@tferriss A #mentalism book worth checking out is "Something from nothing" by Angelo Stagnaro. He's a mentalist and, if I remember correctly, wrote that book primarily for magicians, so it's relatively practical... at least compared to many others.

Want to come chat about what makes your website effective? I'll be talking about it live in a few hours...

Ever wondered why your marketing analytics don't match with each other? It happened to me recently. Here are the most common solutions...

How a SINGLE A/B test increased landing page conversions by 300%. Hint: It's because I didn't rely on "best practices."

No matter how long you work in marketing, your hunches will sometimes fail miserably.

Most webinars suck. But they don't have to. Here's how to make your webinars friendly and effective at the same time...

"More value than many courses" is what I said about this book by @DannyIny in my review. You can download a free copy today.

Uncommon common sense: Copying what increased other people's sales usually doesn't increase your sales. What fixed a problem they had only helps you if you happen to have the same problem. Find the problems YOU need to fix:

One of the best offers I've ever seen. When I saw the price, I genuinely thought I misunderstood something: There's also a live demonstration happening today:

Had a great chat with @melcoach some time ago about getting leads from your website:

I'm thinking of doing a video series on how I improve a sales funnel—a real example with all the steps I take including dealing with problems. I'm wondering if that's interesting for many enough people. So, let me know if you'd like to see it.

How to find the EXACT REASON your marketing isn't working better. It only takes a minute to figure it out with this method:

@StefanDrewe Hey Stefan. Yep, I should know better than to rely on just the camera. Just tried to keep things simple, so recording doesn't become a bigger project than it needs to be because that usually leads to less recording 😅

A simple, friendly video advertisement explained

You know you have narrow enough targeting when you don't get a single impression in 24 hours after starting an ad campaign 😅

Can you practice marketing like a sport or an instrument? Isolate a single technique and repeating it on its own. In marketing, that can seem impossible. But it's not. I'll write more about it in a near-future Friday scribbles:

How much marketing do you need (especially if you're just getting started with a side gig)?

How to reach HARD-to-REACH prospects... or just whoever you're after if they aren't already begging to hear what you have to say :)

"What's best about this work?" I usually answer something like, "I just find marketing really intriguing" or "there's always something new to learn." But what makes me smile the most are positive messages from clients. I guess I'm more of a marshmallow than I'd like to think 😅