Poverty loves the person who cannot decide. @AlexHormozi

How do you turn challenges into opportunities in your career? 🤔 This episode is a great reminder that success often comes from adaptability and determination. Full podcast here:

@alinainmiami @CoyDavidsonCRE If you did, do you think it would help your business?

@CoyDavidsonCRE If you did, do you think that would help your business?

Why stop at one commission when you can earn two? The 1031 Exchange isn’t just a tax-deferral strategy—it’s a game-changer for brokers who want to double their income while delivering massive value to their clients. The Winter 2025 issue of CRE Broker Magazine breaks it all down. Inside this feature: ✔ A clear, no-nonsense explanation of how the 1031 Exchange works. ✔ How to position yourself as the go-to expert while helping clients build wealth. ✔ Strategies to identify and pitch opportunities—turning one deal into many. The best brokers don’t just close deals—they create repeat business. Click here to access the Winter 2025 issue and start leveraging the 1031 Exchange today. Here’s to bigger deals, better relationships, and exponential growth. Don’t miss out on this power-packed issue. Click here to access it now:

Thanks to @Justin_Konikow for having me on his Prime People Podcast. You can find it here: #CommercialRealEstate #BrokerSuccess #MassimoGroup

Turn cold calling into a competition to see who can get the most calls, conversations, and leads. You might be surprised at how fast you can develop your business when healthy and friendly competition is involved.

@ChadGriffiths Who is Rod Santimassimo? 😂. sp

THE FUTURE OF CRE IS HERE – ARE YOU READY? The first 100 seats for Advanced AI for CRE sold out—fast. No surprise there. AI is the biggest disruptor commercial real estate has ever seen. So, here’s the deal: We’re opening 50 more seats for our 5-week program starting February 19th! If you’re a broker looking to close more deals, win more listings, and dominate your market, then this is your chance to: ✅ Leverage AI to outwork and outthink the competition ✅ Automate tedious tasks so you can focus on high-value deals ✅ Become the go-to broker in your market But here’s the catch: There are only 50 spots, and they will go fast. Don’t get left behind while others scale, streamline, and skyrocket their business. Join us and learn how AI will revolutionize your brokerage. Grab your spot now before it's too late!

So it begins. The 2025 Massimo Coach Academy The next class of Massimo #CRE certified coaches is in the works. Every new class blows me away.

@JShamess Looks like a great opportunity.

Ever feel like your prospecting is all over the place? No consistency. No structure. Just dialing and hoping for the best? That changes today. At The Massimo Group, we don’t believe in random outreach. We believe in structured, strategic prospecting that keeps your pipeline full year-round. And that’s exactly what Massimo Coach @paulreitz5 breaks down in this powerful framework. 🔹 The 400-Prospect Formula: ✔ Your Top 100 A-List Prospects → Call them monthly, with a personal and physical touch. That’s 5 calls a day, 25 a week—simple, right? ✔ Your 300 B-List Prospects → Call them quarterly, so you’re hitting all 300 every three months. 🔹 Why This Works: ✅ Predictable Growth: No more feast or famine—this cadence keeps deals moving. ✅ Clear & Simple Execution: You’ll know exactly who to call every day, no guesswork. ✅ Relationship-Driven, Not Spam: These aren’t cold calls—they’re structured, meaningful conversations with value. Here's the best part: we built a tool to make this easy for you! Introducing the Call Calculander—a plug-and-play system that automates who you need to call every week. No more scrambling, no more missed follow-ups. Want access? Schedule a Strategy Call Now and let’s implement a call cadence that drives results. Your business is too important to leave to chance. Work the system, and the system will work for you.

As a CEO, understanding that you are responsible for everything in your company fosters a culture of accountability and diligence.

We are off to a strong start in 2025. Yesterday I met with a handful our or Massimo Members - our #CRE Broker coaching clients, and asked them for their wins of the week. Caution - CRE Deals are happening! ·      Got a proposal on a 330 unit deal last week with a larger operator worth about $75 million. ·      Hired a new junior broker - starts June 1st (new grad) ·      Tenant Rep Transaction 40,000 RSF ·      Have 2 competing offers on our $8m listing. ·      70MM dollar LOI on an off-market deal. Never would have pursued without coaching!! ·      Huge win for development and picked up a 300k industrial client off a cold call ·      Let go of a listing that didn’t fit our business plan. Getting rid of the dead weight ·      Moved to next level negotiating 15,000 SF office lease ·      Inactive Client wants to meet this week in person, multiple deal opportunity ·      Went under contract on challenging listing we've had live for 6+ months. ·      Got a 30,000 K SF MOB pitch tomorrow. ·      Our goal was 12 meetings in January and we hit 15! ·      $2.6 million listing Pitch ·      Hired a new marketing coordinator ·      14 great meetings with clients at NMHC in Vegas ·      Won an RFP for 225,000sf 10-year lease Toronto ·      Put a $1,1,00,000 warehouse in contract ·      Listing property of $6.3 million and a LOI and an offer from a different buyer. ·      Leases moved along while I was on vacation ·      Securing mandate to sale a 90k ft² office building ·      Got a new 20,000 sq. ft. development site exclusive! ·      Submitted 2 LOIs to purchase industrial facilities for user.  Both $2 million+ value ·      First round of Call for Offers on listing: 8 offers within 10% of very aggressive ask price

“Coaching is not for everyone—and that’s the point.” Success isn't transactional. It’s transformational. That's the heartbeat of The Massimo Group. For well over a decade, I’ve had the privilege of seeing first-hand what separates the good from the great in commercial real estate. Coaching isn’t about knowing everything. It’s about knowing the right questions to ask, holding others accountable, and inspiring them to achieve more than they ever thought possible. Think about it—what could you accomplish if someone believed in your potential as much as you do? If they held you to a higher standard and gave you the tools to dominate your market? At The Massimo Group, our coaches aren’t trainers. They are transformation catalysts. They’re producers, leaders, and action-takers who sharpen their skills while helping others climb to new heights. They’ve walked in your shoes, and they’ll push you further than you ever thought possible. Why? Because coaching changes lives. It’s changed mine. It’s changed our clients’ lives. And if you’ve been waiting for the right moment to level up—personally and professionally—that moment is now. Want to learn more about what it takes to join our elite ranks or work with a coach who’s been where you are? Let’s talk. Because just knowing isn’t doing.

CEO Tip: While the buck stops with you, it doesn't mean doing it all yourself. Building a stellar HR team can be your secret weapon.