Michael Hartman 🧢 Profile Banner
Michael Hartman 🧢 Profile
Michael Hartman 🧢

@Muckbeast

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13,334
Following
1,062
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2,606
Statuses
42,537

Inventor of Free-to-Play business model. Game dev 30+ years. Frogdice CEO (video games), Virtual Keystone (consulting), Bluegrass Esports. College professor.

Lexington, KY
Joined September 2011
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@Muckbeast
Michael Hartman 🧢
4 years
Twitter threads: 1) Rewatching of #TNG 2) First time watching #DS9 3) First time watching #Voyager 4) #AssassinsCreed Odyssey
@Muckbeast
Michael Hartman 🧢
4 years
My twitter thread for # #AssassinsCreedOdyssey thoughts, reactions, screenshots, video clips, and other nonsense. Valhalla was awesome but so far Odyssey is even better, which is blowing me away. #AssassinsCreed (1/???)
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@Muckbeast
Michael Hartman 🧢
4 years
Do Streamers/Youtubers generate game sales? Hot topic today so I'll share some tough realities from the game dev side. I have 30 years in this business, 3 games streamed by hundreds of channels of various sizes, and data shared with me from thousands of other game devs. /1
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@Muckbeast
Michael Hartman 🧢
10 years
I am also pretty fed up with this hobby being trashed as if gamers are bad people. Gamers are some of the most generous and inclusive folks.
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@Muckbeast
Michael Hartman 🧢
4 years
Great point. Losing ~40 court cases pokes too many holes in his farcical claim of election chicanery. He would have been better off conceeding, taking the high road, & beat the fraud drum for his or his sons' campaign. Then again, he is a lazy dummy who fails at everything.
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@Muckbeast
Michael Hartman 🧢
6 years
@Acemac79 @PhillyD Neither he (nor I) included the perp's name, identity, picture, video, or anything else a fame seeker would crave. So I accept your apology. :)
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@Muckbeast
Michael Hartman 🧢
3 years
@CDickleg @CultureCrave Yeah, that movie where Obi-wan was the main character sucked for that reason. Oh wait, there was no such movie. Main characters need more backstory than side characters. That's the point.
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@Muckbeast
Michael Hartman 🧢
7 years
For science I present this photo documenting the juxtaposition between super humbug people that already tossed their tree and the awesome festive folks across the street.
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@Muckbeast
Michael Hartman 🧢
10 years
I'm a 25 yr industry vet, own my company, have an established fanbase, & even I am afraid of being blackballed if I have the "wrong" opinion
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@Muckbeast
Michael Hartman 🧢
7 years
The next teen meme dessert fad.
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@Muckbeast
Michael Hartman 🧢
4 years
Getting angry about Saudi Arabia and any possible product or sponsorship from them carries very little sacrifice. Try living without products made, paid for, or sponsored by China and suddenly you're having to give up a lot of things you actually like and care about.
@Slasher
Rod Breslau
4 years
i spoke to Dot Esports on why more people within esports spoke up about the Saudi Arabia NEOM sponsorship than they have over China's influence on the scene
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@Muckbeast
Michael Hartman 🧢
10 years
Don't you just hate fake gamer boys? http://t.co/fGc1RF7zMD
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@Muckbeast
Michael Hartman 🧢
7 years
. @united United Airlines just announced their new seating chart.
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@Muckbeast
Michael Hartman 🧢
10 years
Defending artistic expression against outsiders who hate video games is expected. But now we have to defend it from insiders? Atrocious.
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@Muckbeast
Michael Hartman 🧢
10 years
Something I find disturbing in the modern online climate: devs who think ridiculing your customers (gamers) is a smart or appropriate move.
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@Muckbeast
Michael Hartman 🧢
3 years
We already have a way to express our dislike of a video game: not buying it. I am shocked and appalled by how many of my colleagues are falling all over themselves to support censorship of our art form. This should not be us, at all.
@erikkain
Erik 'daibo' Kain
3 years
All these people screaming at me because the game is set in the Iraq War--go scream at everyone who made Vietnam games (or movies) or WWII games (or movies). Are we no longer allowed to make art about wars? All war is terrible.
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@Muckbeast
Michael Hartman 🧢
10 years
Once you feel comfortable mocking your customers, you really shouldn't be in this business. You've lost the love and passion for your craft.
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@Muckbeast
Michael Hartman 🧢
10 years
Calling a sexy character a "step back" is like calling Shovel Knight a step back because it uses pixel art. No one artistic vision is best.
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@Muckbeast
Michael Hartman 🧢
9 years
Gaming media: I love you, but if you make us choose, we'll side with gamers every time. They play and love our games and sustain us.
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@Muckbeast
Michael Hartman 🧢
9 years
. @alexiskleinman should never again write about video games. She totally embarrasses herself with this paragraph: http://t.co/LMuQmWHFWD
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@Muckbeast
Michael Hartman 🧢
9 years
Taking a bunch of shit right now from a few colleagues because I refuse to label people part of a "hate group" when I know they aren't.
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@Muckbeast
Michael Hartman 🧢
3 years
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@Muckbeast
Michael Hartman 🧢
5 years
The Earth is round. Mad Mike is flat. Case closed. #MadMike
@EliotETC
Eliot
5 years
A few years back we did an episode about a flat earther whose plan to find out if the earth truly is round or flat was to singlehandedly built a literal rocket to launch himself into the stratosphere. Anyway, today he finally did it! ...aaand he's dead now
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@Muckbeast
Michael Hartman 🧢
10 years
I make games to bring joy to people. It is literally that simple. I deeply appreciate every single person who ever played one of my games.
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@Muckbeast
Michael Hartman 🧢
9 years
Of all the reasons I'm still in business after 25 years, I wouldn't have thought "I don't shit on my customers" would become such a rarity.
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@Muckbeast
Michael Hartman 🧢
4 years
@dakotaz @BangBangClick I went into detail on this topic as a game dev with 30 years experience, data from thousands of colleagues, and research I've done as an adjunct professor:
@Muckbeast
Michael Hartman 🧢
4 years
Do Streamers/Youtubers generate game sales? Hot topic today so I'll share some tough realities from the game dev side. I have 30 years in this business, 3 games streamed by hundreds of channels of various sizes, and data shared with me from thousands of other game devs. /1
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@Muckbeast
Michael Hartman 🧢
9 years
It sucks to have to keep my yap shut because there's too many people counting on me to avoid controversy that could hurt our games.
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@Muckbeast
Michael Hartman 🧢
6 years
@RandolphMarsh @CameronMcCurry @ESPNBooger @minakimes You are on crack. @minakimes knows her stuff and has insightful takes. I shamefully admit to being dubious the first time I saw her on Around the Horn but quickly realized she earned her spot through merit.
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@Muckbeast
Michael Hartman 🧢
4 years
But when I see the sweeping generalization "Streams sell tons of games! Devs should be eternally thankful anyone streams their game!" I have to call it out for how incredibly inaccurate it is in modern times. Outside the rare viral phenomenon, this just is no longer true. /10
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@Muckbeast
Michael Hartman 🧢
9 years
He's someone with a history of playing dirty pool and using his press contacts to fuck with people who dare to have a different opinion.
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@Muckbeast
Michael Hartman 🧢
9 years
One in particular is a very vocal "indie darling" the press always sucks up to and whose games always win those rigged "game festivals."
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@Muckbeast
Michael Hartman 🧢
6 years
@sterlingguns @rupertmurdoch @eoionline Your tweet would have been absolutely perfect if you'd also mentioned the Earth is flat. Don't forget to include that next time.
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@Muckbeast
Michael Hartman 🧢
10 years
That's how broken this has all become: people afraid to have their own opinions for fear of being ostracized and their career destroyed.
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@Muckbeast
Michael Hartman 🧢
10 years
In almost 25 years in the gaming business, there's never been a time this tumultuous that I can remember. Huge changes are coming.
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@Muckbeast
Michael Hartman 🧢
9 years
Kotaku's decision to run "the blacklist article" is the "New Coke" of games journalism.
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@Muckbeast
Michael Hartman 🧢
9 years
IRONY: Slowing destroying your career by constantly trying to destroy innocent people's careers because they think differently.
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@Muckbeast
Michael Hartman 🧢
6 years
@CatoInstitute
Cato Institute
6 years
Many people believe that global population growth leads to greater poverty and more famines, but evidence suggests otherwise...
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@Muckbeast
Michael Hartman 🧢
4 years
Some games, especially narrative based games, lose a significant amount of their value to streams. Look up "That Dragon, Cancer" & see what the developer said about the impact of streams. When the majority of the game's content can easily be experienced via stream, why buy it? /7
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@Muckbeast
Michael Hartman 🧢
10 years
@TheDr3amMachine I think you're right that ultimately gamers will stand with devs who respect them.
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@Muckbeast
Michael Hartman 🧢
4 years
My wife, oldest daughter, and I set our alarm clocks so we could start watching this tonight and binge it before she leaves for college on Saturday. Lets go #LuciferSeason5 !!!! @tomellis17 @LesleyAnnBrandt @dbwofficial @Aimee_Garcia @InbarLavi .
@LuciferNetflix
Lucifer
4 years
walking down the runway in hell like... 🔥🔥🔥
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@Muckbeast
Michael Hartman 🧢
4 years
Despite the fact they now drive few sales, you still cannot ignore it. Marketing video games is ridiculously hard. ~10k games launch every year on Steam alone. You have to utilize every avenue out there to get your game discovered. /4
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Michael Hartman 🧢
4 years
I'll make it easier for you and link an article that has the creator's own words. 14k sales despite millions of Youtube views and similar popularity on Twitch. /8
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@Muckbeast
Michael Hartman 🧢
6 years
@leahmcelrath Thank you so much for this message. My daughter and I volunteered and knocked on doors multiple weekends for Amy McGrath and we're pretty devastated by her close loss here in Kentucky. But Andy Barr was +23 here 2 years ago and barely won +2 today. That is progress.
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@Muckbeast
Michael Hartman 🧢
9 years
Remember when games media was about actual games & it was awesome? Spoiler: About 90% who work in that biz miss it too. We're all suffering.
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@Muckbeast
Michael Hartman 🧢
10 years
@aegies So again, you're saying only one group of people get to have their preferences catered to? Sorry, that's selfish and unacceptable.
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@Muckbeast
Michael Hartman 🧢
9 years
Writing about gaming without knowing Samus Arun, @alexiskleinman , is like writing about tech and not knowing who Bill Gates is.
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@Muckbeast
Michael Hartman 🧢
4 years
You can also hope to be one of the handful of lucky games each year that hit the jackpot & go viral because of streams (Among Us). But that takes more than just luck. You have to be the right kind of game for that virality to even be possible. Not every game is like that. /6
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@Muckbeast
Michael Hartman 🧢
6 years
@RandolphMarsh @CameronMcCurry @ESPNBooger @minakimes She blows John Clayton out of the water and is far more interesting while doing it. I dig the others you mentioned but there is room for a wide variety of intelligent voices. Give her a fair shot. She digs deep into the facts and makes some fascinating observations.
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@Muckbeast
Michael Hartman 🧢
10 years
Cosplayer @LunaLanieee is a big fan of Stash and a kickstarter backer. Join the community: http://t.co/BTiINCi3Mw http://t.co/B6morm6nyd
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@Muckbeast
Michael Hartman 🧢
9 years
Wow. Gawker in the toilet. ~19 million uniques Dec to ~7 million Mar. Losing almost 2/3rds of your audience is brutal http://t.co/T2XLS4Co6v
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@Muckbeast
Michael Hartman 🧢
4 years
From here forward when I say "streams/streamers" that includes Youtube and similar stuff. Quick summary of what I and other devs have seen generally: 6 years ago: Streams are pretty good. 4 years ago: Streams are kinda meh. 3 years ago to now: Streams drive very few sales. /3
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@Muckbeast
Michael Hartman 🧢
4 years
Gaming web sites and magazines lost their impact even sooner than streams, so you have to use everything at your disposal and hope that in the aggregate you can get your game noticed enough to stay in business. /5
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@Muckbeast
Michael Hartman 🧢
4 years
Viewer attitudes and expectations have changed and evolved. They are primarily there to be entertained by the streamer and the channel. They aren't in "shopping mode" when they sit down to watch a stream. /12
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@Muckbeast
Michael Hartman 🧢
4 years
The relationship between streamers and devs is usually a very positive one. It just isn't the slam dunk at driving sales that many people think it is. Everything evolves and changes, and it does so even faster for video games and streaming. /21
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@Muckbeast
Michael Hartman 🧢
4 years
This is a great thread to read and understand what it's like for other people and races here in the US and around the world. MAGA isn't a "side" of an argument: it is a white supremacist death cult.
@tha_rami
Rami Ismail / رامي
4 years
Hi, Paul here. I'm tied to a bed by a fan of my books that found me after a car crash & she's hurting me since I was going to kill off her favorite character. She just broke my ankles with a sledgehammer but I'm sure with these tips I'll finally have a constructive conversation.
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Michael Hartman 🧢
4 years
I also teach a class @EKU as an adjunct professor "Game Production and Publication." Week 6: "The role of influencers on the video game industry (Twitch, Youtube,social media)." Suffice it to say, I have studied this topic extensively for both business & educational reasons. /2
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Michael Hartman 🧢
3 years
@CDickleg @CultureCrave You know better than the savior of A New Hope. Uh huh. A well told main character with super powers has an "origin story." Recognize that term? Rey had none. We were robbed of a potentially great character played by a good actress due to garbage story telling and writing.
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@Muckbeast
Michael Hartman 🧢
4 years
Many game studios have explicitly granted blanket broadcast rights to streamers. This is not only because there is some value to their games being streamed, but also because they don't want the negative blowback from doing otherwise. We can't all be Nintendo. :P /19
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@Muckbeast
Michael Hartman 🧢
4 years
Examples from scattered gamers who claim "I bought my last 5 games because of streams!" don't change the hard facts of sales data. There are too many games, too many channels, too many platforms, and viewers just aren't looking to be sold to. /11
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@Muckbeast
Michael Hartman 🧢
9 years
This despicable practice of dogpiling to kill anyone's career for their opinion is literally insane. It absolutely must stop from everyone.
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@Muckbeast
Michael Hartman 🧢
9 years
I mean SERIOUSLY, @alexiskleinman , do not ever, ever, ever, ever, ever write about video games if you don't know Samus Aran. Disgraceful.
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@Muckbeast
Michael Hartman 🧢
10 years
Mainstream media loves to paint games & gamers as a freakshow. Why? Because TV, movies, & Hollywood are threatened by video games. (1/4)
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@Muckbeast
Michael Hartman 🧢
3 years
@3YearLetterman @JoeBair81 @RepMTG Nice of you to not even hit him with the details of your DVD collection or unlimited laser printing privileges.
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@Muckbeast
Michael Hartman 🧢
10 years
@aegies In my reality variety & artistic expression are respected, and no single vision is a "depressing" "step back." It is a good reality.
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@Muckbeast
Michael Hartman 🧢
10 years
@aegies Depressingly? Starving children in Africa is depressing. An artist creating a character you don't like is trivial in the extreme.
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@Muckbeast
Michael Hartman 🧢
4 years
Legally, this issue is interesting (full disclosure: I have a law degree, UGA '98, and practiced law briefly, but gave it up to make video games. No tweets are legal advice.) Buying a game doesn't necessarily/likely give you the right to broadcast it (for profit or otherwise) /18
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@Muckbeast
Michael Hartman 🧢
9 years
I oppose political correctness and censorship, so I support #1MillionGamersStrong .
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@Muckbeast
Michael Hartman 🧢
4 years
I have to stress that I'm not saying streams are useless. At @Frogdiceinc we have wonderful relationships with streamers and love working with them. In our last 3 games we have even designed some "streamer friendly" game features specifically to enhance streams of our games. /9
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@Muckbeast
Michael Hartman 🧢
3 years
I have the same thought whenever I see signs like this.
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@Muckbeast
Michael Hartman 🧢
7 years
@Thooorin When you don't even have enough integrity to put forth minimal effort in your clickbait shitposting:
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@Muckbeast
Michael Hartman 🧢
9 years
I'm bemused by the sad, angry people ruling their tiny twitter fiefdoms thinking they have any real impact on the gaming business.
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@Muckbeast
Michael Hartman 🧢
9 years
GAMERS: Remember that the internet thought police are ultimately ineffectual. Awesome games keep getting made & they can't do shit about it.
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@Muckbeast
Michael Hartman 🧢
4 years
@CORSAIR @Soaryn117 Shut up, brand.
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@Muckbeast
Michael Hartman 🧢
9 years
The entire GamerGate vs AGG controversy brilliantly summed up by an experienced woman game dev: "Journalism is Dead" http://t.co/UemYy4lT2W
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@Muckbeast
Michael Hartman 🧢
6 years
@itsmarydinah @Dudebank @usopen @Naomi_Osaka_ You are wrong. Look at Carlos Ramos history. This was a disgusting outrage. Ramos should be fired. @serenawilliams is owed an apology. #BoycottUSOpen #BoycottUSTA
@AgentTinsley
Stephanie Tinsley
6 years
Djokovic Gets Into Argument With Same Umpire Carlos Ramos at French Open, multiple violations did not result in docked point or game.
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@Muckbeast
Michael Hartman 🧢
2 months
@NateSilver538 This was the last straw. Unfollowed. Holy shit Nate Silver abandoned ethics and honesty and just wants whatever gives him the most ad clicks - Trump.
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@Muckbeast
Michael Hartman 🧢
10 years
@aegies You know as well as I do that getting "depressed" because an artist creates something you don't like is not a mature reaction.
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@Muckbeast
Michael Hartman 🧢
10 years
@TheDr3amMachine I am kinda banking on it. :)
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@Muckbeast
Michael Hartman 🧢
4 years
Imagine not understanding the only reason streamers - the sole creators of all value @Twitch - are enduring all the losses and tremendous extra stress and work is because incompetent @eshear can't make a deal with ASCAP/the struggling music industry.
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@Muckbeast
Michael Hartman 🧢
4 years
Games that are already huge (Fortnite) or huge budget games are able to make effective use of big channels because they already have the customers. The streams are just a conduit for getting their message out there (new skins, new event, whatever). /13
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@Muckbeast
Michael Hartman 🧢
8 years
So insanely true it hurts.
@taloketo
Talha Kaya: Wishlist Judero
8 years
I wish instead of covering if a youtuber is a nazi or not for weeks, game press would cover my game or any other undercovered game more.
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@Muckbeast
Michael Hartman 🧢
9 years
Their control is an illusion. Gamers call the shots. All that matters is having the respect of gamers who love your games.
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@Muckbeast
Michael Hartman 🧢
7 years
Today I saw @TheGingerarchy clumsily & repeatedly attacked for supporting "the patriarchy" by a rapper. Yes, rap. Yes, those music videos.
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@Muckbeast
Michael Hartman 🧢
4 years
With all of the above said, I'm not arguing that streamers should pay a royalty or give a cut of their revenue to the game dev. I'm also not saying something like that is ridiculous or outside the possibility of how future relationships might work. /15
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@Muckbeast
Michael Hartman 🧢
4 years
It will only change, and should only change, if it benefits both streamers and devs. I know of at least one "twitch competitor" that has a rev share with game devs as part of its USP (unique selling point). Though we've seen how hard it is for anyone to compete with twitch. /17
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@Muckbeast
Michael Hartman 🧢
4 years
Stream channels, like TV channels, need content. Right now they get a large part of that content either for free or for a very small initial cost. That relationship may change in the future - for the benefit of both the game developers AND the streamers. /16
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@Muckbeast
Michael Hartman 🧢
10 years
@aegies why is that a step back? Why can't there be variety and all spectrum of character designs? Why only one standard?
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@Muckbeast
Michael Hartman 🧢
10 years
@Totalbiscuit @adrianchm Never thought I'd need to defend artistic expression so strongly with people in my own industry. Should be obvious
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@Muckbeast
Michael Hartman 🧢
10 years
Pose test of an untextured dryad character model from Stash. Adam did a great job on her face. http://t.co/GhpdbABdbe http://t.co/umzxZkXhBH
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@Muckbeast
Michael Hartman 🧢
10 years
@aegies I don't think that changes anything. It doesn't make a single sexy character a "step back". That implies ANY sexy design is bad.
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Michael Hartman 🧢
3 years
@ImNotJK @Grady_Booch This sounds like highly compromised health:
@ImNotJK
Jordan Kong
3 years
3/ It didn’t come without costs. I gave myself pre-diabetes when working 90+ hr / week in my early 20's. Suffered stress-induced IBS when my first startup went through ups and downs. I’m not saying it’s easy to live this way.
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Michael Hartman 🧢
10 years
Their desperate final gambit won't succeed. They will further marginalize themselves and alienate the masses. Gamers will win. (4/4)
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Michael Hartman 🧢
9 years
One of the greatest things about gaming is how inclusive it is. Don't let a few creeps force everyone to take sides and tear gaming apart.
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Michael Hartman 🧢
4 years
@tha_rami This may be a sad statement of the world we live in, but it legitimately scares me a little that someone is going to see your screen, think you're hacking the plane, and report you (for other obvious reasons :/). I hate saying this. I hate thinking this. Our world is monstrous.
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@Muckbeast
Michael Hartman 🧢
6 years
@RandolphMarsh @CameronMcCurry @ESPNBooger @minakimes She graduated summa cum laude from Yale. Won a ton of awards as a business journalist for Forbes & Bloomberg. Hired by ESPN the magazine in 2014 when they saw her writing online and knew they needed younger writers who's talent, voice, & passion could drawn in younger audiences.
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@Muckbeast
Michael Hartman 🧢
9 years
I'm sick of articles calling gamers entitled. Nothing entitled about wanting no anti-consumer crap like platform exclusives & broken games.
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@Muckbeast
Michael Hartman 🧢
3 years
@CDickleg @CultureCrave Did you forget he used to bullseye womp rats in his T-16 back home. They're not much bigger than two meters. He also had training from Obi-wan and all he did was use the force to help him make a shot. Seriously. You are just wrong here. Marcia had her narrative on lockdown.
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@Muckbeast
Michael Hartman 🧢
6 years
This dude @J_Ishiro (with an assist from his wife @Katapult ) takes on the weirdly growing "anti-big-boob" trend while putting a random internet ignoramus in his place. @redlianak has been championing this same point for years.
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@Muckbeast
Michael Hartman 🧢
4 years
One of the most awesome, brilliant, & fascinating people you can follow on twitter & youtube is @RealSexyCyborg . Learn a TON about tech, but also culture as she shares life experiences from Shenzen, China. Many of us could use a broader education in both!
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@Muckbeast
Michael Hartman 🧢
10 years
This week I've had the highest quality discussions ever on twitter. Gamers are such awesome, intelligent, interesting, & insightful people.
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@Muckbeast
Michael Hartman 🧢
4 months
@tha_rami We sure Valve is taking the loss? Typically they make developers eat this cost, no? Plus, many will refund to steam wallet. That said: I agree. Huge W by Valve/Steam. I have many criticisms for them from the dev side, but from the gamer/consumer side they almost always deliver.
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