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Kay I.
@KayIDot
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Building 🏴 fmr. @CoinMarketCap, @Binance, @BlumCrypto | Musings on Investing, Content, Life & Impactalism | Opinions are my own. Follow along
Joined September 2021
Bye Blum. January was my last month at Blum. And Crypto. When I first joined CoinMarketCap, my first job in crypto, the market was about building and utility. Opportunities abound and there was a certain feeling of opportunity and excitement everywhere. Every event, conference, and conversation I was part of was about what could be improved, built or done differently to enhance people’s lives and move our civilization forward. I remember being in Lisbon in 2021, and joining a small group of forward thinkers as we brainstormed setting up a DAO that could help move psychedelic research forward. How could we use decentralization, blockchain, and new governance models to break through decades of stagnation. That’s f*ing cool. Different. A different way to do things, think, build. Now, we all have a role to play. Entering crypto, I knew I could make the most impact creating content and education. Which is exactly what I did at CoinMarketCap, helping to transform the crypto site from just a data hub into the world’s most searched crypto library. Producing hundreds of articles and explainer videos on every crypto topic possible. Most of them still showing in the top results of Google and YouTube (and now, Perplexity) I had the same mindset in joining Blum. Which I had a lot of hope for. Being the fastest growing startup in crypto, I got the opportunity to oversee educational content for millions of people. As Blum quickly rose through the ranks to become the #1 Telegram Mini App, with over 90 million registered users by end of 2024. But over the past few months, the sentiment has shifted. Crypto has gone from innovation to pure gambling. Speculation was always part of the game, as it is in any public market. But not like this. Not to the extent of people being scammed and hustled in the open, recorded on livestreams. Or celebrities launching meme coins, and rugging the audiences they’ve been building up for years. I understand that this may be the “new reality” of the market, but I have no intention of being part of it or encouraging it. In any way. At the end of the day, the only thing we all truly have is our own moral compass. And mine is telling me to pull the chute. Hence my resignation. Maybe I’m old school. Or maybe I’ve met enough grifters, to have learned to read between the lines. “Don’t hate the player, hate the game.” I agree. So it’s time to play a different game. Shift gears. I’m going to step away from crypto. And while a case could be made for having exposure to BTC or ETH… I’m at a point where I would prefer to divert all of my attention and capital resources to building and creating. Funding and finding businesses that are actually adding value. Participating in markets where success isn’t built on intentionally making others lose. And I’m going to begin that process with my own investment syndicate. Which is what this channel is going to become. Documenting my own journey and continue talking about content and brand building, but now through the lens of funds. Bye Crypto.
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2025 crypto headlines are dominated by Memes and AI coins. But there’s so much more to crypto. Last week, I had the opportunity to do a deep dive into Chartered Cities - aka Start Up Cities pioneering new ways of governance and urban living. With @ErickBrimen @ProsperaGlobal, leading the way. And @NiklasAnzinger building a longevity / acc zone within @Prosperahn called @InfinitaCity Already over 500,000 views on YouTube. The future is closer than you think.
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If you are an Exec aiming to get ahead in the 2025 job market, this is your winning resume 🎯 Simply replace “Director of Finance” with your own role… Or at least this is the kind of resumes I'm prioritizing for our growing marketing team at @blumcrypto Bean Grower > Bean Counter
I’m hiring an AI-first Director of Finance for one of my companies. You: - Don’t use Google (maybe Gemini) - Can do the work of 10 people by using AI - you are advanced with ChatGPT/Claude/Perplexity - Have automated all drudge work and book keeping with AI tools - Would never hire a lawyer unless you absolutely had to - Have trained custom projects/GPTs on company financials / analysis and know how to build on the fly models and dashboards Most of all: - Are a strategic thinker/conductor vs an accountant. Bean counter < Bean grower. Is this you? Email ben@follypartners.com
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@wordisbonz if anything, the voice-over is on point - got that 90s, skater raspiness - which I haven’t heard on YouTubers before. Lean more into it 🤙🏼 it elevates your vids imo
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Dec 2024: Hire an Editor-in-Chief @BlumCrypto Jan 2025: Build an Ai Agent Content Manager Dec 2024: Hire 2nd Social Media Manager Jan 2025: Build 5 Ai Agent Writers for X, LinkedIn, Facebook, Instagram and Blog. We may not be as capable as Ai. But we are built to adapt. Adapt. And strive.
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Just 2 months ago, I was asking our Design Lead to get more resources to get help with Thumbnails, for the dozens of videos we are producing a week. Fast forward to Christmas Break. I stumble upon @rileybrown_ai tutorials. And I now myself can remix any popular thumb in seconds. What a wild time to be a Content Creator!
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Truth be told, this is an extremely condensed version. There’s so much more And many more, along with Health and Wealth: ⁃ Social - Romantic - Family - Home - Travel Not everything in life needs to be a system. Nor life needs to be pure chaos. A great life is somewhere in-between. Health and Wealth are 2 areas our society over indexes on, for a reason. And I believe if you want to achieve certain things within them, it’s prudent to come up with systems that align with who you are and get you to where you want to go 🤝🏼 Happy New Year Peeps! 🎉 Go after the life you want
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