Max
@Mgp2706
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Head of Media @LeamingtonFC 📲💛🖤 SJA, AIPS Accredited ✍🏼 Editor-in-Chief @VAVEL 💻
Leamington | Leicester
Joined June 2017
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Pinned Tweet
And the 2023/24 season comes to an end… 👋🏻
With the limited media output compared to what we’ve been used to, adjusting to a different environment was on the menu - and I believe our media team did exactly that and led the way for coverage! 👇🏼
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⬆️ 7500 Instagram followers
⬆️ 6000 Twitter followers
⬆️ 75000 TikTok followers (950k likes)
📈 Outgrowing big clubs
🎥 Refreshing content
👥 Increased interaction
🎨 Successful rebrands
Just a few stats since I started at Leamington in late 2018, hard work does pay off ✅
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2022/23 done ✅
Not the greatest of seasons on the pitch, but a good one off of it! Really, really proud & pleased with how our socials have done this season - a little thread below.
And I’m delighted to say here that I’ll be going nowhere - count me signed up for 23/24! 🤩
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Think we must have been the first club in the NL to get struck down this season over highlights embargo as they accidentally appeared - unlisted - on a playlist on
@LeamingtonFCTV
…
But you’ve really got to ask - why is the embargo in place for such a late time? 1/7 (RT)
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⬆️ 7000 Instagram followers
⬆️ 5400 Twitter followers
⬆️ 65000 TikTok followers
📲 Successful social campaigns
🎨 Graphic overhauls
📺 Successful streaming service
📈 Outgrowing bigger clubs
Just a few figures since I started at Leamington in late 2018, hard work pays off ✅
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💔 I’ve tried to process today, and I think it’ll take some time for it to sink in…
But this club means more than a football club to so many of us, it’s heartbreaking for so many who see it as a get away from every day life.
But we’re Leamington, we will be back stronger.
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I’m retiring from Welsh lines with a bang.
Chester fans, it’s been a pleasure 💛
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Just looking back at stats since I joined LFC media team back in 2018…
⬆️ 5,000 new Twitter followers
⬆️ 6,800 new Instagram followers
⬆️ 63,000 new TikTok followers
🎨 Multiple graphic overhauls
💛 Creating our unique identity
📈 Outgrowing the ‘big’ clubs in the league
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2022? Completed it mate ✅
A year where I went pitchside at Villa Park, tried commentary and videography for the first time, and saw us have the most combined followers in the league heading into 2023… all whilst turning down a full time job offer from the Premier League 😅
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𝐇𝐢, 𝐈'𝐦 𝐌𝐚𝐱 𝐏𝐚𝐬𝐬𝐚𝐧𝐭𝐢𝐧𝐨! 👋🏼
𝙷𝚎𝚊𝚍 𝚘𝚏 𝙼𝚎𝚍𝚒𝚊 𝚊𝚝 𝙻𝚎𝚊𝚖𝚒𝚗𝚐𝚝𝚘𝚗 𝙵𝚘𝚘𝚝𝚋𝚊𝚕𝚕 𝙲𝚕𝚞𝚋
𝙽𝚘𝚗-𝙻𝚎𝚊𝚐𝚞𝚎 𝚊𝚗𝚍 𝚆𝚘𝚖𝚎𝚗'𝚜 𝙵𝚘𝚘𝚝𝚋𝚊𝚕𝚕 𝙴𝚍𝚒𝚝𝚘𝚛 𝚊𝚝 𝚅𝙰𝚅𝙴𝙻
Check out my portfolio below ⤵️
(DM's open 📩)
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65000 followers on TikTok… absolutely unreal for a club that barely anyone has heard of 🤯
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Thrilled to say that I’m heading to Rome for Thursday’s Europa League Quarter Final between AS Roma and Feyenoord on behalf of
@VAVEL
! 🤩
So excited to be covering my first game in Italy, and where better to start?
A dream come true to follow in
@_miaclaydon
’s footsteps 🤣🇮🇹🤌🏼
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📍 Some tasty looking away trips next season…
Projection courtesy of the superb
@NonLeagueMaps
, and obviously subject to change!
Any stand out away days? 🤔
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𝐇𝐢, 𝐈'𝐦 𝐌𝐚𝐱 𝐏𝐚𝐬𝐬𝐚𝐧𝐭𝐢𝐧𝐨! 👋🏼
Check out my work below, DMs open for any opportunities/queries/questions 📥
#SportsMedia
#smsports
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📲 Getting ready for next season with our updated, nicer looking, media guidelines (white is so boring, what was I thinking) and the first ever set of brand guidelines for LFC!
These small steps allow us to compete media wise with the big boys and give us a pro look & feel✅
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Think all the postponements coming in now just show us how sensible and kind of
@southport_fc
it was to arrange an early inspection to stop us travelling only for it to potentially get called off 👏🏼
Genuine club 🤝
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So we’ve all seen the £20k raised for the crying German girl. Well I’m doing a 24 mile walk tomorrow for
@MarysMeals
and £15.90 can feed an African child for a year. It would be massively appreciated if you could donate anything on the link below!
👉🏻
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Heartbreaking 💔
FULL TIME: AFC Fylde 5-1 Leamington
Leamington are relegated from the National League North.
#FYLLEA
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Foul and a booking for
@CallumHawkins99
apparently 🤣🤯
If Matty Godden got banned for diving last season vs Fulham, Michael Gyasi would surely get banned for his two dives that fooled the ref in this game? 🤔
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Not sure if anyone’s ever heard of this before… certainly confused me! 👇🏼
Got told by a steward today after putting our flags up that the “FA have banned Irish flags” because they are “provocative”…
This is our flag below, don’t see too much harm in it 😅
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Football is a game of tiny margins😩
1-1 in the 93rd minute in one of the most crucial games of the season where we need a win, Hulbert pushed over at the back stick but no pen.
Chorley break and score - 2-1. Miracle needed to stay up now but it could’ve been so, so different.
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What I’ve also learnt from this is I have a soft spot for Wrexham and their fans 🤣
𝙒𝙧𝙚𝙭𝙝𝙖𝙢 𝙞𝙨 𝙩𝙝𝙚 𝙣𝙖𝙢𝙚.
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Yet they’ll be the most hospitable, welcoming clubs you’ll visit 🤷🏻♂️
If we do stay up, let’s do the double over them just for classing our ground in the same category as Peterborough’s field.
Just had a look at some of the grounds we'll be off to next season. Cheered myself right up 😩
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3:09am and I’m finally in bed
The things we do for football 😅😭
✅ We’re finally back!
And you’ll be delighted to hear that we don’t have to go back to the North East again this season 😍
#SPELEA
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📒 My programme article today, remembering my Grandad, praising the
@KTFCOfficial
media bunch, commentary update and talking about my wants to push mental health awareness 💛
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Trying to put this into words…
The best day I’ve had supporting the club I have done for 15 years. No one goes straight back up step 3 to 2, but we did just that.
@Hollers07
and
@weatheroak
are the two best things to happen to this club, and we are so lucky to have them (1/)
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A very touching graphic to make…
Bagpipes put in the bottom left corner for my lovely grandad, who we sadly lost on Sunday night ❤️ Life will never be the same without his Irish humour, kindness and love.
𝐌𝐀𝐓𝐂𝐇𝐃𝐀𝐘! 𝐊 𝐚𝐧𝐝 𝐚𝐧 𝐄 𝐚𝐧𝐝 𝐚 𝐓…
🆚
@KTFCOfficial
🏟 Your Co-op Community Stadium
🕰 19:45
🎫
#LEAKET
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Absolutely unreal, I won’t ever get bored of seeing an M on our profile 🤩
A milestone that not many non-league teams will get the chance to hit… now here’s to pushing on to 100k followers 😮💨🥂
🙌🏼 𝐓𝐇𝐀𝐍𝐊 𝐘𝐎𝐔 for 𝐎𝐍𝐄 𝐌𝐈𝐋𝐋𝐈𝐎𝐍 likes on TikTok!
A crazy achievement, that we never ever expected to reach 🤩
#BackingTheBrakes
|
#BrakesTogether
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In Paul Holleran's time in charge as Leamington manager there's been two monarchs, two popes, six prime ministers, eight chancellors, twenty one Watford managers and four general elections.
Viva. 💛
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What a day, Brakes on national TV, 3-0 win away from home at play-off rivals, absolutely unreal 150+ away following, three superb strikes.
Happy weekend, Brakes fans 🤩
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getting new fans and being able to promote what the Vanarama National League is all about.
It’s time for a change. We hear every year they will ‘review’, but we know that’s rubbish. Someone at TNL needs to stand up for the clubs. They do not have a reason it’s this late. 7/7
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Looking forward to travelling exactly 850 miles for the next two Leamington away games to
@Official_Darlo
and
@Blyth_Spartans
The things we do for this club 💛🖤
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2️⃣0️⃣2️⃣3️⃣ - ✅
Lots of things learnt, lots of people met and even a national award won (
@wosovavel
😏) despite the relegation for the Brakes 😩
No time to dwell though, 2024 we get back where we belong and I take our socials game to the next level 🫡
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First time theory ✅
First time practical ✅
Watch out Warwickshire and Leicestershire… 😳🚗
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Absolutely unreal, the little office that I helped resurrect with two superb people in
@_miaclaydon
and
@RobinMumford17
coming second in the FCAs!
We’ve only gone and beaten the BBC, The Athletic and The Guardian 😅
Think that deserves a drink 😁
🥈⚽️ The Best In Women's Football - Organisation Silver Award sponsored by
@ForzaFootball
goes to... VAVEL Women‘s Football
@wosovavel
👏
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Don’t question me please 😂
𝐌𝐀𝐓𝐂𝐇𝐃𝐀𝐘! 𝐀 𝐭𝐫𝐢𝐩 𝐭𝐨 𝐭𝐡𝐞 𝐡𝐨𝐦𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐁𝐫𝐢𝐭𝐢𝐬𝐡 𝐋𝐚𝐰𝐧𝐦𝐨𝐰𝐞𝐫 𝐌𝐮𝐬𝐞𝐮𝐦…
🆚
@southport_fc
🏟️ Haig Avenue
🕰️ 15:00
🎫
#SOULEA
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Playing against long ball for 90 minutes, go and win it in the 91st 😍
WHAT A TEAM 💛
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Got to another 27.06 😮
Something about a glitch and ➕1️⃣
Here’s to 24/25 🤩
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Leave home 08:15
Get home 22:45
And I will not moan once. Lovely to be back travelling to the north east & catching up with some great people after a season away 😌🤝
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Absolutely mental. One rule for some and all that…
We had to spend in excess of £100,000 in the Covid season to put a stand up by March 31st (which we did) otherwise we would’ve been relegated. Our playing budget was significantly reduced, Hollers worked with it.
Breaking news from
@PSLFC
tonight. They lost on the pitch, but claimed a significant victory off it.
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Another programme completed and this is the best one yet 😮💨
They all sold out by 2:30 at our first home game, everyone clearly wants to read
@_miaclaydon
’s column 😇
And may I say, what a cover
@JackFLane
🥵
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Well that was an entertaining night 😅 up the new stadium Brakes 💛🖤
Right that's genuinely all from me, hope this has been of a help to you all!
Time to go make a programme, onto Halesowen!!
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💻 In Manchester ahead of
@ManCity
’s UEFA Champions League Quarter Final second leg against
@realmadriden
Coverage to come on
@VAVEL
💪🏼
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📍 Tonight’s venue -
@Coventry_City
vs
@SheffieldUnited
One day I’ll cover a game from the press box here 🤣
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Hit 76,000 before the year’s out ✅
Think it’s very clear what the 2023 goals are going to be 👀
👉🏻 100,000 followers 🔜
👉🏻 1,000,000 likes 🔜
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So, so worth it to see today’s limited edition programme cover in the flesh…rather proud with how it turned out 😍
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A few points as we enter a new campaign, very very happy with the direction we are going in off the pitch!
Finally feel the work put in over the last three or so seasons is starting to pay off… ⬇️
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Brilliant to host Clem
@MarkClemmit
and BBC Football Focus at today’s game against Hitchin.
700 up for the gaffer. All I’ve known at Leam, absolute legend & couldn’t imagine the club without him. Someone who’s helped me so, so much. Viva
@Hollers07
💛
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Fulham’s NLD work has been great 👏🏼
Just a shame not all clubs are like them and happy to promote their local non-league sides!
Not sure who to support for
@nonleaguedayuk
tomorrow? 🤔
We got the lads to pick their teams: ⬇️
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Really really good game of football and a fantastic advert for the NLN 👏🏼
NEED to see that
@GeorgeW_44
strike again 😅
Lovely to see the fab guys
@safc
again, the best national north club to host. Already looking forward to our trip up there next year 🫶🏼
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📲 My sixth season at the club starts tomorrow, with it being the first working outside of the National League…
Pre-season has been fun and I’m looking forward to meeting all the media teams and fans in the SPLC 👌🏼
This was a fun video to make at the start of the week ⬇️
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Rebrand in progress… 👀
Heading into the 2022/23 season, with our new brand guidelines, the graphics have taken a crisper look. The club slogan to go alongside our hashtag makes its debut on all of our graphics too 🤩
Some graphics below, and a few targets to hit ⬇️
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Ah here we go… start of A Levels tomorrow
Politics and Business 😩
Keep your fingers crossed for me 😅
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Finally taking shape 😮💨
Just over a week to go until pre-season starts 😍
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Brilliant to attend
@TheVanaramaNL
AGM & Gala Dinner yesterday at Celtic Manor, with Leamington returning to the league after just one season away! 🏆
Fantastic to see some familiar faces and meet some new ones, ahead of what is set to be an exciting season for the Brakes ✌🏼
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🚨 URGENT
I’ve had to block the gaffer for this, but it’s the 14th anniversary of his appointment on Saturday…
Going to do a double page spread in the programme with messages, so comment any down below! Fellow managers, players he’s managed, fans etc…
Viva Holleran! 💛🖤
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Never seen anything like it… 😭 relegation deserved for this tweet alone
Or maybe their boost your budget scheme was used to buy prime 🤔
𝗪𝗛𝗔𝗧𝗦 𝗧𝗛𝗘 𝗕𝗘𝗦𝗧 𝗖𝗟𝗨𝗕 𝗜𝗡 𝗪𝗔𝗥𝗪𝗜𝗖𝗞𝗦𝗛𝗜𝗥𝗘? We have Prime in stock and ready for tomorrows game. It will be on sale in the Direct Motorhomes Sports Bar for £2 per bottle.
For all Commercial enquiries contact Dan at
Commercial
@borofc
.co.uk
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Was inspired by yesterday’s trip to the airport 🎨
𝐌𝐀𝐓𝐂𝐇𝐃𝐀𝐘! 𝐎𝐮𝐫 𝐚𝐧𝐧𝐮𝐚𝐥 𝐩𝐢𝐥𝐠𝐫𝐢𝐦𝐚𝐠𝐞 𝐭𝐨 𝐂𝐡𝐞𝐬𝐭𝐞𝐫 𝐢𝐬 𝐭𝐨𝐝𝐚𝐲’𝐬 𝐩𝐥𝐚𝐧…
🆚
@ChesterFC
🏟️ Deva Stadium
🕰️ 15:00
📻 SealsLive
🎫
#CHELEA
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💻 In place at the Stadio Olimpico for tonight’s
@EuropaLeague
Round of 32 game between
@ASRomaEN
and
@Feyenoord
…
Coverage to come on
@VAVEL
😁
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In my fifth year at Leam now, trust shown to me by the board since I approached them back in 2018 has been unbelievable - hope I’ve repaid that trust!
Still learning as I go, trying to make the socials as good as poss!
Get involved in a club, it’s the best thing you’ll do! 🤝
A good idea for aspiring young journalists is to approach your local Non-League club & volunteer for media duties. You could end up writing match reports for your local paper & getting your name in print. This is a great step on the career ladder
@NonLeagueCrowd
@nonleaguevol
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Over 8 hours before kick off, and the away team haven’t left yet 🤣
Pointless and petty tweet
Halifax FC, incapable of doing early pitch inspections have called OFF tonight’s game (again) - whilst we were boarding the coach (again) - therefore our 1st Team can host a friendly tonight at Meadowbank. DM if you can play.
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Season 7️⃣
Still like a kid on Christmas Eve the night before the season starts. Let’s go. 🤝
UTB 💛🖤
“𝘕𝘰 𝘰𝘯𝘦 𝘨𝘰𝘦𝘴 𝘣𝘢𝘤𝘬 𝘶𝘱.”
𝐖𝐞 𝐝𝐢𝐝.
𝐀𝐥𝐥 𝐫𝐨𝐚𝐝𝐬 𝐥𝐞𝐚𝐝 𝐭𝐨 𝐁𝐮𝐱𝐭𝐨𝐧. 🤝
#BackingTheBrakes
|
#BrakesTogether
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✅ Bar a 26 goal swing in Guiseley’s favour in the last four games, the bookies have been silenced for the fifth season in a row as Leamington secure their National League North place for next season!
Cracking achievement again from the lads 👏🏼 Here’s to another NLN season 🍻
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Best pre-matchday prep 🍸🎨
LONG one tomorrow, can’t wait for the 7:30 coach leave 🤣🤌🏼
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An absolute pleasure to join
@Isaac_Mennie08
on commentary today for
@AFCSudbury
’s win at Redditch 🙌🏼
Fab result, and a day spent with some great people
All the best to
@MarcAbbott26
and all Yellows for the rest of the season! 💛
Hope the beers lasted until the M40 at least 😅
🍺
A fantastic gesture from
@LeamingtonFC
, I think the players are going to enjoy their journey home 🍻
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