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Rethink Food
@RethinkFoodVC
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A @Rethink_Capital strategy aiming to digitize the food system led by @RiniGreenfield & @BradJakeman.
Joined November 2019
#RethinkFood began with a mission to help digitize the food system for the betterment of the people & planet. Today, we’re excited to share our first annual Impact Report that documents the impact our PortCo's are having on the food system & society. 🔗:
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Reinventing the future of lunch – Steve Ells gives @grubstreet a sneak peek into the vision and operations behind Kernel, his new automated, plant-based and #RethinkFood-supported restaurant, that opens this month in NYC.
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"We know that food is the next frontier in combating climate change” #RethinkFood's Rini Greenfield had the opportunity to talk with @rgeccles about her story and what led her to building an investment fund focused on food and agriculture. Check it out:
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RT @RethinkFoodVC: 📣Attention early-stage founders! @NextEraEnergyR Investments is holding a seed investment competition for pre-Series A…
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📣Attention early-stage founders! @NextEraEnergyR Investments is holding a seed investment competition for pre-Series A companies focused on cybersecurity, data & AI, decarbonization and/or energy transition. Learn more and submit your application:
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RT @RethinkFoodVC: @WSJ covers how Chipotle founder Steve Ells is making his return to the restaurant industry with a new sustainable, auto…
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@WSJ covers how Chipotle founder Steve Ells is making his return to the restaurant industry with a new sustainable, automated concept called Kernel. The #RethinkFood PortCo expects to open its first location in Manhattan in early 2024.
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RT @RethinkFoodVC: @OmeatOfficial is one step closer to commercialization! The #RethinkFood PortCo completed construction of its pilot p…
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@OmeatOfficial is one step closer to commercialization! The #RethinkFood PortCo completed construction of its pilot plant which can produce up to 400 tons of product, providing more sustainable protein sources to meet consumer demand.
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This week on @HowIBuiltThis���️: Chipotle Founder Steve Ells shares how he is once again revolutionizing “fast casual” through Kernel, his new sustainable, affordable, and highly automated restaurant chain and #RethinkFood PortCo. Tune in to learn more 👇
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On Oct. 31, @RethinkFoodVC's @BradJakeman, will be speaking on investing for impact in our food systems at @PEI_news' Impact Investor Summit North America in NYC. If you're attending, make sure to connect with Brad and stop by the panel.
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RT @RethinkFoodVC: Calling all #FemaleFounders in #FoodTech! Want to pitch your early-stage startup to female VCs including our own @Rini…
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Calling all #FemaleFounders in #FoodTech! Want to pitch your early-stage startup to female VCs including our own @RiniGreenfield? Apply for The Female Founders in Food Tech Virtual Pitch Event, hosted by @SupplyChangeCap. Apply🔗: Deadline📅: Oct. 15
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Great news for #plantbased foodies! #RethinkFood PortCo @motiffoodworks' products are now available for purchase at any @foxtrotmarket location. 🍽️🥗
We can now answer the long-awaited question, "Where can we try your products?" The answer? @foxtrotmarket! Try a #Vegan Taco Salad made with Motif BeefWorks™ Plant-Based Grounds, offering consumers a meatier experience they crave from #plantbased foods.
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RT @rethink_capital: ICYMI: Check out @RethinkFoodVC's newsletter to get filled in on the latest! 👀#RethinkFood
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📣Exciting news! Steve Ells hires longtime food delivery executive, Stephen Goldstein, to assume the role of president at his plant-based, automated fast-food startup and #RethinkFood PortCo, Kernel, the @nypost reports.
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Don't miss @RethinkFoodVC's @BradJakeman on the "Building a Sustainable and Profitable Brand" panel today at The Ocean Sustainability Forum during #ClimateWeekNYC. 🕙: Today @ 10:45-11:45 AM 📍: @NestCampus Register/Info 👇
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@RethinkFoodVC is proud to support @khademh and the entire @OmeatOfficial team on their mission to deliver quality and sustainable meat products that are better for the planet and consumers. Learn more about Ali’s story and his journey to starting Omeat ⬇ 👀. #RethinkFood
I am often asked how my background in tissue biology led me to be the Founder and CEO of Omeat. And although the journey has been anything but straightforward, it has been rewarding to bring my experience in academics and medical research to the pioneering cultivated meat industry. Here is how I got started: ➡️ I first got my start in tissue biology, applying bioengineering solutions to precision medicine. Over the years, I became genuinely interested in developing ‘personalized’ solutions that utilize micro- and nanoscale technologies to enable a range of therapies for organ failure, cardiovascular disease, and cancer. ➡️ By exploring this area, I developed multiple techniques for controlling the behavior of patient-derived cells to engineer artificial tissues and cell-based therapies. ➡️ As I continued to delve deeper into this space, I also started to research more about the environmental impacts that conventional beef has on our planet and society at large. As I did my concern grew. Conventional practices to raise and process beef are linked to environmental degradation and the loss of natural resources. Large tracts of the Amazon have been felled to make room for cattle farms. Runoff from factory farms is polluting our lakes, rivers, and groundwater. In addition, the animal agriculture complex contributes an estimated 15% of global greenhouse emissions. This is on par with the entire transportation sector. I knew there needed to be a change, so here is what I did next: ✅ I soon found a correlation between the techniques my scientific team was discovering and creating for artificial tissues to what was brewing in the cultivated meat space. Through much research, we discovered an alternative that could revolutionize how lab-grown meat is grown. ✅ Through this process of personal interest and scientific inquiry, my focus shifted from tissue engineering to working on cultivated ground beef. From this, Omeat was born. As Omeat continues to make strides as a company, we’re ready to challenge the status quo to bring much-needed change and innovation to how we produce meat. As we prepare to commercialize our innovation, I’ll be sharing more of the journey on our mission to deliver a quality and sustainable product that benefits both the climate and consumers.
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RT @RethinkFoodVC: At @RethinkFoodVC, investing in solutions that prioritize positive environmental effects is central to our mission. Th…
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