glorious.
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@ajos
Alex Josephson
6 years
Today means a lot of things to a lot of people. One thing is for certain - it deserves more than 5 words and an exclamation point.
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@ajos
Alex Josephson
7 years
Hats-off to the @Sonos team. I tweeted last December requesting a product feature, and once it became available 9 months later, they personally tracked me down to let me know! Now that's customer care.
@Sonos
Sonos
7 years
@ajos Wait no longer, we just announced Alexa on Sonos. More info here:
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