January was the best Ecom month I ever had since 2015 We ended January 2025 with 520% above January 2024 in Net Profit and even 54% above December which is a surprise. Here are a few reasons that led to this growth: - Product diversification, 2024 tried to scale single products way to high causing negative returns and drops, now we focus on expanding the product range with the goal for every store that the hero product only produces 50% of net profit, the rest needs to come from something else - traffic diversification, 2024 we were 100% Facebook, currently it's only 55% Facebook with the Goal of reducing it further. Driving traffic from other channels has helped to reduce our costs on Facebook, improved the overall performance and allowed us to spend more - Lot more effort into our backend (Upsell Funnels & Emails) we were able to increase our AOV by 22% and get our E-Mail Rev up to 20% - COGS optimization, we were able to get our cogs and shipping costs down by 37% which gave us an extreme margin boost - Leverage of Credit Line, we have Creditlines in the Millions with all big Advertising Plattforms and our 3PL and Factory which allows us to don't worry about Cashflow at all - Shutting down competitors, we got design and utility patents on our proudct and are taking competitors down on the daily basis - we used the strategy from Ryan Deiss to identify key business-driving metrics and only track these and work on these, nothing else - I got an outside consultant to help me with new ideas and things that I wasn't able to see from within the business and to clear my mind and stay focused on the goal (huge impact) - most of my employees are now working 2+ years with me so they are getting better and better There is still a ton that we need to improve and can do better but we are on a good way I think. Funny how far it came, I started out 2015 with -40.000€ in the Bank in a 1 Bedroom 25qm Appartment

@decoecom thats why i use google forms, it put everything in a spread sheet and then you can see it weekly

@2hiqh no man should judge about another mans wife

@Anasrotorg not this time 😂

@iamdwilms i guess the guy lives in dubai? 😂 and is dutch, german or french

@Antonio_eCom I only track Money Driving Tasks day to day, I created a post about this a while back

How to Find Winning Products Based on Your Skill Level Beginner: Don’t reinvent the wheel. Find a proven, winning product and stand out by: ✅ Using a different angle ✅ Creating a better offer ✅ Selling in an untapped country Advanced: Go deeper. Take a successful product and break down: ✅ Why does it sell? ✅ What problem does it solve? Now, find a "new" product that solves the same problem in a fresh way. Pro Level: Think long-term. Pick a niche big enough to scale and: ✅ Test multiple unique & "new" products ✅ Experiment with different angles, funnels & traffic sources ✅ Identify 2-3 hero products and scale aggressively

@ecomlucius @theindianpleb new ad account has no history and gives you a different audience pocket

@Wickshit18 @TheEcomDaddy because it doesnt require work at all can be fully automated and you have time to do something real

@theindianpleb 😂

@blue1785 @HYMACS_ @Chris100mbiz @TheEcomDaddy yes in my opinion u less you have an influencer as face of the brand and do high quality materials from turkey

@HYMACS_ @Chris100mbiz @TheEcomDaddy how you want to pay for ads, you you think you get sales for 5$?

@HYMACS_ @Chris100mbiz @TheEcomDaddy too small margins

@danielvargaecom @BirgachZak we never used klarna and did 60m or so there

@danielvargaecom @BirgachZak no never fuck klarna and fuck klarna customers

@DaveDiederen thinks so too, everybody that really wants something just finds a way to get it

@BrizzyAot every monkey can make money with fashion dropshipping

@C_Shelefontiuk yesh but then they just dont want it in the first place

@BrizzyAot i hate to see people wasting time while not learning anything