Mike Katz
@Mike_Katz
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Following
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4,518
President of Marketing, Strategy and Products at @TMobile , leading Marketing, Strategy & Development, Product, Wholesale and Advertising Solutions teams.
Seattle, WA
Joined September 2013
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13K
We're officially rolling out the magenta carpet to
@Mintmobile
and
@ultra_mobile
customers! Same fantastic network. And some of the VIP perks that
@TMobile
customers already love. Welcome to T-Mobile.
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636
7K
My friend
@Common
stopped by
@TMobile
’s Sidekicks Conversations w/ CEO
@MikeSievert
to talk about his career, using his influence to advocate for social justice & what it was like starring in a very special commercial this year! 😉
Full episode 👉
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This song by
@deesnider
got me grounded once😂🤣 Feels somehow more powerful today🤘
#CarrierCallout
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5K
“I thought we were talking about T-Mobile!” 😂
Once again, the
@TMobile
marketing team hit a home run with our commercial for the World Baseball Classic!
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5K
The month of April holds a special place in our ❤️ at
@TMobile
- it’s Magenta Giving Month! A time when we come together to make lasting impacts in our communities! Awesome seeing the MIX team pack STEM kits for the
@bgca_clubs
Bellevue! Thanks for helping to make a difference!
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4K
Next week is going to be AMAZING as we gear up with our
#5G
network to power the
#LasVegasGP
from the pit building to the sales terminals and everything in between...
@TMobile
has fans covered with ⚡ fast speeds! (It IS a race, after all...)
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It’s always a great day when I get to spend time with our amazing team members! The energy at our Chicago Town Hall was on 🔥 with magenta spirit!
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It's the year of
#5G
and sports and the
@TMobileAccel
graduates leveraged
@TMobile
's 5G network to bring spectators even closer to races, matches, games and concerts than ever before!
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4K
"You look like a flamingo" 😂
Big thanks to
#BradleyCooper
and his mom for teaming up in our second 🏈 spot!
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4K
.
@TMobile
broadband internet saw 405K net additions in Q1 – the best in the industry! That makes us the fastest growing broadband provider for the past 2 years! 🤯
Now, we're building our own fiber footprint with a new
@lumosfiber
partnership.
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I’m thrilled to be recognized as one of this year’s “Forbes Entrepreneurial CMO 50” and honored to be included with such impressive people.
Thank you
@Forbes
and congratulations to all the others who made the list!
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Looking forward to welcoming you to the team,
@VancityReynolds
! Can't wait to pop in on you every day, neighbor. Like, EVERY. DAY. 🙌 😂
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Check out these outtakes from the star of our first quarter 🏈 spot, Gloria Cooper, and her son Bradley 😂
#SBLVII
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3K
It’s ⚾ time! If you’re a
@TMobile
customer, you can get the entire 2023 season FREE through
@MLBTV
! (a $149.99 value)
You have until April 3 to redeem your subscription in the
#TMobileTuesdays
app 🙌
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3K
Any racing fans out there? 🙋
Here's a sneak peek of 🔥 hottest 🔥 event coming to Las Vegas in November!! Check out this drone’s eye view of the
@F1LasVegas
track and the
@TMobile
Zone at
@SphereVegas
!
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Another
@TMobile
All Employee Meeting! 📸 When all of
#TeamMagenta
is together, I'm reminded of the power of unity and our shared mission: to be the BEST in the world at connecting customers to their world!
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.
@TMobile
’s quarterly results are in… 🥁
Our growth strategy remains differentiated & durable as we continue to extend our network & value leadership over the competition!
Look all the TMUS team accomplished➡️
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We knew you couldn't get enough of this trio, so we made an extended cut of our
#SBLVII
spot with
@zachbraff
,
@donald_faison
and
#JohnTravolta
!
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In honor of
#BlackHistoryMonth
,
@Fisk1866
is using VR powered by
@TMobile
’s
#5G
network to help students experience the sights and sounds of the African American journey.
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2K
This group of people, together, is part of something bigger than ourselves. We’re one team together:
#TeamMagenta
. And we’re unstoppable!
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Quarter after quarter, we continue to show our love for our
@TMobile
Customers. Q3 2022 kept the party going with new benefits like:
🍎 Apple TV+ on us
✈ Expanded in-flight coverage
📺 Vix+ on us and
🔃 Easy switching to the
#Uncarrier
#iLoveTMobile
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.
@AustinFC
fans! Say 👋 to
@TMobile
's Ultra Capacity 5G at
@Q2Stadium
👏👏
Faster speeds, more capacity & better 5G powered fan experiences... You're going to like it here🫶
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👀 🙌
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This past quarter,
@TMobile
announced some 🔥🔥🔥 Un-carrier moves. And you know what that means ... ✨ shiny ✨ new benefits + fan favorites for our customers!
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in the battle for the second-best 5G...
verizon vs at&t
( •_•) (•_• )
( ง )ง ୧( ୧ )
/︶\ /︶\
#iLoveTMobile
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College sets us up for success & my experience at
@ColoradoStateU
is proof. My passion for CSU runs deep & giving back to the community that molded me has been incredibly rewarding. Thanks CSU, for the feature in the Alumline magazine! 🎓💚
#stalwart
#CSURams
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2K
My weekend with
@MarkRober
at
@Crunchlabs
was a great reminder that marketers who experiment and take risks have the most fun. Recap of my visit to this mad scientist’s lab: ⤵️
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Shoutout to the
@TMobile
marketing team for this awesome TV spot supporting our newest
#Uncarrier
move - Phone Freedom! ➡️
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The rage against Big Internet is real🤬 and
@TMobile
is channeling that rage into offering a better option. We're letting customers express their rage, too 🤣
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.
@TMobileBusiness
is unleashing the potential of IoT with radically simplified connectivity for enterprises worldwide. Get...
→ global network connectivity ↴
↳ simplified procurement process ↴
↳ single view w/all connections ↴
↳ & flexible pricing with ↓
⚡️𝐓-𝐈𝐨𝐓⚡️
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Good news! The 👿internet industry👿 is about to get better for 😇customers 😇
Forcing industry change is the strategy that made us the hottest thing in wireless📱 Now
@TMobile
brings the
#Uncarrier
ethos to broadband 🙌
#InternetFreedom
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“According to
@Speedtest
,
@TMobile
jumped ahead of AT&T in the first quarter of 2021 to become the fastest mobile carrier in the United States.”
You’ll definitely want to read this one ⬇️
#LeaderIn5G
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We’re teaming up with
@harriscountypl
for a community-wide internet connectivity campaign. Residents of Harris County in need of online access will have unlimited data on our nationwide 5G network to help bridge the digital divide
#WeWontStop
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It's been 20 years since VoiceStream was renamed to
@TMobile
USA, Inc. Since then, we’ve accomplished epic things! From debuting our
#Uncarrier
mission to teaming up w/ SpaceX to combine our network with Starlink satellites...what a journey! Here’s to the next 20 years!
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As the nation’s
#LeaderIn5G
, businesses have a huge opportunity to leverage our network to create the next best thing… and we want them to 😉
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Earlier this year, two of
@TMobile
’s brilliant marketing team members, Amani and Ally created a campaign idea to submit into the Cannes Young Lions Awards. And. They. Won!! Here's what their experience was like 👇
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Unmatched customer value + a network experience unlike any other = the Un-carrier
@TMobile
's Q1 2023 was filled with customer love 🤩
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.
@MetroByTMobile
– the prepaid brand without the BS!!
🚫No contracts
🚫No added taxes
🚫No credit checks
🚫No surprises
🚫No extra $ for 5G
Prepaid customers need great service, not all the carrier yada yada👊
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.
@TMobile
is gearing up for next week in Las Vegas with permanent network upgrades and according to
@opensignal
it's 🔥🔥
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.
@TMobileBusiness
customers: Get ready to experience our super-fast, powerful 5G across the country! Nationwide Ultra Capacity 5G is here, covering over 200 million people.
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Whether you want to innovate with 5G or just plain use it, if your team travels for business, your team needs
@TMobile
5G! 🙌
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Awesome to 👀 like-minded areas of focus between
@TMobile
&
#AppleEvent
Specifically...
📱eSIM tech in the iPhone14 that's perfect for our NEW Network Pass & Easy Switch 😎
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5G is transforming the transportation industry and this might be the most exciting way yet!
@halocar_
is setting the pace with the very first head-to-head
@IndyAChallenge
👏👏
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Baseball's biggest week just got even better, the
#Uncarrier
way! This year during
#AllStarWeek
,
@tmobile
's bringing ⚾️ fans new, interactive experiences powered by the
#leaderin5G
🙌
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👇🔥 PLUS best consistency and lowest latency 💪
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Being the best 📱 provider for travelers, we felt like
@TMobile
needed the matching luggage 😉
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For this week's episode of Taking Care of Business, I thought it was important to address the unique struggles of Black-owned businesses in addition to the issues with COVID-19. We’re lucky to have
@TheSharkDaymond
share his expertise in both of these areas.
#TCB
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We launched
@TMobile
's Magenta Edge program last year to help minority-owned businesses. Now we're expanding the program to give more entrepreneurs access to business resources & virtual workshops.
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There’s nothing like summer travel to put you in-the-moment while forging lasting memories.
📱Wireless is the best travel aid since luggage (if you’re on the right provider, 👋
@TMobile
!) so as CMO of the right provider I have thoughts👇
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What's a 👉diehard
@Mariners
fan👈 who travels all the time do?
Get for FREE from
@TMobile
. This🔥 service is $139, but for T-Mobile, Sprint &
@metrobytmobile
customers: $0. Check
#TMobileTuesdays
next week! ⚾️⚾️⚾️🙌
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We 💖 our network.
Our customers 💖 our network.
And we know your business will 💖 it too.
Still not convinced?
#ChallengeAccepted
✅
Try it for free for up to 30 days. 𝐍o-𝐑isk 𝐍etwork 𝐓rial literally means no risk!
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Small businesses should be able to take advantage of what 5G can do.
Enter:
@TMobileBusiness
’ new
#MagentaMAX
plan 🙌
The industry’s first-ever consumer 5G smartphone plan with unlimited premium data! All thanks to
@TMobile
’s high-capacity 5G network!
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The only thing hotter than the engines at
@F1LasVegas
this year is the
@TMobile
Zone at Sphere! With live performances from
@ludacris
,
@Alesso
and
@OneRepublic
, VIP track views, fan activations and free food and drinks, this is THE event
@TMobile
customers won't want to miss!
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As the biggest baseball fan at
@TMobile
(self-proclaimed) I’m excited to share that ⚾️ FREE
@MLBTV
⚾️ is back in T-Mobile Tuesdays!
We’re also hooking up a FREE year subscription to
@TheAthletic
. My fellow sports fans, this one’s for you!! 🙌
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The
@SamsungMobileUS
#GalaxyS21
series enables new ways to work with their next-level 5G features.
Business customers, get these exclusive deals to help transform your business👇
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Fast speeds mean nothing if you can't access the network responsible for making it happen.
@TMobile
customers are connected to 5G 8x more often than Verizon 5G customers, and 5x more than AT&T 5G customers! Keep up the industry-leading work,
@UlfEwaldsson
& Co.
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Got to talk with some great leaders at our
@TMobileBusiness
fireside chat about how their companies are going to transform the industry with 5G. Not to mention baseball legend & “The Iron Man”
@CalRipkenJr
was there too!
#AllStarWeek
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Feeling like a kid back in Colorado🏂 in here, but I have something I want to tell you (and some iPads to hand out) so tap below to free me 🙏
#HappyNewYeAR
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Awesome day celebrating our Q1'22 industry-leading results with the unstoppable
#TeamMagenta
! 🎉
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I had the honor to chat with
@TonyThurmond
, California State Superintendent of Public Instruction, on the importance of education, community and closing the digital divide! Full Taking Care of Business episodes here:
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.
@TMobile
is ready to make your summer travel even better by infusing a touch of magenta magic! Check out our exclusive deals and perks - available only for T-Mobile customers with Magenta Status, designed to make our customers' summer journeys unforgettable.
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Today, we had one of the hardest, most important calls of my entire career. We listened to African American members of our team share their stories of inequality, fear & injustice. We NEED these uncomfortable conversations. We NEED to continue to push action.
#BlackLivesMatter
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Any podcast fans out there? 🙋
I recently joined
@GeneMarks
on
@paychex
’s THRIVE podcast where we talked about the future of
#5G
and tech and how
@TMobile
will continue to disrupt the industry through customer ♥️ and innovation!
🎧:
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#ICYMI
@Reubensbrews
joined Taking Care of Business to chat about how they’ve pivoted their business model. From donation-based brews to podcasts and Zoom backgrounds, we can all learn something from them! Check out the recap ⬇️
#TCB
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This week’s Taking Care of Business guest is the face of 5G at
@Cisco
. He’s also a series entrepreneur and Colorado native, just like me! Can you
#GuesstheGuest
?
Jonathan Davis
5040
Kishen Mangat
3379
Snorre Kjesbu
2282
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😁😁 👈 my expression when seeing
@Yankees
icons Hideki Matsui &
@bw51official
in 👇👇 video!
Only thing with more 🔥 is the ultra-fast & reliable
@TMobile
#5G
at
@yankeestadium
🙌
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It was great to celebrate Q3 with all of
@TMobile
! We're pushing the limits and I'm looking forward to everything we accomplish in Q4 and beyond 🙌
#WeAreUnstoppable
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The leader in 5G (
@TMobile
) + the leader in entertainment (
@DisneyStudioLAB
) = new ways to spur innovation! 💡🚀💡⚙️
Find out how we’re coming together with the Disney StudiosLAB to test new forms of immersive entertainment experiences using our nationwide 5G network! ⤵️
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Since you proved
@TMobile
has the smartest baseball fans around, I want to see this prediction:
Who will hit the most 🏠🏃♂️’s this season?
Tag them below for a chance to win this T-Mobile Baseball Kit 👇
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We blew it out of the water in 2022 for our customers! From Coverage Beyond travel benefits to our high-speed internet,
@TMobile
is always ready to slay the competition. 🙌
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If you’ve missed an episode of
#TakingCareofBusiness
, here’s your chance to redeem yourself 😆 Check out the episodes on Spotify.
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I've worn many hats in my 24 years at
@TMobile
. Today, I am PUMPED to put on a new one as Chief Marketing Officer. I'm also transitioning leadership of
@TMobileBusiness
Group to my friend and colleague
@CallieField
!
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#Project10Million
is an unprecedented commitment to help eradicate the homework gap. We’ll be providing millions of student free hotspots and service plus at-cost tablets/laptops!
#WeWontStop
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#ICYMI
, me and Mark
@Canlis
talked through some large issues facing
#SmallBusinesses
during this pandemic. Check it out ⬇️
#TCB
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The latest umlaut report is in and
@TMobile
's taking the 👑 for👇
✔️Overall highest 5G score
✔️5G Coverage
✔️5G Stability
✔️5G Download Speeds
✔️5G Upload Speeds
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MLB Postseason 🔜 World Series
$5K per homerun 🔜$10K per homerun
$1 per text 🔜$5 per text (up to $2M)
We're doubling down to support the
@TMobile
@LittleLeague
Call Up Grant Program by helping cover registration fees. You can help too by texting "LittleLeague" to 313131 ⚾
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This week on Taking Care of Business, I chatted with
@CC_Sabathia
about how he brought innovative thinking to life. Check it out ⬇️
#TCB
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.
@TMobile
spent the last decade delivering differentiation through value leadership & smashing pain points with Un-carrier moves. In this next era, we’ll raise the bar even higher by using data & AI to create bespoke customer experiences & proactively solve problems.
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