I launched my online fitness coaching biz and made $0 for 16 months. My uncle said “that’s not a business, it’s a hobby.” I felt hopeless. Flash forward: I've generated over $2 million online. Here's what happened:

The only path to maximize profits is to maximize value to the market.

Business is the arbitrage between CAC (customer acquisition cost) and LTGP (lifetime gross profit).

RT @TheJackBly: 7 calls booked in ~ 24 hours. Sam says he’ll soon be on pace for 80 calls/month. 🚀

Growing a business is the repeated cycle of identifying constraints and fixing constraints.

Focus x leverage = productivity To increase focus, remove distractions. To increase leverage, utilize the 4 C’s: code, collaboration, capital, & content.

Everyday is a once in a lifetime opportunity gifted by God. Act accordingly.

I often ask myself: “Does this belief serve me?” If no, I drop the belief. I guarantee this habit will change your life.

Recently helped an online coach go from $0 to $9.4k/month. Here's what we did: 1. Validated his offer from day 1 Most coaches experiment for years to try to find product market fit. They don't realize you can skip this. You can validate your offer in 2-3 days. Do market research: • meta ads library • online forums • comment sections • look at competitors • speak to people in the niche You will find repeating patterns. These repeating patterns is the market telling you EXACTLY what they want. 2. Consistent Lead Gen The next step to sign clients is to get leads. Most coaches rely on word of mouth or hope someone magically finds them online. We installed our Content DM system here. In January this resulted in 17 call bookings. This will increase the longer the system is in place. Lesson: you NEED a real system. Not just word of mouth or hoping the algorithm randomly sends you leads. 3. Sales Process Once we have call bookings, the next step is closing deals. For this I handed him our exact sales process that we've seen work with 100+ coaches. Ideally we want to be at a 25-30% close rate. So far Jonny is at a 23% close rate. This will improve with more reps. P.S. If you're an online coach who wants more clients, DM me "Scale" and we'll chat details.

It took me 17 months to make my 1st $1 online. This taught me that persistence is 90% of success.

100% conviction + irresistible offer = easy sales

The separator between your current reality and your dream reality is skills and beliefs. That’s it.

Guaranteed way to generate leads: 1. Put your offer in front of humans at extremely high volume 2. Iterate based on data Given enough time, you will find what works to consistently generate leads.

The degree to which you believe it will work, is directly correlated to how much action you take.

I've booked 1000s of sales calls. Here's the most important lead gen lesson I've learned: It's not... • more DMs • more ad spend • more content It is... Data. You see, when you pair high volume WITH data, you can repeatedly improve your lead gen every single week. Over the course of 1-3 years you get so good at booking calls, it's insane. It also becomes predictable because you have data that tells you for every X input you get Y output. This is the secret. 1. Massive volume 2. Data tracking Do this and you will become unstoppable over a long enough time horizon.

The fastest path to financial freedom is not bitcoin, the S&P 500, real estate, trump coin, or penny pinching. It is skills. Skills are the difference between earning $50k/year and $500k/year.

88% of millionaires are business owners. So if you want the highest likelihood path to millionaire status, start a business.

I have no clue have the average guy is surviving nowadays. I recently paid for a wedding and bought a new house. It was expensive. If I was making $80k/year I'd be in massive debt. But here's the thing, there's no point in complaining about inflation. It's here. Things are NOT going to get cheaper. They are only going to get more and more expensive. You could complain but fact is this will do nothing to change your situation. The government is not going to save you. You must save yourself. The only way out is earning way more. This means skill up. More skills = more income This is your only path to freedom.

Ready to make $20k/month with online coaching? I’ll work with you 1-1 and install my client acquisition systems into your business. DM me “Scale” for details.

Guaranteed way to scale your business: 1. Identify bottleneck (what is the 1 reason you can't 5x the business right now?) 2. Put 100% of your focus into fixing the bottleneck 3. Repeat

Sales = conviction The #1 way to improve your closing is to increase your conviction in your service. If you don't even believe in your service, why would the prospect? Conviction ALWAYS bleeds through.